udweiser® KING OF BEERS Pl!BtW/y~~~~JA& ~l{fJf.fkNlliP/JIP~//(J THE LARGEST-SELLING BEER IN THE WORLD ST. LOUIS NEWARK-!JJ-~ LOS ANGELES TAMPA HOUSTON . ------ -:··· ~ Distributed By - Atlanta Beverage Company .. 970 Jefferson St. N.W., Atlanta, Georgia WILLIAM C. BARTHOLOMAY Chairman of the Board, Treasurer JOHN J. McHALE THOMAS A. REYNOLDS, JR. President, General Manager Executive Vice President, Secretary The arrival of the Braves gives the Southeast its first National League team and establishes Atlanta as the sports capital of the South . The enthusiastic backing of the citizens of this area has made this possible. Your support has given us strength - your enthu­ siasm inspiration. The Braves' family - made up of our players, employees and ownership - dedicate their total effort to bring championship baseball to Atlanta. At the same time we hope to make your visits to Atlanta's new sta­ dium a pleasant and enjoyable-experience. The Atlanta Braves ®ffin nf lqr ®nllrrnnr CITY OF ATLANTA J\.tlnnht OFFICE of t h e MAYOR <!!nrl 1;. Snnbrr11 Atlanta, G eorgia 30303 It is a dis tinct pleasure, on behalf of all Georgians, to welcome the Atlanta Braves W1'S. ANNY . .. 0 St J C•ll: C: UT I Y I[ l( C:ot CT4" ~ to our Capital City. Georgia has made tremendous progress in Dear Sports Fans: many fiel ds during the past few y ears, and the coming of the Brave.s to Atlanta has truly I have often heard it said that your words will come back to haunt you • boosted our State into the "Big Leagues" of and you have heard me say many times that we built the Atlanta Stadium on ground that we didn1t own • • • with money that we didn't have . , • for a sports. t eam that we hadn' t signed • , , Atlanta and Georgia offer t he Braves a Well, 1 am glad to be haunted by those words, and can proudly say that: traditional Southern hospitality. Georgians will receive wholesOme entertainment and a We built the stadium on an excellent piece of ground, with sound financing, spirit of competition in an atmosphere of and with a great team signed to play for twenty~five years. fairness . We look forward to a close and enduring association between the Braves and Atlanta. With best wishes for a long and prosperous friendship, I am A tlanta is truly the Home 0£ the Braves . This is a great baseball team in a great City. Our fans will be the most enthusiastic a nd the most loyal •• . and we will cheer our Braves on to the pennant, and strive to make Atlanta the baseball capital of this country! _zy you;- p IvanAllcn,~ Mayor CES/s,. ATLANTA STADIUM ATLANTA FULTON AUTHORITY CITY ALDERM EN COUNTY COMMISSIONERS Arthur L. Montgomery Sam Massell, Jr. J. H. Aldredge Chairman President Chairman Mills 8. Lane 1st Wa rd Archie Lindsey Vice Chairman Robert S. Dennis Vice Chairman Opie S. Shelton E. Gregory Griggs Harold F. Mccart Secretary-Treasurer 2nd Ward Carling Dinkier E. A. Gilliam Henry Dorsey J. M. Flanigen Edgar Forio 3rd Ward Earl Landers William T. Knight Earl Mann Q. V. Williamson Harold Mcc art 4th Ward John A. White (deceased) Hugh Pierce Charles Leftwich 5th Ward John A. White (deceased) G. Everett Millican 6th Ward Richard Freeman Cecil Turner 7th Ward Jack Summers Milton Farris 8th Ward Rodney Cook Douglas Fowlkes ATLANTA BRAVES' 1966 SCHEbUi.E JULY APR I L SUN MON TUES WED THU FRI SAT SUN MON TUES WED THU FRI SAT 1 2 1 2 S. F. S. F. 3 4 5 N 6 N 7 N 8 - N 9 N 3 4 5 6 7 8 9 S. F. HOU. HOU. HOU. l. A. L. A. l. A. 10 11 12 13 14 N 15 N 16 l. A. Al l * GAME HOU. HOU. HOU. 10 11 12 N 13 N 14 15 16 PITTS. PITTS. N. Y. N .. Y. 17 18 .... 19 N 20 N 21 N 22 N 23 N CINN. CINN. ST. l. ST. L. ST. L. CJNN. (INN, 17 18 N 19 N 20 N 21 N 22 N 23 N. Y. PHIL. PHIL. PHIL. PHIL N. Y. N. Y. 24 25 2 6 N 27 N 28 N 29 N 30 D & N CtNN. ST. l . ST. L. ST. l . S. F. s. ,. 