Auxiliary Magazine 3 from the NATIONAL Been a Community of on Any Given Day

www.ALAforVeterans.org

November 2020 $3.75

ALA goes virtual Members adapt to changes by making the most of technology Angela Walker, a U.S. Navy veteran and performer at the National Veterans Creative Arts Festival, recognized the deep passion American Legion Auxiliary volunteers have for supporting our nation’s heroes. Your devotion to the mission of serving veterans, military, and their families makes a difference. Show your love for veterans today with a gift to our Veterans Creative Arts Festival Fund at www.ALAFoundation.org/donate, or mail a check to the ALA Foundation, 3450 Founders Road, Indianapolis, IN 46268 and write VCAF in the subject line.

“ e main ingredient is LOVE — [ALA volunteers] love veterans, and to them, love is a verb. e ALA doesn’t just talk the talk. ey walk the walk.”

The American Legion Auxiliary Foundation is a 501c3 public charity that supports the American Legion Auxiliary. All gifts to the Foundation are tax-deductible as allowed by the United States Tax Code and U.S. Internal Revenue Service. Ensuring Our Mission of Service Endures American Legion Auxiliary National Headquarters. All rights reserved. 07/2020 contents

FEATURES IN EVERY ISSUE 36 ALA GIRLS STATE GOES 4 NATIONAL PRESIDENT’S 52 WISE PEOPLE SAID VIRTUAL THIS YEAR MESSAGE 55 LEGION FAMILY NEWS Keeping the momentum going, 6 BEHIND THE SCENES 56 MISSION MATTERS several departments explored 7 FROM OUR READERS 57 SOCIAL MEDIA and delivered a virtual version 8 JUNIOR MEMBERS 58 THE LAST WORD of their ALA Girls State 10 I AM THE ALA programs. 13 IT’S ALL GOOD 38 GENERATIONS OF ALA 41 IMPACT ALA! SENTIMENTAL JEWELRY 48 BUILDING ALA Auxiliary-branded jewelry BRAND LOYALTY as family heirlooms symbolize 50 ALL THINGS generational bonds of selfless ALA GIRLS STATE service, patriotism, and ALA 51 ALA SCHOLARSHIP pride. RECIPIENTS: WHERE ARE THEY NOW?

ON THE COVER: The American Legion Auxiliary has adapted to COVID-19 changes affecting the way members serve the mission and conduct regular meetings. Virtual events and programs have become a bit of the norm — check them out in action in this issue of Auxiliary. ABOVE: The 2019 New York City Annual Veterans Day Parade marches up Fifth Avenue in Manhattan. Veterans Day may look a little different this year in terms of activities and events, but in the ALA, we’ll still be honoring our heroes in our hearts as always (photo: Steve Edreff/Shutterstock.com). www.ALAforVeterans.org November 2020 | Auxiliary magazine 3 FROM THE NATIONAL been a community of on any given day. But Veterans Day, President volunteers serving veterans, Nov. 11, is a special time set aside for military, and their families. showing gratitude to our veterans Not much has stopped for the sacrifices they made while Auxiliary members from protecting and defending America. We doing what we can to help owe them that day, and so much more. and honor those we serve. It’s possible that the pandemic, The ALA’s special and safety restrictions or guidelines emphasis this in place, may mean that some administrative year communities will be unable to hold continues to be the traditional parades, dinners, and health and well-being of other gatherings for veterans. If so, I our veterans, military, encourage you to find other ways to and their families. You safely do something special for our can understand why I military heroes. appreciated the opportunity You can hold “drive by” parades to participate in a recent with banners, balloons, and signs, RallyPoint event — a live, so residents at a veterans home can online question-and- see them. Send thank-you cards to answer session for women veterans at a home or to veterans veterans, hosted by the U.S. you know. I bet they would love Department of Veterans homemade cards with messages of Affairs. I was on a panel appreciation from children in the of more than a dozen community. For the veterans in your established individuals life, a phone call to say thank you, BASKETS OF KINDNESS: My dad, with a wealth of information, plus some good conversation, could Darrell Paustian, and I carry bunches expertise, and resources on issues brighten their day. Be creative and of May Day baskets of edible treats women veterans might face. resourceful! for the fire and rescue team, the Topics discussed included health, Another great thing to do for ambulance service, a nursing home, benefits, appeals, employment our military heroes is to make a and an independent living facility — all efforts, caregiver support, mental contribution — in any dollar amount in my hometown of Gladbrook, Iowa. health, reproductive health, military — to the American Legion Auxiliary Make no mistake about it: 2020 sexual trauma, suicide prevention, Foundation for #GivingTuesday on has been a tough year for everyone, interment services, survivors’ Dec. 1. Encourage others to do so, too. mainly because of the COVID-19 assistance, and veteran-owned small Donations to the ALA Foundation pandemic. My heart goes out to businesses. help fund Auxiliary programs that anyone impacted directly or indirectly support veterans, servicemembers, and by this virus. “...find other ways to safely military families. Contributing to the Now for some very encouraging do something special for our ALA Foundation is another fantastic news: American Legion Auxiliary way to serve our longstanding mission! members and nonmember volunteers military heroes.” Learn how you can make have remained dedicated to continued your donation, or read more about fulfillment of our mission of selfless I was more than happy to share the ALA Foundation, at service to veterans, military, and their information about how the ALA, ALAFoundation.org/givingtuesday. families. and The American Legion Family, As Auxiliary members look We have found ways to overcome help veterans. What was also useful to 2021, let’s renew our resolve to obstacles stemming from the was learning more about the issues continue finding safe ways to serve pandemic. Social distancing, for these women veterans face. Gaining and honor veterans, military, and their example, has made it challenging to additional insight can help us be families. We know that life presents carry out mission-based outreach, even more effective in our efforts to everyone with challenges from time to in-person meetings, fundraisers aid veterans. time. But ALA members have a long to support our cause, and other It’s my hope that ALA members track record of turning obstacles into endeavors requiring face-to-face continue finding ways to show care, successful opportunities to serve. interactions. But we’ve turned compassion, and appreciation to obstacles into opportunities to serve. those we serve. I have no doubt that That sort of “can do” spirit is there is at least one ALA member inspiring — but not surprising. In our helping or honoring a veteran, a Nicole Clapp 101-year history, the ALA has always servicemember, or a military family National President

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CSLB 983603 F13000002885 13HV08744300 BEHIND THE scenes NOTES FROM NATIONAL HEADQUARTERS

COVID craziness, stood by members, A Community of Volunteers making sure customer service never Serving Veterans, Military, and their Families wavered despite not having a familiar November 2020 office setup in place inside our homes. Published by These past several months, the American Legion Auxiliary business section of your trusted news National Headquarters Executive Director outlet more than likely contained Kelly Circle stories about companies that couldn’t Communications and Marketing Director keep up with their everyday practices, Michael Butt Communications Manager and it wasn’t always related to the Aaron Meyer pandemic. Truth is, those businesses Managing Editor Stephanie L. Holloway ADVANCE NOTICE: didn’t adapt to a sudden shift in how Samantha Caudill, they serve their customers. Webmaster events coordinator, participates in a prep Travis Perkins meeting with members of the National Not National Headquarters. We Communications Senior Writer Executive Committee using virtual were created for times like these. It’s Landa Bagley meeting software. Communications Specialist always been our duty to make sure Sara Fowler members aren’t inconvenienced on Communications Specialist WE WERE CREATED the business side of things (renewing Jennifer Donovan FOR TIMES LIKE THESE memberships, updating database Communications Coordinator Alexa Freeman This year definitely has been information, etc.). When things run Contributing Writers rough: lockdowns enacted; social smoothly in these areas, it means Sydney DeLong, Zac Felty, distancing encouraged; flights members are able to fully focus on the Angela Graham, Trish Ward canceled; hurricanes and wildfires American Legion Auxiliary’s mission 2020-2021 National Officers tearing through. And that doesn’t of serving veterans, military, and their National President Nicole Clapp National Vice President Kathy Daudistel include the impact on health — families. National Secretary Linda Boone the people who tested positive for Take the virtual National National Treasurer Marybeth Revoir COVID-19 no doubt have had it Executive Committee meeting held ADVERTISING harder than any of us. in August, for example — our Events James G. Elliott Company Inc. NEW YORK (212) 588-9200 It’s always good to know someone’s Team provided detailed materials DETROIT (248) 530-0300 got your back. Think about all of in advance to make sure members CHICAGO (312) 236-4900 LOS ANGELES (213) 624-0900 those instances in your lifetime. Your weren’t anxious or nervous about ADDRESS CHANGE: sister stuck up for you when a kid logging in and participating. The Email name, previous address, new address on the school bus called you names team even held practice meetings a and membership ID (9-digit number above your name on magazine label) to: or tried to bully you. A jar of pickles few days before to work out any kinks, [email protected] was about to be cussed at until your as well as to make sure everyone Contact Us: ALA National Headquarters husband stepped in and popped was connected and cool, calm, and 3450 Founders Road, Indianapolis, IN 46268 (317) 569-4500 | www.ALAforVeterans.org it open. The car tire was low until collected. email: [email protected] a neighbor stopped by with an air There’s a famous Vidal Sassoon American Legion Auxiliary Magazine is published compressor, buying you enough time commercial campaign from a few quarterly by the American Legion Auxiliary with a yearly non-refundable allocation of $3.40 to get to the mechanic. decades back in which the narrator from membership dues. Letters, unsolicited What is the commonality among says, “If you don’t look good, we don’t articles and photographs are not guaranteed look good.” At National Headquarters, to be published or returned and may be edited. those things? The answer is simple: See www.ALAforVeterans.org/Media/Magazine- Someone is always looking out we have our own take on that. If we’re Submissions for further details. Opinions for you, and it may not always be not providing you with the utmost expressed in this publication may not necessarily represent policy or positions of the organization. a relative or familiar face. It’s no customer service during seemingly Advertisements do not reflect endorsement different with American Legion unbalanced times, it means your by the organization. Auxiliary National Headquarters. Our commitment in serving the mission Non-member Subscriptions Send $15 (checks only) to address above, staff, during all is affected. In other words, we’ve got Attention: Accounting those months of your back. Payable to: National Treasurer, ALA The American Legion Family The American Legion ALA ON THE GO (317) 630-1200 www.Legion.org Auxiliary magazine is fully digital and available Sons of The American Legion for download at www.ALAforVeterans.org. (317) 630-1200 www.Legion.org/Sons TOOLS & TIPS IN A CLICK American Legion Riders In addition, you’ll find expanded magazine content, (317) 630-1200 www.Legion.org/Riders valuable unit and department resources, plus downloadable templates, news releases, and other ALA promotional materials available on the ALA website 24/7. FROM OUR readers

