Malibu launches a ‘Winter Survival Kit’ to help get your summer spirit on! Winter blues getting you down? Wishing it was summer already so you can spend it by beach? Now you can have that same feeling of summer underneath your feet in an instant, thanks to Malibu . The newly launched Malibu Winter Survival With our Winter Survival Kit, we aim to Kit gives you a quick and easy way to get demonstrate that summer is not necessarily the spirit of summer back into your winter a temperature or location, it’s also a state of months. Inside the stunning packaging, you’ll mind. And with a little help from that find a pair of the world’s first flip-flop familiar summery flip-flop sensation, we insoles? They are cleverly designed to fit believe that the summer spirit can be perfectly inside your winter boots, along captured, no matter what month the calen- with a bottle of real beach sand. dar shows, says Dario Massei, Global Marketing Manager for Malibu. Winter can be an absolutely “Ready to get your beautiful time of year. But Malibu’s Winter Survival Kit according to Malibu, who are summer spirit on?” comes in a very limited edition all about those summer vibes, of 50 units that are now nothing beats that feeling of walking by available exclusively online. the beach on a warm summer’s day and enjoying the sand between your toes. Based The stylish flip-flop insoles are handmade on that, we decided to re-imagine one of from natural cork and leather and come in the most treasured summer accessories: the ‘one size fits all’. Along with the insoles, the flip-flop. kit is delivered with a 150ml bottle of 100% authentic beach sand to be sprinkled into So how do you get your summer spirit on? your winter boots for that real beach vibe. Simply slide your bare feet into the Malibu flip-flop insoles, sprinkle a little bit of the beach sand in your winter boots, put them on and you’ll instantly have that summer feeling, wherever you are. Ready to get your summer spirit on? Order your kit today before they’re all gone: www.thewintersurvivalkit.com for US $19.99 + shipping. For more information, please contact: [email protected] AboutAbout malibumalibu Malibu is the number one flavored spirit brand globally. As the refreshing taste of summer, Malibu has sustained 30 years of success and is sold in more than 130 countries worldwide, including the US, UK, France, Germany and Canada. Malibu owes its unique taste to a refined blend of Caribbean rum, coconut flavor and high-quality sugar. Malibu knows that summer is the time when people feel their most free and happy, hence all marketing communication from Malibu is focused on liberating the spirit of summer, helping people to live the best summer possible. Its product portfolio reflects its mission to help people to release their “summer selves”. The broad product range comprises a range of refreshing flavors capturing the essence of summer, including: Malibu Original, the iconic summer drink perfect for creating refreshing summer cocktails; and a selection of ready-to-drink cans offering fun and refreshing drinks on the go, perfect for spontaneous summer moments with friends. Malibu is produced and marketed by The Absolut Company, part of Pernod Ricard, which holds one of the most prestigious brand portfolios in the sector..