JANUARY 30, 2013 AUBURN UNIVERSITY TIGERS Auburn University ® Weagle™ Ever to Conquer™ Auburn ® Samford Hall™ Never to Yield™ LOCATION: Auburn Tigers ® Bodda Getta™ Auburn Arena™ AUBURN, AL Tigers™ Fearless & True ® Track ‘em Tigers™ MASCOT: AU ® I Believe In Auburn And Love It!™ It’s Great to be an Auburn Tiger™ TIGERS WE™ All Auburn All Orange ® (Exclusive Use only) Samford Hall Collection™ MASCOT NICKNAME: A Spirit that is not afraid™ Aubie™ AUBIE 'Neath the sun kissed sky™ Beard-Eaves Memorial Coliseum™ BATTLE CRY: Jordan-Hare Stadium™ Deep South's Oldest Rivalry™ WAR EAGLE! Plainsman Park™ Auburn Family™ Can be used on all dark backgrounds. Plainsman™ Auburn Oaks ™ (Live icon is a Golden Eagle named Nova) War Eagle ® Auburn Oaks at Toomer’s Corner™ ESTABLISHED DATE: War Damn Eagle™ Alabama Polytechnic Institute™ (needs a College Vault license agreement) 1856 WDE ® Iron Bowl ® (use of this mark requires a separate license agreement) CONFERENCE: The Plains™ API ® (need a College Vault license agreement) SOUTHEASTERN CONFERENCE Tiger Walk™ For embroidery applications under 3" in height Aubie not permitted at mass retailers www.auburn.edu/trademarks Yes No Restrictions Will allow some upscale merchandise. • University seal permitted on products for resale: For approval, submit artwork and picture of product. • Alterations to seal permitted: • Overlaying / intersecting graphics permitted with seal: • University licenses consumables: COLOR INFORMATION • University licenses health & beauty products: You must use the approved University colors or the *PANTONE colors listed on this page. The colors on this page are not intended to match the PANTONE color standards. • University permits numbers on products for resale: For the PANTONE color standards, refer to the current editions of the PANTONE color publications. *PANTONE® is a registered trademark of PANTONE, Inc. • Mascot caricatures permitted: If proposed caricature is called Aubie, then product must look like Aubie. • Cross licensing with other marks permitted: SCHOOL COLORS PANTONE COLORS THREAD COLORS • NO USE of current player's name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations. ORANGE PANTONE 172 MADEIRA 1078 RA 2467 • NO REFERENCES to alcohol, drugs, or tobacco related products may be used in conjunction with University marks. BLUE PANTONE 289 MADEIRA 1243 RA 2647 • Only golden eagles allowed, no bald eagles. YELLOW (TIGER EYES ONLY) PANTONE 108 • NO USE of “UA,” “War Eagles,” or “University of Auburn” allowed. WHITE WHITE WHITE WHITE • No fashion colors, tackle twill, or felt appliques are allowed to be sold at the mass channel of distribution. • VERY LIMITED USE of red or crimson depending on design. ORANGE BLUE YELLOW • UNIVERSITY REQUIRES A FINISHED SAMPLE OF ALL NEW PRODUCTS. NOTE: The marks of Auburn University are controlled under a licensing program administered by The Collegiate Licensing Company. Any use of these marks will require written approval from The Collegiate Licensing Company..