Efficient Cloud Computing Through Scalable Networking Solutions September, 2009 Cloud Computing is IT as a Service . On demand Compute, storage and applications . Delivered and consumed in real-time over the network . Pay-per-use © 2009 MELLANOX TECHNOLOGIES 2 IT Centers Spending and Constraints Data center growth 30M servers currently installed, 4x expected growth in the next 10 years 10x increase in digital records retention and online transactions Operating and management cost $8 for maintenance for every $1 spend on new infrastructure Power and cooling costs have doubled since 2000 50¢ for power/cooling for every $1 spend on server hardware Real-estate restrictions >$1000 per sq ft for construction costs Server utilization Over 50% of CPU time is wasted on non-application activities Source: IDC © 2009 MELLANOX TECHNOLOGIES 3 IT Efficiency Through Cloud Computing Converting IT Costs From CAPEX to OPEX Internal Datacenter App App App Internal Cloud External Cloud IT Efficiency and Business Agility Compute and Storage Resource in an Instant © 2009 MELLANOX TECHNOLOGIES 4 The Elements of Cloud Computing Source: Intalio Cloud Computing is Network Computing © 2009 MELLANOX TECHNOLOGIES 5 Cloud Providers - Examples Infrastructure Platform Software as a service as a service as a service • Sun Open Cloud • Amazon Web Services • SalesForce.com • EMC Cloud Optimized • Microsoft Azure • Google App Engine • IBM • Google • VMware vCloud • NetApp Cloud • Intalio|Cloud • Wolfram|Alpha • Intalio|Cloud • Platform Computing • Intalio|Cloud © 2009 MELLANOX TECHNOLOGIES 6 Intalio|Cloud Cloud Computing Solution . Mellanox server and storage interconnect solutions helps Intalio to • Reduce hardware acquisition costs by 75% • Reduce cloud management costs by 50% © 2009 MELLANOX TECHNOLOGIES 7 Critical Cloud Computing Needs Efficiency On-demand Services Virtualization Dynamic and Scalable Provisioning and Configurations Dynamic and Scalable Provisioning and Configurations © 2009 MELLANOX TECHNOLOGIES 8 Maximizing Interconnect Efficiency Highest ROI for Cloud Providers Same CPU and Memory Expensive Computing Lowest ROI The Network Makes The Difference! . The network defines the system efficiency – from 50% to more than 90+% © 2009 MELLANOX TECHNOLOGIES 9 Cloud Flexibility For On-demand Services Virtual Protocol Interconnect (VPI) App1 App2 App3 App4 … AppX Applications Networking Storage Clustering Management TCP/IP/UDP NFS, CIFS, iSCSI MPI, DAPL, RDS, Sockets SNMP, SMI-S Protocols Sockets NFS-RDMA, SRP, iSER, OpenView, Tivoli, Fibre Channel, Clustered BMC, Computer Associates Acceleration Networking Clustering Storage Virtualization RDMA Engines Mellanox End-to-end Interconnect Solutions 40Gb/s InfiniBand, 10GigE, Data Center Ethernet, Low Latency Ethernet Ethernet InfiniBand FC NAS IB Storage LAN Storage Storage SAN Any Protocol over Any Convergence Fabric 10© 2009 MELLANOX TECHNOLOGIES 10 No Compromise Virtualization Performance Dividing a physical machine into multiple Combining physical machines virtual machines into virtual Mainframes Highest virtual machine performance through network offloads Efficient Provisioning to Support Applications Demands © 2009 MELLANOX TECHNOLOGIES 11 Maximizing ROI Through Efficiency and Utilization . Interconnect Do morev with Efficiency fewer servers . Interconnect Fewer cables, Consolidation ports & equipment Increased Revenue and . Interconnect Profitability Competitive Performance Edge Drives Data Center ROI Up To Unprecedented Levels © 2009 MELLANOX TECHNOLOGIES 12 Thank You.