Taipei Cycle Online Contacts Contacts Phone numbers Email Andrea Wu (Show Manager, for space inquires) +886-2-2725-5200# 2863 [email protected] Ting-Yu Hsieh (PR & Marketing) +886-2-2725-5200# 2859 [email protected] Japan Pavilion-Taiwan Trade Center, Tokyo +81-3-3514-4700 [email protected] Korea Pavilion- Taiwan Trade Center, Seoul +82-2-3789-8722 [email protected] Italy Pavilion-Taiwan Trade Center, Milano +39-02-2024-1008 [email protected] Taipei Cycle Online Concept A virtual show alongside a physical show Flexible virtual exhibition O2O integrated marketing One month-long virtual exhibition showcases your business and products, Various online marketing services and offering 24/7 access to global B2B online activities help increase brand buyers. exposure. Timely global business Customized services interaction TTS Match connect exhibitors and buyers. Online networking platforms help you Effective global lead generation supports build relationships with new buyers, new business in a safe environment. without the limitations of borders and time zones. 1 2021 Taipei Cycle Online Demo Lobby 6 Hall entrances Booth • Trends and highlights • Cycling Supply Chain • Company name + LOGO • Videos (live streaming, • Complete Bicycles • Product for display x 10 forum) • e-Bikes & Drive Units • One-on 0ne messaging • TTS Match • Cycling Lifestyle & Fashion • Buyers can schedule a • Sponsor's Banner • International Brands meeting with exhibitors • Information desk • Lead generation • Exclusive booth URL is easy to share 2021 Taipei Cycle Online Four Elements Virtual Network Experience Insights • Virtual halls • Messaging • Live Tour • Number of visitors • Virtual booths • Schedule meetings • Online Forum • View counts of • Product display • TTS Match • O2O Activities: products and videos Fashion Show, • Message counts Taipei Cycle+Salon • Meetings counts • Lead generation 2 TTS Match: Online Business Meetings Help brands match with int'l buyers • Taitra's exclusive matching system • Interact with potential buyers online • Schedule your own meetings 24/7 Visitors Insight Report Effective global lead generation supports new business • Booth traffic • View counts for products and videos • Number of Messages • Number of Scheduled Meetings • Visitor's country of origin and their stay time • Lead generation Note: Report content differs based on each exhibitor's selection of packages. ※Note: Report content differs"Online based on each exhibitor's Show selection Corner" of packages. On Site Online show presence at the physical show to increase brand awareness 3 2021 Taipei Cycle Online Product Category Categories Items Complete bicycles Racing, mtb, urban, road, folding bike, cargo bike...etc. Frame, handlebar, stem, fork, tire, rim, hub, wheel sets, cranksets, chain, Parts and components derailleur, brakes, saddle, pedals...etc. e-Bike, electric motor, battery unit, charger, energy management system, e-Bikes & drive units electric parts and componets...etc. • Cycling accessories cycling computer, water bottle, bell, pump, lights, lock fender, paint, Cycling accessories & tools, children's seat, bike rack, bike travel case...Etc. apparel • Apparel cycling clothes, shoes, cycle glasses, gloves, helmet bags, goggles, sport braces...Etc. IoT application, mobile devices, software & mobile app, clouds system, Smart cycling services big data Cycling services Bike tour, community, training, sales & marketing Startups Companies established since 2015 Overseas brands & • Overseas brands, maker, distributor country pavilions • Japan pavilion, Italy pavilion, Korea pavilion. 4 2021 Taipei Cycle Online - Hall Entrance Videos (live streaming, forum) Trends and highlights Sponsor's Banner Videdos Trends TTS Match Hall Entrance Information desk 2021 Taipei Cycle Online - Exhibitor's booth • Virtual booth • Company name + LOGO • Product for display x 10 • One-on-one messaging • Buyers can schedule a meeting with exhibitors • Lead generation • Exclusive booth URL is easy to share 5 Taipei Cycle Online Packages Entry Explorer Adventurer Expert Display TTS Match • Exhibitor list on Show • Exhibitor list on Show Guide + half-page Guide + half-page • Exhibitor list advertisement advertisement on Show Guide • Exhibitor list on • Exhibitor list on + half-page Show Preview + Logo • Exhibitor list on Show Preview + Logo advertisement exposure Show Guide (on- exposure • Exhibitor list on • One FB post O2O site +online) • One FB post Show Preview + • Website Banner Slider marketing • Exhibitor • Website Banner Logo exposure • Company and product services list on Show Slider • One FB post featured in EDM Preview (on-site • Company and • Website Banner • One special report +online) product featured in Slider (produced by Show EDM • One EDM Logo Daily