12/4/2017 GLA OPS MAYOR OF LONDON | Logout () OPEN PROJECT SYSTEM We use cookies to ensure we give you the best experience on our website. Find out more about cookies in our privacy policy (https://www.london.gov.uk/about-us/privacy-policy) Our Borough -Hounslow BACK 2020 Status: Assess Change Management Report Project ID: P10919 London Borough of London Borough of Culture Culture 12 unapproved blocks Collapse all blocks () Project Details Jump to General Information () New block with edits There is no approved version of this block Unapproved changes on 22/11/2017 by Project title Our Borough -Hounslow 2020 Bidding arrangement London Borough of Hounslow Organisation name London Borough of Hounslow Programme selected London Borough of Culture Project type selected London Borough of Culture https://ops.london.gov.uk/#/change-report/10919 1/32 12/4/2017 GLA OPS If you are related to any elected GLA members or GLA staff, please tell us about your relationship with them, their name (or names) and which team they work in N/A Project Overview Jump to Making an impact () New block with edits There is no approved version of this block Unapproved changes on 01/12/2017 by Which year are you applying to become the London Borough of Culture? 2020 If you have a preference for a particular year, please tell us why 2020 allows a 3yr programme of preparation including further consultation with our public, stakeholders and partners through an extensive social media campaign and workshops to ensure complete ownership of the programme along with a substantive legacy. It allows the development of projects including our centrepiece This is Hounslow; a wide-ranging engagement programme, and convergence with other major cultural projects in the borough: Boston Manor re-opens 2021; Hogarth's House project completes in 2019; Hounslow's second 3yr Creative People and Places proramme will be in yr 2- 3; Gunnersbury Park Museum (shared initiative with Ealing) re-opens 2 How much funding are you applying for from the GLA in this application? (£) 973663 How much will your programme cost in total? (£) 1398663 Provide a summary of the proposed programme. ‘Our Borough’ is a three year programme centred around the theme of ‘Connections’ – of our spaces, places and people – and culminating with the London Borough of Culture year in 2020. Building on some existing programmes, we will develop new opportunities to tell the story of the borough from the perspective of its residents. We will bring our public spaces to life from our parks and markets to our historic houses and streets, ensuring a sustainable legacy post 2020. As a river borough, we will promote the history, heritage and connections of https://ops.london.gov.uk/#/change-report/10919 3/32 12/4/2017 GLA OPS our waterways. As a diverse borough, we will celebrate the connections between our communities. We aim to give Hounslow a sense of place and its residents a sense of pride. We will feature a range of professional artists, musicians, storytellers, whilst developing the skills and talents of our local people, providing platforms for emerging artists ensuring a quality cultural experience for those taking part as participants or observers. Making an impact Jump to Celebrating creativity () New block with edits There is no approved version of this block Unapproved changes on 01/12/2017 by Describe your borough, its people and places. We want a snap-shot of your borough profile and where you see its future, demonstrating a clear evidence base and a statement outlining why you need this award. Located in West London, linking city and countryside via the Great West Road, Hounslow is a portal to London, to the UK and, through Heathrow, the world. It surprises the visitor with its green spaces, hidden treasures and history, its geography and cultural narrative. It is a river borough; providing a route to the West of England and to the Channel, with a rich environment of waterways – canals, tributary rivers, lakes, reservoirs, docks – as well as Metropolitan Open Land (parks and open spaces). Important roads pass through it, or close by: the M25, M4, A406, A40/M40. It is well served by rail and other public transport. Hounslow has tangible links to Britain’s past with both an implicit and explicit (built) heritage from the Romans through King Canute, Henry VIII and Brunel and, through its peoples, to world cultures. There are 5 Great Estates all with historic references (Chiswick, Gunnersbury, Boston Manor, Osterley, Syon). Chiswick's lake, fed by the Thames, is one of the first Serpentine Lakes. Above all it has potential: continuing economic and social development, and opportunity; with promising new looks to the town centres, new market spaces, new retail and office space for businesses (and potentially