Hello Hudson Yards

THE SHOPS & RESTAURANTS AT HUDSON YARDS GRAND OPENING EVENT HERE WE GO

Use this guide to explore exclusive culinary, fashion and art experiences as we celebrate New York’s next great neighborhood!

SHOP DINE SEE & DO

The future of fashion emerges Taste and sip from the debut Discover a convergence with exclusive product launches, menus of first-to-market of intriguing experiences, expert consultations, made-to- restaurants and reimagined legendary live performances, order product customizations, legacy concepts from world- music, phenomenal photo ops artist meet-and-greets, pop-ups renowned chefs. and original artwork inspired and giveaways. by Hudson Yards. MOLTON BROWN 12 Beautifully-scented hair touch-ups, skincare pick-me-ups, STREET LEVEL unique scented temporary tattoo applications, sweet treats MERCADO LITTLE SPAIN 1 and refreshments.

Tapas, drinks and all things España from world-famous 2 To Street Chef José Andrés and the Adrià brothers. Vermouth fountain PIAGET 13 Level by El Bandarra Vermut. Launch of four exclusive pieces from the new Sunlight Collection, only available at Hudson Yards. Specialty Piaget cocktails. Passed 16 canapés and champagne. To Level 2

RESIDENTIAL GALLERY 14 To 30 Hudson Yards LEVEL 1 Hosted tours of luxury living at 15 Hudson Yards and 35 Hudson Yards.

AVANT GALLERY 3 Cocktails and lite bites by Rhubarb Catering. To 30 Hudson Yards 6 Meet-and-greet with featured artists Skyler Grey, Will Kurtz, Lasso, BNS and Tom Fruin. RUDSAK 15 Information 12 Launch of the “I AM” campaign featuring live artists bringing 13 7 24To Level 231

CARTIER 3 their art to life! Neon artist Juno Shen creates a special photo op. To 30 Hudson Yards Launch of “Les Galaxies de Cartier” jewelry collection, exclusively 3 at Hudson Yards. Official red carpet greeting by Cartier Pages. SALLY HERSHBERGER HY SALON 16 Wine tasting and elevated lite bites by Rhubarb Catering. Top stylists and ambassadors from all salons on location 21 to provide product tutorials, samples and complimentary 22 20 COACH 4 consultations. Made-to-order C101 sneaker bar with choice of colors, materials, embellishments and more. Complimentary leather card cases, SCANLAN THEODORE 17 14 customizable with an exclusive Hudson Yards motif and New York- Premier stylist providing full boutique and concierge experience. Drinks and lite bites by Rhubarb Catering. inspired lite bites. 9 THE CONSERVATORY 5 STUART WEITZMAN 18 Resident DJ Lucy Wrubel spinning live in store. Cate Underwood Personalized treats and a gift with any purchase. photography experience. Champagne by Moet & Chandon. 8 19 THEORY 19 4 17 To Level 2 CREMIEUX 6 Cocktails and lite bites by Rhubarb Catering. 25 Make your own custom tie from a selection of hand sewn ties. Rosé wine tasting and catering by Sant Ambroeus Soho. TORY BURCH 20 Hand painting and hand embroidery product customization. DUNHILL 7 Cocktails and lite bites by Rhubarb Catering. 18 10 To 10 Hudson Yards To Street Level Bespoke master tailor demonstrating the art of Dunhill tailoring. 2 Level To 65 Complimentary embossing for any small or medium leather TUMI 21 11 15 purchases. Exclusive crimson monogrammed patch with any purchase To Mercado Little Spain of select styles from the Alpha collection. FENDI 8 Custom photobooth curated around the launch of the Baguette. VAN CLEEF & ARPELS 22 Exclusive products and gift bags, champagne reception. Cocktails and lite bites. Marcus Neiman To HYxOFFTHEWALL 9 VILBREQUIN 23 Live fashion showcase. Custom embroidery monogramming. Curtain Call! New York Theater Ballet artists portray Romeo Drinks and lite bites by Rhubarb Catering. and Juliet within Rachel Feinstein’s intricate ballroom vignette. VISA’S DIGITAL INSTALLATION 24 To Level 1 Heading to Candy Land? A performer, wearing the candy- To Level 1 adorned costume depicted in Will Cotton’s mural, crowns An exclusive digital installation, which recognizes and encourages guests as royalty. women’s strength, grit and the impact they have on their families, their businesses and the economy. KATE SPADE 10 To 10 Hudson Yards Live digital fashion sketching by Chic Sketch. Sips and snacks WATCHES OF SWITZERLAND 25 1 by Rhubarb Catering. A selection of exceptional timepieces showcased especially for the evening. Music by influencer and tastemaker DJ Brendan MERCADO LITTLE SPAIN 11 Fallis, wine and passed hors d’oeuvres by Rhubarb Catering. Live painting by Spanish artist Óscar Medina, from Mercado Little Spain and El Bandarra Vermut. All offers are available while supplies last. M.GEMI 37 Complimentary monogramming of Medio Sandal, LEVEL 2 photo ops, drinks, lite bites and a gelato cart. AG ADRIANO GOLDSCHMIED 26 Live painting, photo ops featuring the “More Than” MACK WELDON 38 campaign. Chance to win custom Gabriel D’Elia denim Top three winners of custom-designed “MACK MAN” jacket. Sweet treats by Custom Cookies NYC. Drinks video game contest will receive high-end prizes. Custom and lite bites by Rhubarb Catering. monogramming of card cases and accessories by artist Marco Santini. Cocktails served in Mack Weldon Hudson 41 ATELIER COLOGNE 27 Yards souvenir cups. Joie de Vivre experience with good mood refreshments, upbeat DJ set, bottle illustrations and more! MADEWELL 39 Complimentary signature Bien Fait tote with any purchase, To Plaza B8TA 28 plant from The Sill with any spend over $50. Live DJ, drinks Restrooms

