General Programming RADIO-CANADA Making youth voices heard simply cover regional arts events. SERVING MINORITY FRENCH-LANGUAGE COMMUNITIES ACROSS THE COUNTRY Broadcast on For two years now, a daily one-hour Télévision de magazine program devoted to the Radio-Cana- regions has aired on the national da in Wes- television network: C’est ça la vie, tern Canada, produced out of Ottawa, spotlights individuals and stories from across the weekly program Oniva tours An active, ongoing presence local schools, while on Première the country with participation from all of our stations. As producer, the Belle-Baie Chaîne radio, Ceci est un test sheds Since it opened whose first language is French. we must be able to rely on effective network re- Radio Radio, hailing from Moncton, light on the talents of young alterna- its first French- regulatory measures. Stable, multi-year cently premie- Damien Robitaille of Lafontaine, • Our websites, both national and tive musicians, airing across the four language station financing is indispensable if we are to red Luc et Luc, , and Winnipeg’s Kraink, have regional, provide users with incom- Western provinces and the Yukon, outside Que- continue serving minority French-lan- the first-ever all been featured prominently on parably rich content and links on a as well as via community radio in bec—CBAF in guage markets in a manner that res- French-langua- Bande à part. daily basis. Nunavut. Both shows are supported Moncton—Radio- pects the highest standards of quality ge talk show in all across the country. In this regard, I by websites. Also on radio, the daily Canada has been • Productions such as Belle-Baie, the Maritimes— Beyond production and broadcas- am counting on your support, because phone-in show 275-allô/Ados-radios the only French- Pour un soir seulement and Pour C’est ça la vie the show will air ting we share the same goals. fields calls from children and teens language media l’amour du country speak to an in prime-time across Canada. Committed to some 300 par- organization to cover all regions of expanded regional presence on every Sunday. In the West, the socio- tnerships in communities outside Canada daily while meeting the speci- our national TV networks. Partnering with major events cultural magazine Zeste, which went , with the majority in the arts fic needs of minority French-language • The daily program C’est ça la vie on the air this past October, offers an realm, Radio-Canada plays a front- For the past several years Radio-Ca- communities nationwide. continues to appeal to cross-Ca- original and often surprising take on line role in several events presented nada has been closely linked to major nada audiences with its touching Sylvain Lafrance trends and communities. en français right across the country. The 2005 integration of all of our events such as the Acadian Games, portraits of impassioned citizens. Vice-président principal The Corporation brings its credibility French-language radio, TV and Web the Jeux de la francophonie cana- Lastly, from 1995 to 2008, Radio-Ca- and exper- services under a single vice-president’s As changes in technology—and dienne and the Sommet des commu- nada invested close to $13 million tise to bear authority allowed us to boost our especially the exponential growth of nautés francophones et acadiennes. in independent productions out- in lending regional presence, improve our territo- Internet use—continue to push the en- These gatherings, held in different side Quebec, representing half of effective, rial coverage and strengthen regional velope of possibility, audience expec- communities each year, provide va- the total amount invested by the concrete representation on national networks: tations are evolving at the same pace. Corporation in regional independent support to • In recent years, the regions have The advent of high-definition televi- productions. High-profile projects the efforts enjoyed growing visibility on our sion (HDTV), for example, brings with (like Séquestrés, a 90-minute drama of orga- national networks, and as a result it considerable technical and financial written by Manitoban playwright Damien Robitaille nizing com- the wider Canadian public is better challenges. Glen Joyal and broadcast on the mittees and attuned to regional concerns. We You will agree that minority language national network in June 2007; the in turn bringing French-speaking all estimate that since 2007, television communities must be able to benefit drama series Belle-Baie, set in a from the same distribution quality as over Canada closer together. news programming has increased French-speaking Maritime commu- audiences in majority markets, without by close to 450 hours outside Sommet francophone nity and broadcast in the spring of this being dependent solely on market Quebec. 2008; and Pour un soir seulement, a constraints. To achieve this goal, we luable exposure for Canada’s various series produced in New Brunswick • Our Première Chaîne regional sta- must have the capacity to make the regions on the national network. Ra- and seen on Radio-Canada and tions now reach 98% of Canadians required infrastructure upgrades, and dio-Canada also supports initiatives ARTV) have helped enrich the pro- aimed at promoting French-language fessional résumés of creative staff songwriters and musicians, including in the regions while guaranteeing the Coup de cœur francophone and greater Canada-wide visibility for DID YOU KNOW? the Galas provinciaux de la chanson, regional artists. which provide opportunities for these • To fulfill its regional mission, Radio- voting interest in ARTV since June • More than 90% of Canadians are artists to reach audiences from coast Not to be ignored are the sustained Canada operates through some 750 2008. The other two shareholders subscribers to broadcasting distribu- to coast to coast. efforts by the Web platform Bande artisans who work in 13 stations and are Télé-Québec (24.34%) and ARTE tion undertakings (BDUs). à part to promote emerging mu- production centres along with 17 France (15%). Supporting the arts in the regions sical talent from French-speaking news bureaus in 30 Canadian cities.. • Since 2000, the Radio-Canada Re- regions outside Quebec. The group Radio-Canada does more than • Every regional Téléjournal newscast gions’ Panel, comprising 14 repre- remains available online on its local sentatives of minority communities, Radio-Canada station website for a has been meeting twice a year; its full week after its original broadcast. mission is to foster regional reflec- For more information, refer to the brief submitted by the Corporation to the CRTC, at Radio-Canada.ca/ tions in Radio-Canada radio, TV and auservicedesfrancophones • CBC/Radio-Canada has held 60.66% Web content.

