New England AADMINISTDMINISTRRAATTOORR District One March “I have never let my schooling interfere with my education..” 2021 -Mark Twain American College of Health Care Administrators THE TECHNOLOGY ISSUE PLUS: Pioneer Bob “Mr. Maine” Armstrong Loneliness and aging • Everyone I know is dead The C.A.R.E. Expert • The Marketing Guru The Legal Perspective THE C.A.R.E. EXPERT The TB12 Method: Top 12 Most Important Things to Know by Kris Mastrangelo, that can help our senior popu- peak performance. He debunks OTR/L, MBA, LNHA lation live healthier longer many training methods in the and Savannah James lives. athletic sphere and recom- mends his regimen to athletes Fun fact: This applies to all The majority of New England and people of all levels and of us! Patriots fans rooted for Tom ages. Many rumors surround- Brady in Super Bowl LV be- Below is the article written ing Brady’s neurotic methods tween the Tampa Bay Bucca- by Savannah James: are also confirmed or denied. neers and Kansas City Chiefs. I certainly did while wearing a Does Brady eat strawberries or other nightshades? No. TB12 T-shirt and displaying a If you are a football fan, odds Does he sleep in bioceramic cardboard cutout of the former are you have a strong opinion pajamas that release far in- Patriots’ quarterback. Brady’s about the newly crowned frared rays? Yes. Is Tom Brady success is impressive, unfath- Super Bowl LV champion, as neurotic and disciplined as omable, and piques everyone’s Tampa Bay’s starting quarter- Kris Mastrangelo people say he is? Absolutely. curiosity about his methodol- back Tom Brady. Many Jets ogy. fans and Colts fans hate Brady, Here are 12 things you need they supposed to maintain citing the infamous incidents to know about the TB12 peak performance? According Back in 2017, Savannah of “spygate” and “deflate- Method developed by Brady to Brady, without pliability, it is James outlined the 12 points gate.” Other fan bases share and body coach and former not possible to have a level of on being healthy from Tom this hatred for similar or differ- teammate Alex Guerrero. performance that endures over Brady’s book. While the read- ent reasons. If you are from time. ers are interested in his secrets New England, Brady is most Pliability to athletic success, many Holistic and likely your hero, your G.O.A.T. The TB12 Method is centered healthcare providers may want integrative training (Greatest of All Time), or your on muscle pliability, which is to apply his methodology to favorite athlete of all time. something that is not included This one is simpler and less increase the quality of life of in most performance training news-breaking. Brady outlines Regardless of where you nursing home residents. routines. As defined by Brady, these 12 methods and claims come from or what team you The mantra of Harmony “pliable muscles are long, soft, they must be practiced in con- root for, some small part of Healthcare International (HHI)– and capable of full muscle junction to be effective. Is this a you must be a little curious as It’s not ok to decline in function pump function.” marketing ploy? Maybe. Brady to how Brady continues to suc- once a patient is admitted to a also emphasizes the importance ceed despite his advanced The TB12 Method focuses nursing home–reinforces that of detail: Every single aspect football age. At the old age of on “prehab” instead of it is the responsibility of the from your sleepwear to how 43, Brady holds the record for “rehab,” so injury prevention nursing home to: “Maintain much water you drink must be the most Super Bowl wins is of the utmost importance: each resident’s practical state analyzed and optimized for the (seven), the most Super Bowl Keeping muscles long and soft of physical, mental, and emo- needs of your body. appearances (10), and the increases blood and lymph cir- tional well-being… (OBRA Balance and moderation most division titles (17). He culation, preventing injury. 87’)” in all things currently just finished playing When muscles are denser Savannah’s article demon- in his 20th season with aspira- and harder, the majority of Again, this is a concept many strates that aging does not tions to play until he is 45. If he heavy lifting is transferred to are already aware of. Balance need to correlate to functional accomplishes this, he will top bones and joints, which cause and moderation are important decline. There are methods the current record holder for injury. in everything you do, espe- the oldest quarterback to play cially eating and athletic train- Brady endorses pliability in the NFL, Steve Deberg, who ing. training, which is deep-force played until the age of 44. muscle work combined with Conditioning for Quarterback and kicker George