MONTANA MEMBER RENEWS your magazine. Unfortunately, they BECAUSE OF STORY IN weren’t inspired enough, because AUXILIARY MAGAZINE they neglected to include the Our 40-year member of Survey Monkey web link assigned American Legion Auxiliary Unit 25 to her project, where readers in White Sulphur Springs, Mont., across the country could post was reading the national magazine our thank-you messages for her this spring and saw an article about handwritten transcription. people making poppies. Please correct this oversight by Two years ago, Sandy Gratz told including the link on your website us she did not want to continue her and in “From Our Readers.” Thank membership because she felt she you so much for highlighting could not benefit the unit now that one of our bold and thoughtful she is living at the Mountainview future leaders as she supports WHERE CAN I GET ONE Medical Center Nursing Home. our veterans and active military OF THOSE FACE MASKS? Because the unit did not want to let members. We received quite a few her give up her membership, they — Audrey LaRochelle, New Jersey questions from readers about The continued it for her. American Legion Family branded When Sandy read the poppy EDITOR’S NOTE: Thank you for face masks featured on the August article, she phoned the unit supporting the American Legion cover of Auxiliary magazine. Here’s secretary/treasurer and asked Auxiliary’s longstanding mission of how you can show your Family pride where she could get a kit to make serving veterans, military, and their during the pandemic: them. The unit purchased a kit for families. We don’t typically print Crafty types can make their own her, as it would give her a pastime, links, addresses, and other items masks: After you’ve purchased the let her be that go to organizations outside fabric, visit American Legion Flag & productive, of ALA National Headquarters Emblem Sales to buy Legion Family and help the because they often expire or lead to embroidered emblem patches that unit. non-affiliated sources. In this case, can be added to the masks. Online: This Taylor’s survey link is still available emblem.legion.org. Phone: 1-888- picture shows as of presstime. You may access 453-4466. Sandy with it at https://www.surveymonkey. her poppies. com/r/5NP6Z3T. She has completed WHAT THEY’RE SAYING over 700 so far. The unit is very ON THE ALA BLOG proud of her for her dedication to We wrote a blog post on the this project. importance of members renewing — Joanne Cummins, Montana their annual dues. Here’s what our Buy masks directly from Emblem followers told us: Sales: American Legion Family masks WHERE’S THE LINK? were added to the Emblem Sales I am writing in response to “I renew to honor those in my catalog in the summer. The branded your article about Taylor Curro on family who served: grandfather, masks are 2-ply with a polyester outer page 17 of the August 2020 issue. father, brother, and son. They layer and soft cotton inner layer, Before even finishing the served the country, while I choose washable for repeated use, and made article, I’d determined to help her to honor those who have served.” in the USA. Masks featuring logos reach her goal of 2,020 thank- — Janice Boyer of The American Legion, Auxiliary, you cards for our active military. Sons, and American Legion Riders I can see how your editors felt “I renew because I believe we are available for purchase. Also inspired by this young member’s are making a real difference.” available: hand sanitizer. initiative to include her story in — Marge Christianson

WE WANT TO Email: [email protected] Story and Photo Submissions: Visit or send letters to: ALA National Headquarters www.ALAforVeterans.org/Magazine HEAR FROM you 3450 Founders Road, Indianapolis, IN 46268 for more details. www.ALAforVeterans.org November 2020 | Auxiliary magazine 7 JUNIOR “Being a Junior member in the members American Legion Auxiliary has helped shape, cultivate, and challenge me; therefore, because of the many things I have learned, it encouraged me to continue my membership as a senior member,” she said. The Junior Member Loyalty Scholarship will help Spears at New Mexico State University, where she is double majoring in psychology and criminal justice with a minor in forensic science. After, she plans to obtain a Master of Science in criminal psychology. Being a recipient of this scholarship is incredibly meaningful to Spears, she SCHOLARSHIP MAKES A DIFFERENCE said. FOR FORMER JUNIOR MEMBERS “Without the help of scholarships American Legion Auxiliary the ALA,” she said. “We have great such as this in addition to maintaining Junior members are the future of new technology and rapid ways of a part-time job, I would not be able to our organization. To reward those communication that we can use to achieve my dreams, lifelong goals, or who retain their membership into spread as much information about our career,” she said. “I have strived, excelled, adulthood, the American Legion organization as possible.” pushed myself beyond limits in order Auxiliary offers the Junior Member She is using the scholarship at to earn help and assistance from my Loyalty Scholarship to current college Redford University in Southwest supporters. This scholarship has given students. Ten scholarships, in the Virginia, where she’s studying music me a boost in the right direction and amount of $2,500 each, have been education and international studies will provide the aid I have desperately awarded to current college students for with a concentration in percussion. worked toward.” 2020. Auxiliary magazine takes a closer To Juniors who may be debating Because of the many benefits look at a few of the award winners. continuing their membership past age ALA membership provides, Spears 18, Posey said do it. recommends other Juniors continue Julie Posey, “There is no greater reward than their membership, just like she has done. Department of New York helping those who are risking their “The service to others, volunteering, “My ALA lives for us,” she said. “Being an ALA and fun only begins as a Junior member,” membership has member holds significant weight that she said. “As I am continuing into senior been a part of me not many other people my age can say membership, one can truly see, feel, and for my entire life, t h e y h av e .” experience the influence and impact of so that carries great For others who may be interested your service to others.” weight for me,” she in applying for this scholarship, said. “Because I have and have had so Posey recommends being your most Lexus Efta, many of my family members serve, my vulnerable and open self when filling Department of Minnesota membership and the responsibilities out the application. “When I found out that come with it mean that it is always I was one of the Junior on my mind and it is something I McKensi Spears, Member Loyalty always want to do more for.” Department of New Mexico Scholarship recipients, For Posey, who has been a Spears has I was and still am very member for 18 years, continuing her been part of the grateful,” Efta said. membership from a Junior to a senior ALA since she “This scholarship will be a huge help member was a no-brainer. was 13 years old, during this tough time.” “I believe that my generation contributing It’s important that other Juniors is the generation that has the best hundreds of hours continue their membership into chance at making a huge impact for and holding various offices. adulthood as well, not only because

Congratulations to the 2020-2021 ALA honorary national Junior division vice presidents! Central Division: Mackenzie Townes (Michigan) Northwestern Division: Emily Suess (Minnesota) Western Division: Samantha Hook (Nevada) Eastern Division: Elizabeth Leonard (Vermont) Southern Division: Jasmine Harris (Florida)

8 Auxiliary magazine | November 2020 www.ALAforVeterans.org they can apply for this scholarship, JUNIOR EARNS PATCHES Discussions have been about the but because of the many benefits VIRTUALLY Americanism, Physical Fitness, and Auxiliary membership holds. ALA member Poppy patches. “Not only is being a member a Diana Sirovina For others who aren’t sure how wonderful opportunity to be a part began helping her to convert ALA programs from of something greater, but it has also granddaughter, in-person to virtual, Sirovina offers helped me become who I want to Addison advice. be in many ways,” she said. “My Kollmorgen, “Have your information ready, advice for others to continue their with some of her and study it ahead of time,” she said. membership is that there are many homeschooling “Get whatever props you need, and be things we can be a part of, but not work a few times organized. Schedule time in advance everyone is able to be a part of the a week when with Mom or Dad so there are no American Legion Auxiliary. I have COVID hit. This conflicts, and you will have enough been able to be who I want and took place over Zoom calls with time. If you can get parents to help experience different moments with Sirovina living in Wisconsin and with printouts and props, it makes it amazing people.” Kollmorgen in Washington. easier to tell the program story.” She is attending Northland Soon, the calls became more than Completing the program virtually Community and Technical College just about schoolwork, but about the has been really fun for Kollmorgen. in East Grand Forks, Minn., Auxiliary’s Patch Program. Although miles separate them, majoring in liberal arts. “These kids are the future of our sharing that bond and learning about organization, and they need to get the Auxiliary has been invaluable. Anisa Cornett, involved when they are young so “I learned a lot about veterans and Department of Texas they can be our future leaders,” she the poppy,” she said, “and I want to Cornett’s said. learn about more Auxiliary things.” motivation to continue from a and her first year as chair. Junior member to JUNIOR CREATES Her videos have been shared on a senior member MEMBERSHIP-RELATED several Facebook pages and groups is her mom. VIDEOS Knowing as well as on personal social media “She has always been very videos would pages of members. involved in the ALA, and I want be a practical Ballay has received positive to follow in her footsteps,” Cornett way to reach feedback about her videos. said. members during “Everyone likes them and says By continuing her membership, a pandemic, nice things about them,” she said. it enabled her to become eligible for 10-year-old Junior member Through the videos, Ballay’s goal this scholarship, helping with the Lauren Ballay in Texas embraced is to get more Junior dues paid and rising costs of tuition. technology. hopefully encourage more Junior “Being able to call myself a With a little help from her members to join. member of the American Legion grandmother, Teresa Simmons For Juniors who are interested Auxiliary is a benefit already, Copeland, the videos Ballay created in doing something similar, Ballay so being able to apply for this have been about Junior membership offers tips of her own. scholarship and being rewarded has and dues reminders. “It’s easy and fun, but don’t make been such a blessing,” she said. This is Ballay’s second year on it too long, and make sure you can Cornett is attending Texas the Junior Membership Committee see your notes,” she said. A&M University and majoring in kinesiology and would like to apply to physical therapy school after graduation. Now Available: ALA Poppy “Through your time as a and Halloween Coloring Books Junior member, you do so much Purchase at community service and leadership emblem.legion.org projects to give back to veterans,” she said. “At the end of your or by calling membership as a Junior, the 888 453-4466, BOO

The American Legion Auxiliary started or download free at ALA will help you and give back the Poppy Program in 1921, connecting the visual image of the poppy with the service made by our veterans. American Legion Auxiliary National Headquarters | www.ALAforVeterans.org Only trick-or-treat at homes Have A Safe In 1918, a woman named Moina Michael with porch lights on. asked AmericansAmerican to always wearLegion a poppy Auxiliary to you because that is what this American Legion Auxiliary National Headquarters | www.ALAforVeterans.org ALAforVeterans.org/ flower in memory of the war dead. Halloween! PoppyAmerican Legion Auxiliary National Coloring Headquarters | www.ALAforVeterans.org Book Always remember to look both ways before crossing the street. organization does. It helps veterans, AmericanAmerican Legion Auxiliary National Headquarters | www.ALAforVeterans.orgLegion Auxiliary Resources our nation, AND our youth.” Coloring Book www.ALAforVeterans.org November 2020 | Auxiliary magazine 9 I AM THE ALA “I am proud to be an ALA member because it gives me a purpose greater than myself.” MARIA MOSS Some people Along with her husband, Victor, other, respect one another, and spend most a PUFL member of American work together. of their lives Legion Post 149 in Paradise, Moss What is the best advice you’ve searching for belongs to that post’s American been given, and from whom? their purpose. Legion Riders. The best advice I’ve ever received Maria Moss What are your favorite ALA was from the late Kris Nelson, ALA found her events or outreach activities? Why? Past National President (2011–2012). purpose long I really like volunteering at food During her visit to the Nevada State ago, and she drives throughout the year at the Veterans Home in Boulder City, PNP continues to dedicate much of her local U.S. Department of Veterans Nelson said: “If you believe in what time fulfilling it as a member of the Affairs clinic, and at the Fisher you are doing, they will follow you.” American Legion Auxiliary — a House — comfort homes where That advice means a lot. I educate community of volunteers serving military and veterans’ families myself on how to be a better leader, veterans, military, and their families. can stay while their loved ones are and I believe in the ALA’s mission of “I am proud to be an ALA hospitalized. Those volunteering supporting veterans, military, and member because it gives me a opportunities give me more contact their families. That’s also my mission purpose greater than myself. with the veterans and families who — and my purpose. Through its programs, the Auxiliary need attention and support. I also gives me the opportunity to enjoy being involved with the Blue educate myself about how to help Star moms, with active-duty military AMERICAN LEGION AUXILIARY UNIT: Unit 149 in Paradise veterans, the troops, their families, families, and with stand downs (near Las Vegas, Nev.) and my community,” said Moss, carried out with other veteran ELIGIBILITY THROUGH: a Paid Up For Life (PUFL) ALA organizations in the Las Vegas area. PUFL Legionnaire Victor “Doc” Moss, member of Unit 149 in Paradise, Stand downs typically include food, husband (U.S. Air Force veteran) an unincorporated community just shelter, and clothing offerings, health 16 south of Las Vegas, Nev. screenings, benefits counseling, job YEARS IN THE ALA: ALA ACTIVITIES: “As a military wife who moved counseling, and referral services Nevada VAVS Deputy 2007–Present around and lived in many different for veterans. I also like meeting First Vice President, Department states and countries, surrounded by the residents at the State Veterans of Nevada 2010–2011 many other military families, I saw Home. And, I enjoy when Unit 149 Second Vice President, Department of Nevada 2009–2010 how these families could use some works with Post 149 for the post Sergeant-at-Arms, Department of help from the [civilian] world. They home’s annual “Rock the Troops” Nevada, 2006–2007 deserve our support,” she added. poker run. First Vice President, District 2, Department of Nevada 2006–2007 Moss feels equally strong about What have you gotten out of President, District 2, Department offering comfort and care being part of The American Legion of Nevada 2007–2009 to veterans. She serves as lead Family? First Vice President, Unit 14, volunteer at U.S. Department of I have been able to meet other Las Vegas 2013–2015 President, Unit 149, 2010–2011; Veterans Affairs’ Southern Nevada people, share ideas, and accomplish 2019–2020; 2020–2021 Healthcare System, and is the VA our goals as a Legion Family. Sergeant-at-Arms, Unit 149, 2018–2019 Voluntary Services (VAVS) Deputy Do you feel welcome among President, Unit 8, Las Vegas, 2006–2007 of Southern Nevada. She has your fellow ALA members in your Historian, Unit 8, Las Vegas, 2005–2006 Chaplain, Unit 8, Las Vegas, 2004–2005 completed nearly 10,250 volunteer unit? Why or why not? hours in the VAVS program. Yes — because we love each

SHARE YOUR MEMBERSHIP STORY! Tell us about yourself and how you support the American Legion Auxiliary as a unit member who also loves the ALA’s mission of serving veterans, the military, and their families. Contact us at [email protected] or (317) 569-4500.