Meet the “Best of B8TA” top products, founders and and lite bites by Rhubarb Catering. To 30 HUdson Yards product makers. Cast your vote for the “best” products. 35 36 Champagne and lite bites by Rhubarb Catering. MILK & HONEY BABIES 40 43 27 A larger-than-life and photo op-ready “baby shower.” To Level 3 34 BATCH 29 Live DJ, appetizers and drinks. 5% of opening weekend Housewarming Party introducing the debut collection, proceeds will be donated to Jessica Alba’s charity “Batch Hello.” Explore the home, meet the makers and Baby2Baby. enjoy Vinebox’s Standard Rosé and sweet treats. MUJI 41 39 BLUE BOTTLE COFFEE 30 MUJI’s embroidery station for personalizing customized 29 Drink menu favorites, featuring the world’s best, most fabrics from more than 300 designs. Photo op featuring sustainable coffees, paired with delicious cookie bites. artwork created in collaboration with a special artist. 45 Lite bites and sweet treats. 40 CITARELLA GOURMET MARKET 31 Pastry decorating and sampling, sushi rolling, pasta making, RHONE 42 To Level 3 a raw bar, grilled selections from the executive culinary team, Preview of newest collection celebrating the launch paired with champagne and wine. of Rhone’s first brick and mortar location. Refresh station, 26 42 37 44 cocktails and passed lite bites catered by The Long 33 CITARELLA WINES & SPIRITS 32 Acre Tavern. To Level 1 To Level 3 A dazzling array of fine vintages and artisanal spirits 32 alongside delicious charcuterie. SNARK PARK 43

Installation tickets available for purchase with one-night, To Level 1/3 THE DRUG STORE 33 special BOGO offer. Collectibles and KITH Treats counter 28 Cocktail bar and specialty homemade beverages will be open. 38 31 made from all-natural ingredients and unique functional properties. STANCE 44 Restrooms Exclusive opening night custom screen printing of 30 FUKU 34 Stance x Hudson Yards t-shirt (with t-shirt purchase). Fried chicken and slushies all night. Limited edition Drinks and local bites. Fuku totes to the first 250 guests. UNIQLO 45 HEIDI KLEIN 35 7:30pm – Live Japanese Taiko drumming, jumbo Exclusive gift with purchase and cocktails. calligraphy performance, celebratory sake barrel break and toast. DJ sets by The MisShapes. Cocktails and LOVEPOP 36 lite bites by Rhubarb Catering. Complimentary Lovepop cards! Write a message to someone special then stamp and mail it from the store. All offers are available while supplies last.

