Mintel Fact Sheet Founded in 1972 Global headquarters in London Asia Pacific headquarters in Singapore Mintel is the world’s leading market intelligence agency, with offices in London, Chicago, Shanghai, Seoul, Bangkok, Belfast, Kuala Lumpur, Mumbai, Düsseldorf, New York, São Paulo, Singapore, Sydney, Tokyo and Toronto. Market intelligence is what sets them apart and what defines Mintel as a brand – literally in fact: when the company was founded in 1972 it took its name from an amalgamation of the two words. Mintel has been defining and refining the market intelligence mix ever since, to offer clients a unique perspective on the consumer landscape ahead and a clear roadmap to navigate it with. So what goes in to the market intelligence mix? On top of data and market research, there is also market analysis, competitive intelligence, product intelligence and, most importantly, the expertise to combine these elements in an expert synthesis that generates insight and recommendation rooted in cast-iron fact. Mintel Products MINTEL FOOD & DRINK Mintel Food & Drink is all Mintel’s market data, trend tracking and consumer analysis on the food and drink industry, in the hands of the company’s world-class analysts, to give businesses the advantage. MINTEL BEAUTY & PERSONAL CARE With industry trends and insights, Mintel Beauty & Personal Care offers expert-led solutions, helping to create unique product launches to be the brand of tomorrow. MINTEL HOUSEHOLD & PERSONAL CARE Led by world-class analysts and expert research, Mintel Household & Personal Care delivers verified data about trends, markets and consumers impacting decisions for the future. MINTEL GNPD (GLOBAL NEW PRODUCTS DATABASE) With global coverage of key new products launched, Mintel GNPD is a destination for data, analysis and insight on product and packaging innovation. MINTEL MARKET SIZES Mintel Market Sizes is a fast, reliable database of global market information, including sizes, segmentation, market shares and forecast. MINTEL REPORTS Mintel Reports include detailed consumer research, sales data and market information along with analysis, context and commentary to provide the complete picture of the past, present and future of key markets. All rights . All reserved. d t MINTEL TRENDS Group L Group By tracking trends, analysing and interpreting consumer behaviour, Mintel Trends helps companies to understand changes in culture, markets and brands so they can target consumers more effectively. Mintel 8 201 © London • Chicago • Shanghai Belfast • Düsseldorf • New York • Toronto • São Paulo Mumbai • Singapore • Kuala Lumpur • Seoul • Tokyo • Sydney .