MARCH - APRIL, 2021 INDIAN BUSINESS LEGENDS Overview e in India, have been constantly thriving to contain the world’s second-largest outbreak called COVID-19 that has hugely impacted demand and supply chains and completely changed consumerW habits. e COVID-19 pandemic is a global health crisis but it has had vast economic and social repercussions. Every organisation, big or small has been forced to change the way it works to survive the changing landscape and cope up with the uncertainty brought by the virus. Businesses that have managed to sail through this tough scenario are the ones that focused on new innovations and digitization. Cover Image © WBR Corp 04 06 08 e nancial health and recovery of micro and small enterprises are Jayesh Desai Sahil Bhatia Paras Pandit essential for many Indian livelihoods. ese enterprises employ around Advertising Sales: Chairman, Rajhans Joint MD, Chairman and MD, 110 million workers and contribute 30 per cent of the country’s gross • Preeti Sahni • Girish Sharma (Desai-Jain) Group Baani Group Sheetal Infrastructure domestic product (GDP). • Mitu Midha • Anil Bhatia Pvt Ltd • Atishay Singh • Divya Bhatia e pandemic has deeply a ected consumer con dence and spending Marketing: power to record depths, registering 49.9 on the Reserve Bank of India’s Suma Nair monthly survey index last September – the lowest ever. As a result of Jitendar Gujar SHILPA GUPTA the pandemic, unemployment and in ation at uncomfortably high levels DIRECTOR, WBR Corp are two major problems the country is facing today. Some companies Distribution: have responded well to the COVID-19 crisis by radically mutating their Bindu Nambiar business models while others have lacked the resources and capacity to Kaushal Pillai try such moves. To read this issue online, visit: Advertising Operation: 14 17 19 www.magazine.wbrcorp.org • Chaitali Karia • Smita Suvarna e government has also taken several initiatives to revive the economy Azim Hashim Premji Ponni M Concessao Sachin Sinha • Krishna Gupta • Prashant Rane and consumer demand. is, in turn, has bene tted small businesses Chairman, Architect, Oscar & Ponni Founder & CEO, WBR Corp Locations Wipro Limited Architects IQLECT Software and the economy as a whole. Concepts like organisational agility and All Rights Reserved © 2009 Forbes LLC, Solutions Pvt Ltd digitization, which were once selectively desirable are now central to as to material published in the edition UK business survival. of Forbes Asia. All Rights Reserved. WBR CORP UK LIMITED 3rd Floor 207 Regent Street, e world is reeling from COVID-19 with certain economies slowly Designed by The Outperformers - London, Greater London, and cautiously reopening, the combined e ect of the pandemic and the Indian Business Legends necessary mitigation measures such as prolonged lockdown and physical United Kingdom, distancing have led to a global recession largely because of the rare twin W1B 3HH Anu Shah - - - - - - - - - - - - - - - - - - - - -10 supply-demand shock. Issue Editor: +44 - 7440 593451 Girish Arora - - - - - - - - - - - - - - - - - - -16 While the future is uncertain, it is possible to draw on the lessons of Anushka Singhal 26 INDIA the past few months and to see them as opportunities for improvement. Designer: Siddharth Vasudevan - - - - - - - - - - -18 WBR CORP INDIA Businesses need to work on responding to the current crisis while Komal G. 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This is a marketing initiative and Forbes India journalists were not involved in producing this supplement. 2 FORBES INDIA MARQUEE THE OUTPERFORMERS - INDIAN BUSINESS LEGENDS MARCH - APRIL 2021 FORBES INDIA MARQUEE THE OUTPERFORMERS - INDIAN BUSINESS LEGENDS MARCH - APRIL 2021 3 Overview e in India, have been constantly thriving to contain the world’s second-largest outbreak called COVID-19 that has hugely impacted demand and supply chains and completely changed consumerW habits. e COVID-19 pandemic is a global health crisis but it has had vast economic and social repercussions. Every organisation, big or small has been forced to change the way it works to survive the changing landscape and cope up with the uncertainty brought by the virus. Businesses that have managed to sail through this tough scenario are the ones that focused on new innovations and digitization. Cover Image © WBR Corp 04 06 08 e nancial health and recovery of micro and small enterprises are Jayesh Desai Sahil Bhatia Paras Pandit essential for many Indian livelihoods. ese enterprises employ around Advertising Sales: Chairman, Rajhans Joint MD, Chairman and MD, 110 million workers and contribute 30 per cent of the country’s gross • Preeti Sahni • Girish Sharma (Desai-Jain) Group Baani Group Sheetal Infrastructure domestic product (GDP). • Mitu Midha • Anil Bhatia Pvt Ltd • Atishay Singh • Divya Bhatia e pandemic has deeply a ected consumer con dence and spending Marketing: power to record depths, registering 49.9 on the Reserve Bank of India’s Suma Nair monthly survey index last September – the lowest ever. As a result of Jitendar Gujar SHILPA GUPTA the pandemic, unemployment and in ation at uncomfortably high levels DIRECTOR, WBR Corp are two major problems the country is facing today. Some companies Distribution: have responded well to the COVID-19 crisis by radically mutating their Bindu Nambiar business models while others have lacked the resources and capacity to Kaushal Pillai try such moves. To read this issue online, visit: Advertising Operation: 14 17 19 www.magazine.wbrcorp.org • Chaitali Karia • Smita Suvarna e government has also taken several initiatives to revive the economy Azim Hashim Premji Ponni M Concessao Sachin Sinha • Krishna Gupta • Prashant Rane and consumer demand. is, in turn, has bene tted small businesses Chairman, Architect, Oscar & Ponni Founder & CEO, WBR Corp Locations Wipro Limited Architects IQLECT Software and the economy as a whole. Concepts like organisational agility and All Rights Reserved © 2009 Forbes LLC, Solutions Pvt Ltd digitization, which were once selectively desirable are now central to as to material published in the edition UK business survival. of Forbes Asia. All Rights Reserved. WBR CORP UK LIMITED 3rd Floor 207 Regent Street, e world is