That’s Enterprising June 2015 Volume 3, Issue 8 Enterprise Facilitation and Business Incubation in Saudi Arabia Inside this issue Cover Story: Enterprise Facilitation and Business Incubation in Saudi Arabia ………....................................2 AIEF President’s Message ……..…4 AIEF Member Wins Business Excellence Award ............................5 Something to Say? ………………...6 Inventors and Inventions ………….7 Leadership in Marketing ……….....8 Enterprise Facilitation and Business Coaching ………………………......9 Write it Down ……….............…...10 “Look Inside” Business Book Review …………………………...11 Group Coaching …….....................12 10 Tips to Encourage Employee Development …..…....................…13 Three Quick Ways to Increase Profits ……………....................................14 Customer Service Comes Naturally to Some...........……………………15 Improving Workplace Health ........16 Leading Your People as a Coach ...17 Holistic Treatments in Business - Part 1 ……........................….........18 Let’s Talk About Trust …………..19 About Peter Drucker ……………..20 AIEF Board Member Profile - John Bailey …………………………….21 AIEF Board Members ……...……22 About the Institute ………….…23 Australasian Institute of Enterprise Facilitators www.aief.org.au [email protected] 1 Enterprise Facilitation and Business Incubation in Saudi Arabia Since then CREEDA was recontracted annually; conferences are hosted John Mercer is an AIEF Founder for a further five years and recently an Member and past Board Member with once a year; and an angel additional two years to provide investment network have been continuous membership since 1997. He consultancy services to assist the was Secretary from 1999 – 2001, Vice formed. further development of business President from 2001 to 2008 and AIEF incubation in the Kingdom and provide Knowing oil is a finite resource; representative on the SEAANZ Board KACST and BADIR with strategic Saudi Arabia is serious about from 2005 to 2007. John was awarded advice and incubator capacity building diversifying the economy and is the AIEF John Bailey Award for support. My wife Yvonne and I has well on the way to the goal of Innovation in Enterprise Facilitation in been the resident in the Kingdom since establishing 80 technology 2004. The following is an article 2008. As resident consultant incubators as a part of the strategy provided by John. to become a knowledge based I am supported by CREEDA Managing economy. Australian’s helping the Director Julian Webb and various establishment and growth of international Associate Consultants Performance is reviewed annually Business Incubation in Saudi who visit Saudi on a regular basis. by a panel comprising Dinah Arabia. Adkins (Emeritus President NBIA), During our contract we have seen the Julian Webb (CREEDA Projects From 1993 to 2008, I was the BADIR Program for Technology Manager of the Snowy-Monaro Incubators came into being (www.badir.com.sa/en) which includes P/L) and a Saudi National, with a Business Enterprise Centre in view to continuous and steady Cooma. Since 2008, I have worked ICT, Advanced Manufacturing and with CREEDA Projects Pty Ltd., Biotechnology incubators and an improvement. Australia who won the contract to set accelerator, with more incubators on up the first ICT technology incubator the way in other sectors; a national In 2013 the impact of the first 3 in Saudi Arabia, for the King incubation policy has been created; support is provided to other BADIR incubators from 2009 to Abdulaziz City for Science and 2013 was analysed by Booz & Technology (KACST), the main organizations to establish incubators in body responsible for research the Kingdom. Company, CREEDA Projects and funding in the Kingdom. Oxford Innovation. The results are The Saudi incubation network is up impressive. This contract completed in 2010 and running; incubator management training is conducted regularly; when the incubator transitioned to Continued next page local management. performance is formally reviewed Australasian Institute of Enterprise Facilitators www.aief.org.au [email protected] 2 Continued from previous page Business Incubation in Saudi Arabia Achievement Criteria Key Insights s Number of jobs created per incubatee is comparable Employment 1,077 jobs to benchmark incubators Creation created Cost per job created is decreasing but is still above benchmarks (approximately double) 29 BADIR incubated clients and graduates valuated SAR 85 Million Value through one of 3 methodologies in portfolio Creation SR 3 Million average value of a BADIR incubated client value or graduate company Julian Webb, Sultana bin Saleh bin Sultan SAR 167 (BADIR PMO Director), Dinah Adkins 0.0064 % contribution to relevant-sector GDP (Emeritus President NBIA) and John Economic Million 11% growth in GDP contribution since 2011, increasing Mercer, flying back from Jeddah during the 1 2013 BADIR Annual Performance Review Impact economic trend expected to continue contribution SAR 128 Notes: 0.9 cumulative investment leverage Access to Million funds 1. to convert to AUD multiply the SAR 36% annual growth