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Learn how you can connect even further: Visit www.ALAforVeterans.org

When was the last time “We do not remember days. We remember moments.” you reached a fellow — Cesare Pavese, Italian poet member by phone?

When we call members who they are a dynamic part of regularly renew their dues, as our organization. well as those who lapsed in Rally around our veterans, their membership, it shows community, and members. we care. A simple thank-you Take the time to personally or “How are you doing?” reach out to those who have goes a long way. A quick dedicated their time to the When did veterans become part of the American Legion Auxiliary’s mission? Our organization phone check-in with unit Auxiliary. was founded in 1919, but the answer is well before that. We were alongside World War I veterans members makes them feel when they grew frustratingly tired of not receiving the care and benefits they deserved from the U.S. federal government. From WWI to today, Auxiliary members are a major force supporting veterans, military, and their families. This Veterans Day, we remember and honor those who defended our Learn how you can connect even further: freedom and the sacrifices they made. Visit www.ALAforVeterans.org Above: Legionnaires at the 2017 New York City Veterans Day Parade (photo: Amy C. Elliott).

What are some positives that came ALA ACADEMY LIVE from the COVID-19 lockdowns? Looking “The use of technology for meetings. We were able to have a 90-year-old member who has not been able to to Learn attend in years. The joy and the excitement in her voice was something I will not forget. We are going to continue More about conference calls in the future.” Delivering — Doreen Gallagher, New Jersey “Knowing we can still help veterans from afar. The small the ALA things we do make a great impact.” Mission? — Deborah Volkers Williamson, Michigan Unable to travel for training due to the “I’ve learned to appreciate everything so much more.” pandemic? Our new, live — Petra Smith Anderson, Wisconsin virtual training allows you to participate from the comfort of your home. Topics include: “It gave us the opportunity to think outside the box • How to identify the in order to continue supporting our beloved veterans and communities. Old-school letter writing, as well as veteran needs in your FaceTime, has been fun!” community — Paulette Caron, Maryland • Engaging volunteers in mission delivery in your area “Employers finding work from home is a viable option.” • Where to discover the — Christina Wray, Washington most effective tools Start today by going to www.ALAforVeterans. “Social media has provided us with the tools to connect org/ala-academy and meet so many ALA friends from all over the United States. We’ve been able to offer other units a few suggestions, and we have also been able to learn from others.” — Sharon Gray Knauff, Ohio

“Appreciation for all the ‘normal’ things that were taken for granted that are now a privilege, but no longer a necessity.” — Wanda Rookey Ayers, New York

Follow us on Facebook, Twitter, and Instagram at @ALAforVeterans. You could be featured in an upcoming issue of Auxiliary.

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ActalinAmericanLegionAux11207.75x10.5.indd 1 9/18/20 12:49 PM IT’S ALL good attended blood drives; held “parades” GOOD MEMBERSHIP: RENEWING to residents in nursing homes to uplift spirits; provided lunches; made phone calls to fellow members; provided snacks to nursing homes for veterans and employees; and made donations of pampering items to nurses. What does all of that mean? It means your membership makes a difference! We may not be able to do a lot of our usual activities in person, but our dues help keep our organization going strong, remain a remarkable force, and continue to be a familiar face to those we serve. It means our veterans at home ALA’s MISSION: Navy Petty Officer 1st Class Charles Hammond hugs his daughter and at U.S. Department of Veterans after a five-month deployment (photo: Seaman Logan C. Kellums/Navy). Affairs facilities aren’t forgotten. It means our ALA Girls State and Girls RENEWING YOUR AUXILIARY MEMBERSHIP Nation programs can continue to MEANS NO ONE IS FORGOTTEN inspire. It means our military children The American Legion Auxiliary received numerous heartwarming and youth will always have our full turns 101 on Nov. 10. You could stories about our members and their support. say we’ve been through a lot in our mission outreach activities over the We shouldn’t back down because century of service. In fact, when past several months: members made of COVID-19. We should instead we were first being established as face coverings from home; hosted become more focused on our an organization, the world was drive-by poppy events; stocked veterans, military, and their families. slowly overcoming another major food pantries; helped medical They need us. Our organization health event — the 1918 influenza centers when supplies were needed; needs us. pandemic. Back then, despite the colossal rough patches, the Auxiliary was Tell us: Why did you renew your annual dues? able to grow membership numbers “I enjoy seeing the impact our our veterans and their families are — and more importantly — become Auxiliary unit has on our veterans, safe and cared for. Their sacrifices a strong, loving support system for their families, and community. We need to be acknowledged and veterans, military, and their families. support our Legion Family and our honored regardless of age or years of Because of COVID-19, things community, and it feels nice to be service.” — Sandi Rockwell Fisher have changed in how members serve a part of something bigger than “I renew to continue my commitment our mission today. American Legion myself.” — Shannon Barie to the mission and purposes of the post homes are closed, people “To continue to honor veterans and to American Legion Auxiliary. This year are directed to socially distance work to make this organization actually will mark my 50th as a member, and themselves from others, and we’re relevant to my generation and Gen Z, in celebration, I will enroll to become affected by the cancellation of events and to actually support racial equality a Paid Up For Life member on my that could’ve given us recruitment — to make this organization better and birthday.” — Evelyn Navarre facetime with the public. But those stronger.” — Angela Gerrits things, as challenging as they may “To uphold a 101-year-old legacy be, don’t have to thwart our mission “During these trying times, we of honoring the service of our outreach efforts. should double down to make sure veterans.” — Holly Heatly ALA National Headquarters has

Renew your American Legion Auxiliary membership today: • Visit www.ALAforVeterans.org to renew online with your • Pay by phone to ALA National Headquarters at (317) member ID on your card. You must log in to pay your 569-4570, Monday-Friday, 8 a.m. to 4:30 p.m. EST. Visa/ dues. Click “Renew” and log in with your username and MasterCard or Visa/MasterCard Debit are accepted password. If you do not have a username or password, when renewing online or by phone. simply click “Create Account” to get started.

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pplicable for the nogen One only T0209 2020 nogen nc. ll rights reserved. IT’S ALL good HELPING STUDENTS IN NEED GOOD WORKS BY ALA MEMBERS OF SCHOOL SUPPLIES During a “normal” year, Auxiliary members nationwide would visit local schools to help collect supplies and items for those in need, while educating youth about our organization. Due to the COVID-19 pandemic, ALA members had to think outside of the box to fulfill their mission, and that’s just what members of American Legion Auxiliary District 18 in California accomplished. “The needs are still there; the times have just changed. We thought since UNIQUE JEWELRY : Georgia Auxiliary Unit 207 makes jewelry with bricks kids aren’t going to be in school to from a fire that destroyed their Legion post. donate materials, we could collect A LITTLE PIECE OF HOME boxes and supplies ourselves,” said As a member of the American necklaces and earrings. District 18 President Maureen O’Brien- Legion Auxiliary, you are a part of “This brick jewelry is a piece of Sacco. “And then bring it to [local The American Legion Family, and history, something unique, and will foster home] Serenity House and they every family needs a home. All always be in style — a reminder can give it to the children in foster care American Legion Family members of the memories we have shared so that we are still getting things out have a Legion post or unit where and the friendships we have made there to kids who really need it.” District 18 originally planned on they can call home. Unfortunately and of The American Legion Post completing 100 boxes of supplies for members of American Legion 207 that brought us all together,” for those in need, but after the effort Post 207 in Tucker, Ga., a fire emphasized Anderson. of district Children & Youth Chair burned their home to the ground in After a lot of heart and hard Christine Marshall-Evans, members March 2019. work being put into this project, Legion Post 207 was built in the Auxiliary Unit 207 unveiled their early 1940s and had held a special homemade jewelry on Memorial place in the hearts of veterans and Day 2020. The brick necklaces and the military community of Tucker earrings were put on display for for decades. Sadly, a year has passed the public to purchase that holiday since the devastation, and there is weekend, and the unit raised still no date to rebuilding the post nearly $300. They offered different home. It was once a building full of color necklace chains for men and memories and memorabilia. Now women that were sold for $15 each, it’s a pile of fallen, fire-seared bricks. and the earrings were sold for $10 “We lost everything. It burnt all — a great price to pay for as much UNDERSTANDING: Unit 172 members of our trophies, flags, photo albums history and love that’s in each piece. prepare to sleep in a “box city” outside their — everything,” said ALA Unit 207 “Everyone loves them! And, it’s post home to support homeless veterans. member Rebecca Blair Anderson. been a great advertisement for the INDIANA UNIT RAISES “I thought that there has to be Legion Family,” said Anderson. “We AWARENESS FOR HOMELESS something our members could carry are doing a lot of little projects, but VETERANS around with us to remind us of our this is the ‘breadwinner’ that has Upon returning home from home. So, I came up with the idea of been very successful.” deployments, our nation’s veterans making jewelry from the bricks.” Decades of great memories face many challenges that can lead Anderson introduced the idea were made in the Post 207 home, to homelessness. Fortunately, there to her fellow Auxiliary members and now members can bring a are organizations like the American as a new, unique, and meaningful little part of that happiness along Legion Auxiliary that consist of devoted way to help raise money for their with them wherever they go. ALA members who focus on helping and Legion Family. A few of the artistic Unit 207 takes pride in knowing improving the lives of all veterans. and creative members immediately that their meaningful project has There isn’t a considerably large began creating and crafting the helped veterans and the military number of homeless veterans in the irreplaceable handmade jewelry. community mourn the loss of small town of Jasonville, Ind., but The rest of the unit pitched in when their Legion home while also raising awareness and providing funds needed, and later purchased the honoring it. to help homeless veterans is significantly

18 Auxiliary magazine | November 2020 www.ALAforVeterans.org were able to receive more donations in California District 18 than they could have imagined. “adopted” their local foster “I call her my propane tank care home, Serenity House, because she comes up with ideas and have helped them with a and throws them out there and then lot of projects and fundraisers has so many people who want to throughout the years. During participate and want to be involved,” these unprecedented times, said O’Brien-Sacco. O’Brien-Sacco knew there was After news spread of what ALA going to be an even larger need District 18 was doing, people from for supplies within the home. the community began sending and “During COVID-19, the dropping off donations to help courts are closed, domestic violence TEAMWORK: California ALA Unit contribute to the cause. Within a is higher, and families are together 13 member Maureen O’Brien-Sacco two-week period, members were able for long spans of time causing stress, (left) and Unit 755 members Christine to secure 300 boxes worth of supplies so there have been a lot more issues Marshall-Evans and Kim Clemens help donated. Some of the items donated and the kids have been staying in their District 18 collect supplies for community members in need. were American flags, Prisoner Of foster care longer than they normally War flags, notebooks, pencil boxes, would have,” said O’Brien-Sacco. for them. We thought, ‘Who else highlighters, erasers, and pens, etc. District 18 and Evans originally could we reach out to?’” said O’Brien- “It was unbelievable how many planned to give everything to Sacco. “We put 100 boxes together for items we were able to collect, and Serenity House, but after the Serenity house, 150 boxes together that people donated thinking about abundance of supplies donated for Fort Irwin, and we are keeping 50 the community’s needs. It was a good from their community, the district boxes local in case someone reaches feeling to be able to do all that and chose to share the 300 boxes of out in need.” see the community come together supplies with the Fort Irwin Army Based on the amount of support for something so meaningful,” said base school, and other local veteran and donations California District 18 O’Brien-Sacco. families. received during the event, they plan Trying to make a difference in “As we collected more items, we to organize a toy drive during the the community, Auxiliary members saw that there was more of a need holiday season.

