Sept / Dec 2019 Danish-Brazilian Chamber of Commerce METTE FREDERIKSEN PRIME MINISTER OF DENMARK A Biotecnologia para conhecimento Novozymes de todos. bioblog.com.br O Bioblog é uma iniciativa da Novozymes, multinacional dinamarquesa líder mundial no segmento de soluções enzimáticas e microrganismos, que visa disseminar conhecimento nas áreas de biologia, biotecnologia e sustentabilidade. Com matérias que descrevem desde conceitos básicos, tais como o que é uma enzima ou o que é sustentabilidade, até conteúdos mais robustos, como o cenário do biocombustível no Brasil, o Bioblog é uma rica fonte de informações para as pessoas que desejam estar atualizadas acerca dos principais temas que tratam do desenvolvimento de tecnologias sustentáveis. Acesse o Bioblog e descubra como o universo da biotecnologia está mais próximo do seu dia-a-dia do que você imagina: www.bioblog.com.br A Biotecnologia para conhecimento Novozymes de todos. bioblog.com.br O Bioblog é uma iniciativa da Novozymes, multinacional dinamarquesa líder mundial no segmento de soluções enzimáticas e microrganismos, que visa disseminar conhecimento nas áreas de biologia, biotecnologia e sustentabilidade. Com matérias que descrevem desde conceitos básicos, tais como o que é uma enzima ou o que é sustentabilidade, até conteúdos mais robustos, como o cenário do biocombustível no Brasil, o Bioblog é uma rica fonte de informações para as pessoas que desejam estar atualizadas acerca dos principais temas que tratam do desenvolvimento de tecnologias sustentáveis. Acesse o Bioblog e descubra como o universo da biotecnologia está mais próximo do seu dia-a-dia do que você imagina: www.bioblog.com.br EDITORIAL Brazilian Review Mette Frederiksen Prime Minister 6 Brazil is still INTERVIEWS in a difficult Mette Frederiksen, Prime Minister 6 H.R.H. Princess Benedikte 10 Bertel Haarder - 75 years anniversary 12 Morten Hellberg Petersen, Telex 78 position! ECONOMICS The Brazilian economy is still in a vulnerable position in 2019: Annual Fernando Honorato, Bradesco 22 Gross Domestic Product growth 0,8 %, Unemployment 11,9%, Infla- Fernando M. Gonçalves, Banco Itaú 24 tion 3,6% and Selic will most likely reach 5% this year. Exchange rate Jankiel Santos, Santander 26 reached in September 4,18 Real to the US Dollar due to many factors Economical News 28 such as the China – US trade war and the many uncertainties with the government in regard to the Reform Previdência and other major Ambassador Nicolai Prytz - Strategic partnership agreement 40 reforms in the future. The best estimate for 2019 will be R$ 3,80 to the dollar by the end of the year. INFORMATION President Jair Bolsonaro image has never been lower in the present Trade Agreement EU and Mercosur 20 time due to the political disasters on the Amazon fires issues which Institute Princess Benedikte, Curitiba 32 the Europeans simply can’t accept and at the same time the Presi- Adam von Bülow Library 33 dents untimely comments which are keys to his low image. We hope that Brazilian economy and the Reform Previdência will be Danish-Brazilian cooperation in the area of e-government 34 approved as soon as possible and some of the economy factors will Edith Bjerring celebrates 100 years anniversary 35 go in a positive direction. Danish Parliament Elections 2019 36 Denmark’s election on June 5th was a big success for the Social Dem- Thomas Bustrup - Danish Industry 38 ocrats with Mette Frederiksen who forms a minority government with Danish Goodwill Ambassador meeting in Copenhagen 48 her as prime minister. The government are depending on getting sup- port from the Red- Green Alliance, Socialist People’s Party and par- P. W. Lund celebrates 218 years in Lagoa Santa - MG 50 ticularly Danish Social Liberal Party. Midsummer party in the Scandinavian and Church 52 Prime Minister Mette Frederiksen has already suggested increase in different taxes like the inheritance tax and also for Danes living PROFILES abroad. It’s not very popular and we hope the prime minister with H.R.H. Prince Joachim celebrates his 50th birthday 8 more experience will lead Denmark in a more positive direction. Virginia von Bülow 14 There are still many changes in Danish companies: in Brazil DSV, WS Audiology and ISS has all got new managing directors. The healthcare H.R.H. Princess Benedikte Medal 16 sector where Danish companies are still very strong make double - Swedish Consul General honored in Stockholm 18 digit growth numbers in Brazil despite the uncertain economy. This is WS Audiology - Luiz Eringer 44 Denmark’s strongest industrial sector. Feira Escandinava 2019 46 H.R.H. Princess Benedikte will make a visit to Brazil, São Paulo, Cu- Elisângela Zeoli - Commercial Advisor, Healthcare 54 ritiba and Iguazu Falls on the date’s 20th – 25th of October. Which includes the inauguration of the Princess Benedikte Institute in Curi- Danes Worldwide celebrates a 100 years 56 tiba, which will have more than 20/30 handicapped children. It will be Karl Ove Knausgård - H.C. Andersen