LEVEL 3 M.A.C. COSMETICS 54 Beautiful models splashed with color! Complimentary ARITZIA 46 Spring makeup demonstrations with spectacular artists. Exclusive Aritzia leather wallet gift with any purchase ($50 value). ORIGINS 55 Charcoal artist and special giveaways. ATHLETA 47 Live DJ. Giveaways and Atmospherics performances PANDORA 56 highlighting female strength and agility from 6:30–8:30pm. Complimentary custom art sketches by Deanna First. Tonic Bar by Clean Market. Champagne toast, fresh and 58 Photo ops at “Pandora Garden,” a limited, live floral healthy bites by Rhubarb Catering. and greenery installation. Live DJ, cocktails and lite bites by Rhubarb Catering. Restrooms BANANA REPUBLIC 48 Personalized embroidery with select purchases. SEPHORA 57 Complimentary, personalized camo tote for purchases 47 Complimentary services by beauty advisors, 55 over $100. Cocktails and lite bites by Rhubarb Catering. customizable beauty pouch and beauty case gift To 48 Level 2 with $100 purchase. Live DJ, beauty sketch artist, 53 BLUESTONE LANE 49 photo ops and lite bites. To Passed bites and signature full coffee, tea and wellness Level 4 menu from this Australian-influenced hospitality and SUNDAYS 58 lifestyle brand. Self-motivation letter-writing—be surprised! 52 Infused tea sampling stations. Silent group meditation H&M 50 through headsets. Recharge manicures and an exclusive 46 20% off all purchases. Live photographer photo 59 nail art station. experience including printouts and social sharing. Special guest DJ. 61 49 VAN LEEUWEN ARTISAN ICE CREAM 59 To 51 Level 2 Sample scoops of classic and vegan ice cream, JO MALONE LONDON 51 made in Brooklyn with only the best ingredients. 60 Sparkling beverages and treats. WILLIAM GREENBERG 60 KIEHL’S 52 Famous black and white cookies from a New York To To Level 2/4 Enter to win the Kiehls “loves” $500 gift card 57 Level 4 institution served with champagne. sweepstakes. Create a complimentary customized tote with any purchase. ZARA 61 50 Drinks and lite bites by Rhubarb Catering. LULULEMON 53 56 Emerging artist, Philip A Robinson Jr. breaks in the All offers are available while supplies last. new space with an immersive art piece. 54

Restrooms

Entrance to 10 Hudson Yards

JACK’S STIR BREW 68 Full bar of the highest-quality, ethically-sourced, LEVEL 4 shade-grown, organic coffee, alongside delicious vegan and organic pastries. 3DEN 62 Take a seat on the tree swings, sip forbidden cocktails 67 LI-LAC CHOCOLATES 69 and gaze at the Public Square and Gardens, to great Signature tasting stations of fresh gourmet chocolate music. An unexpected twist will bring some fun from from Manhattan’s oldest chocolate house. the outside, inside. Cocktails and lite bites by Rhubarb Catering. MICRO KICKBOARD 70 Astounding scooter demonstrations and Micro Merlin BELCAMPO 63 raffle (electric scooter valued at $799). Incomparably delicious grilled meats from the 63 Belcampo farms paired with signature cocktails. To Level 3/5 PIQ 71 Restrooms Photo ops with the Rilakkuma Mascot, Smiski Mascot THE BODY SHOP 64 and the Harajuku Girls. Product demonstrations and 73 Beverages, snacks and gift with purchase. giveaways. Drinks and lite bites by Rhubarb Catering. 64 DYLAN’S CANDY BAR 65 To QUEENSYARD 72 Level 3/5 In-store candy spree! Fill a jar with delicious candies 62 DJ-hosted champagne and cocktail reception with from around the world. passed appetizers.