A dynamic regional presence focused on citizens’ concerns The issues of distribution: Ensuring quality services throughout Canada

in Acadia has resulted in improved The Web has also come into its own as a For obvious profitability reasons, market service packages, leaving the choice of By integrating all platforms (Radio, TV coverage of news as well as arts events, particularly effective delivery platform. forces alone are not sufficient to ensure station up to them. and Web) of Radio-Canada’s news and which are often held on weekends. We are currently engaged in major delivery of broadcasting services in Production of regional content in HD by programming departments over the All regional and national Téléjournal overhauls of each of our regional sites satisfactory quantity and quality to mi- regional stations is another challenge past three years, we’ve helped enhance newscasts are available to and shared to ensure that they more adequately nority French-language markets across that requires considerable financial our regional presence in several ways. by each regional newsroom through reflect our local TV and radio program- the country. In view of the small size of resources. Over the short and medium This has also enabled us to include re- the Centre de transmission des repor- ming. these local markets and the wide areas term, unfortunately, Radio-Canada does gional issues and concerns more often tages (CTR), which is accessible throu- of the corresponding broadcast territo- Lastly, Réseau de l’information (RDI) not foresee that it will be able to outfit in national newscasts. ghout the network. Viewers interested ries, regulatory measures are essential is the only French-language news its regional stations with the equipment in the content of the seven regional for ensuring access to the Corporation’s network in Canada fielding teams and infrastructure required for HD pro- News in the regions: consistently in 6 p.m. Téléjournal newscasts can also French-language services. of journalists in every region of the duction. prime time view them via the regional stations’ country. Each day, the network covers Given that nearly nine out of ten Cana- Radio: Reaching more audiences than respective websites: issues affecting minority French-lan- dians are subscribed to satellite or cable ever Radio-Canada airs a morning radio guage communities outside Quebec. broadcasting distribution undertakings news program in 11 regional markets (BDUs), CBC/Radio-Canada believes that Since 2000, Radio-Canada has made • Ontario/ : Radio-Canada.ca/ontario outside Quebec, as well as a late after- the Canadian Radio-television and Te- huge strides in extending the cove- noon show in nine of those markets. • Ottawa-Gatineau : Radio-Canada.ca/ottawa-gatineau lecommunications Commission (CRTC) rage of Espace musique throughout They include a comprehensive roundup • Moncton/Acadia : Radio-Canada.ca/acadie should consider this fact as the basis for the country. Between 2000 and 2007, of events in the province in question as promoting delivery of regional services 23 new transmitters were installed, well as issues specific to each region. • Manitoba/Winnipeg : Radio-Canada.ca/manitoba to minority French-language commu- allowing the network to reach 91% of Several programs broadcast nationally, • Saskatchewan/Regina : Radio-Canada.ca/saskatchewan nities. Indeed, the CRTC has announced French-speaking Canadian listeners. such as Ouvert le samedi, are increasin- that it plans to maintain, under the • Alberta/Edmonton : Radio-Canada.ca/alberta The cost of reaching wider audiences gly making room for news reports and regulatory framework slated to come in Ontario, Saskatchewan and New- commentary on topics specific to Wes- • British-Columbia/Vancouver : Radio-Canada.ca/cb into force on September 1, 2011, the foundland whose first language is tern Canada, Ontario and the Atlantic requirement for BDUs to include the French, however, is extremely high provinces. Corporation’s regional stations in their because listeners are scattered over On television, the regional editions of basic service. Ontario has two regional very large geographic areas. This the 6 p.m. Téléjournal, which have been stations: Toronto and Ottawa-Gatineau. challenge remains to be addressed expanded from 30 to 60 minutes on the CBC/Radio-Canada recommends that for now. four Western stations, reflect minority both stations be made available without Where Première Chaîne is concerned, French-language communities’ issues subscribers having to choose one or the the Corporation recommends that and concerns. other. the CRTC require all terrestrial BDUs The addition in September 2007 of to distribute the network’s regional televised regional weekend newscasts The arrival of high definition (HD)In Ca- nada, over-the-air analog TV broadcasts service in minority French-language markets. Satellite BDUs should offer will end on August 31, 2011. Digital HD transmitters have already been installed subscribers at least one regional Pre- in , Quebec City, Toronto and mière Chaîne station per province. Ottawa, but five regional stations in minority French-language markets (Van- couver, Edmonton, Regina, Winnipeg and Moncton) lack such transmitters. ARTV’s outstanding contribution The Corporation would like to install them, but this would require a financial ARTV provides a unique service to minority French-language communities. With its significant investments in production investment to which we are unable to outside Quebec, the network has become one of the biggest partners of independent producers located outside the pro- commit by August 2011. To ensure that vince. viewers in minority French-language In 2008–09, ARTV will invest more than $1.2 million in independent original programming outside Quebec. It is also making communities have access to the digital an effort to incorporate artists and subjects from all regions of Canada into its programs. CBC/Radio-Canada is mindful of signal, the Corporation therefore recom- the very high quality of ARTV’s contributions to minority French-language communities, and believes that all BDUs should mends that the CRTC require BDUs to include at least one French-language be required to carry ARTV in minority markets, as market forces alone cannot sustain that level of distribution. digital television station in their basic