mOGUC [Download free pdf] Selling the Splat Pack: The DVD Revolution and the American Horror Film Online [mOGUC.ebook] Selling the Splat Pack: The DVD Revolution and the American Horror Film Pdf Free Mark Bernard audiobook | *ebooks | Download PDF | ePub | DOC Download Now Free Download Here Download eBook #4899549 in Books 2014-07-01Original language:EnglishPDF # 1 6.40 x .80 x 9.50l, .0 #File Name: 0748685499192 pages | File size: 74.Mb Mark Bernard : Selling the Splat Pack: The DVD Revolution and the American Horror Film before purchasing it in order to gage whether or not it would be worth my time, and all praised Selling the Splat Pack: The DVD Revolution and the American Horror Film: 2 of 2 people found the following review helpful. the institutional nature of the splat packBy Chuck KleinhansWhile it touches on the cultural and horror aspects of the films it considers, the real heft of the book is a detailed analysis of the industrial and economic and marketing nature of these films. Since Hostel and Saw series accumulated so much social commentary, it's a fresh perspective to consider how career savvy young filmmakers managed to get themselves noticed (and then moved on to other projects….goodbye fanboys, goodbye. --chuck kleinhans Selling the Splat Pack unravels the history of how the emergence of the DVD market changed cultural and industrial attitudes about horror movies and film ratings. These changes made way for increasingly violent horror films, like those produced by the 'Splat Pack' - a group of filmmakers who were heralded in the press as subversive outsiders. Were brutal American horror movies like the Saw and Hostel films a reaction to the trauma of 9/11? Were they a reflection of 'War on Terror'-era America? Or was something else responsible for the rise of these violent and gory films during the first decade of the 21st century? Taking a different tack, Mark Bernard proposes that the films of the Splat Pack were products of, rather than reactions against, film-industry policy. This book includes an overview of the history of the American horror film from an industry-studies perspective, an analysis of how the DVD market influenced the production of American horror films, and an examination of films from Splat Pack members such as Eli Roth, Rob Zombie, James Wan and Alexandre Aja.By re-examining the history of the American horror film from a business perspective and exploring how DVD influenced the production of American horror films in the early 21st century, this thought-provoking book provides students and scholars in Film Studies with an alternative perspective on the Splat Pack. "Thorough and engaging 'Selling the Splat Pack' is an industrial and economic analysis of a cycle of brutal but popular works of the mid-2000s like the Saw series, Hostel and Haute Tension (Switchblade Romance)." -- Glenn Ward, The Gothic Imagination"Roth is one of the primary filmmakers at the (stabbed and bleeding) heart of Mark Bernard's 'Selling the Splat Pack: The DVD Revolution and the American Horror Film'. In the Edinburgh University Press release, the author examines the business behind pushing the likes of Rob Zombie and the Saw franchise onto audiences of the multiplex and then, more tellingly, to home-video consumers who salivate over discs branded with lurid promises of "UNRATED" cuts and extra content... 'Selling the Splat Pack' emerges as a smart study in the economics of horror - not to be confused with the horror of economics." -- Flick Attack and Bookgasm "Bernard's criticism of the 'Splat Pack' (and their imported peers, French director Alexandre Aja and Scottish director Neil Marshall) is incisive and delightful, thoroughly researched and written with a scholar's skepticism and a fan's enthusiasm ... Bernard gives horror obsessives (or film studies majors) deep and insightful new angles from which to assess their favorite fright flicks. It won't help justify a taste for gore in the minds of those who can't stand it, but for those of us whose celluloid bloodlust is insatiable, 'Selling The Splat Pack' yields an abundance of ideas to ponder during repeat viewings." -- Bryan Reed, Charlotte Viewpoint About the AuthorMark Bernard is an Instructor of American Studies and Communication Studies at the University of North Carolina at Charlotte. He is co-author (with Cynthia Baron and Diane Carson) of Appetites and Anxieties: Food, Film, and the Politics of Representation. He is currently working on a book about horror film acting and stardom (with Kate Egan) and a book about the representation of food in the horror film. [mOGUC.ebook] Selling the Splat Pack: The DVD Revolution and the American Horror Film By Mark Bernard PDF [mOGUC.ebook] Selling the Splat Pack: The DVD Revolution and the American Horror Film By Mark Bernard Epub [mOGUC.ebook] Selling the Splat Pack: The DVD Revolution and the American Horror Film By Mark Bernard Ebook [mOGUC.ebook] Selling the Splat Pack: The DVD Revolution and the American Horror Film By Mark Bernard Rar [mOGUC.ebook] Selling the Splat Pack: The DVD Revolution and the American Horror Film By Mark Bernard Zip [mOGUC.ebook] Selling the Splat Pack: The DVD Revolution and the American Horror Film By Mark Bernard Read Online.