A STUDY OF LINGUISTIC LANDSCAPE AT TOURISM PLACE IN MEDAN SKRIPSI Submitted in Partial Fulfillment of the Requerement for the Degree of Sarjana Pendidikan (S.Pd) English Education Program By : MUTIA NURSYAFITRI NASUTION 1602050013 FACULTY OF TEACHER TRAINING AND EDUCATION UNIVERSITY OF MUHAMMADIYAH SUMATERA UTARA MEDAN 2020 ABSTRACT Mutia Nursyafitri Nasution.1602050013. A Study of Linguistic Landscape at Tourism Place in Medan. Skripsi. English Department, Faculty of Teacher Training and Education, University of Muhammadiyah Sumatera Utara, Medan 2020. This research deals with a study of linguistic landscape specifically language used in the sign at tourism places of Medan. It mainly aimed to investigate on three issues as follows: firstly, to investigate what languages are realized on linguistic landscape, secondly, to investigate the types of sign categories on linguistic landscape and thirdly is reason the realization of linguistic landscape at tourism places in Medan. The research is applied descriptive qualitative method. The data of this research is the written text displayed on signs that was taken through photography and taking note. There are 82 signs collected that were analyzed through applying Miles and Huberman theory in which data reduction, data display, and conclusion drawing/verification are significantly implemented. The results of the data analysis showed that the languages found in the linguistic landscape at Tourism Places in Medan are Bahasa Indonesia (monolingual sign), Bahasa Indonesia-English Language (bilingual sign), English language (Monolingual sing), and English language-Bahasa Indonesia (bilingual sign). It also showed that the types of Sign categories at Tourism Places in Medan were realized as direction signs, advertising signs, warning notices and prohibitions, building names, informative sign, slogans sign, and graffiti sign. Based on interview data, the all types are mostly functionally as informative sign that aimed to facilitate the visitors to get the information. Keywords : Linguistic Landscape, Signs, Tourism Places of Medan i ACKNOWLEDGEMENTS Assalamualaikum Warrahmatullahi. Wabarakatuh, In the name of Allah SWT the most beneficient and the most merciful. Firstly, the researcher would like to thank to Allah who had given chances, healthy, mercy for the writter to finish her research. Secondly, blessing and peace be upon our prophet Muhammad SAW as the figure of good civilization, intellectual, braveness, and loving knowledge. The writer realize that this research paper would never be possible without other people‟s help, so the writer would like to express her gratitude and appreciation to : 1. Dr. Agussani, M. AP, the Rector of University of Muhammadiyah Sumatera Utara. 2. Dr. Elfrianto, M.Pd, the Dean of FKIP UMSU who had given agreement of this research. 3. Mandra Saragih, S.Pd., M.Hum, as the Head of English Education Department FKIP of University of Muhammadiyah Sumatera Utara and Pirman Ginting, S.Pd., M.Hum, as the secretary of English Education Department FKIP of University of Muhammadiyah Sumatera Utara 4. Mandra Saragih, S.Pd., M.Hum, as her Supervisor for his guidance, ideas, and suggestion who has spent his precious time in giving valuable advices and correction during the process of this study completion. ii 5. All lecturers of FKIP UMSU from whom the researcher got knowledge during composing this activity. 6. Her very own superhero parents Drs.H. Ahnmad Nasution M.Pd & Hj. Mardiah for super love, care, affection and prayers for their daughter 7. Her most love brother and sister Alm. Muhammad Syahbana Nasution, Ibnu Hajar Nasution, Nisa Aulia Nasution and Reza Alfarizi Nasution thanks for every support, love, care, affection, and prayer for her. 8. Her beloved Raka Aminurrahman A.Md , Thanks for his supports in every moment. 9. Her best friends ―Black Pinks Gengs‖ : Aulia Hasanah Yusri, Yuma Afriyatna, and Mita Nurhusnaini thanks for always coloring her days and always sharing everything This study is.one.of.requirements.for.the.degree.of.sarjana pendidikan (S.Pd) at FKIP, University of Muhammadiyah Sumatera Utara. Hopefully, this study give many people some information and knowledge. Wassalamualaikum warrahmatullahi wabarakatuh. Medan, November 2020 Mutia Nursyafitri Nasution iii TABLE OF CONTENT ABSTRACT .......................................................................................................... i ACKNOWLEDGEMENT ................................................................................... ii TABLE OF CONTENT ..................................................................................... iv LIST OF TABLE ............................................................................................. viii LIST OF PICTURE ............................................................................................ ix LIST OF APPENDICES ................................................................................... x CHAPTER.I. INTRODUCTION. ........................................................................ 1 A. Background.of.the.Study ................................................................................ 1 B. The.Identification.of.the.Problem .................................................................. 4 C. Problems of the Study ................................................................................... 5 D. The.Objectives.of.the.Study .......................................................................... 5 E. Scope.and Limitation ..................................................................................... 5 F. The.Significances of.the.Study. ..................................................................... 6 1. Theoritical Significance ............................................................................ 6 2. Practical Significance ............................................................................... 6 CHAPTER II. REVIEW OF LITERATURE ..................................................... 7 A.. Linguistic Landscape ................................................................................... 7 1. Definition of Linguistic Landscape ............................................................ 7 2. Function of Linguistic Landscape ............................................................... 8 2.1 The Informative Function .............................................................. 8 iv 2.2 The Symbolic Function ................................................................. 9 3. Sign ............................................................................................................ 10 3.1 Definition of Sign ................................................................................ 10 3.2 Types of Sign ...................................................................................... 10 3.3 Direction of Sign ................................................................................. 12 3.4 Advertising Sign .................................................................................. 12 3.5 Warning Notice and Prohibition ......................................................... 12 3.6 Building Name Sign ........................................................................... 13 3.7 Informative Sign .................................................................................. 13 3.8 Graffiti Sign ......................................................................................... 14 3.9 Slogan Sign ......................................................................................... 14 4. Semiotic ..................................................................................................... 15 4.1. Definition of Semiotic ...................................................................... 15 4.2. Concept of Semiotic ......................................................................... 15 4.3. Social Semiotic ................................................................................. 16 4.3.1. Context and Text ....................................................................... 16 4.3.2 Context of Situation ................................................................... 16 4.3.3 Text ............................................................................................ 17 5. Tourism Place ............................................................................................ 19 5.1 Defenition of Tourism Place .............................................................. 19 B. Previous.Relevant.Studies ......................................................................... 26 C. .Conceptual Framework. ............................................................................ 28 v CHAPTER III. RESEARCH.METHODOLOGY ........................................... 30 A. Research.Design .......................................................................................... 30 B. Source.of.Data ............................................................................................. 30 C. Technique of.Data.Collection ...................................................................... 30 1. Observation .................................................................................................... 31 2. Documentation ........................................................................................ 31 3. Interview ................................................................................................. 31 D. Technique.of.Data.Analysis .......................................................................