DTT Market Summary Latin America Summary

Contributing significantly to the long-term digital outlook for Latin America is the transition of Related Country & Region Profiles -to-air terrestrial broadcast networks from analog to digital. Over the last several years, Argentina digital terrestrial has begun to gather steam as devices, programming and televisions make Bahamas the technological changes to prepare for DTV and HDTV. While the Latin and Caribbean Barbados markets are slightly behind those of Europe and North America, the attractiveness of Bolivia reclaiming analog broadcast spectrum for resale to wireless service operators has strongly Brazil motivated most governments. Chile Colombia By end-2009, Latin America's largest markets countries had already taken the first steps Costa Rica down the road to DTT conversion. By end-2011, our model showed approximately 6.2 million Dominican Republic households received their free-to-air terrestrial broadcast content in digital, but were primarily Ecuador found in the largest markets, especially Mexico, Brazil and Puerto Rico, combining for nearly El Salvador three quarters of the regional total. Over the coming 10 years we project 118.6 million Guatemala households will transition to FTA DTT, which will rank as the largest digital TV platform in the Honduras region. Although the mostly broadcast-heavy markets of Latin America will create robust DTT Jamaica figures, full conversion will prove difficult until digital converters and digital television sets Mexico become more affordable. Nicaragua Panama Most of the Latin American markets chose a digital TV standard between 2007 and 2010, Paraguay with many technology selections occurring after Brazil began rolling out the ISDB-T Peru (Integrated Services Digital Broadcasting – Terrestrial) standard in 2008. Brazil's standard Puerto Rico selection was significant as surrounding countries followed the lead of the large market, Trinidad and Tobago hoping to benefit from lower device costs associated with localized mass production. By end- Uruguay 2011, ISDB-T had been adopted by 12 of the 23 Latin markets covered by SNL Kagan, Venezuela including Argentina, Brazil, Chile, Peru, Venezuela, Uruguay, Guatemala, Ecuador, Bolivia, Nicaragua, Costa Rica and Paraguay. Related Operators However, all three major DTT standards are now operating in Latin America, with Mexico, Aster Honduras, El Salvador, Puerto Rico and the Dominican Republic choosing the ATSC Cable Onda 90 (Advanced Television Systems Committee) standard, and Colombia and Panama going with Cable Tica the DVB-T (Digital Video Broadcasting – Terrestrial) standard. As of August 2012, the Cablevision Mexico Caribbean markets covered by SNL Kagan including Bahamas, Barbados, Jamaica and Cablevision S A Trinidad & Tobago had yet to choose DTT standards. Cablevisión Uruguay Colombia Claro Guatemala Claro Nicaragua Claro Peru COTEL DIRECTV Argentina DIRECTV Colombia DIRECTV Puerto Rico Ltd. Grupo CableSula Inter Liberty Cablevision of PR Maxcom TV S. A. Movistar Multicanal Argentina Multivision Communications MVS Televisión S.A. Serviços de Comunicação OneLink PR SKY Brasil Serviços Ltda Sky Costa Rica Sky Mexico Supercable

Source: SNL Financial | Page 1 of 2 DTT Market Summary Latin America Summary

Telecable Telefônica Brasil S.A. Telefónica de Chile Tigo Tigo Costa Rica Tigo Honduras Tigo Paraguay Tricom S.A. TVCable UNE EPM Telecomunicaciones Vivo TV VTR GlobalCom S.A.

Last updated on 9/21/2012 © 2013 SNL Kagan, a division of SNL Financial LC, estimates. All rights reserved.

Source: SNL Financial | Page 2 of 2