NEWS Page 1/1 Impossible Foods' Plant-Based Burger at Walmart

NEWS

>> https://www.yumda.com/en/news/1167440/

Impossible Foods' Plant-based Burger At Walmart Stores

03.08.2020 - Plant-based food company Impossi- The privately held food tech startup had also ble Foods has partnered retail giant Walmart, Inc. launched the burgers at 1,700 Kroger stores in the to sell its flagship award-winning, plant-based Im- U.S. in early May. They are also available at all Al- possible Burgers at nearly 2,100 Walmart Super- bertsons-owned stores in California and Nevada, all center and Neighborhood Market locations across Wegmans stores along the Eastern seaboard, all the U.S. Walmart customers can now buy the Impos- Gelson's Markets in Southern California and Fair- sible Burgers in 12-ounce packages from Walmart way Markets in the New York City region. store shelves in the fresh meat section at brick-and- mortar locations. Impossible Burger is also available Impossible Foods makes meat and dairy products through Walmart's Grocery Pickup & Delivery plat- from plants, with a much smaller environmental foot- form. print than meat from animals. Impossible Burger has as much protein and bioavailable iron as a compa- rable serving of ground beef from cows.

Plant-based meat alternatives are finding success as people are looking for options for organic food and to cut the need for animals as a food source, amid the global environment issues.

Impossible Burger contains no animal hormones or antibiotics, and is kosher, halal and gluten-free certi- fied. It uses 96% less land, 87% less water and 89% fewer greenhouse gas emissions compared to con- ventional beef from cows. IMPOSSIBLE FOODS The Food and Drug Administration approved the key ingredient in the Impossible Burger as a color ad- Including Walmart, the burgers are now available ditive, allowing the company to offer its products in more than 8,000 retail outlets across all 50 U.S. in grocery stores. Impossible Foods products are states, a more than 50-fold increase in Impossible made with heme, a protein that Impossible sources Foods' retail footprint in less than six months since from soy leghemoglobin, which is found naturally in March 2020. soybean roots. (dpa)

Page 1/1