Global Journal of Business Pedagogy Volume 4, Number 1, 2020 Volume 4, Number 1 Print ISSN: 2574-0385 Online ISSN: 2574-0393 GLOBAL JOURNAL OF BUSINESS PEDAGOGY Raymond J Elson Valdosta State University Editor Rafiuddin Ahmed James Cook University Co Editor Denise V. Siegfeldt Florida Institute of Technology Associate Editor Peggy Johnson Lander University Associate Editor The Global Journal of Business Pedagogy is owned and published by the Institute for Global Business Research. Editorial content is under the control of the Institute for Global Business Research, which is dedicated to the advancement of learning and scholarly research in all areas of business. i Global Journal of Business Pedagogy Volume 4, Number 1, 2020 Authors execute a publication permission agreement and assume all liabilities. Institute for Global Business Research is not responsible for the content of the individual manuscripts. Any omissions or errors are the sole responsibility of the authors. The Editorial Board is responsible for the selection of manuscripts for publication from among those submitted for consideration. The Publishers accept final manuscripts in digital form and make adjustments solely for the purposes of pagination and organization. The Global Journal of Business Pedagogy is owned and published by the Institute for Global Business Research, 1 University Park Drive, Nashville, TN 37204- 3951 USA. Those interested in communicating with the Journal, should contact the Executive Director of the Institute for Global Business Research at [email protected] Copyright 2020 by Institute for Global Research, Nashville, TN, USA 2 Global Journal of Business Pedagogy Volume 4, Number 1, 2020 EDITORIAL REVIEW BOARD Alawiya Allui Sherell Wilson Prince Sultan University, Saudi Arabia National Louis University Bob Hatfield Shirley Hunter Western Kentucky University University of North Carolina Charlotte Christopher Boe Solomon Nyaangas Pfieffer University William Patterson University Dennis Huzey Stan Stough Felician University Southeast Missouri State Gary Baker Stephen Betts Angelo State University William Patterson University George Taylor Steven Walker University of Phoenix National University Hafiz Ahmad Susan Conners New York Institute of Technology, Abu Purdue University Northwest Dhabi Campus Terry Fox Ismet Anitsal University of Mary Hardin-Baylor Missouri State University Theresa Tiggeman John Volker University of the Incarnate Word Austin Peay State University Tim Holt Lin Zhao Embry-Riddle Aeronautical University Purdue University Northwest Vikkie McCarthy Micheal M van Wyk Austin Peay State University University of South Africa Vinay Sharma Miriam Plavin-Masterman Indian Institute of Technology Roorkee Worcester State University Youngeun Park Paul Jacques Prince Sultan University, Saudi Arabia Rhode Island College 3 Global Journal of Business Pedagogy Volume 4, Number 1, 2020 TABLE OF CONTENTS IT DOES MATTER WHO YOUR FRIENDS ARE: A CASE STUDY OF NETFLIX AND “FRIENDS” LICENSING .............................................................................................................. 6 Cori O. Crews, Valdosta State University .......................................................................... 6 Casey J. Colson, Valdosta State University ........................................................................ 6 Raymond J. Elson, Valdosta State University .................................................................... 6 DESIGN THINKING METHODS FOR BUSINESS PLAN DEVELOPMENT: A STRUCTURED APPROACH TO IDEA GENERATION THAT PROMOTES CREATIVITY............................................................................................................................... 14 Brooke R. Envick, University of Nebraska at Kearney .................................................... 14 HOW DO STUDENTS USE ONLINE INTERACTIVE SOFTWARE? EVIDENCE FROM A PRINCIPLES OF MICROECONOMICS COURSE ................................................................ 26 Stephen M. Kosovich, Stephen F. Austin State University .............................................. 26 REGAIN RELEVANCE IN A COST MANAGEMENT ACCOUNTING COURSE WITH SAP .................................................................................................................................... 38 Leslie Kren, University of Wisconsin-Milwaukee ........................................................... 38 USING PIVOTTABLES IN MANUFACTURING TO EVALUATE INVENTORY COUNT ACCURACY: AN INFORMATION SYSTEMS BUSINESS CASE ANALYSIS STUDY ...... 47 Penelope Lyman, University of North Georgia ................................................................ 47 ALIBABA GROUP: RIVALS AT THE GATE? ......................................................................... 59 Saad Nazir, Pace University ............................................................................................. 59 Alan Eisner, Pace University ............................................................................................ 59 Helaine Korn, Baruch College CUNY.............................................................................. 59 FLIPKART: WINNING IN INDIA? ............................................................................................ 79 Alan Eisner, Pace University ............................................................................................ 79 Saad Nazir, Pace University ............................................................................................. 79 Helaine Korn, Baruch College CUNY.............................................................................. 79 Dan Baugher, Pace University .......................................................................................... 79 THE IMPACT OF BUSYNESS, MOTIVATION, AND MENTORING ON GPA .................... 97 Eugene L. Seeley, Utah Valley University ....................................................................... 97 Maureen Andrade, Utah Valley University ...................................................................... 97 Ronald Mellado Miller, Utah Valley University .............................................................. 97 Angela Nuttall Ward, Utah Valley University .................................................................. 97 4 Global Journal of Business Pedagogy Volume 4, Number 1, 2020 ASSURANCE OF LEARNING: ADAPTATONS OF STANDARDIZED WRITTEN AND ORAL COMMUNICATION RUBRICS .................................................................................... 118 Maureen Snow Andrade, Utah Valley University .......................................................... 118 Letty Workman, Utah Valley University ........................................................................ 118 Paige Gardiner, Utah Valley University ......................................................................... 118 THE SOCCER BALL MANUFACTURING GAME: AN EXPERIENTIAL EXERCISE IN MANAGERIAL ACCOUNTING .............................................................................................. 137 Walter Keel, Piedmont College ...................................................................................... 137 Sandra Maughon, Piedmont College .............................................................................. 137 COMPILING TOWARD AN UNDERSTANDING OF SAMPLING DISTRIBUTIONS ....... 146 Ryan Phelps, Stephen F. Austin State University ........................................................... 146 Emiliano Giudici, Stephen F. Austin State University ................................................... 146 William Long, Stephen F. Austin State University ........................................................ 146 AUDITING ISSUES ENCOUNTERED WHILE AUDITING A DEVELOPMENT STAGE CORPORATION ........................................................................................................................ 158 Jeff Hemker, Southern Illinois University Edwardsville ................................................ 158 Brad Reed, Southern Illinois University Edwardsville ................................................... 158 Cathy Tornaritis, Southern Illinois University Edwardsville ......................................... 158 THE PERSISTENCE OF THE IS-LM MODEL IN INTERMEDIATE MACROECONOMICS TEXTBOOKS ............................................................................................................................. 166 Richard W. Taylor, Arkansas State University ............................................................... 166 Jerry Crawford, Arkansas State University .................................................................... 166 ASSURANCE OF LEARNING: ADAPTATONS OF STANDARDIZED WRITTEN AND ORAL COMMUNICATION RUBRICS .................................................................................... 173 Maureen Snow Andrade, Utah Valley University .......................................................... 173 Letty Workman, Utah Valley University ........................................................................ 173 Paige Gardiner, Utah Valley University ......................................................................... 173 EXPLORING CONSUMERS’ HABITUAL BEHAVIOR THROUGH A SMARTPHONE EMBARGO................................................................................................................................. 192 Michael R. Luthy, Bellarmine University....................................................................... 192 MISSION AMARILLO – A NON-PROFIT MARKETING PLAN CASE STUDY ................ 200 Andrea Finchum, West Texas