REGIONAL TAM Copyright © 2021. The Nielsen Company. Confidential Confidential and Proprietary. Company. Nielsen The 2021. © Copyright Copyright © 2021. The Nielsen Company. Confidential Confidential and Proprietary. Company. Nielsen The 2021. © Copyright AFFILIATION CHANGES Impact on the Regional TAM ratings data, as at 29th August 2021 AFFILIATION CHANGES 1ST JULY 2021 Affiliation changes took affect between WIN Corporation (WIN) and Southern Cross Austereo (SCA) midnight 1st July with the new affiliations reflected in the data from 2am Thursday 1st July, the start of the Nielsen TAM research day. The key objective of all parties has been to allow and prepare for the continuous flow of ratings data Copyright © 2021. The Nielsen Company. Confidential Confidential and Proprietary. Company. Nielsen The 2021. © Copyright and trading capability. These affiliation changes have lead to a disruption in the data trend. Two additional breakouts were required on the 1st August and 29th August 2021 to accommodate additional last minute affiliation changes that were not completed in time to be reported as at 1st July 2021. Note: Nielsen TAM research day is 02:00 to 26:00 REPRESENTATION BY MARKET AS AT 29 AUG 2021 METRO SALES CHANNEL OWNERSHIP MARKET LOGO AFFILIATE REPRESENTATION 7QLD, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Seven West Media QUEENSLAND Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation SCA 10, Bold, Peach, Shake, Sky News TEN Southern Cross Austereo Southern Cross Austereo Regional Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group NORTHERN NSW Nine, 9GO!, 9Gem, 9Life Nine WIN Sales Nine Entertainment Group WIN 10, Bold, Peach, Sky News Regional TEN WIN Sales (Sky News WIN Corporation Regional sold by SCA National) Copyright © 2021. The Nielsen Company. Confidential Confidential and Proprietary. Company. Nielsen The 2021. © Copyright Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group SOUTHERN NSW Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation SCA 10, Bold, Peach, Shake, Sky News TEN Southern Cross Austereo Southern Cross Austereo Regional Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group VICTORIA Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation SCA 10, Bold, Peach, Shake, Sky News TEN Southern Cross Austereo Southern Cross Austereo Regional Southern Cross TAS, 7TWO, 7mate Seven Southern Cross Austereo Southern Cross Austereo TASMANIA Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation TDT 10, TDT Bold, TDT Peach, TDT Shake TEN WIN Sales WIN Corp / SCA GWN7, 7TWO, 7mate Seven Seven Affiliate Sales Prime Media Group WESTERN AUSTRALIA Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation WDT 10, WDT Bold, WDT Peach TEN WIN Sales WIN Corp / Prime Media • See Regional FTA channel launch and breakout dates file on the Regional TAM website for specific multi channel launch/cease dates • 9Life ceases in the ratings 1 July 2021 QLD, SNSW, VIC, TAS, remains on air NNSW • TDT names confirmed and released in the ratings 1 August, WDT names confirmed and released in the ratings 29 August 2021 • SCA Shake launches in the ratings 1 July 2021 QLD, SNSW, VIC (Shake in TAS on air 1 July 2021 - reported from 29 Aug in the ratings) • Sky News on WIN ceased 31 July 2021, launch Sky News Regional 1 August 2021 REPRESENTATION BY MARKET AS AT 1 AUG 2021 METRO SALES CHANNEL OWNERSHIP MARKET LOGO AFFILIATE REPRESENTATION 7QLD, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Seven West Media QUEENSLAND Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation SCA 10, Bold, Peach, Shake, Sky News TEN Southern Cross Austereo Southern Cross Austereo Regional Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group NORTHERN NSW Nine, 9GO!, 9Gem, 9Life Nine WIN Sales Nine Entertainment Group WIN 10, Bold, Peach, Sky News Regional TEN WIN Sales (Sky News WIN Corporation Regional sold by SCA National) Copyright © 2021. The Nielsen Company. Confidential Confidential and Proprietary. Company. Nielsen The 2021. © Copyright Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group SOUTHERN NSW Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation SCA 10, Bold, Peach, Shake, Sky News TEN Southern Cross Austereo Southern Cross Austereo Regional Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group VICTORIA Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation SCA 10, Bold, Peach, Shake, Sky News TEN Southern Cross Austereo Southern Cross Austereo Regional Southern Cross TAS, 7TWO, 7mate Seven Southern Cross Austereo Southern Cross Austereo TASMANIA Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation TDT 10, TDT Bold, TDT Peach TEN WIN Sales WIN Corp / SCA GWN7, 7TWO, 7mate Seven Seven Affiliate Sales Prime Media Group WESTERN AUSTRALIA Nine, 9GO!, 9Gem, 9Life Nine WIN Sales WIN Corporation WDT 1, WDT 2, WDT 3 (interim names) TEN WIN Sales WIN Corp / Prime Media • See Regional FTA channel launch and breakout dates file on the Regional TAM website for specific multi channel launch/cease dates • 9Life ceases in the ratings 1 July 2021 QLD, SNSW, VIC, TAS, remains on air NNSW • TDT names confirmed to be released in the ratings 1 August, TDT1 = TDT 10, TDT2 + TDT Bold, TDT 3 = TDT Peach • SCA Shake launches in the ratings 1 July 2021 QLD, SNSW, VIC (Shake in TAS on air 1 July 2021 but not currently reported in the ratings) • Sky News on WIN ceased 31 July 2021, launch Sky News Regional 1 August 2021 REPRESENTATION BY MARKET AS AT 1 JUL 2021 METRO CHANNEL SALES REPRESENTATION OWNERSHIP MARKET LOGO AFFILIATE 7QLD, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Seven West Media QUEENSLAND Nine, 9GO!, 9Gem, Sky News on WIN Nine WIN Sales WIN Corporation SCA 10, Bold, Peach, Shake TEN Southern Cross Austereo Southern Cross Austereo Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group NORTHERN NSW Nine, 9GO!, 9Gem, 9Life Nine WIN Sales Nine Entertainment Group WIN 10, Bold, Peach, Sky News on WIN TEN WIN Sales WIN Corporation Prime7, 7TWO, 7mate, 7flix Copyright © 2021. The Nielsen Company. Confidential Confidential and Proprietary. Company. Nielsen The 2021. © Copyright Seven Seven Affiliate Sales Prime Media Group SOUTHERN NSW Nine, 9GO!, 9Gem, Sky News on WIN Nine WIN Sales WIN Corporation SCA 10, Bold, Peach, Shake TEN Southern Cross Austereo Southern Cross Austereo Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group VICTORIA Nine, 9GO!, 9Gem, Sky News on WIN Nine WIN Sales WIN Corporation SCA 10, Bold, Peach, Shake TEN Southern Cross Austereo Southern Cross Austereo Southern Cross TAS, 7TWO, 7mate Seven Southern Cross Austereo Southern Cross Austereo TASMANIA Nine, 9GO!, 9Gem, Sky News on WIN Nine WIN Sales WIN Corporation TDT1, TDT 2, TDT 3 (interim names) TEN WIN Sales WIN Corp / SCA GWN7, 7TWO, 7mate Seven Seven Affiliate Sales Prime Media Group WESTERN AUSTRALIA Nine, 9GO!, 9Gem, Sky News on WIN Nine WIN Sales WIN Corporation TBC WDT 1, WDT 2, WDT 3 (interim names) TBC WIN Sales WIN Corp / Prime Media • See Regional FTA channel launch and breakout dates file on the Regional TAM website for specific multi channel launch/cease dates • 9Life ceases in the ratings 1 July 2021 QLD, SNSW, VIC, TAS, remains on air NNSW • TDT names confirmed to be released in the ratings 1 August, TDT1 = TDT 10, TDT2 + TDT Bold, TDT 3 = TDT Peach • SCA Shake launches in the ratings 1 July 2021 QLD, SNSW, VIC (Shake in TAS on air 1 July 2021 but not currently reported in the ratings) • Sky News on WIN remains on air as of 1 July 2021 until 31 July 2021 REPRESENTATION BY MARKET AS AT 30 JUN 2021 METRO CHANNEL SALES REPRESENTATION OWNERSHIP MARKET LOGO AFFILIATE 7QLD, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Seven West Media QUEENSLAND SCA Nine, GO!, Gem, 9Life Nine Southern Cross Austereo Southern Cross Austereo WIN, Bold, Peach, Sky News on WIN TEN WIN Sales WIN Corporation Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group NORTHERN NSW SCA Nine NBN, GO!, Gem, 9Life Nine Southern Cross Austereo Nine Entertainment Group WIN, Bold, Peach, Sky News on WIN TEN WIN Sales WIN Corporation Prime7, 7TWO, 7mate, 7flix Copyright © 2021. The Nielsen Company. Confidential Confidential and Proprietary. Company. Nielsen The 2021. © Copyright Seven Seven Affiliate Sales Prime Media Group SOUTHERN NSW SCA Nine, GO!, Gem, 9Life Nine Southern Cross Austereo Southern Cross Austereo WIN, Bold, Peach, Sky News on WIN TEN WIN Sales WIN Corporation Prime7, 7TWO, 7mate, 7flix Seven Seven Affiliate Sales Prime Media Group VICTORIA SCA Nine, GO!, Gem, 9Life Nine Southern Cross Austereo Southern Cross Austereo WIN, Bold, Peach, Sky News on WIN TEN WIN Sales WIN Corporation Southern Cross TAS, 7TWO, 7mate Seven Southern Cross Austereo Southern Cross Austereo TASMANIA TDT, GO!, Gem, 9Life Nine WIN Sales WIN Corp / SCA WIN, Bold, Peach, Sky News on WIN TEN WIN Sales WIN Corporation GWN7, 7TWO, 7mate Seven Seven Affiliate Sales Prime Media Group WESTERN AUSTRALIA WDT, GO!, Gem Nine WIN Sales WIN Corp / Prime Media WIN, Bold, Peach, Sky News on WIN TEN WIN Sales WIN Corporation • See Regional FTA channel launch and breakout dates file on the Regional TAM website for specific multi channel launch dates WHAT HAS CHANGED? WIN broadcast ‘Nine’ content (Nine, 9GO!, 9Gem and 9Life) in QLD, SNSW, VIC, TAS and WA). WIN represent and sell airtime for the ‘Nine’ NBN Network (Nine, 9GO!, 9Gem and 9Life) in NNSW. WIN’s 9Life ceased for a short period of time in QLD, SNSW, VIC, TAS and WA, re-launching and reported in the Regional TAM ratings 1st August 2021. WIN continue to also broadcast TEN content (WIN 10, Bold and Peach) in NNSW. Copyright © 2021. The Nielsen Company. Confidential Confidential and Proprietary. Company. Nielsen The 2021. © Copyright WIN’s Sky News on WIN ceased on the 31st July 2021 in all markets.