contracting and relaxing the endurance and vitality Blanda technically holds the muscles. If your muscles are record for the longest NFL ca- The TB12 Method is not just trained to be loose and for optimizing athletic perform- reer, although he spent a large stretched, you are much less portion of his career as a ance, but also overall energy likely to suffer an injury upon and health. If applied properly, kicker. Brady could potentially impact. this method could increase top both players to clinch the your overall quality of life. record. Many athletes–especially at the professional level–cannot In his book, “The TB12 compete for the full length of Continued on page 17 Method,” Brady shares the their season because of injury. training and eating regimen If athletes are constantly strug- that allows him to maintain his gling with injuries, how are PAGE 3 THE MARKETING GURU How digitization leads to democratization Book review: “The Patient Will See You Now” by Eric Topol by Irving L. Stackpole, RRT, MEd It’s hard to conceive of a book about healthcare, which fea- tures the actress, Angelina Jolie, and besieged entrepre- neur, Elizabeth Holmes. Yet the autonomy with which Jolie evaluated the information about her risk for cancer, made the decision to have surgery, and went public with that deci- sion define a new type of healthcare consumer. In pub- lishing her story, Topol says, Jolie “symbolized the new era of medicine, whereby access to critical information about oneself–in this case genomic swiftly. In 2019 Holmes was information–leads to the indi- ousted as CEO, and faces sig- vidual’s empowerment to nificant jail time for “massive of Medicine Is in Your Hands.” that patients control their data, make a pivotal choice that de- fraud.” In 2015, Topol de- Topol urges readers to make the author argues, the safer termines one’s fate.” scribed the experience of hav- use of technology, digital and more individualized med- ing a droplet of blood taken ical care can become. This is Holmes, the founder of Ther- know-how and entrepreneurial painlessly from his finger: the premise underlying the anos, which sought to revolu- creativity to learn as much as “Over fifty tests were ana- vital importance of technology tionize the technology of blood they can about their health, to lyzed...and I got the results for quick and accurate access tests, is another kind of hero– know it all, own it all, and man- back in just a matter of min- to patients’ own information the technological visionary age it on their personal de- utes.” and place it–literally–in the who finds new, digitally based vices. “For just as Gutenberg democratized reading, so there hands (or handhelds) of those ways to surmount traditional Topol, a cardiologist and a is the chance that smartphones seeking medical care, and not roadblocks to medical testing pioneer in genetics and tech- will democratize medicine. just in computers of the doc- and get patients their results nology, builds on the argu- That will ultimately be tors and others in long white ments of his earlier book “.” achieved when each individual lab coats. He argues that it is critical for has unfettered, direct access to people to know as much as “The Patient Will See You all of their own health data and possible about their bodies Now” is full of innovative information.” and their health, from their ge- thinking. Readers learn about netic codes to the moment-by- And the obstacle? What devices that can measure body moment information that stands most in the way, ac- chemistry, organ function, or implanted sensors might trans- cording to Topol, is an en- medical risk; integrate that in- mit about their bloodstreams, trenched culture of medical formation instantly into a pro- their airways and their hearts. paternalism, which goes back file of their health; and offer While some find the prospect to the original Hippocratic answers to questions they did- of fully empowered consumers Oath. And for the most part, it n’t even realize they ought to be asking. Topol’s argument is thrilling, most of my col- is this paternalism that he that these devices and this leagues who practice medicine blames for problems large and small, from the long waits for kind of patient involvement are wary. A few even see it as medical appointments, to the have the potential to revolu- a dystopian future, auguring barriers that divide people tionize the practice of medi- badly for medicine. Irving L. Stackpole from their own lab results and cine, eliminating many of the The book is written in an ex- medical records, to the med- abuses of medical paternalism hortative, urgent voice; as the ical errors that endanger pa- PAGE 4 subtitle suggests, “The Future tients in hospitals.