homeless veterans endure. Their marketing effort paid off “They don’t know what nightfall when a nearby media outlet contacted will bring their way or what morning Unit 172 to do an advance story about will bring for them. And, many the fundraiser — helping publicize the probably just pray that they will see event even more. On the day of, the the morning light,” said McDonald. news channel came back to interview “Certainly makes one think of their McDonald and run a segment on the many, many blessings.” event. After a few months of planning The community showed up to important to ALA Unit 172 President and marketing the event — and support Unit 172, and area residents LuAnn McDonald. with the full support of Post 172 — even drove by to donate money. The “We don’t know them by name, McDonald and other unit members Auxiliary’s passion and effort shown we don’t know exactly where they were able to get boxes and a shopping throughout this project inspired the are, but we do know they are out cart donated for the fundraiser. The whole town of Jasonville, including a there and need our help,” said Legion Family spent an afternoon few eligible ALA members. McDonald, who also serves as decorating the boxes and filling the “Our community really supported Indiana’s 7th District president. shopping cart with items that would us,” said McDonald. “A couple people McDonald and other Unit 172 illustrate what little these homeless came in after and asked how they members arranged an overnight veterans may have. could get involved with what we were fundraiser called “box city” outside “Many homeless don’t have as doing and joined.” of their post home. They planned much as a piece of cardboard, or a When it was over, Auxiliary Unit to sleep on cardboard boxes scruffy piece of blanket to cover up 172 raised close to $2,500 from the throughout the night as a way to with as they lie down on the sidewalk, box city project that they will donate help educate their community of or under an overpass, to try to get to an organization which focuses on the hardships and suffering that some rest,” added McDonald. helping homeless veterans.

Good works to share? Visit www.ALAforVeterans.org for details. www.ALAforVeterans.org November 2020 | Auxiliary magazine 19 IT’S ALL good Both committees are seeking GOOD VOLUNTEERING American Legion Auxiliary members who can expect to serve WE’RE LOOKING FOR YOU! until at least the 2021 National Help the ALA by serving on one of these new national committees Convention, who like working As a result of recommendations Chairman Linda Boone described the as part of a team, and have good from both the national Strategic goals for the group: examine current listening skills and respect for Planning and Constitution & Bylaws practices and identify opportunities differing opinions. committees, National President for improvement; engage members For the National Code of Ethical Nicole Clapp appointed two special in conversations about inclusion and Conduct Review Committee, detail- committees at the virtual National diversity; target areas for membership oriented people with knowledge of Executive Committee meeting in diversification; develop goals and grammar and sentence structure August. strategies to achieve these goals; create are being sought. If you like word The first committee appointed a transparent leadership selection problems, debating the meaning — Inclusion & Diversity Special process; identify what success looks of a word, and appreciate how one Committee. like; and get ALA members on board. word can change the meaning of a “There are important discussions The second committee appointed sentence, this is the committee for and impactful dialogue regarding by Clapp — National Code of Ethical you! If you have experience in law or inclusion and diversity that are Conduct Review Committee. parliamentary procedure, that’s even happening around the world, “This committee will recommend better! and we need to be a part of this changes to the Code of Ethical These new committees may dialogue — to demonstrate that our Conduct that may include meet as often as weekly via organization is keeping up with the clarifications, as well as substantive videoconferencing, so technology times,” said National Headquarters’ changes,” said Trish Ward, national skills and reliable internet are musts. Executive Director Kelly Circle. Constitution & Bylaws Committee Never served on an ALA national “We’re looking for people with an chairman. committee? Now is the time! Log in appreciation for different cultures This group will review the existing to the MyAuxiliary member portal and opinions who like to learn Code of Ethical Conduct, develop at www.ALAforVeterans.org to about differing community social procedures for enforcing the code, apply by Dec. 31 and help make a n or m s .” and recommend any necessary tremendous impact on the future of Strategic Planning Committee changes. our organization.

Inclusion & Diversity Special Committee National Code of Ethical Conduct Want to create a fun and Review Committee We’re looking for you! welcoming environment for all? This new committee will: You’ll help: • Review the existing Code • Figure out where we are of Ethical Conduct • Identify where we want to be • Develop procedures for • Involve members in discussions addressing violations on inclusion and diversity • Recommend changes to ALA • Develop inclusion and diversity Constitution & Bylaws goals and strategies • Meet weekly via videoconference • Expand leadership • NOT be addressing unit/ opportunities for all department-level conduct • Identify what success looks like • Get our members on board!

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01_31298_001_BI.indd 1 4/3/20 10:56 AM IT’S ALL good GOOD LISTENING, GOOD FUN Gorbulja-Maldonado of Post 180 in Vienna, Va., on April 1, 2020, to launch the first Tango Alpha Lima episode. All three veterans have media/ communications experience, are familiar with podcasts, and are passionate about helping the military community. They TELLING STORIES: The American Legion’s Tango Alpha Lima podcast hosts have each have their own unique personality helped quadruple the number of monthly downloads since it launched in April 2020. that provides their listeners with authentic, open, and diverse discussions AMERICAN LEGION ‘TANGO ALPHA LIMA’ throughout every podcast. PODCAST LAUNCHED “We did about three or four trial As we venture into the next century our digital products, all of which runs before we actually launched, and of American Legion Family service our members love, but the podcast the camaraderie among the three was and settle into this “new normal,” gives us a different way to tell stories just amazing from the very first taping,” technology and media platforms have and offer different perspectives on said Howard. “That’s not something you become easier to operate and are a what is happening today that is of can teach; it just has to happen.” more convenient way to stay connected. interest to veterans, servicemembers, The hosts began airing two episodes The American Legion podcast, Tango and military families,” said Henry monthly. When their downloads Alpha Lima, was launched as a new way Howard, deputy director of the grew, the team increased the episode to interact with members and reach a Media & Communications Division frequency from twice a month to wider audience. With just a click of a at The American Legion National weekly, alternating between a roundtable button, you can listen to three post- Headquarters. discussion among cohosts one week, 9/11 veterans discuss current events, Longtime American Legion and the following week they have a news, and stories related to the military staff member Mark Seavey joined different special guest join them. community. two other Legionnaires, Jeff Daly “In the month of July, the number “We have our magazine, we have of Hollywood Post 43, and Ashley of our downloads quadrupled since that first month of April. We are very AUXILIARY CROSSWORD PUZZLE excited about that, and we like that it is Words associated with birthdays (ALA turns 101 on Nov. 10). a different way to do storytelling,” said 1 2 Howard. Seavey, Daly, and Gorbulja- 3 4 5 Maldonado keep the dialogue relevant 6 to today’s younger veterans, and young members of the military, as a way to connect with them. The Legion’s Media

7 8 9 & Communications Commission hopes this new media outlet will help connect the organization to younger veterans. “This is a way to introduce them 10 to who we are. This gives them a new perspective of the new American Legion — that there are a lot of younger 11 12 members who are doing a lot of great things,” added Howard. ACROSS 4. sweet mixture of flour Tango Alpha Lima episodes 13 7. never old are released every Wednesday on 9. sugar with butter tangoalphalima.fireside.fm/episodes. 10. wax with wick Each episode also has a video 11. showing contentment 14 13. friendly request option available on the Legion’s 14. showing experience YouTube channel that allows you to DOWN visually see the hosts interact with 1. paper greeting 6. filled with helium each other. For more information 2. cheerful and celebratory 8. shining brightly Answers can about Tango Alpha Lima, visit 3. happening later 12. gifts be found on www.legion.org/tangoalphalima. 5. planned occasion page 57.

22 Auxiliary magazine | November 2020 www.ALAforVeterans.org IT’S ALL NEED A QUICK VISUAL ON ALA good MEMBERSHIP TO ACCOMPANY GOOD MEMBERSHIP: RECRUITING YOUR RECRUITING EFFORTS? to support his wife, Shanna, a dual Use this graphic explaining membership member of Missouri Post 404, and eligibility in simple terms. Want a to help make a difference in the digital copy to share on social media, lives of veterans and the military distribute at events, include in your community. Like many other newsletters, or place an ad in local male ALA members, AJ is not a newspapers and publications? Email us dual member. There is a common at [email protected]. misconception that male Auxiliary members have to be Legionnaires RELATIONSHIP TO VETERAN: H MOTHER — this is not true. In order for a H DAUGHTER male spouse to join the ALA, their H veteran spouse must be a member SISTER ALA WELCOMES MALE H of The American Legion, but GRANDMOTHER SPOUSES AMONG H they do not have to be. The ALA’s GRANDDAUGHTER MEMBERSHIP H It’s been over a year since membership change extends to SELF — FEMALE VETERANS WHO male spouses of living or deceased the American Legion Auxiliary HAVE SERVED extended its membership to include veterans, as long as their military H MALE or FEMALE male spouses of female veterans. service meets a Legionnaire’s SPOUSE This new eligibility change creates eligibility requirements. new opportunities throughout “The Legion Family does a lot TWO PATHS all aspects of the organization. It of great work, and the face of the FOR ALA ELIGIBILITY: expands the ALA’s membership Family has changed over the last recruitment pool, adds more few years. It seems to be much PATH ONE: diversity within the organization, more inclusive,” said Detzler-Cox. The potential member increases available resources, and For the past 100 years, the is related to a living veteran by one of the opens more possibilities to better American Legion Auxiliary has relationships stated serve our nation’s veterans, military, been considered a “women’s” above and the veteran and their families. organization dedicated to “is living AND a current At the American Legion supporting veterans, the military, member of The American Legion. Auxiliary’s 2019 National and their families. During that Convention, ALA delegates voted time, female spouses have had If the potential member is a to adjust the Constitution & Bylaws the ALA to lean on while their female veteran, she only needs to follow the change from The significant other is deployed, to have served during the eligible American Legion regarding ALA’s but what about male spouses of time periods to be eligible for ALA membership. membership eligibility. During our female veterans? With this the same convention, the Legion eligibility change, male Auxiliary voted to replace the word “wife” members will receive the same PATH TWO: with “spouse” in their Constitution support while their loved ones are The potential member is & Bylaws section related to the deployed — and whenever they related to a deceased American Legion Auxiliary’s need a friend to lean on. veteran who served during the eligible time periods membership eligibility criteria, thus “My unit has been exceedingly and was honorably discharged. opening our membership to eligible welcoming of me,” added Detzler- male spouses. At the end of that Cox. “They were quite excited The deceased veteran did historic week, we welcomed our when I joined because they’ve not have to be a member first two male ALA members. Since been trying to push this eligibility of The American Legion then, over 700 male spouses, from change for the last few years.” in order for the potential all over the country, have joined the Thanks to the majority vote at member to join the ALA. American Legion Auxiliary. last year’s National Convention, ELIGIBILITY PERIODS: “Joining the ALA is a great eligible male spouses can join April 6, 1917, to November 11, 1918; way to support your significant the Auxiliary online or in person and any time after December 7, 1941 other and all veterans. There’s a at their desired local unit. For lot of value to be a member of the more details regarding eligibility organization,” said AJ Detzler-Cox, requirements, membership ALA member of Missouri Unit 404. information, and all things ALA, Detzler-Cox joined the Auxiliary visit www.ALAforVeterans.org. For more information, please visit www.ALAforVeterans.org Novemberwww.ALAforVeterans.org 2020 | Auxiliary magazine 23 IT’S ALL good GOOD LEARNING

