Peer-reviewed Journal i ISSN No. 0976-5492 Management Convergence (An International Journal of Management) Vol. - 11 No - 1 January-2020 Consent Based Mobile Digital Wallet for School Children Ishaan Chandra & Nimit Chowdhary An Enquiry of Various Factors that Influence the Narrative Accounting Practices in India. Dr. Shankha Shubhra Bhadra HR Practices and Its Role in Management: A Case Study of Vakiria Fashion Industry in Mizoram Dr. Lalhmingliana Renthlei, Dr. K. Lalromawia & Dr. Lalropuii Enhancing Hospitality Experience Through Travel Blogs - A Case Analysis of Odisha Shruti Mohanty & Himanshu Bhusan Rout Impact of Corporate Governance on Banks: A Study of Public Sector Banks in India Mohd. Iftikhar Baig & Dr. Bidhu Kanti Das A Critical Analysis on Peace Through Tourism: A Case Study on Odisha Dr. Ansuman Samal & Prof, Kasturi Mohanty Financial Performance of Mizoram Co-operative Apex Bank Dr. Lalropuii, Daniel Rosangluaia, Dr. Lalhmingliana Renthlei & Dr. K. Lalromawia Social Media Marketing and Its Impact on the Youth – A Study of Aizawl City Dr.K.Lalromawia, Dr. Lalhmingliana Renthlei & Dr. Lalropuii A Study on Work Life Balance of Employees At Hotel Industry In Bhubaneswar City Mr. Susanta Ranjan Chaini & Dr. Pankaj Kumar Measuring Transition of Food Culture at The Tourist Destination: Puri - A Case Study Sanghamitra & Dr. Sapan kumar Sadual DEPARTMENT OF MANAGEMENT Mizoram University Aizawl, Mizoram India EDITORIAL BOARD K. R. S. Sambasiva Rao Vice Chancellor, Mizoram University Chief Patron Prof. R. P. Vadhera Pro-Vice Chancellor Patron Dr. Amit Kumar Singh Department of Management, Mizoram University Editor –in- Chief EDITORIAL BOARD Prof. L.S. Sharma, Department of Management, Mizoram University Prof. E. Nixon Singh, Department of Management, Mizoram University Dr. Bidhukanti Das, Department of Management, Mizoram University Dr. R. K. Giridhari Singh, Department of Management, Mizoram University Dr. Lalropuii, Department of Management, Mizoram University Dr. K. Lalromawia, Department of Management, Mizoram University Dr. Lalhmingliana Renthlei, Department of Management, Mizoram University Advisors Prof. Sameer Verma, Professor, Information System, College of Business, SanFrancisco State University, U. S. A. Prof. Hiromasa Tanaka, School of Humanities & Social Sciences, Meisei University, Japan. Dr. Martin Quinn, School of Business, Universty of Leicester, United Kingdom. Dr. Nguyen Phuc Canh, School of Banking, University of Economics, Ho Chi Minh, Vietnam. Dr. Sunil Kumar, Department of Business Studies, Shinas College of Technology, Sultanate of Oman. Dr. Glorida Karyawati P, Universitas Prasetiya Mulya, Indonesia. Prof. Pankaj Kumar, Indian Institue of Management, Lucknow, Uttar Pradesh. Prof. Arnab K. Laha, Indian Institute of Management, Ahmedabad, Gujarat. Prof. W.C. Singh, Manipur Institute of Management Studies, Manipur University, Manipur. Prof. S. K. Singh, Institute of Management Studies, Banaras Hindu Universtiy, Varanasi, Uttar Pradesh. Prof. Gautam Dutta, Indian Institute of Foreign Trade, Kolkata. Prof. Ngurtinkhuma, Dean, School of Economics, Management and Information Sciences, Mizoram University, Aizawl, Mizoram Prof. G.P. Prasain, Department of Commerce, Manipur University, Canchipur, Imphal, Manipur Prof. S.S. Sarkar, Department of Business Administration, Tezpur University, Tezpur, Assam. Prof. Monika Prakash, Indian Institute of Toursim and Travel management, Noida, Uttar Pradesh. Dr. Himanshu Bhusan Rout, Department of Tourism and Hospitality Management, Mizoram University, Aizawl, Mizoram. Prof. D. K. Pandey, AMITY Business School, AMITY University, Gwalior, Madhya Pradesh. Peer-reviewed Journal ISSN No. 0976-5492 MANAGEMENT CONVERGENCE ( An International Journal of Management ) Vol. 11 No. 1 January 2020 Contents Consent Based Mobile Digital Wallet for School Children Ishaan Chandra & Nimit Chowdhary .................................................. 1-9 An Enquiry of Various Factors that Influence the Narrative Accounting Practices in India. Dr. Shankha Shubhra Bhadra ................................................... 10-18 HR Practices and Its Role in Management: A Case Study of Vakiria Fashion Industry in Mizoram Dr. Lalhmingliana Renthlei, Dr. K. Lalromawia & Dr. Lalropuii ......................... 19-25 Enhancing Hospitality Experience Through Travel Blogs - A Case Analysis of Odisha Shruti Mohanty & Himanshu Bhusan Rout ...................................... 26-40 Impact of Corporate Governance on Banks: A Study of Public Sector Banks in India Mohd. Iftikhar Baig & Dr. Bidhu Kanti Das .................................................. 41-49 A Critical Analysis on Peace Through Tourism: A Case Study on Odisha Dr. Ansuman Samal & Prof, Kasturi Mohanty .................................................... 