IBM Midmarket Software Buying and Selling Guide A guide to software that is designed, developed, and priced specifically for small and midsized businesses One place for vital information about IBM Midmarket software Learn about software that helps your business be more efficient, productive, and profitable ibm.com/redbooks Redpaper International Technical Support Organization IBM Midmarket Software Buying and Selling Guide July 2010 REDP-3975-09 Note: Before using this information and the product it supports, read the information in “Notices” on page ix. Tenth Edition (July 2010) This edition applies to IBM midmarket software products. © Copyright International Business Machines Corporation 2010. All rights reserved. Note to U.S. Government Users Restricted Rights -- Use, duplication or disclosure restricted by GSA ADP Schedule Contract with IBM Corp. Contents Notices . ix Trademarks . .x Preface . xiii The team who wrote this paper . xiii Become a published author . .xv Comments welcome. .xv Stay connected to IBM Redbooks . .xv Summary of changes. xvii July 2010, Tenth Edition. xvii Chapter 1. Introduction to this guide . 1 1.1 Facing business challenges . 2 1.2 A look at cloud computing . 2 1.2.1 What is cloud computing?. 3 1.2.2 Why should you consider cloud computing?. 4 1.2.3 Additional information . 5 1.3 A practical solution to midsized businesses needs . 5 1.4 IBM midmarket software: for businesses of all sizes. 7 1.5 Looking forward to a smarter planet . 8 1.5.1 Becoming instrumented . 8 1.5.2 Becoming interconnected . 9 1.5.3 Becoming intelligent . 9 1.6 IBM midmarket software for a smarter planet . 10 1.6.1 Major solution areas . 10 1.6.2 A closer look at sustainability . 11 1.7 Customer examples . 13 1.7.1 Typical businesses . 13 1.7.2 IBM midmarket case studies. 14 Chapter 2. IBM WebSphere . 15 2.1 WebSphere Application Server - Express. 16 2.1.1 Executive summary. 16 2.1.2 Business value . 17 2.1.3 Product overview . 18 2.1.4 IBM Business Partner case study . 19 2.1.5 Platforms supported . 20 2.1.6 Key resources . 21 2.2 WebSphere Commerce - Express . 21 2.2.1 Executive summary. 21 2.2.2 Business value . 22 2.2.3 Product overview . 22 2.2.4 IBM Business Partner case study . 24 2.2.5 Platforms supported (server). 25 2.2.6 Key resources . 25 2.3 WebSphere MQ . 25 2.3.1 Executive summary. 25 2.3.2 Business value . 25 © Copyright IBM Corp. 2010. All rights reserved. iii 2.3.3 Product overview . 26 2.3.4 IBM Business Partner case study . 28 2.3.5 Platforms supported . 28 2.3.6 Key resources . 29 2.4 WebSphere sMash . 29 2.4.1 Executive summary. 29 2.4.2 Business value . 29 2.4.3 Product overview . 30 2.4.4 Supported platforms . 31 2.4.5 Key resources . 31 2.5 WebSphere Business Modeler Basic . 31 2.5.1 Executive summary. 31 2.5.2 Business value . 33 2.5.3 Product overview . 34 2.5.4 Supported platforms . 35 2.5.5 Key resources . 36 Chapter 3. IBM Lotus . 37 3.1 Why IBM Lotus . 37 3.1.1 Lotus Quickr . 38 3.1.2 IBM Lotus Symphony . 40 3.2 IBM Lotus Domino Express. 41 3.2.1 Executive summary. 41 3.2.2 Business value . ..