MEMBERS: LEARN VALUABLE ALA member, no matter their level in SKILLS FROM THE COMFORT the organization, is encouraged to take OF YOUR HOME advantage of this member benefit. ALA ACADEMY LIVE ALA Academy goes live with “I explain this is for all members, not new virtual courses just officers,” said Marge Blankenship of American Legion Auxiliary Alaska. “It can be taken any time of day. Are you member benefits continue to You can take a course at 1 a.m. in your grow with several new learning jammies.” a caregiver or opportunities: ALA Academy has Most of these courses take under an expanded to include virtual training hour to complete. The ALA 101 course know someone sessions! These sessions are listed takes only 35-40 minutes and provides under ALA Academy Live. general information about the ALA and who is? The webinar ALA Mission our mission. It’s great for new members, Learn about November’s Delivery – Basic Training kicked but it’s also a good refresher for all National Caregiver Month, off ALA Academy Live in the fall. members. The course material was based on “I’ve recommended others to take including resources ALA’s in-person Mission Training the courses. It helps remind you why available from both the VA events. Participants learned how to this organization was started — and and private organizations: discover the mission needs in their all the good we can accomplish!” said • How to recognize a own community and think differently Rosemary Lancaster of Iowa. “I’ve caregiver – you may be about how we attract others to join grown from a Junior member to a senior one yourself! us in this service. The three sessions member. While taking the courses, I offered filled up quickly. Because of learned a few things and refreshed a lot!” • Improve access to care this course’s popularity, more sessions You don’t need a lot of time to take • Assisting with long-term will be offered in the future. an ALA Academy course. You can care Also launched was ALA Mission squeeze these courses in when you Delivery – Veteran Service. This have time. On your lunch break, take • How to serve our mission webinar focused on the needs of the ALA Communications course, and in the caregiver arena veterans in local communities. It in just 15 minutes you’ll learn how to • Improve patient provided ideas and resources to tailor improve your communications skills satisfaction and much programs to meet the unique needs of and use social media. “The ALA Academy courses are so more veterans in your community and how to get involved with VA facilities. easy to take, and I can always pick up Start today by going More ALA Academy Live courses information and ideas to grow on,” said to www.ALAforVeterans. are in the works, so watch ALA Sharon Thiemecke of Minnesota. “So far, org/ala-academy media for information as it becomes my favorite has been ALA 101 because it available. is the basics.” The courses are not only beneficial ALA Academy courses can be to help members grow within the done anywhere, anytime organization, but they can help In addition to the webinars, personally and professionally too. Learn ALA members can take advantage about hosting fundraisers, how to deal of the ALA Academy on their own with conflict, leadership skills, and so schedule, at their own pace. Every much more.

What members are saying about ALA Academy “I have taken most of them and find each one has great information and learning opportunities for leaders and members.” — Lisa Hoyland, Florida “I’ve taken them all and highly recommend them!” — Kelly Elliott, Iowa “I’ve completed all available. Learned a lot.” — Linda Marie Doege, Texas “I’ve completed all of them. Did each one as they were released.” — Kim Oaks, Florida “I’ve taken all of them and waiting on the new ones to be available. All of the courses were great!” — Marcia Cottrell, Kansas

24 Auxiliary magazine | November 2020 www.ALAforVeterans.org ADVA NCED DIGITA L HEARING AID TECHNOLOGY Now Rechargeable!

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Proudly assembled in America! DOCTOR DESIGNED | AUDIOLOGIST TESTED | FDA REGISTERED IT’S ALL good months for warmer climates — can GOOD COMMUNICATIONS attend. It’s a way for them to find out firsthand what’s going on instead of waiting for written minutes of the meeting to be sent to them. Plus, it’s a way to take part in discussion of issues on the meeting agenda at the time the topic is introduced and before it’s put to a vote. Participating in virtual meetings was a new experience for almost everyone in Unit 260. As is the case with most new activities, some trial- and-error was involved. And when computers, cellphones, and internet service are in the mix, there’s bound to be occasional technical glitches. “Sometimes, people couldn’t hear VIRTUAL MEETINGS HELP ALA MEMBERS me when we were doing the Zoom. One time I couldn’t hear anybody, so I STAY CONNECTED WHEN GATHERING tried to use my cellphone at the same ISN’T POSSIBLE time, and there was [audio] feedback. Being together while remaining the unit’s post home while following And one time, everyone was talking apart during the COVID-19 local public health guidelines and all at once. But we got it worked out,” pandemic has been challenging for safety measures. Masks were worn, Thielman said. everyone. Public health guidelines and social distancing in the meeting Being new to the virtual world, calling for social distancing and area was in place. without an awareness of how things limits on gatherings have been “Doing Zoom will help people appear and sound in virtual settings, making it tough for American who don’t feel comfortable coming can lead to a couple of awkward Legion Auxiliary members to take to the [post home] because of the moments that later warrant a chuckle. care of business normally done pandemic. It is helpful for members “At the start of our meeting, during in-person meetings. who, for whatever other reason, everyone stood up to say the Pledge But many ALA leaders at “Don’t buy in on stereotypes of Allegiance, and all you saw was a various levels of the organization bunch of stomachs on screen!” Unit are tapping into technology to that someone’s age means 260 member Cheryl Latham said hold their meetings virtually, and they can’t Zoom...I’m lightheartedly, adding that, stomachs Auxiliary members are participating. 82 years old, and I did it.” aside, she feels these online meetings With the use of apps like Zoom, went well. GoToMeeting, and Microsoft Teams, cannot make it to the meetings, Thielman emphasized that virtual these online meetings are live and even when we are not dealing with meetings are not just an option for the interactive, with audio and visuals — a pandemic. And if the weather is younger generation. unlike telephone conference calls. too bad for driving, we don’t have to “Don’t buy in on stereotypes “I think virtual meetings are cancel a meeting. We don’t have to that someone’s age means they can’t great. We call it ‘doing Zoom,’” said delay important things, like voting Zoom,” she said. “I’m 82 years old, ALA member Pat Thielman of Unit on money matters. We can just do and I did it. You have to be willing to 260 in Monticello, Minn. Thielman the Zoom,” Thielman added. do it and be willing to learn in order has “done the Zoom” for two of the Another benefit of having virtual to be successful with this. Just give it a four unit meetings between April and meetings: ALA members who spend try. And then give it another try. You July. After that, Thielman opted to be part of the year in a different state probably won’t get it right the first one of the few ALA members who — such as “snowbirds” who leave time, and that’s true in other parts of participated in virtual meetings from cold-weather states during the winter life. But don’t give up.”

Guess which well-known American Legion Auxiliary events were held virtually this year? Several Auxiliary departments held virtual ALA Girls State events to sustain the program’s energy and involve as many students as possible while social distancing. Check out the full story on pages 36-37.

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09_08576_001_BI2.indd 1 8/31/2020 6:58:39 PM IT’S ALL good “I learned a lot about bipartisanship GOOD TO GIVE and taking the time to listen and try to understand where people are coming from,” she said. “Even though at first, I might disagree, it’s just about really appreciating someone else’s input.”

Diane: ALA Foundation grant- supported organization helps veteran thrive Editor’s note: U.S. Army veteran Diane asked that her last name remain anonymous. From a young Diane age, Diane was inspired by her mother, who worked on a U.S. Army base. Diane knew that one day she wanted to serve her country by enlisting in the military. “Going into the military was a A PASSION FOR POLITICS: Olga Diupina attended ALA Girls Nation in 2018 dream come true, or so I thought,” and was a member of the Nationalist Party. Diane said. “Within a few weeks of BECAUSE OF #GIVINGTUESDAY, VETERANS, arriving at Fort Stewart, my life would MILITARY, AND THEIR FAMILIES ARE GIVEN change forever.” Diane became a victim of military A CHANCE TO REINVENT THEMSELVES sexual trauma and abuse. She felt Olga Diupina: Learning new in a program like ALA Washington hopeless, with no one to turn to. She skills through ALA Girls Nation Girls State and ALA Girls Nation felt her military career was ruined. Olga Diupina helped her feel included and valued “I became depressed, had panic is halfway in a new place. attacks, and I tried to kill myself for through her “It really gave me an opportunity the first time,” Diane said. sophomore to participate in the government, and Without giving herself a chance year as a I just felt very accepted,” she said. to heal properly, Diane struggled government and “Even though I’m an immigrant, in several abusive and failed

Olga Diupina (left) international it showed me that I still have a lot relationships, all while trying to raise with fellow ALA politics major at of opportunities here, and that was a family. She eventually ended up Girls Nation Senator George Mason really important to me.” homeless, living in a car with her dog. Ursula Bakken. University. While at ALA Girls State, Finally, one night they ran out of gas, Though she’s always had an interest Diupina loved experiencing mock and she got in contact with Phyllis #GivingTuesday in politics, she credits American government events and stepping Abbott and Lady Veterans Connect, Legion Auxiliary Girls Nation with into the shoes of lawmakers. She a nonprofit organization based in solidifying her passion for this knows that experiencing leadership Kentucky dedicated to providing December 1, 2020 subject. roles is extremely important for high-quality, comprehensive services “It’s a life-changing experience young women, as it was for her. She to assist female veterans and prevent T GT for a lot of girls,” Diupina said, grew from events like answering homelessness. O ALAF “where they can participate in the questions on the fly, debates, and “She came and scooped me up, fed GT government, learn more about it, and even presenting a nuclear energy bill me, put me in a hotel, and got me on then take those skills into the world in front of the entire program at ALA my way to healing,” Diane said. M A L A and become better citizens in their Girls Nation. Though Lady Veterans Connect F F R communities.” Amidst the excitement, what started as a small organization that nrin r iin f erice ndre I IN

Diupina and her family came to Diupina found most touching was could serve only a few veterans at a he American Legion Auiliary oundation is a c public charity that supports the American Legion Auiliary. All gifts to the oundation are ta-deductible as allowed by the GT nited States a Code and .S. Internal evenue Service. American Legion Auiliary the United States from Russia just the camaraderie she felt with people time, they have quickly grown with the National Headuarters. All rights reserved. / over four years ago, so being involved from all walks of life. help of their community. In addition,

28 Auxiliary magazine | November 2020 www.ALAforVeterans.org two local American Legion Auxiliary After 55 surgeries and an always think I can do anything.” units and the ALA Department of amputation, Ward wasn’t sure what The American Legion Auxiliary Kentucky have received Veteran was next for him. Most days, even enhanced the experience for Ward Projects Fund grants from the after his physical recovery, he wasn’t by going above and beyond to serve American Legion Auxiliary interested in getting off the couch. the artists — bringing them quilts Foundation totaling $24,000 to help “I needed to get engaged in life when they were outside in the snow, renovate a former elementary school again,” he said. “When your options providing them with a hospitality into housing for up to 32 women change, you need to change your life, room, and always encouraging them veterans. because otherwise you can get in a to do their best. After a complete overhaul of the bad place.” This newfound talent and artistic building, the new home was opened While Ward was healing, the expression turned things around for and began providing vital services to Miami Veterans Affairs Medical Ward, who once felt lost. women veterans in April 2020. Center encouraged him to get “I thought those doors were closed, “Lady Veterans Connect changed involved with the Veterans Creative but it’s so personal, life-changing, and my life,” Diane said. Arts Festival, a program co-presented a second chance,” he said, holding “They helped me get the help I by the American Legion Auxiliary. back tears. needed for so long. Besides helping Though arts had never been a major “I always say if you get that second me get counseling, they changed my part of his life, he gave it a shot. chance, grab it, run, and don’t look whole outlook on life. I began loving Despite never thinking of himself back.” myself again and became the strong as a writer, Ward quickly learned he person I used to be.” had a knack for it. The inspiration Because of #GivingTuesday, Olga he felt being surrounded by other Diupina discovered her passion for Patrick Ward: Writing talent veteran artists pushed Ward to government and politics and found turns therapeutic try something new — and it was a acceptance in a new country. Diane was Patrick Ward perfect fit. Today he is a published able to rebuild her life from its lowest always thought writer, has won several awards, point and feel hope again. Patrick of himself as an and writes a monthly column for a Ward was given a second chance to athlete. A fifth- writer’s magazine. participate in activities that excite him generation U.S. “If you don’t think of yourself as at the National Veterans Creative Arts Navy veteran, creative, you don’t have to be around Festival, despite the physical setbacks Ward’s physical [the National Veterans Creative Arts he endured during his time in the Patrick Ward health was always Festival] long before you start to service. You can help more veterans, important to him. That’s why, when dream,” Ward said. military, and their families through he sustained serious injuries while “Being near people who are hard times by making a gift to the ALA on active duty, Ward struggled to be so brilliant and so talented and so Foundation on #GivingTuesday, Dec. 1. motivated in his everyday life. outgoing, I leave energized and I See below for the easy ways to donate. #GivingTuesday December 1, 2020 T GT O ALAF GT M A L A F F R nrin r iin f erice ndre I IN

