2009 MTV Music Awards Fascinating Facts

LONDON, Nov 04, 2009 -- GENERAL VIEWING & ATTENDANCE

-- The MTV Europe Music Awards will be broadcast to a global audience of 532 million homes around the world via the MTV global TV network.

WHEELS AND RIDES

-- MTV has commissioned over 120 Limousines/MPVs to move artists around the city of , 70 buses to transport VIP guests to and from the O2 World and the surround events and parties/hotels.

-- 60 cars have been hired for VIP and crew transportation and 2 boats on River Spree will be used for sponsor hospitality.

CRIBS

-- Crew, guests, media and talent attending the Awards have so far booked 1,400 flights to Berlin.

-- More than 1,500 hotel rooms have been booked in the city, representing over 5,000 individual room nights.

BACKSTAGE & CREW

-- The backstage area at the MTV Europe Music Awards 2009 contains 6625 meters-squared of temporary office structures. This area will contain 700 power sockets, 600 tables, 2000 chairs, 550 walkie talkies, 32 photocopiers and 50km of standard lighting cable. All the tables lined up end to end would stretch more than a mile. -- Over 40 artist dressing rooms will be equipped with an astounding list of furniture including a total of 50 sofas, 70 tables, 130 chairs, 51 mirrors, 30 coffee tables and 45 dress rails.

-- The MTV production team will be creating 1,800 laminated passes for crew, talent, executives and media working at the MTV Europe Music Awards.

STAGE & SET

-- The set has been designed by celebrated German stage and set designer Florian Wieder who previously worked on the MTV Europe Music Awards in and .

-- The architecturally inspired set includes cues and imagery from Berlin's celebrated cultural life and landmarks.

GLITZ AND GLAMOUR

-- The EMA Glam Squad once again will be headed by the PRO MAC team, headed by James Malloy. -- MAC is a great supporter of the EMAs with their fabulous palette of colors and glitters. Artists and dancers involved in the show will use 600 false eye lashes, more than 25 different glitters, 60 eye shadows, 300 nail polishes, 20 pots of loose powder, 200 powder puffs and 125 different shades of lipstick. They will be applied by makeup artists using 1,000 makeup sponges and 1,200 makeup brushes. -- Makeup for dancers and artists will be supplied by over 40 makeup artists, of whom will be from top -based makeup agency Crew They will be working 10 hour days from Monday 2nd November until the night of the show. -- For the fourth year running talented graffiti artist "The Urbanizt" will be providing stylish finishing touches for the performers - from graffiti on Snoop's clothing to Nellie Furtado's graffitied arms. -- Jason and India Miller from the internationally renowned Charlie Miller salon will be heading the looks for the hair team. They have been working with the Glam Squad since the Edinburgh Awards in 2003.

-- To keep the artists perfectly coiffed, MTV is trucking into town with 200 wigs, 500 hair pieces, 1,500 hair products, 20 wig blocks and 60 poly heads.

FOOD AND DRINK

-- Artists' meals, snacks and treats will be provided by specialist catering outfit Eat Your Hearts Out - a veteran of many MTV Europe awards shows.

-- Artists, crew and guests will drink 24,000 bottles of water on site at the O2 World - all of which will be recycled after the show.

The Dell Amplichoir

-- The Dell Amplichoir contest drew close to 900 singers from 152 countries around the world - from as far away as mountainous Nepal to the sunny Fijian Islands. -- Close to a 900 people performed classic fifties pop track "Lollipop" via webcam together in what could be the world's biggest and sweetest, online choir. -- Lollipops, bunny ears and more strangely, puppies, were the favorite props of singers participating in the Dell Amplichoir. -- The oldest Amplichoir singer was an 87 New Zealand man, while the youngest was 2 year old Freya from the UK. -- The biggest number of people singing "Lollipop" in one recording was the 4,500 young people gathered together in Argentina.