H&M 66 20% off all purchases. Live photographer photo 65 SHAKE SHACK 73 68 experience including printouts and social sharing. Passed bites of Shack Classics all night long. Special guest DJ. ZARA 74 HUDSON YARDS GRILL 67 74 Drinks and lite bites by Rhubarb Catering. To Cocktails and a taste of Chef Michael Lomonaco’s Level 3 iconic American cuisine as well as an exclusive All offers are available while supplies last. 71 opportunity to tour the restaurant’s warm and inviting space. 69 To To Level 3/5 Level 5

70 66 72

Restrooms

Giella – Handcrafted makeup solutions custom-blended LEVEL 5 on the spot, based on color profile and personal preferences. BOUCHON BAKERY 75 Classic cookies, macaroons and artisanal pastries from Louis Vuitton Customization – Customization and Chef Thomas Keller’s unique take on a traditional hand-painting on Louis Vuitton items by Chiharu Sei, French boulangerie. the Northeast Region Artist for Louis Vuitton.

COOK & MERCHANTS AT NEIMAN MARCUS 76 Luxottica Fashion Illustrator – Custom watercolor World-famous Neiman Marcus Chocolate Chip Cookies portrait with your Luxottica sunglasses purchase. 78 with hot cocoa and prosecco. Entrance to 30 Hudson Yards Minnie Muse – Experience the Minnie Muse digital

FORTY FIVE TEN 77 and physical art installation, the brainchild of New Yorker To Level 4 Limited edition Caitlin Keogh fashion piece. Colby Mugrabi, at the store entrance. 77 Bubbles and lite bites. 79 77 Satya Twena – Bespoke hats custom-created for each KAWI AND PEACH MART 78 individual with expert Satya Twena of Satya Twena Fine Tastes of Chef Eunjo Park’s non-traditional Korean- Millinery, Makins Hats and Sol A Mer. influenced fare with cocktails and karaoke. 81 Smart Tech – Candy mechanic-assisted creation of 3D 75 MILOS WINE BAR 79 chocolate prints. 77 77 Hand-selected red, white and sparkling Greek wines 76 paired with traditional canapés. Vie Healing – 24-karat acupressure ear seeds, facial NEIMAN MARCUS 80 cupping, gua sha and jade rolling by Eastern medicine specialist Mona Dan of Vie Healing. Coach Bag Customization – Made-to-order Rogue bags by Coach craftsmen, choose from elevated exotic WILD INK 81 To materials in an array of color palettes. Signature East meets West small plates paired with Level 4 a variety of wine and sparkling wine. Open to the public Elemis Glow Booster – Complimentary glow booster at 8pm. for radiant, selfie-ready skin from luxury British skincare brand Elemis. All offers are available while supplies last.

LEVEL 6 LEVEL 7 ENTER AT LEVEL 5 ENTER AT LEVEL 5

BAR STANLEY AT NEIMAN MARCUS 82 NEIMAN MARCUS 80 Samplings of Neiman Marcus classic Chili Blanco (white chili) served with prosecco. Sugarfina Tasting Cart– A custom tasting cart of Sugarfina favorites! NEIMAN MARCUS 80 THE ZODIAC ROOM AT NEIMAN MARCUS 83 Atelier Notify – Customized Atelier Notify products Exquisite Neiman Marcus popovers and prosecco. with embroidery, painting, patchwork and embellishment. All offers are available while supplies last. Bevel – Complimentary tailored grooming services by celebrity barber Marcus Harvey with purchase of Bevel product.

C.O. Bigelow – Complimentary barber facial or beard treatment by Bigelow’s celebrity barber with purchase of C.O. Bigelow product.

Jimmy Paintz – Painting and product customization with Jimmy Paintz, a Los Angeles‑based artist whose work is inspired by ’70s pop culture combined with Pollock, Koons and Hirst.

