Army Unveils New Advertising Campaign Army News Service Educate Its Internal Audience on the Campaign’S Meaning

Army Unveils New Advertising Campaign Army News Service Educate Its Internal Audience on the Campaign’S Meaning

Vol. 64, No. 41 Publishedished inin thethe interinterest of Training Support Division West, First U.S. Army and Fort Carson community Oct. 13, 2006 Visit the Fort Carson Web site at www.carson.army.mill Army unveils new advertising campaign Army News Service educate its internal audience on the campaign’s meaning. It will go WASHINGTON — Army “public” Nov. 9 with television, radio Secretary Dr. Francis J. Harvey and online spots, as well as an updated announced Monday the start of its www.goarmy.com Web site. Print ads communication and education efforts are scheduled to begin in January and to assist the Army family in communi- will be directed to media that appeal cating to the nation its new advertising to young adults. campaign — Army Strong — to an The Army Strong campaign will audience of Soldiers, Army civilians build on the foundation of previous and family members. recruiting campaigns by highlighting “This morning we will launch our the transformative power of the Army. internal communications and educa- It will also capture the defining experi- tion phase lasting several weeks until ences of Soldiers — active duty, Army we formally launch the new adver- Reserve, and National Guard — serving tising campaign on Nov. 9,” Harvey the nation at home and abroad. said. “It is vitally important that the “I am both inspired and confident Photo by Michael J. Pach internal Army family understand and that the campaign will build on the embrace this new campaign. I believe positive momentum within our A warm welcome home it speaks to an essential truth of being recruiting program,” said Lt. Gen. A young couple stares intently into each other’s eyes during the a Soldier.” Robert Van Antwerp Jr., commander of welcome home ceremony Saturday for the 10th Combat Support The Army is taking 30 days to the U.S. Army Accessions Command. Hospital. The 10th CSH returned after one year in Iraq in support of The Army Strong Operation Iraqi Freedom. These Soldiers provided all levels of campaign will medical care, from trauma to preventive medicine, to Coalition address the interests Forces and Iraqi citizens. and motivations of those considering a career in the Army and will also speak to family members and Fort Carson ranks in top 10 friends supporting prospective recruits. federal Green Power Partners Directorate of Environmental The installation is in its second year of a Editor’s note: Compliance and Management five-year contract to purchase RECs. The Mountaineer will The credits come from a combination of run more articles The U.S. Environmental Protection renewable energy from wood biomass which fully explain Agency announced Sept. 22 that Fort (76 percent) from sawmills in California the new campaign. Carson placed fifth on its second quarterly and wind farms (24 percent), located in ranking of Top 10 Federal Green Power California and Nebraska. Partners list. At about $1 per million watt- Fort Carson is being recognized for hours, the certificates Fort Carson pur- INSIDE THE MOUNTAINEER its voluntary purchase of 40,000 chased, equates to approximately 2,450 megawatt-hours of green power. hours of renewable energy produced or Opinion/Editorial Missing Parts in Action . .10 Energy conservation . .2 The list highlights the largest the annual power needs of 3,700 Sound Off . .2 Community renewable energy purchases of federal homes. Fort Carson currently purchases Domestic violence . .11 agencies. Green power is a designa- 29 percent of its energy from renew- News Community Briefs . .12 New hydrogen SUV . .3 All aboard the Wolf Express . .14 tion commonly used for electricity able sources. Counterterrorism update . .4 Meet the Mayors . .16 generated products that are partially Buying the credits does not mean Energy billing . .18 or entirely generated from renewable Fort Carson uses the renewable energy Military Chaplain’s pages . .20-21 Supplies for Iraqi students . .5 Sustainability conference . .22 resources such as solar, wind, geo- produced. Instead, the purchase gives Military Briefs . .6 Get the fat out . .24 thermal, biogas and low-impact biomass Fort Carson credit for supporting Improving Iraqi QOL . .7 Making child care affordable . .26 and hydro methods. renewable energy production. Training Iraqi police . .8 In Memoriam . .9 Feature According to the EPA, the com- Renewable energy sources such CFC kickoff . .28-29 bined renewable energy purchases of as wind, sun and wood are created MUST SEE the 10 agencies, amounts to approxi- daily, offering a limitless supply, MUST SEE Sports Sports Illustrated . .31 mately 1.7 billion kilowatt-hours of unlike fossil fuels commonly used. On the Bench . .32 green power or the equivalent of the By backing renewable energy use, Pigskin Picks . .33 energy required to power approxi- Fort Carson reduces the nation’s Youth Sports . .40 mately 139,000 average homes in the dependency on foreign oil, helping to Happenings United States