Doing Business in Namibia: 2017 Country Commercial Guide for U.S. Companies INTERNATIONAL COPYRIGHT, U.S. & FOREIGN COMMERCIAL SERVICE AND U.S. DEPARTMENT OF STATE, 2017. ALL RIGHTS RESERVED OUTSIDE OF THE UNITED STATES. Table of Contents Template Style – Fonts & Formatting, Auto-Table of ContentsError! Bookmark not defined. Doing Business in [Country Name] ___________________________________ 6 Market Overview ________________________________________________________ 6 Market Challenges ______________________________________________________ 6 Market Opportunities ____________________________________________________ 6 Market Entry Strategy ___________________________________________________ 7 Political Environment ______________________________________________ 10 Political Environment ___________________________________________________ 10 Selling US Products & Services _____________________________________ 11 Using an Agent to Sell US Products and Services ___________________________ 11 Establishing an Office __________________________________________________ 11 Franchising ___________________________________________________________ 12 Direct Marketing _______________________________________________________ 12 Joint Ventures/Licensing ________________________________________________ 12 Selling to the Government _______________________________________________ 14 Distribution & Sales Channels ___________________________________________ 16 Express Delivery ______________________________________________________ 17 Selling Factors & Techniques ____________________________________________ 17 eCommerce ___________________________________________________________ 17 Overview ............................................................................................................................................. 18 [Namibia] Country Commercial Guide, June 2 2017 Current Market Trends ........................................................................................................................ 18 Domestic eCommerce (B2C) .............................................................................................................. 18 Cross-Border eCommerce .................................................................................................................. 19 B2B eCommerce ................................................................................................................................. 19 eCommerce Services ............................................................................ Error! Bookmark not defined. eCommerce Intellectual Property Rights ............................................................................................ 19 Popular eCommerce Sites .................................................................... Error! Bookmark not defined. Online Payment ................................................................................................................................... 19 Mobile eCommerce ............................................................................................................................. 19 Digital Marketing ................................................................................................................................. 19 Major Buying Holidays .......................................................................... Error! Bookmark not defined. Social Media ........................................................................................................................................ 20 Trade Promotion & Advertising __________________________________________ 20 Pricing _______________________________________________________________ 20 Sales Service/Customer Support _________________________________________ 21 Protecting Intellectual Property __________________________________________ 21 Due Diligence _________________________________________________________ 23 Local Professional Services _____________________________________________ 23 Principle Business Associations _________________________________________ 24 Limitations on Selling US Products and Services ___________________________ 24 Web Resources _______________________________________________________ 24 Leading Sectors for US Exports & Investments ________________________ 27 Energy (Example Sector) ________________________________________________ 27 Overview ............................................................................................................................................. 27 Leading Sub-Sectors ........................................................................................................................... 29 Opportunities ....................................................................................................................................... 29 Web Resources ................................................................................................................................... 30 Agricultural Sector (Example Sector) ______________________________________ 30 Overview ............................................................................................................................................. 30 Leading Sub-Sectors ........................................................................................................................... 32 Opportunities ....................................................................................................................................... 32 Web Resources ................................................................................................................................... 32 Construction (Example Sector) ______________________ Error! 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Oil and Gas (Example Sector) ____________________________________________ 33 Overview ............................................................................................................................................. 33 Leading Sub-Sectors ........................................................................................................................... 34 Opportunities ....................................................................................................................................... 34 Web Resources ................................................................................................................................... 34 Mining and Minerals (Example Sector) ____________________________________ 36 [Namibia] Country Commercial Guide, June 3 2017 Overview ............................................................................................................................................. 36 Leading Sub-Sectors ........................................................................................................................... 37 Opportunities ....................................................................................................................................... 37 Web Resources ................................................................................................................................... 38 Telecommunications (Example Sector) _______________ Error! 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Medical Equipment (Example Sector) _____________________________________ 40 Overview ............................................................................................................................................. 40 Leading Sub-Sectors ........................................................................................................................... 40 Opportunities ....................................................................................................................................... 40 Web Resources ................................................................................................................................... 40 Pharmaceuticals (Example Sector) __________________ Error! Bookmark not defined. Overview ............................................................................................... Error! Bookmark not defined. Leading Sub-Sectors ............................................................................. Error! Bookmark not defined. Opportunities ......................................................................................... Error! Bookmark not defined. Web Resources ..................................................................................... Error! Bookmark not defined. Travel and Tourism