Neiman Marcus Piercing – Meet Brian Keith Thompson, chief piercing officer of the famous Body Electric Tattoo, a Los Angeles institution. 82

83 ONLY @ HUDSON YARDS PERFORMANCES

CATCH LIVE ENTERTAINMENT ALL EVENING THROUGHOUT THE SHOPS & RESTAURANTS AT HUDSON YARDS

SYNCOPATED LADIES INDUSTRIAL RHYTHM A female tap dance band created by Emmy A New York City-based dance and percussion Award–nominated, tap dancer and choreographer, troupe bringing the high-energy urban Chloe Arnold, protégé of Debbie Allen. movement of hip hop, breakdancing and @syncladies drumming on everyday objects. @industrial_rhythm_ @industrial_rhythm_ BLACKOUT A New York-based a cappella group reinventing BROOKLYN UNITED the genre of a cappella music. A high-energy drumline performance @blackout_nyc combining percussion and choreography @syncopatedladies from a community-based organization WAFFLE NYC serving New York City youth. A NYC-based collective of talented LiteFeet @bkunitedmb @calebteicher dancers, entertainers and music producers —dressed by Tory Burch. DJ PAUL SEVIGNY @wafflenyc One of the most sought-after A-list DJs in the world. @marvillousbeats CALEB TEICHER & COMPANY An innovative concert dance company CARICATURE ARTIST A.E. KIEREN expanding the boundaries of American dance An undercover illustrator creating candid @bkunitedmb traditions—dressed by Lululemon. sketches of guests in the moment. @calebteicher @aekieren

MARVILLOUS BEATS THE HAIKU GUYS A Bronx-born violinist, composer and audio Poets that create complimentary Haikus about engineer producing an original mix of classical any topic. It’s like a photobooth for the soul. @blackout_nyc @wafflenyc music, pop, jazz and hip hop. @thehaikuguys @marvillousbeats HYxOFFTHEWALL

Explore large-scale, unusual, curious and often humorous tableaus, interactive/3D displays and murals from 13 artists—perfect for contemplation, admiration and expressing individual points of view. Commissioned by Hudson Yards. Curated & Produced by @CultureCorps.

LEVEL 1 LEVEL 2

Wishing Stars, 2019 Hidden in plain sight, 2019 BY FRANCESCO CLEMENTE BY RICO GATSON Contemplative installation featuring An optimistic reflection on strength, love, hand-painted tapestry and wooden bench. power, light and illumination. @clementestudio @rico_gatson

What to Wear in Candyland, 2019 rules for viewing: only look during visiting BY WILL COTTON hours. rules for reflection: hahahaha, 2019 Three monumental female figures invite you BY JEANETTE HAYES into an imaginary world. A new era of community, culture and commerce @willcottonnyc through architecture, art history and technology. @jeanettehayes Romeo and Juliet, 2019 BY RACHEL FEINSTEIN OY/YO for HY, 2019 A richly layered vignette displays the ballroom BY DEBORAH KASS scene from Romeo & Juliet. Mirroring the diversity of NYC and America, @rachelfeinsteinstudio E Pluribus Unum! @debkass, #OYYO When there is no enemy within, the enemies outside cannot hurt you, 2019 BY JAMILLA OKUBO African-inspired, colorful exploration of self-validation and self-love. Look for this @CultureCorps logo on the map @jamillaokubo to find HYxOffTheWall locations throughout The Shops & Restaurants at Hudson Yards.

HYxOFFTHEWALL

LEVEL 3 LEVEL 4

Wheels, Totems, and Wishes, 2019 Kipsy (1)(2)(3), 2019 BY WILLIE COLE BY SERBAN IONESCU A modern primitive totem that rises up amongst Recline on whimsical sculptures and contemplate the clouds, flanked by two upcycled, mandala- what lies under the surface of the Hudson River. like spirit catchers. @serbanserban @williecoleart Combing Season, 2019 LOVE THY SELFIE, 2019 BY MISAKI KAWAI BY DONALD ROBERTSON Sit on the “Chewey YUM YUM” bench or comb A vibrant background of painterly “lips” and dog paintings waiting to be groomed. phrases inviting visitors to “label” themselves @misakikawai and share! @drawbertson f(untitled), faces, 2019 BY ROB PRUITT I WAS HERE, 2019 A spectrum of emotions composed of line BY LARA SCHNITGER drawings over gradient colors that beckon Interactive sequin tapestry inviting viewers to viewers to find themselves, their family and positively express and communicate messages. friends and connect with a face in the crowd. @laraschnitger @robpruitt5000

Look for this @CultureCorps logo on the map to find HYxOffTheWall locations throughout The Shops & Restaurants at Hudson Yards.

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