Sports Video Innovations (SVI) launched in January 2014 to revolutionize the way sporting events are viewed and experienced, starting with football and the SchuttVision helmet. For the first time, a rugged, high-definition video camera fit into the nose bumper of a football helmet to provide the unique player's point of view coaches, fans and broadcasters have been seeking. SchuttVision is approved by the National Operating Committee on Standards for Athletic Equipment (NOCSAE). Assignment Key Media Placements TrizCom’s contract for Sports Video Innovations was traditional CBS Sports Engineering the Perfect Season: Helmet Cam public relations with a strong emphasis on national media relations. Forbes Helmet Camera Technology Helps Football Coaches Instruct Their Players Client Tenure: 2015-2016 Squawk Box SVI CEO JR Liverman on CNBC Squawk Box Key Accomplishments St. Louis Post-Dispatch Schutt's football helmet gives new views of the • Positioned the brand’s technology as innovative, one-of- game a kind rugged, streamlined and safe NFL.com SchuttVision story • Aligned the PR strategy to the brand’s marketing and financial strategies ESPN Radio ESPN's John Clayton interviews Liverman on Inside the Huddle • Created awareness for brand among local, national and NBC Sports Helmet cam could be coming to NFL games trade press and influencers and began the relationship NFL Steelers and Packers use helmet during practice building that helped sustain their PR objectives The Dallas Morning News SVI and Paragon Innovations • Created earned media buzz to promote the brand’s unique technology and created credibility to increase Fox Business, Countdown to the Closing Bell CEO JR Liverman FOX sales and expand the market beyond football Business News • Leveraged earned media articles on social media, First Down Line JR Liverman the man behind the helmet camera presentations, investor decks, emails, etc. The Philadelphia Inquirer Soul to use helmet video camera during Sunday's game • Increased organic SEO with earned media placements Bleacher Report Video: Miami Linebacker Denzel Perryman lays huge hit • Provided public relations assistance with partnerships (i.e. ACC?) Buzz Feed Video: This is what it’s like to play linebacker for the Miami Hurricanes • Built and maintained a robust media room on the SVI Dead Spin Video: First-person footage shows what it's like to play website Fox Sports Miami LB Denzel Perryman's helmet camera shows his • Created issue management statements perspective • Supplied intense media training and talking points for Sports Illustrated Miami linebacker Denzel Perryman wore a helmet cam national interview placements Bleacher Report Meet the helmet camera, college football's new fad • Executed professional and collegiate communication Shreveport Times Shreveporter's helmet cam has the attention of the NFL strategies to reach purchasing departments NBC Sports Clemson QBs will wear football helmets with built-in cameras • Created series B funding deck for investor meetings YAHOO! Sports Clemson and LSU's quarterbacks' helmets have built-in cameras • Monitored crisis communications and drafted plan Mashable Game changer? Helmet cameras hitting arena football this year • Developed SVI promotional kits for spring games, minicamps, AFL, etc. Sports Illustrated AFL introduces in-helmet cameras to provide first- person views during broadcasts TrizCom Public Relations | 14850 Montfort Drive, Suite 190, LB 39 Dallas, Texas 75254 | TrizCom.com | 972-247-1369 And an Affiliate of Stryker-Munley Group | StrykerMunleyGroup.com Chicago | Dallas | Denver | Los Angeles | New York | New Jersey | Sacramento | St. Louis | Pittsburgh | San Diego | Silicon Valley .