Award 2020 59 a very modern Institute, which are the first Royal Danish social project Fritz Hansen Showroom 60 in Brazil and in the world. We are looking forward to welcome H.R.H. Gilberto Gil - Danish-Brazilian Chamber Award 2019 64 Princess Benedikte to Brazil. SPOL Architects - Adam Kurdahl 70 The Danish-Brazilian Chamber of Commerce will be very active in the Ramboll 74 second half of 2019 and start of 2020 with the following program: Here are the Chamber’s activities: AVK - Niels A. Kjaer 86 CHR-Hansen - sustaninable farming 88 Sep 30th - Business Luncheon Tax Experts (Novo Nordisk) nd Falck Fire & Safety 90 Oct 2 - Ramboll – Asger Knudsen (Rubayat invites only) Oct 9th - Chamber Danish Investment Seminar FLSmidth new office - Belo Horizonte 92 Oct 28th - Visit to Brasilia - Congress, Senate and Embassy ISS Facility Services - Jair Steola 94 Nov 12th - The North East Seminar in Recife Nicholai Wiig-Hansen, a great Danish designer 104 Nov 19th - Octavio de Barros (Economist) Ultrabulk 112 Nov 29th - Christmas Party th Vestas reaches 2GW in Brazil 116 Feb 12 - Business Luncheon Danish Ambassador Nicolai Prytz Mar 3rd - Business Council Christmas in Tivoli 2019 122 We wish all our members and friends of The Danish-Brazilian Cham- ber of Commerce a very successful 2019 and hopefully with an improved economy, less unemployment and many new opportunities in the Brazil- 10 ian market. We also wish you a Merry Christmas H.R.H. Princess Benedikte and a Happy New Year. Jens Olesen President Mette Frederiksen Denmark’s new Prime Minister Denmark’s new prime minister, 41 In 1992 she became active in politics when ing-Schmidt became leader of the Social she became a member of the Danish Social Democrats, she held Mette Frederiksen in years old Mette Frederiksen from Democrats Youth. At that time, she was a a stretched arm, partly because she was the Social Democrats is far from young short-haired, stubborn, passionate considered to be too left-wing. idealist with opinions and values and she Mette Frederiksen’s political break- unknown in Danish politics. She was not afraid to say them out loud and through came in 2011 when Helle Thorn- grew up in a house in Aalborg, take part in the discussions. An example of ing-Schmidt was elected as prime minister that was that she was an ardent supporter and she was to form the new government. Denmark with her older brother of the ban on buying sex like they had It was expected that Mette Frederiksen and parents. Politic was part of the done in Sweden and she wanted to send would get a very important ministerial more people on early retirement. post. She got Minister of Employment. Mette Frederiksen’s family since At the age of 24, in 2001, she was elected Not an easy job where unpopular deci- her father and grandfather were as a member of the Danish Parliament for sions had to be made but she managed to the Social Democrats. In the first years in navigate through the difficulties. members of the Social Democrats. the Parliament Mette Frederiksen didn’t In the following years Mette Frederiksen So politics has always been a part have any central role in the Social Demo- managed to make her positions and alli- crats party. She was completely new in the ances stronger. She had become immense- of Mette Frederiksen’s life. political landscape, and when Helle Thorn- ly popular within the Social Democrats party. So, when Helle Thorning-Schmidt lost her reelection to continue as prime minister and resigned as leader of the So- cial Democrats in 2015 Mette Frederiksen was the only candidate to become the new leader of the Social Democrats. For the last 4 years Mette Frederiksen has been the leader of the Social Democrats. When she took over from Helle Thorning- Schmidt she had a plan and strategy for how to take the position as prime minister. A strategy to draw voters back to the Social Democrats. Among one of the main things Mette Frederiksen, Prime Minister in the plan, that should be achieved was a significant shift in the Social Democrats for- eign policy. It should be tighter. It wasn’t that popular in every part of the Social Demo- crats hinterland, but most accepted it. It’s also something far away from what Mette Frederiksen meant in 2001 when she felt that the foreign policy filled too much in the elec- tion campaign and the reason why the Social Democrats and left block were defeated. 2019 became the year Mette Frederiksen could put the crown on her political career European as winner of the Danish election 2019 on June 5th and become Denmark’s new prime minister. Commissioner After 3 weeks of intense negotiations with the other political parties in the left-block Margrethe Mette Frederiksen got the one-party gov- ernment she wanted and she could present her new government with only ministers from her own Social Democrats party and Vestager with the support from the other 3 parties: Curriculum Vitae Danish Social Liberal Party, The Socialist People’s Party and The Red–Green Alliance.