-- The winners of the Dell Amplichoir contest will receive their award from Joss Stone on the Red Carpet at the MTV Europe Music Awards.

Sony Ericsson

-- More than 7,000 music fans registered for the opportunity to participate in the Sony Ericsson FanWalk at the MTV Europe Music Awards. -- One-hundred hardcore music fans from throughout Europe (Germany, Austria, Switzerland, Norway, Netherlands, Italy, Spain, , UK, Ireland, as well as Turkey, Ukraine, Bulgaria, Romania and Greece) set out on a ten-day, 300-kilometre journey from Hamburg to Berlin. -- Each FanWalker walks an average of 8 hours a day to get to the Awards, burning 3,120 kcal a day and sleeping 5 hours per night. -- Each of the 100 FanWalkers has been blogging about their experience, uploading thousands of blog entries and images to the FanWalk website.

-- On the evening of the big event, one lucky FanWalk winner will present an MTV Award to one of the winning artists.

The Beatles Rock Band

EMA performers , and , as well as nominees , , Muse, and all have music available in the Rock Band for playing with the Rock Band game. For more information on the 2009 MTV Europe Music Awards please go to: www.mtvema.com

Or go to: www.ema.mtv.co.uk/press

Note to Editors

About the MTV Europe Music Awards

The 2009 MTV Europe Music Awards will be broadcast live in the following countries : Armenia, Austria, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Israel, Italy, Latvia, Lithuania, Luxembourg, Former Yugoslav Republic of Macedonia, Malta, Moldova, Monaco, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovak Republic, Slovenia, Spain, Sweden, Switzerland, Turkey, Ukraine, United Kingdom.

About MTV Networks International

MTV Networks International includes the premier multimedia entertainment brands MTV: , VH1, , MTVNHD, TMF (), VIVA, Flux, Paramount Comedy, , , , GameTrailers, , Addicting Games, Atom Films and Xfire. MTV Networks' brands are seen globally in 578 million households, in 162 countries and 33 languages via 168 locally programmed and operated TV channels and more than 400 digital media properties. The company's diverse holdings also include interests in television syndication, digital media, publishing, home video, radio, recorded music, licensing & merchandising and two feature film divisions, MTV Films and . MTV Networks is a unit of Inc. (NYSE: VIA, VIA.B).

About Sony Ericsson

Sony Ericsson is a 50:50 joint venture by Sony and Ericsson established in October 2001, with global corporate functions located in and operations in all major markets. Our vision is to become the industry leader in Communication Entertainment; where styles of communicating through the internet and social media, become entertainment. Sony Ericsson offers exciting consumer experiences through phones, accessories, content and applications. For more information please visit: www.sonyericsson.com.

About The Beatles: Rock Band

The Beatles: Rock Band marks the first time that Apple Corps, along with EMI Music, Sony/ATV Music Publishing, Harrisongs Ltd and Startling Music Ltd has presented The Beatles music in an interactive video game format. The Beatles: Rock Band is published by MTV Games and developed by , the world's premier music video game company and creators of the best-selling Rock Band, and available on the Xbox 360® video game and entertainment system from Microsoft, PLAYSTATION®3 computer entertainment system and Wii™ console from Nintendo.

About MTV Games

MTV Games is dedicated to creating, marketing and publishing high-quality, innovative interactive products that are relevant to the MTV audience and complement the core values of the MTV Networks brands.

About Harmonix Music Systems, Inc.

Harmonix Music Systems, Inc., based in Cambridge, MA, and established in 1995, is the leading developer of ground-breaking music-oriented videogames. Harmonix was founded by Alex Rigopulos and Eran Egozy, who formed the company to invent new ways for non-musicians to experience the unique joy that comes from making music and have pioneered music and rhythm gaming in the US. For more information please visit: www.harmonixmusic.com.

About Dell

People worldwide can buy Dell online, by phone and through more than 43,000 stores.

SOURCE MTV Networks International http://ema.mtv.tv