creative and cultural businesses), new homes, new schools, an improved leisure and entertainment infrastructure with increased diversity of cultural offer, enhanced public realm and facilities such as libraries, leisure and arts centres. The Heathrow Opportunity Area (The London Plan 2016), covers the west of the borough. The area has an indicative employment capacity of 12,000 new jobs and a minimum 9,000 new homes. The London Plan designates the https://ops.london.gov.uk/#/change-report/10919 4/32 12/4/2017 GLA OPS ‘Golden Mile’ area along the Great West Road as the Great West Corridor Strategic Outer London Development Centre (SOLDC) with digital and media specialisms. The SOLDC is intended to identify and support business locations with specialist strengths and growth potential of London wide strategic significance. Heathrow itself has one of the largest single economies of all London boroughs comprising approximately 143,000 employee jobs (government dataset IDBR). In close proximity to Heathrow the borough is inevitably identified with the airport. It is both an asset, and a drawback to a simple narrative of place and richness of heritage. It is a cause of much of the borough’s population churn, a key development issue. And the important roads, which even as they connect Hounslow to London, to the West and the world, ironically break communities into small parts. A critical issue for Hounslow is to address the turbine effect of the population churn, inward and outward migration, on the economy and profile of the borough. As a corollary, the need is to increase capacity and skills and, with one of the youngest demographic profiles of any London boroughs, to provide stimulation and opportunity for young people, to unify and to integrate, to draw in people and investment. 52% of its 268,000 residents are under the age of 35. Over the last 15 years there has been a significant increase in the age groups 0-4 and 25-34, suggesting an increase of young families in a borough where life expectancy for men and women is lower than the London average. The population demographic is diverse: 38% identify as White British; the remaining 62% identify as Indian, Black and Pakistani Diaspora. We host migrants and refugees from countries like Somalia, Iraq, Iran, Afghanistan and Sir Lanka. In recent years there has been significant inward migration from other countries of the EU noticeably Poland. Please continue your answer below if required - Explain how becoming the London Borough of Culture in 2019 or 2020 will help you achieve your ambitions and create long term change. Perhaps unsurprisingly there are key weaknesses or omissions in the cultural infrastructure in Hounslow. For all the commendable improvements made in recent years with Arts Council (notably Creative People and Places), Heritage Lottery Fund, Council and private sector investment our infrastructure is barely able to reflect the cultural mix of its residents, to retain them or to attract visitor attention sufficient to really boost the economy or to compensate for lower than average levels of income. Compared to other London boroughs the number of top line delivery agents in Hounslow means little diversity of approach or strength in our cultural sector. Hounslow identified four key objectives for its Regeneration and Economic Development Strategy: Growing business; Improving connectivity; Place making; Enhancing the environment. We see the London Borough of Culture designation as an opportunity to bring the cultural sector properly into the https://ops.london.gov.uk/#/change-report/10919 5/32 12/4/2017 GLA OPS regeneration and economic equation: 1) growing our arts/creative sector businesses 2) improving the connectivity between places and communities 3) making and defining place through culture 4) enhancing the environment, making Hounslow a better place to live and work Meeting all 8 of the London Borough of Culture Objectives, locally rooted yet connected to the world, we plan to take Hounslow from the outer ring of London to the entry point for the city and the UK; from a stop on the way to Heathrow Airport to the starting point for a surprising journey. We will use the platform provided by the internet to showcase its stories, engage and inform others, re-connect people and places within the borough, re-affirm Hounslow’s historic role as a portal and make it a place to visit – and to stay. The keynotes of our programme will be: - to develop and enhance infrastructure using digital and data connections - to connect places and people – within the borough, the borough to London, Hounslow to the world (focusing on the places our people link to). - to make the most of the range of communities in Hounslow as welcoming visitors - to fill gaps in provision via