or eliminating carbon improve our national security and Pueblo Nature Center . .41-42 dioxide emissions from 235,000 cars avoid rising costs. Get Out . .43-44 in a year. The EPA updates the list of Fort Carson partnered with eight green power purchasers quarterly. Fort Carson kicks off annual CFC. Classified advertising (719) 329-5236 See Pages 28-29. other government agencies in July 2005, For more information about the Mountaineer editor (719) 526-4144 signing a landmark agreement with the Post information (719) 526-5811 EPA’s Green Power Partnership and Word of the month: TEAMWORK Post weather hotline (719) 526-0096 Western Area Power Administration to the Top 10 Federal Partners, visit: purchase renewable energy certificates. http://www.epa.gov/greenpower. MOUNTAINEER 2 Oct. 13, 2006 Opinion/Editorial Energy efficiency crucial to cutting utility costs during winter by Susan C. Galentine While energy-efficient major appliance Directorate of Environmental Compliance purchases can take a significant bite out of and Management. utility bills, there are also cheaper, personal energy-conservation measures and purchases October is Energy Awareness Month within that can significantly reduce utility costs: the federal government, which is a good time to During the holiday season, buy lighting dec- remember energy saving opportunities as winter orations that have the ENERGY STAR label or approaches. Conserving energy during winter use light-emitting diodes instead of incandescent doesn’t mean giving up warmth and comfort; it bulbs. These products are more energy efficient. can, however, mean energy-efficient measures • Close windows and doors while the heat is light produces more than twice the light and purchases, some of which apply throughout on and shut heating vents in unoccupied of a 100-watt incandescent bulb, lasts the year regardless of the season. rooms. Check and replace caulking around longer and uses 60 percent less energy. The government-backed, ENERGY STAR windows and doors. Compact fluorescent light bulbs generate program provides information on purchasing • Keep barracks, office temperatures and the same amount of light as incandescent energy-efficient appliances, including items home temperatures at 65 to 68 degrees light bulbs, but use only 25 percent of such as programmable thermostats and when occupied and set temperatures in the electricity. The fluorescent bulbs cost furnaces. According to ENERGY STAR unoccupied buildings to 55 degrees. more than incandescent bulbs; however, guidelines, programmable thermostats with the Dressing for the weather reduces the need because they last 10 times as long and ENERGY STAR rating can save homeowners to increase thermostat settings. use significantly less electricity, money about $100 per year by allowing the user to • The temperature in maintenance bays, is saved in the long run. program lower temperature settings while shops and hangars should be no higher than • If there is an air leak or an unexpected they are away or sleeping. ENERGY STAR 55 degrees. Keep bay doors closed until a draft, have repairs done to get the problem qualified furnaces have fuel-use efficiency vehicle is ready to enter. Immediately close resolved. Facilities improperly maintained ratings of 90 percent or higher per year, which doors after the vehicle has entered. can waste thousands of dollars in heating makes them approximately 15 percent more Reheating the large quantities of air in a and cooling costs. efficient than standard models. bay area wastes money and energy. For more information about the ENERGY ENERGY STAR labeled appliances, such as • Ensure all sun-exposed windows are used STAR program, logon to http://www.energys- refrigerators, computers and washing machines, for energy gain. Keep blinds/drapes open tar.gov/. For more information about energy con- also use anywhere from 20 to 50 percent less during cold days to bring in natural heat servation opportunities on Fort Carson, call the energy when they’re operating or in standby from sunlight. Directorate of Environmental Compliance and mode, which reduces costly “phantom” energy • Take advantage of fluorescent lighting for Management Pollution Prevention and Energy use and saves the owner money for utility costs. homes or offices. A 40-watt fluorescent Conservation Program Coordinator at 526-1739. What do you do to conserve POST TALK: energy at work or at home? “At work, I turn “Every night when “I cut off the off lights or any we’re at Gate 5, light and the electrical devices we change the TV when I leave I’m not using thermostat to the room.” when I leave 60 degrees. the room.” If we don’t Chris Dunn need it, we Family member Pvt. Lauren Arms don’t use it.” 743rd Military Intelligence Battalion Andrew Kinney Security officer MOUNTAINEER This commercial enterprise newspaper is an authorized is published 49 times per year. Military Newspaper Group, 31 E. Platte Avenue, Suite 300, publication for members of the Department of Defense. The appearance of advertising in this publication, Colorado Springs, CO 80903, phone (719) 634-5905.

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