he American Legion Auiliary oundation is a c public charity that supports the American Legion Auiliary. All gifts to the oundation are ta-deductible as allowed by the GT nited States a Code and .S. Internal evenue Service. American Legion Auiliary National Headuarters. All rights reserved. /

www.ALAforVeterans.org November 2020 | Auxiliary magazine 29 IT’S ALL good to America’s veterans, military, and GOOD FINANCES their families. So it’s our responsibility to gather all of the information and NO ONE CAN AFFORD TO LET QUESTIONS facts we need to make prudent and GO UNANSWERED WHEN MANAGING ALA MONEY fiscally responsible decisions with this Sometimes, the smartest person Asking questions to gain an money,” said ALA National Treasurer in the room is the one who asks explanation or clarity is not only Marybeth Revoir. questions when he or she doesn’t OK, it can be essential for making Gary Ward, director of finance understand. fiscally sound decisions. That’s true at ALA National Headquarters, The same can be said for an for novices or experts in the financial agrees. He sees another benefit to American Legion Auxiliary member field. asking questions, particularly during who serves on a finance committee “ALA members are volunteers. meetings. or board at any level of the ALA — Most of us are not professionals in this “When you step up and ask especially when faced with choices area. Still, we have been entrusted with questions, you help to get a dialog of whether or how to spend or save decisions about money that essentially going. In many situations, others money. It’s important that informed does not belong to us. These funds join in. The meeting becomes more decisions are made. And, there might have been given to our organization, interesting, and it can be helpful to be others at the meeting who also have or raised by our organization, to help those in charge of making decisions,” questions but aren’t making inquiries. fulfill our mission of selfless service Ward explained.

POINTS TO PONDER BEFORE ASKING QUESTIONS An inquiry into financial matters can be taken the wrong way; intentions could be misunderstood. Accusations of wrongdoing might be assumed. The likelihood of that happening could be reduced if questions are posed in a non-threatening way. Consider these helpful tips: Be mindful of your tone and attitude. Keep it strictly business. Avoid an accusatory tone. Even if your words Take personalities and emotions out of it. are not accusatory, your tone may be. Try not to ask Asking questions in search of an explanation questions like a seasoned courtroom prosecutor ready or clarification — with the intention of gaining to pounce and yell “Gotcha!” Also, avoid sarcasm, a greater understanding of the facts, figures, or condescending tones, or strong language relevant legal concepts — is part of being that can make a question sound like an effective in your role as a financial attack on the person’s integrity. Try custodian. It is not an opportunity not to be aggravated or frustrated to cast aspersions or insults. because you don’t understand or know something. But if Be respectful of the you are feeling that way, be person to whom you are careful that you don’t project those emotions onto others. posing the question. Give the same respect you hope to receive. Words matter. Beginning a question with Besides being a mark of “No disrespect meant” good manners, “please” and does not neutralize an “thank you” go a long way in accusatory, derogatory, helping you get your questions sarcastic or condescending answered. Beyond that, the message or tone that follows in situation will likely influence the the rest of the question. word choice for your inquiry. Here are two phrases that can be adapted and applied to a variety of situations. If you are at a meeting, H “Would you please explain this a little differently so obey the rules of the meeting. I can grasp what the situation is, and what you’re If a presenter asks that questions be held telling me, so that I can make my decision?” to the end of the presentation, please do so. H “I’m sorry; I must have missed it. Would you please If you need to be recognized before speaking explain what that payment was for, and how much from the floor during a meeting, please that payment was? I’m not clear on it.” follow this procedure.

30 Auxiliary magazine | November 2020 www.ALAforVeterans.org Finally… a better mobility solution than Scooters or Power Chairs. The Zoomer’s versatile design and 1-touch joystick operation brings mobility and independence to those who need it most.

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FINDING ANSWERS IN NEW PLACES (top, left to right): Texas ALA members read the ALA Constitution & Bylaws in front of the Alamo in San Antonio; ALA Department of Kansas members read the C&B with their two Past National Presidents (Dora Seymour and Mary Koger) looking on; (at bottom): Members read our Constitution & Bylaws at the Lincoln Memorial in Washington, D.C. COVID-19 LEADS TO A NEW AUXILIARY HOLIDAY THIS NOVEMBER The global pandemic, with its in emergency situations, such as Constitution & Bylaws to be reviewed quarantines and social distancing, COVID-19 quarantine periods. on a regular basis. It’s important for has changed the way American “The COVID crisis has made members to become familiar with Legion Auxiliary units, departments, reading, understanding, and their governing documents. and National Headquarters conduct amending our governing documents To remind members to read these business. Restrictions have made more critical now than ever as these governing documents while having a it difficult, if not impossible, to documents define what can and little fun, a special ALA holiday was meet in person. Members have had cannot be done, an issue that has created. The ALA National Executive to find alternatives to traditional gotten the attention of every one of Committee, in its virtual meeting methods of meeting and voting, thus our departments,” said Trish Ward, in August, voted on a resolution to bringing up important questions: national Constitution & Bylaws designate Nov. 14, 2020, as ALA Are virtual meetings allowed? Can Committee chairman. National Read Your Constitution & our members vote electronically? The ALA national Constitution Bylaws Day. What are the guidelines in our & Bylaws Committee has received Leading up to this day, the Constitution & Bylaws? The answers numerous inquiries from members Constitution & Bylaws Committee to these questions vary in each unit to get a greater understanding of actively has been challenging members and department. their role as members and how to to read the national C&B in front of To find answers, many members impact their governing documents. landmarks across the country. Where have had to review the Constitution Many members have expressed will you be caught reading your ALA & Bylaws for the first time in interest in making changes to Constitution & Bylaws? Members are years, or maybe the first time ever. governing documents to address encouraged to send photos to National One thing missing from many of emergency situations. This has C&B Committee Chairman Trish Ward these documents — what to do brought attention to the need for at [email protected].

Here are some things to keep in mind while reading your C&B: • Do you have words in your governing documents that are confusing to your members? • Are the documents clear and concise? • Are the documents in compliance with the directives of the American Legion Auxiliary National Constitution & Bylaws? • Inspect your governing documents for direction regarding meetings and how/when they are to occur. It’s important for all members to have access to their unit Constitution & Bylaws. To help achieve this, consider including a copy of your unit C&B in any welcome packets you send to new members. Mark your calendars for Nov. 14, and get creative on ways to observe ALA National Read Your Constitution & Bylaws Day. Has the date passed and you’re just now seeing this? That’s OK – you can still participate by planning a day to read the C&B.

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Box 3690, Oshkosh, WI 54903-3690 IT’S ALL good relief from their daily routine,” said ALA GOOD TO SERVE Past National President Kristine West, who helped get the Auxiliary involved with the NVCAF back in 2000. The VA’s music and visual arts competitions originated in 1981 as two separate events. Shirley Jefferies, a recreation therapist at the Waco, Texas VA Medical Center, initiated the performing arts competition: The National Music Competition for Veterans. The second show was the visual arts competition: VET ARTS, created by Muriel Barbour, then-chief of recreation therapy at the McGuire VA Medical Center in Richmond, Va. The two events merged in 1989, and the drama and dance divisions were added to create the National Veterans Creative Arts Competition and Festival. RICH HISTORY (above and opposite page): Bill Elkins talks about his gold medal winning piece, Remember the Warrior, at the 2004 NVCAF in Salt Lake This event was designed to spotlight the City, Utah; Festival chorus members in Riverside, Calif., at the 2008 NVCAF four creative arts therapies of art, music, perform Hollywood Medley. dance, and drama. A fifth creative arts division, creative NATIONAL VETERANS CREATIVE ARTS FESTIVAL writing, was added to the competition in REACHES MILESTONE YEAR 2005. A veteran stands next to his “The NVCAF is a testament to In 1999, the Washington, D.C. VA artwork, explaining the details of what the therapy that is happening daily in Medical Center was preparing to host the led him to create the piece. Nearby, the VA’s national health care system 2000 NVCAF. Mackey said there was a another veteran shares an excerpt across the country, utilizing the need for a sponsor who would serve in from her creative writing story, creative arts therapies in rehabilitation a long-term role and become a partner detailing how the arts have helped her and maintenance of physical and with the VA. A meeting took place overcome her PTSD. Soon after, the mental health,” said Elizabeth “Liz” between the VA and West, who agreed to stage lights are dimmed as the next Mackey, who was part of NVCAF highlight the Festival during her term as performer readies himself. He begins since 1986 and was the previous Auxiliary national president. She wanted to strum his guitar, a soft melody national director for 23 years. “The to focus on veterans as her special- pulsating out over the auditorium Festival showcases the artistic emphasis project. She asked the national audience. presidents after her to also support the Welcome to what the National “I encourage you to get program — not as their special project, Veterans Creative Arts Festival involved in the local level to but at least to promote the program so (NVCAF) is all about — the witness it and help. Local the sponsoring could continue. therapeutic healing power of the arts. West said she can’t believe it’s been 20 2020 marks the 40th anniversary events are always looking for years since the ALA first got involved. of the event and the ALA’s 20th supplies and judges.” “It just blows my mind,” she said. anniversary as a co-presenter. The “Time goes by so fast. I think it’s event brings together creative veterans achievements of veterans, and many wonderful we’ve kept it in the limelight. throughout the country who made it stories of the veterans’ life challenges So many people have embraced it around to the national level after competing are told through their art, music, the country.” at local U.S. Department of Veterans dance, drama, and written work.” In 2004, a memorandum of Affairs facilities. The history of the Festival is long understanding between the VA and Because of the COVID-19 and rich, leaving a positive influence American Legion Auxiliary was signed, pandemic, this year’s Festival will on hundreds of veterans over the with the Auxiliary officially becoming be a virtual, at-home event the week years who have benefited from the the co-presenter of NVCAF, which of Nov. 30. Despite the change to arts. The event is co-presented by the significantly increased awareness of the NVCAF at Home, veteran artists U.S. Department of Veterans Affairs program among ALA members and across the country will still get to take and the American Legion Auxiliary. throughout communities across the part in the event to commemorate “It’s rewarding to us to support country, Mackey said. their hard work. and sponsor it and help veterans take With local competitions held across