24 25 26 N 27 N 28 N 29 N 3 0 N N. Y. 2 S. F. S. F. l. A. L.A. HOU. HOU. 3 1 s. ,. MAY AUGUST SUN MO N TUES WED THU FRI SAT SON MON TUES WED THU FRI SAT 1 2 3 N 4 N 5 N 6 N 7 N HOU. PHIL PHIL. PHIL. HO U. HOU. 1 2 3 4 5 N 6 N CH I. CHI. CHI. PHIL. PH IL. 8 9 N 10 .... 11 N 12 N 13 N 14 N ' HOU. CINN. CINN. CINN. ST. L. ST. L. ST. l. 7 8 N 9 N 10 N 11 12 N 13 PHIL. L. A . L.A. L. A . PHIL. PHIL, 15 16 17 N 18 N 19 20 N 21 ST. l. PITTS, PITTS. CHI. CHI. 14 15 N 16 N 17 N 18 19 N 20 PHIL. HOU. HOU. HOU. S. F. S. F. 22 23 N 24 N 25 N 26 2 7 28 CHI. 2 CINN. (IN N . CINN. CH I. CHI. 21 22 N 23 N 24 N 25 26 N 27 N S. F. L. A. L. A. L. A . N . Y. N . Y. 29 30 ..... 31 N CHI. L. A . L. A. 28 29 N 30 N 31 N N, Y. CHI. CHI. ST. l. ' JUN E SEPTEMBER SUN M ON TUES WED THU FRI SAT SUN MON TUES W ED THU FRI SAT 1 N 2 N 3 N 4 O&N N S. F. S.F, ST. L. ST. L. 1 N 2 N 3 ST. L. HOU. HOU. 5 6 7 N 8 N 9 N 10 11 • , ,,,._, ( TMI N ST. L. N. Y. N. Y. N . Y. PITTS. PITTS. 4 5 6 N 7 N 8 9 N 10 HOU. PITTS. PITTS. PITTS. N. Y. N . Y. 12 13 N 14 N 15 N 16 N 17 N 18 N PITTS. PHIL. PHIL. N. Y. N. Y, PITTS. PITTS. !1 12 13 14 15 16 N 17 N . Y. CHI. CHI. CHI. CINN . CINN. 19 20 N 2 1 N 22 N 23 24 N 25 O & N PITTS. PHIL. PHIL. PHIL. L. A. L. A. 18 19 20 N 2 1 N 22 N 23 N 24 CINN. ST. l . ST. L. PITTS. PITTS. PITTS. 26 27 N 28 N 29 30 N N N N N L A, CHI. CHI, CHI. S. F. 25 26 27 28 29 30 PITTS. s. ,. S. F. S. F. CINN. (No1e, Atlonlo Does Not G o On Doylight Soving Time.) N-DENO TES NIGHT G AME 1 OCTOBER CI NN. TN-TWI LIGH T DOUBLE H E A D E R HOME 2 3 4 5 6 7 8 0 &: N-O ENO T E S D AY, H I G H T GAME CINN. - 2 - D ENO T ES D OUBL EHEAD E R ....-;t----------- ------------------- -----------------------------------------4 C&Scovers the bases in Georgia W e're stri ctly big-league in Georgia. N ow more than 60 full service C&S banking centers th roughout the state. Each o ne offers yo u a world of helpful fi nancial services. At C&S yo u can save, yo u can borrow, yo u can cash a check, sto re va luable documents, set up a trust fund and handle alm ost any other money matter . in just one visit. Team up w ith us and yo u're batting a thousand. M EM B ERS FDIC THE CITIZENS & SOUTHERN B ANKS Georgia's largest full service bank . .. w here you always get personal interest. In The Center of Downtown Atlanta STAY WHERE THE PLAYERS STAY A~ ~~ ~~ MOTOR HOTEL SPRING ST. ANO CARNEGlli WAY AIU COD[ 404 • PHONE &ll·HOD TWX 404·527•22M Enjoy food at its very, very best in the GOLDEN PALM RESTAURANT THE FABULOUS PRIME RIB ROOM Continuous Entertainment and Dancing Ni~htly in the RED VELVET LOUNGE NO COVER · NO MINIMUM , FREE PARKING BASEBALL, ITS OPPORTUNITY THE NEW MAGNA CHARTA By ~very measurement commonly employed by the most astute minds in America, professional baseball is today ranked as one of the most representative American institutions. Professional baseball has won this appraisal by no particular, isolated action of its own but the public's esteem has been bestowed upon the game because, by its nature, it is an integral part of Ameri­ can life. Public ·approbation has been shown in every poss ible manner. Sixty-five millions have paid admissions to see games in one season; sixty-one leagues in 492 cities have opened and closed- a season intact; a cross-section of business and professional men - represen­ tative Americans, all - have become officers and directors of clubs; the language has been enriched by the colorful expressions lifted bodily from the playing fields, and the youth of America have found their idols among the stars of the diamond. The womanhood of America has taken the game to their hearts and , by virtue of their presence, have quietly but surely encouraged restraints in word and action upon the field without in any manner destroying the fierce, competitive nature of the game. Yes , America has proclaimed pro­ fessional baseball as one of its representative institutions.