Rockefeller Center Plan Includes Twelve Building

Rockefeller Center Plan Includes Twelve Building

R O CK E F E L L E R C E N T E R The B uildings of the Developm ent R CK F R CE NTE R r b uildin r k O E ELLE , the la gest g p oject ever underta en v is r of New Y k C . at one time by pri ate capital , situated in the hea t or ity It occupies twelve acres of ground space— more than 90 per cent of the k f 8 th S 1 5 1: S t F f S three bloc s rom 4 treet to 5 treet , be ween i th and ixth Avenues . s The present Rockefeller Center plan includes twelve building . These f s r r s will afford chie%y o fice and retail shopping pace . Othe majo activitie v ar e s s of N in the De elopment two theaters , the new tudio the ational Broadcas ting Company and the Rockefeller Center Observation Roof. Included in the Rockefeller Center group are the British Empire B M s F of t uilding and La ai on rancaise , two the International s ructures on F f Av 0—s RCA B n v r f i th enue ; the 7 tory uildi g , which co ers mo e than hal of the middle block between 49th and 5 oth Streets ; the Radio City Music ’ H r S Av oth all , world s largest theate , located on ixth enue between s and s r st Streets ; the 3 1 —story RKO Building at Sixth Avenue and S I S t Street ; A th C t S v S . and the enter Thea er , at ixth enue and 49 treet These are completed and tenanted . Sites are being excavated in the north block for two more International B f r to f F f Av . o of F ft uildings ront on i th enue One these , at the co ner i h ’ A h S P It li v ot d a a. enue and s treet , will be the alazzo It will be connected ea i l with a companion building by a spacious and b ut fii Arcade . Other contemplated structures include two office buildings of medium k s k r height , one in the north bloc and one in the outh bloc , a lowe club or ff s of R C t M H r o ice building ea t the adio i y usic all , and anothe structure s of ea t the Center Theater . Nearly two acres of land in Rockefeller Center have been used to provide open space between buildings and adequate facilities for vehicular s ffi v f o v t . s and pede trian tra c in the icinity the De elopmen Thi area , % R k f P v s named oc e eller laza , includes a new pri ate treet cutting through f 8 th I S C S 3 S k P the project rom 4 to S treets , large un en laza in the middle k Pro s f s S k bloc , and a menade , ixty eet wide , which lead into the un en Plaza from Fifth Avenue and affords a convenient gateway to all the build ings in Rockefeller Center of R k f C The western portion oc e eller enter , in which are located the % % two rs the NBC s s has R C theate and tudio , been named adio ity , in of o Cor or o of A r and its ffi honor the Radi p ati n me ica a liated interes ts . k s s r R f C . oc e eller enter , Inc , repre ent the co porate ownership and con r trol of the enti e project . As r s s of s s r o R s the rep e entative thi owner hip co porati n , Todd , obert on o E C r r o Br r i (31 (35 . des T dd ngineering o po ation and T dd own , Inc , we e g n r f n ated as builde s and managers or the Developme t . To the builders and managers was assigned the task of creating and managing the exten sive organization required to plan and carry throu gh all of the many f f eatures o the project . Three firms were officially engaged as architects for Rockefeller Center . s f r are : R r (35 H f s Co H r so (SC Mac The e i ms einha d o mei ter ; rbett , a ri n M H Fouilhoux has v urray ; and ood (SC . Under their direction been de el oped and perfected the organization of artists and technicians engaged in the of k f building Roc e eller Center . P has r f s Clyde R . lace handled the elect ical and mechanical eature H B k of s . and . G . alcom has ta en care all structural engineering problem Other important consultants who have contributed to the technical rf of k r so S McCandless pe ection Roc efeller Center include P ofes r tanley R . of Y r P of v s s D . E . S ale Uni er ity , con ultant on lighting ; aul abine the ff r M S r m of N ew York R k r G v C . iverban Laborato ies , ene a , Ill and li o d wa k C s A Berc m ans of A s G a. s . ity , con ultants on acou tics ; and L ugu ta , , ns o n s co ultant land cape gardening . The illus tration on the revers e of this pag e s hows the s culp ture above the F th Avenu e entrance to the B r t s h E m re B u ld n des ned if i i pi i i g , ig b ar P aul ennew i n he u res as ld C l e . T c t i n bronze and o y l fig , g lea ed re res ent n ne a or ndus tr es o the Un ted K n dom f , p i m j i i f i i g A bove the i s the B r t s h coat—o -ar s carved i n l m es tone m i i f m , i . The B ritish Em pire B uilding The B r s E re B u n is oc e 620 F f enue oth ree . iti h mpi ildi g l at d at i th Av , at s St t Six s or es has F f enue front e of 0 fee and fron e on Wes 0th t i high , it a i th Av ag 7 t , a tag t 5 The f E c on for the s ructure was e u n in Fe ru r 1 2 . ree of 200 ee . St t t x avati t b g b a y , 93 n New B rr r ns BC L ne I c . u n was o ene to en n s on Ma I 1 . o b ildi g p d t a t y , 933 a , I a , , r r ec n r BC of e s er Yor t ere the ener con c ors . c s : e ; k Ci y , w g al t a t A hit t R i ha d H m i t MacM rra Fou ilho x or e rr son BC u oo BC u . C b tt , Ha i y ; H d TH E B R I TI E M P I R B U I DI G is the SH E L N dedicated to commerce , indus art of E is r s r in Br s v try and the mpire , and e t icted tenancy to iti h indi id uals or A n r s s of Br s and companies , to the merica rep e entative iti h compa s B r r r f s Br s f ff nie handling itish Empi e p oducts . It lie the iti h lag and is sta ed r B G War v la gely by ritish reat eterans . The Fifth Avenue entrance to the building bears a sculptured decora P nn w in A r fi r t h r C e e e s . se tion by arl aul I , merican culpto The gu es in t ee panels above the doorways represent nine industries which are of major A f s importance in the economic structure of the British Empire . i her t f s r s of Br s man , a seaman and a coal miner ypi y indu t ie the iti h Isles ; a of f fi s woman carrying a bag salt , another emale gure standing be ide a v ks of s tobacco plant , and a man holding se eral stal ugar cane graphically s s s of s r s s of A s r ugge t the industrie India ; a hepherd rep e ent the wool u t alia , of C s a reaper the wheat anada , and a woman standing among cotton plant ’ bespeaks Africa s contribution to the varied economic activities of the B of s i s sun s m United Kingdom . elow the figure the eaman a bronze y % % bolic of f e r r r the amiliar quotation : The sun n ve sets on the B itish Empi e .

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