since 2010, with increasing trend Financing secured by figure by 0.345 (as at 11/6/15 expected to continue 2. investment leverage is the ratio of incubatees cumulative incubator funding to the Incremental change and reform is the On a personal note previously my funds secured by incubatees, including norm in Saudi Arabia. This isn’t to say it wife Yvonne and I had spent our equity, grants, loans and self- is always easy. The business ecosystem early married years from 1978 to investment is not ideal, segregation of males and 1988 living and working in Dubai Some of the client successes are: females can be a headache and BADIR and the Sultanate of Oman. We feel Mekshat a social media site for desert itself is transitioning from KACST, a privileged to have been offered the government body, to Teqnia an excursions, www.mekshat.com/vb/ In chance to spend our later years autonomous government owned venture from 2008 until a planned 2017 in 2011 alone, it received 210 million capital company, a process which is Saudi Arabia. visits to its online site. bound to have its teething pains. ACE Biotech, reagent manufacturing, We have been given the www.acebiotech.com/en_default.aspx Fortunately serious and strong opportunity through our 4WD trips Yatooq automatic Arabic coffee commitment from government and great and camping expeditions to see a young Saudi staff to work with makes it considerable amount of Saudi machine manufacturing, all very satisfying. KACST are planning Arabia. We have experienced its www.yatooq.com/ to commit funding over the next five magnificent landscapes of deserts, years to extending the BADIR network dry river beds, hills and mountains It’s an exciting place to work. When we of incubators across the country to 15 as and its flora and fauna. We have first started I remember Julian and I were well as providing funding for 25 been privileged to share amazing often the only people left in the building at university incubators. KACST are in the Saudi hospitality as well see some 6.00pm and we conducted training with process of design for the national of the developed and undeveloped men in the front of the room and women at headquarters for BADIR in Riyadh that archaeological sites, many pre- the back behind a screen, watching and will incorporate ICT, biotechnology, Islamic and historical landmarks. participating by video. These days when I advanced manufacturing and energy leave, at say 7.30pm, there are generally incubators with 33,000 m2 of floor space John Mercer some enthusiastic BADIR staff still and 11,000 m2 of car parking on a site Executive Consultant, working and we have mixed training adjacent to KACST that is due for King Abdulaziz City for Science and sessions.” construction completion by 2017. Technology, BADIR Program Australasian Institute of Enterprise Facilitators www.aief.org.au [email protected] 3 Message From the AIEF President It was less than six months ago that I they are masterful at assisting you in The Australasian Institute of attended a seminar in New Zealand revealing the very core Enterprise Facilitators (AIEF) was which focussed on the paradigm shift interpretations and beliefs that support founded in 1997 as a result of the in business models which are now each and every aspect of your life recommendations of the Industry almost a feature of everyday life. remaining unfulfilled.” Task Force on Leadership and Theoretically, individuals who enable, Management Skills. In their report, The main theme that came across empower or implement change are entitled Enterprising Nation, the taskforce recommended that: “…. a was the fact that there is no such called coaches, consultants, leaders, managers, navigators and facilitators. comprehensive accreditation thing as the “typical business” any process be established for small more. Steve Denning, international guru in business trainers, educators, leadership and management believes counsellors, mentors and advisers Naturally, the question was asked that a discontinuous paradigm shift in so as to upgrade the quality of small (and argued) by a number of the management is happening. business advice.” seminar participants: “What is a paradigm shift in business?” and it It’s a shift from a firm-centric view of The AIEF was largely the vision of was explained thus: A paradigm shift the world in which the firm’s purpose Dr John Bailey who became the first occurs whenever there's a significant is to make money for its shareholders, President of the Association and change in the way an individual or a to a customer-centric view of the world now a Life Member. group perceive something, and the in which the purpose of the firm is to old paradigm is replaced by a new add value for customers. The AIEF is the Peak Body for way of thinking, or a new belief. Enterprise and Business Facilitation The shift in management is a shift from and Facilitators. Individuals have their own shareholder capitalism in which the paradigms, or lenses through which Our mission is to be the leader in firm revolves around the manager to a they view the world.