FOR IMMEDIATE RELEASE: December 1919,, 2013 Media Contacts: Nikki Bazar, (310) 440440----4578,4578, [email protected] Mia CariCariñññño,o, (310) 440440----4544,4544, [email protected] Skirball Cultural Center presents TO THE POINT Posters by Dan Reisinger January 1414––––AprilApril 20, 2014 FREE admission Form and Structure ● Tel Aviv ● From Bauhaus to Post-Modern LOS ANGELES—A selection of iconic posters by Dan Reisinger (b. 1934), one of Israel’s most prominent design pioneers, will be on view at the Skirball Cultural Center from January 14 through April 20, 2014. To the Point: Posters by Dan Reisinger presents three types of the artist’s graphic design posters spanning the past fifty years. Included in the exhibition are social and political protest posters designed between 1963 and 1993, a range of advertisements Reisinger created for EL AL Israel Airlines from 1968 to 1972, and a 2012 series focused on Tel Aviv’s changing architectural landscape from Bauhaus to postmodernism. Known internationally for his innovative use of symbols and vibrant visual language, Reisinger has adopted the motto of his teacher, the renowned British designer Abram Games, who believed in creating designs of “maximum meaning” by “minimum means.” These posters artfully demonstrate Reisinger’s individual style of using and adapting symbols in order to create new meaning. EL AL Amsterdam Skirball Cultural Center Page 222 of 222 For the first half of its display, To the Point is shown in tandem with Global Citizen: The Architecture of Moshe Safdie , on view through March 2, 2014. In addition to his printed work, Reisinger also created a fifty-meter-long wall relief for the Moshe Safdie–designed Yad Vashem Holocaust History Museum in Israel. About Dan Reisinger Dan Reisinger was born in Kanjiža, (former) Yugoslavia in 1934. He survived the Nazi occupation and immigrated to the new State of Israel in 1949. During the 1950s, he studied at Bezalel Academy of Art in Jerusalem and at the Central School of Art in London. The Dan Reisinger Studio opened in 1967 in Tel Aviv, with a commission to design the Israeli Pavilion at the Expo ’67 in Montreal. In 1976–1977, Reisinger had his first one-man exhibition at The Israel Museum, Jerusalem and Tel Aviv Museum of Art, and has since exhibited throughout Israel and around the world. His work ranges from corporate identities and logos to murals, paintings, stamps, calendars, and urban works, such as color designing trains for Israel Railways and the Carmelit subway stations in Haifa. He has taught at Bezalel and at Haifa University, and was appointed Honorary Professor at the Moholy-Nagy University of Art in Budapest. Reisinger was awarded the Israel Prize—one of the state’s highest honors—in 1998. The jury for that prize called him “a multidisciplinary designer who has imprinted his mark on the visual language of Israel.” About the Skirball The Skirball Cultural Center is dedicated to exploring the connections between 4,000 years of Jewish heritage and the vitality of American democratic ideals. It welcomes and seeks to inspire people of every ethnic and cultural identity. Guided by our respective memories and experiences, together we aspire to build a society in which all of us can feel at home. The Skirball Cultural Center achieves its mission through educational programs that explore literary, visual, and performing arts from around the world; through the display and interpretation of its permanent collections and changing exhibitions; through an interactive family destination inspired by the Noah’s Ark story; and through outreach to the community. Visiting the Skirball The Skirball Cultural Center is located at 2701 N. Sepulveda Blvd., Los Angeles, CA 90049 (exit 405 Freeway at Skirball Ctr Dr). Parking is free. The Skirball is also accessible by Metro Rapid 761. Museum hours: Tuesday– Friday 12:00–5:00 p.m.; Saturday–Sunday 10:00 a.m.–5:00 p.m.; closed Mondays and holidays, including January 1, 2014 for New Year’s Day. Admission to To the Point: Posters by Dan Reisinger is free to the public. Admission to all other exhibitions: $10 General; $7 Seniors, Full-Time Students, and Children over 12; $5 Children 2–12. Exhibitions are always free to Skirball Members and Children under 2. Exhibitions are free to all visitors on Thursdays. For general information, the public may call (310) 440-4500 or visit www.skirball.org . The Skirball is also home to Zeidler’s Café, which serves innovative California cuisine in an elegant setting, and Audrey’s Museum Store, which sells books, contemporary art, music, jewelry, and more. ### .