34 Auxiliary magazine | November 2020 www.ALAforVeterans.org the country, the ALA plays a large role veterans and VA medical facilities has Festival becomes ‘NVCAF in helping those succeed. Members steadily increased over the years. More at Home’ for 2020 event have been big supporters of these than 3,700 entries were submitted local showcases through volunteering from 120 VA medical facilities in the Final preparations are being — serving refreshments during the 2020 competition. made for this year’s at-home event in late November. Despite shows, helping with the setup and Mackey said it’s important for a the change, the judging, escorting veterans from the variety of reasons to have a Festival importance and medical center to and from the events, like this for our nation’s veterans. impact of the and through monetary donations. It motivates veterans to set goals Festival at the local In recent years at the national for themselves and gives them the and national level Festival, the ALA has sponsored a opportunity to receive recognition for is still being felt social where companions of attending their creative accomplishments. from the past four veterans learn of VA resources Year after year, Mackey has decades and will available to caregivers. Additionally, hoped veterans take away a sense of continue to make ALA members serve in areas such confidence that encourages them to a difference for as meal counting, the costume pursue the arts and perhaps other life veterans in future room, and are a source of support goals. years. for veterans by lending a hand and a “By sharing their art, other veterans Although the Festival has listening ear when needed. may strongly identify with the creative switched from on-site to virtual The NVCAF has continued to be work as it could represent something for 2020, veterans will still be a prime example of the American similar to what they have also celebrated for their artistic talents, Legion Auxiliary’s mission. experienced,” she said. “It speaks to sharing their artwork, creative “The Festival aligns with our them and tells their story too in a way writing pieces, and stage show mission of caring for the veteran, that perhaps they found difficult to performances, just in a different which is what the Legion was founded express, and even though the veteran format. for — care for veterans, widows, and who created the work may never know “I am looking forward to the orphans right after World War I,” their impact on others, it’s important future of the NVCAF while feeling West said. “We knew back then they to keep this in mind.” grateful and appreciative of the had to care for the ones who were The ALA has had a positive impact past,” said NVCAF Director Amy wounded after war. The mission that on this Festival for 20 years and Kimbler. “Our team is excited was established over 100 years ago is counting, making our involvement in to build on experiences and still caring today for veterans.” the event key to our nation’s heroes, bring new challenges and artist The ALA’s mission has helped their health, and well-being. opportunities to veterans.” guide members and volunteers over For ALA members interested in To learn more about the years in playing this crucial role in helping, West suggests visiting their NVCAF and how the American helping our nation’s veterans. VA and asking how they can support Legion Auxiliary supports the “It’s important for caring and the the Festival. event, visit www.ALAforVeterans. support to the veteran who is still “I encourage you to get involved in org. Be sure to check out the suffering in many, many ways,” West the local level to witness it and help,” February 2021 issue of Auxiliary said. “A lot of them still have PTSD West said. “Local events are always magazine to see our coverage of and they are just so down — it’s a looking for supplies and judges.” this year’s Festival! great way of promoting them and helping them learn. You can tell just by talking to them how much enjoyment and satisfaction they are getting from doing their work.” Helping our veterans focus on the arts is invaluable to their overall well-being. “Participation in the creative arts therapies provides veterans with ways to express themselves that may not be possible through more traditional therapies,” Mackey said. “This participation may lead to self- discovery, increased self-esteem, and relief from depression and anxiety.” Involvement in the competition by www.ALAforVeterans.org November 2020 | Auxiliary magazine 35 A different way to engage in ALA Girls State

This year’s ALA Girls State on how they wished to proceed. As and military academy applications. programs go virtual the news came in that in-person The first program to test the waters ALA Girls State staff members sessions would not be possible, was ALA Volunteer Girls State in across the country were preparing programs gathered their leadership Tennessee. ALAVGS condensed the to have their programs last spring to discuss their options. Is it possible program to two days with speakers and when the unthinkable happened — to go on? What would a virtual covered two to three topics each day. COVID-19 led to schools closing. program look like? Would it still be “We had the capability to do this ALA units had just begun or were beneficial to the attendees? And the and felt it was worthwhile, even with all planning to select girls to attend their list of questions went on. of the extra work, to give these girls a state’s ALAGS program. With schools Ten programs decided to venture live session rather than canceling,” said closed, many units were unable into this unknown territory and Julia Wells, director of ALA Volunteer to recruit, interview, and select deliver a variation of the “normal” Girls State. representatives. ALA Girls State program virtually. ALA Jersey Girls State in New As cancellations began happening, In a short period of time, technology Jersey knew they wanted to offer an not only in The American Legion had to be researched, and alternative. The staff investigated how Family, but in schools, sports, etc., programming had to be altered to fit many volunteers were needed and disappointment was felt by volunteers a virtual format. researched online platforms. with the realization that ALA Girls Reasons varied for why programs “We did not want the delegates to State may be the next event to be decided to continue. ALA Empire miss the opportunity to be involved in canceled. Girls State in New York wanted to the program in some way. Just giving American Legion Auxiliary preserve the continuity and integrity them a certificate for being selected National Headquarters canceled ALA of the program. They also feared not was not sufficient enough for us,” said Girls Nation but left having a program would take away Laurel Matthews, director of ALA the decision up the opportunity for some students to Jersey Girls State. “We were bound and to each state apply for scholarships or to determined to give them as much of a program list ALA Girls State full experience as possible. The idea was on college to learn the process of the government Congratulations, to help them become better citizens.” California opted to do a one-day program in the form of a town hall 2020 Graduates! that included a webinar and virtual Your senior year and graduation were unlike any meeting. “We wanted to provide other. The American Legion Auxiliary recognizes your exposure to ALA Girls State and the hard work and is honoring ALA Girls State American Legion Auxiliary, as well as alumnae who graduated in facilitate networking and mentoring 2020 with a special video on the opportunities for the delegates,” ALA National Headquarters said Kimberly MacKinney, director of Facebook page ALA California Girls State. (@ALAforVeterans). Just click on videos to find it. 36 Auxiliary magazine | November 2020 www.ALAforVeterans.org Despite the obstacles of not It also allowed citizens to have allowed an important part of their having in-person sessions, there more time and flexibility to work high school junior year to continue. were benefits to the virtual format. on materials. “I liked doing the This is why North Carolina thought it Just like everything else during these program virtually because I could was important to go virtual. times of COVID-19, there were do the course material on my “We felt we could do something downturns, but benefits also were time,” said Julia Ritchie, ALA Texas virtually for these students who discovered in trying something Bluebonnet Girls State citizen. wanted to participate in our program, The disadvantages included since a majority of their spring not being able to host a weeklong semester was disrupted,” said Emily program, lack of camaraderie, and Clayton, North Carolina’s ALA Tar communication issues. ALA Hawai’i Heel Girls State director. Girls State leaders felt the online Friendships were still formed sessions were not as personal as the despite having a computer screen usual in-person program but still between them. found ways to connect. “ALA Girls State was not just ALA Jersey Girls State didn’t about expanding my knowledge of see many disadvantages and was government, but also about meeting impressed with how the participants girls from all over Texas. Thankfully, overcame obstacles. “The only real with technology, my city was able to disadvantage was the delegates not share social media accounts with each new while adapting to the current being able to meet in person,” said other to stay in touch,” said Emma climate. Matthews. “A surprising benefit was Neidig, ALA Texas Bluebonnet Girls Some of the advantages of having that the delegates seemed to ‘step up’ State citizen. “The amazing girls I met a virtual program included the more to be able to get to know the made this experience worthwhile.” ability to have staff involved who other delegates.” “I truly believe I created bonds normally wouldn’t have been able, with many girls in my city. We minimal expense, flexibility, and “The idea was to learn the got to learn about each other’s having speakers be able to record a passions and goals, and doing so video message if they were not able process of the government made connections that are unique,” to join live. to help them become said Sophia Wilson, ALA Texas The virtual format was a benefit Bluebonnet Girls State citizen. “And for speakers in Rhode Island. better citizens.” I know the friendships I made will “Without the constraints forever stick with me.” of physical settings and work ALA Girls State is often referred It may have been disappointing schedules, we were able to interact to as a once-in-a-lifetime and to not have an in-person ALA Girls with leaders who seemed more memorable experience. Many had State and ALA Girls Nation this year, accessible to us, speaking from their concerns it wouldn’t be the same but these 10 programs exhibited how house or their office,” said Lorraine online. Although the girls didn’t they can be resilient and still present Boucher, director of Rhode Island’s have a normal experience, it was a meaningful experience remotely. H ALA Little Rhody Girls State. still an opportunity. ALA Girls State By Jennifer Donovan, Staff Writer

Shining Moments from ALA Girls State “The large number of girls who ran for city office.” — Lori Swann, Texas “The two candidates for “We were able to have governor, who could not have “We had our Department of Health a panel with the three “The final ceremony been more different from each and Human Services Secretary women Tennessee when it was quite other in background, worked to Dr. Mandy Cohen speak to our Supreme Court justices apparent that there co-sponsor a bill to address the participants. They were able to see with questions from the was a sisterhood unequal funding of education her in another mode than the ‘crisis’ delegates. We also had that developed.” in public schools.” mode we see her in on the news and a great session on — Brister Thomas, — Lorraine Boucher, COVID press conferences.” the 19th Amendment.” Hawai’i Rhode Island — Emily Clayton, North Carolina — Julia Wells, Tennessee

www.ALAforVeterans.org November 2020 | Auxiliary magazine 37 American Legion Auxiliary Jewelry: Family Heirlooms Symbolize Generational Bonds of Selfless Service, ALA Pride, and Patriotism

SENTIMENTAL SYMBOLS (above): These jewelry pieces belong to American Legion Auxiliary member Mary Hendrickson of Minnesota. Look for her heartfelt story in our upcoming blog series Vintage Finds: ALA Jewelry and Its Sweet Meaning at www.ALAforVeterans.org/blog.

Tammy Conklin Quinn being in a military family and being an ALA Unit 1990 in Nesbit, Miss. ALA member. My mom was just very • Blue Rhinestone and Pearl ALA proud of that and proud of the veterans Brooch (Three-generation family and servicemembers in our family. She heirloom) wanted to help all the vets, including my • ALA Bow Pin (Two-generation dad, John Conklin — who was a Navy family heirloom) Vietnam War veteran. My grandfather, American Legion Auxiliary Orville Conklin, was a Navy World member Tammy Conklin Quinn has War II veteran. My uncles, and so many childhood memories of playing dress- other relatives served our country, too. up with her sister, Tasha, and often Mom was proud of them all,” Quinn wearing their mother’s ALA ribbon said. bow pin, or the blue and pearl ALA During those carefree days of brooch their mom inherited from childhood, it never occurred to Quinn their grandmother, Roberta Conklin. just how important the pin and brooch It was OK. Their mom, ALA would become to her later in life. Nor member Betty Conklin, gave them did she ever think about inheriting the permission. Plus, Tammy and Tasha jewelry. But she did, and it happened were ALA Juniors, signed up by their much sooner than anyone expected. mother shortly after their births. Even Quinn’s mother died when she was in at their young ages, they knew these seventh grade. The pin and brooch were ALA costume jewelry pieces meant among numerous items she inherited. something special to their mother. In addition to the sentimental value Betty Conklin only wore the pin or of having something her mother and brooch to ALA functions, but she grandmother treasured, the pin and trusted her daughters with them. brooch took on additional meaning for “This ALA jewelry represents Quinn. They came to also symbolize the