team) • One special report exposure • Banner slider on the (produced by Show online show's first page Daily team) of featured exhibitors • Brand video or new • "Online Show Corner" product video played on-site on TAIPEI CYCLE's • Brand video or new online channels and the product video played Online Show Corner on TAIPEI CYCLE's on-site. online channels and • GCN Taipei Cycle the Online Show O2O • "Online Show • "Online Show Special- Featured Corner on-site. activities Corner" on-site Corner" on-site Product • On-site exhibitors • On-site exhibitors sign up for online sign up for online show will be visited show will be visited and live streamed by and live streamed by Live Tour through Live Tour through the the arrangement of arrangement of show show organizer organizer • Total visits • Total visits • Total visits • View counts for • View counts for • View counts for products and videos products and videos products and • Number of Messages • Number of Messages Visitors videos • Number of • Number of Scheduled Insight • Total visits • Number of Scheduled Meetings Meetings report Messages • Visitor list (Company • Visitor list (Company • Number of name, person name, name, person name, Scheduled email, country, stay email, country, stay Meetings time time 6 Taipei Cycle Online Prices Taipei Cycle - Taipei Cycle - Taipei Cycle - *Taipei Cycle – Prices Entry Explorer Adventurer Expert (6 slots only) Online USD 1,050 USD 1,850 USD 2,800 USD 7,000 Only Online + USD 735 USD 1,295 USD 1,960 USD 4,900 Offline ※ Signing up for both Taipei Cycle 2021 physical and online show will have a discount of 30% off for online booth fee, while also receiving an extra special point. ※ Signing up for Taipei Cycle 2021 online show will receive one point. 7 2021 Taipei Cycle Online OMO marketing services Owned media resources Social media Show Guide, Show Preview, Brand image videos EDM, and website etc. Online product launch Professional media Going alongside with coverage the physical show Media coverage Online Show Corner on-site 2021 Taipei Cycle Online Value-added Services Item Charge (2 slots) Online show hall entrance page Featured Video USD 2,000 (4 slots) Online show's first page of featured exhibitors Banner Slider USD 1,500 (6 slots) Online show hall entrance page Banner Slider USD 1,000 Taipei Cycle FB post USD 1,000 Pre-show EDM: one piece of company and product introduction USD 1,000 Pre-show EDM Banner Ad USD 600 Taipei Cycle's official website: Exhibitor section Banner Ad USD 800 Show Preview Special Report USD 1,500 Online Product Launch Video USD 2,000 Live Tour (For physical show exhibitors) USD 1500 GCN Taipei Cycle Special -Featured Product USD 10,000 8 Space Application • Application opens Nov. 18, 2020. • Submission Deadline: Jan. 15, 2021. Step 1： Go to Taipei Cycle website https://www.taipeicycle.com.tw/en/ index.html and click on Application Kit If you are member of TAITRA, log in with your TAITRA member user name and password. If you are not a member, please register to become a member and continue to the registration page. Step 2： Registration page click on Sign in Step 3： Complete company and product information, and click on Next Step 4： Once you see that you submitted successfully, you have completed the registration 9 Payment Schedule and Withdrawal from Participation 1. Upon accepting booth application, the show organizer will invoice the exhibitor for a full amount of rental fee. It must be cleared in two weeks or the application will be considered incompletes. 2. Telegraphic Transfer should be made to: A/C NO: 5056-665-100018 SWIFT CODE: TACB TWTP 505 BANK NAME: Taiwan Cooperative Bank, World Trade Center Branch BANK ADD: 2F., No.333, Sec. 1, Keelung Rd., Hsinyi District, Taipei, Taiwan BENEFICIARY NAME: TAITRA BENEFICIARY ADD: 5, Hsin-Yi Rd., Sec. 5, Taipei 11011, Taiwan 3. All extra banking handling charges, if any, are borne by the applicants. Please select received in full amount (OUR) when transferring the payment. 4. Down payment or balance already paid cannot be refunded, transferred to other shows or participant, or credited to later TAIPEI CYCLE events. 5. All exhibitors who registered as overseas exhibitors should pay the booth rental by US dollars. If Taiwanese agent is the payer, please refer to the amount calculated after the exchange rate. Breach of Contract and Withdrawal by Exhibitor 1. In case of exhibitors' refusing the use of whole or a part of the space reserved and allocated or in case of the exhibitor default in payment by the stipulated dated, the show organizer has the right to terminate the contract forthwith and the part of rental already paid shall not be refunded. 2. In case of exhibitor withdrawing from participation, rental already paid by the exhibitor shall not