50-58 Financial Performance of Mizoram Co-operative Apex Bank Dr. Lalropuii, Daniel Rosangluaia, Dr. Lalhmingliana Renthlei & Dr. K. Lalromawia ........ 59-69 Social Media Marketing and Its Impact on the Youth – A Study of Aizawl City Dr. K.Lalromawia, Dr. Lalhmingliana Renthlei & Dr. Lalropuii .................................. 70-74 A Study on Work Life Balance of Employees At Hotel Industry In Bhubaneswar City Mr. Susanta Ranjan Chaini & Dr. Pankaj Kumar ............................................... 75-80 Measuring Transition of Food Culture at The Tourist Destination: Puri - A Case Study Sanghamitra & Dr. Sapan kumar Sadual .............................................. 81-96 Management Convergence is an International Journal of Management, published by the Department of Management, Mizoram University. It is an outcome of the long cherished desire and concerted efforts of the faculty members of the department. Since the day of its inception, this department has been continuously making efforts and streamlining various academic activities in order to place the Department on the map of quality and excellence in management education. The publication of the journal, “Management Convergence” is by all estimates a feather on its cap. The primary objective of bringing out this journal is to provide a vibrant platform to the scholars, researchers, academicians, practicing managers and policy makers to disseminate knowledge about innovative and latest research in different areas of the management and also share their own expertise and experiences through it. Further, it aims at bringing out best management practices, which will help corporate managers in taking up the new global challenges effectively. The journal “Management Convergence”, is a bi-annual referred online journal published by the Department of Management, Mizoram University, Aizawl, Mizoram, India. The journal is owned by the Department of Management, Mizoram University, Aizawl, Mizoram, India. For any communication, please contact to the Editor-in-Chief Management Convergence Department of Management Mizoram University Tanhril, Aizawl, Mizoram India-796004 [email protected] Phone-0389- 2330710 Fax- 0389-2330710 No part of any article / paper published in this journal can be reproduced/ printed without the permission of the Editor-in-Chief, Management Convergence. The views and opinions presented in any of the research papers/ articles published in this journal are solely the contributor’s and not to be construed as those of the editors and publishers. The Journal/ Department of Management/ Editors shall not be held liable for the presented opinions, inadequacy of information, any errors or inaccuracies. The territorial jurisdiction for all the disputes shall be Aizawl, Mizoram, India. © Department of Management, Mizoram University, Aizawl. EDITORIAL Warm greetings from the Editorial Board of “Management Convergence”, an International Journal of Management published from Mizoram University, Aizawl, the land of enchanted hills. As you are aware, the main objective of this journal is to disseminate innovative research and evolve best management practices by converging different areas of management and its allied areas. An approach based on the concept of ‘unified whole’ is the best approach to offer appropriate solutions to the challenges faced by corporate world and management practitioners. This exemplary approach is also expected to help the management researchers, academicians and policy makers in their respective fields. Thus, the editors have made efforts to bring all stakeholders under one umbrella to offer better solutions to the problems posed to the field of management in different areas. In this issue, seven articles belonging to different but related areas of management have been presented. In the first paper, Chandra and Chowdhary studied consent based mobile digital wallet for school children. Dr. Shankha Shubhra Bhadra, in the second paper studied factors that influence narrative accounting practices in India. He found that profit after tax, paid up capital & total turnover has positive impact on the disclosure practice of the selected companies, whereas total assets has a negative impact on the disclosure practice of the selected companies. Renthlei, Lalromawia and Lalropuii, through their case study, ‘HR practices and its role in management: A case study on Vakiria fashion industry in Mizoram’ tried to get an insight of relation between HRM activities and job satisfaction among employees. Mohanty and Rout’s paper entitles ‘Enhancing Hospitality Experience Through Travel Blogs – A Case Analysis of Odisha’ found that many tourists believed that travel blogs do help in enhancing the hospitality