38 Auxiliary magazine | November 2020 www.ALAforVeterans.org home atmosphere she and her family One of Lisa Liford’s prized found in the ALA and The American possessions is the American Legion Legion Family. Auxiliary crystal brooch that has ALA Unit 100 in Columbus passed through three generations Junction, Iowa, the unit to which of ALA members in her family. The Quinn, her sister, and her mother brooch originally belonged to Lisa’s originally belonged, extended grandmother, ALA member Martha ALA ACADEMY LIVE support to the girls when their Gillespie; then to her mother, ALA mother died. The unit paid member Sue Liford Freeman, who Looking for a membership dues for Quinn and gave it to Lisa. her sister until they graduated high It is eye-catching to see the crystals Grant to Help school. capture white light and separate it into Knowing she was unable to attend the bright colors of a rainbow. But the Support Your meetings and other activities, Quinn true beauty of the brooch is more than did not continue her membership the metal that frames its edges, or its Local Veterans, after that. From there, her life took crystals and their kaleidoscope-like her in different directions — away light show. Military, and from home, Unit 100, and her post “It’s a beautiful piece of jewelry. But home. there’s purpose and meaning behind their Families? Through the years, the pin and it. There’s American Legion Auxiliary ALA Foundation grants brooch took on yet another meaning pride that you won’t find behind will help mission outreach for Quinn. regular jewelry. My grandmother was grow! Learn how: “They became reminders that an active ALA member, supporting I needed to find another unit and our programs. Then, my mom ended • To identify new needs for post home that were good fits for up with the brooch — and she has your local veterans me. My family has always been big worked our programs and our mission • To identify ALA branding on patriotism, giving back to the for 70 years. That makes it even more opportunities for your community, and being part of the special to me. I have been an ALA programs ALA and Legion Family. Plus, I love member for 56 years,” said Liford, an helping people. That was an ALA Honorary life Member of ALA Unit 18 • You can impact your bond involving my grandmother, in Bloomington, Ind. local Veterans Creative mother, and me. I needed to get back The brooch was among the Arts Festival to that. Now that I’m in a unit and other possessions Liford Freeman, • To meet the qualifications post home I love, I’m so grateful,” an Honorary Life Member of Unit and submit an ALA said Quinn, a member of ALA Unit 18 in Bloomington, inherited after Foundation grant 1990 in Nesbit, Miss. the passing of her mother, Martha Quinn said she plans to leave the Gillespie. Liford Freeman waited for • The ALA Foundation, a pin and brooch to her niece, if she the right time to give the brooch to 501(c)(3), can help you joins the ALA. Otherwise, the jewelry her daughter. She found the perfect will be left to her current ALA unit. moment: just before Liford was Start today by going installed as ALA Department of to www.ALAforVeterans. Lisa Liford Indiana President (2014-2015). org/ala-academy ALA Unit 18 in Bloomington, Ind. “It’s a very special piece of jewelry • Crystal ALA Brooch (Three- for me because I feel as if I always have generation family heirloom) bits of my grandmother and my mom with me when I wear it,” Lisa Liford said. The emotion embodied by the brooch also stems from the big role that the American Legion Auxiliary and The American Legion played in Liford’s life. “We grew up as a Legion Family. My grandmother was very active in the Auxiliary. She was the one who signed me up for the Auxiliary when I was born. Her husband — my grandfather, Navy veteran Charles Gillespie, served in World War II. My mom has been a very active too. The sweater guard stands out. member. My father, Navy World War People see that emblem. That then II veteran, John R. Liford, was active opens the door for me to talk about in The American Legion. I have four the Auxiliary, our programs and brothers. They were all Sons of The what we do, and about our Legion American Legion members. My Family. That is also precious to mother worked for the Department me because I want everyone who’s of Indiana for 22 years as their eligible to join the ALA, or other secretary/treasurer. There’s just a lot parts of our Legion Family, to do of Auxiliary service, and a love for so. As for the future of this sweater that, in our family.” guard, I will pass it on to my niece, ALA membership continues in ALA member Pam Mobley of Unit Lisa Liford’s family, and this ALA 97 in Auburn, when the time comes. brooch will be given to another I know she’ll pass it on to her generation of the family. was an Army World War II veteran. daughter.” H “I will, in turn, pass the brooch on I plan on passing this snowflake pin By Landa Bagley, Staff Writer to my daughter, Molly Brown, who is on to one of my nieces who is an a 22-year member of The American ALA member.” Where’d you buy that? Legion Auxiliary. It will mean a lot American Legion Flag & Emblem to me to give that to her,” Liford said. Pam Shook Sales, of course! Brown is a member of Unit 18 in ALA Unit 97 in Auburn, Ind. All of the pieces of jewelry Bloomington. She served as Indiana’s • Silver and Blue-stone ALA Sweater featured in this article appeared, at ALA Honorary Junior Department Guard — Two Generations some point, in at least one of the President (2010-2011) and (2014- (Originally belonged to her mother, older catalogs of Emblem Sales. 2015). ALA member Marjorie Magginnis) Today, Emblem Sales is still the source of American Legion Auxiliary Cheryl Latham jewelry, accessories, apparel, ALA Unit 260 in Monticello, Minn. American flags, and so much more, • Multicolored Snowflake ALA Brooch such as a wide variety of branded — Two Generations (Originally merchandise of The American belonged to her mother, ALA Legion, Sons of The American member Doris Frederick) Legion, and American Legion Riders. “This snowflake [brooch] makes There’s also an assortment of me think of my mom and my dad, patriotic pins and tacks, plus plenty and all we did as a family with the of useful items for ALA units, Legion purpose of helping veterans and their posts, Sons squadrons, Riders families. The ALA was a big part of chapters, and their programs. our lives. My little brother was a Sons “This sweater guard was my Contact Emblem Sales: of The American Legion member, mother’s. It’s very precious and has • Call (888) 453-4466 between and he was active in that. It’s what we some sentimental value. That ALA 8 a.m. and 5 p.m. ET did. My stepfather, Dick Frederick, emblem is very important to me, • Online at emblem.legion.org

Two-generation family heirloom ALA jewelry given to an Auxiliary unit in Florida The late Beatrice Williams Barnard, an American Legion Auxiliary member, had a small collection of ALA jewelry. Among those pieces are the ones shown here: a photo locket charm bracelet and a turtle pin. Barnard’s daughter, Jane Jorgensen, received these and other pieces, after her mother passed away. Several years ago, Jorgensen decided these and other ALA jewelry items should be given to family … the ALA family. The jewelry was donated to ALA Unit 1 in Titusville, Fla., where Barnard served as unit president (1956-1957). The pieces have been placed into a shadow box to be displayed at their Post 1 home, said Unit 1 President Cathie McMullin.

40 Auxiliary magazine | November 2020 www.ALAforVeterans.org IMPACT ALA! AUXILIARY MISSION CONTINUES INTO THE 2020-2021 YEAR We are up and running in our adaptive sports, emphasizing the women go through as they live with expanded administrative year! As a health and well-being of veterans. these assistive aids. continuation of the 2019-2020 year, It’s an area in which all ALA Clapp looks forward to more the focus on our mission of helping programs, members, and volunteers department visits and the our nation’s veterans, military, and can make an impact. Additionally, opportunity to experience these their families will not falter. We it relates to the reason the Auxiliary devices and how they are making ended 2019-2020 strong, making was established: to take care a difference in the lives of those a difference in our communities of veterans, military, and their who have served. Departments, during a worldwide pandemic. families. units, and members can help with We will continue our mission with Since she’s been in office, Clapp this year’s focus by partnering with the resilient attitude we’ve perfected has had the opportunity to learn their local VA center to learn about over the last century as our more about adaptive sports. The adaptive sports they may have on organization has made it through U.S. Department of Veterans Affairs site and how the ALA can work with many national and worldwide reports that in the past two decades, the VA on funding adaptive sports, events through the years. the number of veterans using volunteering with these events, The 2019-2020 national officers, prosthetics, sensory aids, and other or helping to get adaptive sports chairmen, and committee members equipment has increased more started at the VA facility. will continue to serve in their roles than 70 percent, allowing more of Additionally, donations made until the 2021 National Convention these men and women to be more to the American Legion Auxiliary or upon resignation. Part of independent. Foundation Veteran Projects Fund continuing this administrative As part of her focus, Clapp has will help provide veterans with year, ALA National President experienced firsthand several of the support they so desperately Nicole Clapp will continue her these assistive devices — she’s need and deserve to regain department visits. The first priority tried a driving simulator, specially confidence and mobility. Visit www. will be to those who had to cancel equipped tricycle, modified golf ALAFoundation.org/Grants to learn due to COVID-19 hitting hard cart, and has even experienced more about what you can do. in the spring and early summer. walking with a prosthetic leg, which Our resilience through tough Clapp will likely do repeat visits to was difficult to maneuver, she times will be helpful in serving departments with the extra year/ said. Experiencing these devices our mission. We look forward to time to do so. firsthand has given her insight into continuing Celebrating a Century of Her focus continues to be on what our injured military men and Service in 2020-2021! ADAPTING TO AUXILIARY MEETINGS IN A VIRTUAL WORLD As we continue to see online This will cause the camera to adjust n Keep your microphone muted meetings and events take place, for the light, making your face look during the call unless you are National Headquarters’ Events Team very dark. speaking. offers tips to members on how to n Adjust the camera to be level n When speaking and not have a successful video conference: with your eyes. This will produce wearing a headset or earbuds, keep n Find a quiet room with as little the best camera angle. If using a your speaker volume at the lowest background noise as possible. laptop, you may need to put it on an setting while still being able to hear. n Make sure you are elevated surface in order to get the This helps get rid of echoes coming professionally dressed. camera level with your eyes. back through your microphone. n Sit in the center of the camera n Always be aware of what is in n Use a cabled internet shot to ensure proper camera the camera shot. Make sure there is connection when possible. Most framing. nothing sitting in the background connection issues are due to a bad n Make sure your face is well lit that you wouldn’t want viewers to wireless connection. by sitting in a room with plenty see. n Do a test call beforehand of light. If you can’t find a well-lit n Use headphones or earbuds to to make sure your microphone, room, place a small lamp in front of listen to the audio. This helps with speakers, and webcam are all you, but out of the camera view. the sound quality and ensures you working properly. n Do not sit in front of a window. will always be able to hear clearly. — Source: Markey’s AV www.ALAforVeterans.org November 2020 | Auxiliary magazine 41 IMPACT ALA! NATIONAL COMMITTEE REPORTS COMMUNITY SERVICE: THINKING OUTSIDE THE BOX WHILE SERVING John F. Kennedy said, “Change related to the program. Visit • Veterans Day: Nov. 11 is the law of life. And those who www.Facebook.com/groups/ • Martin Luther King Jr. Day of look only to the past or present are ALACommunityService and request Service: Third Monday of January certain to miss the future.” to join the group. • National Volunteer Week: Third While American Legion Auxiliary n Cooperate: Other organizations week of April members have been supporting and and their representatives need to While these National Days of recording their activities of helping have current contact information Service are great opportunities others through the Community for your American Legion Auxiliary to showcase the awareness of the Service program since 1926, this unit. American Legion Auxiliary in your year, members continue to search Visit the Community Service community, any day when members for unique and creative ways to be Committee page on the member can help those we serve is a Day of visible in their service to others. portal to view the “How to Partner Service. n Initiate: Providing meaningful for Community Outreach” support Being creative in serving veterans, volunteer opportunities within tool, which is helpful in organizing a the military, and their families our communities is one of the community service event. and members of the communities purposes of our organization. Start n Find unique ways: Drive-by each of us live in will continue by gathering ideas of needs and celebrations, yard/door/window to be the future of the American support. Welcome all ideas. Create messages, virtual contact, and Legion Auxiliary. Adapting to a message center for members to safe dropoff and pickup locations the needs of those who are being share ideas. are some of the ways units are served will ensure the growth of our “Borrow” ideas from other continuing their mission outreach. organization. units and tailor them to meet Create ways to continue the the needs of your community. connection of service during this Jeanne Haas is a 67-year The ALA Community Service time of uncertainty. member. She belongs to Facebook group offers a place to n Celebrate National Phillips-Stuckey-Shaffer Unit share thoughts and ask questions Days of Service: 296 in Gridley, Kan.

PUBLIC RELATIONS: IMPORTANCE OF PR DURING TIMES OF COVID-19 “Double your pleasure, double strategies. their families, don’t overlook the your fun” is a familiar jingle Social media is an important importance of including the media. for Doublemint gum and it’s resource to spread our message. Continue to send press releases. appropriate to use as we begin When working the mission, take Now, more than ever, it’s another year of celebrating our pictures for social media. Be sure to important to also send pictures centennial. wear branded clothing and masks! and/or videos. Limited resources COVID-19 has changed how Branded masks are a great way may make it difficult for reporters we host meetings, events, and to spread the news. Not only are to come on site, so giving them fundraisers. This also means we they useful for your social media materials to review in advance may have to change public relations pictures, they are great to wear in increases your chances of coverage. public. The American Legion Auxiliary’s Wearing a branded mask gives Public Relations program is part someone the opportunity to ask of every event, every activity, every you about the American Legion ceremony, and everything we do. Auxiliary! Many members have Together, we can continue to made masks with the ALA emblem pass on our passion and fulfill our and you can also order ALA masks commitment to the health and well- from American Legion Flag & being of our veterans. Emblem Sales at www.emblem. legion.org. Marty Peters is a 28-year As your unit finds ways to member of C.E. DeLario Unit serve our veterans, military, and 50 in Cleburne, Texas.

42 Auxiliary magazine | November 2020 www.ALAforVeterans.org IMPACT ALA! NATIONAL COMMITTEE REPORTS VETERANS AFFAIRS & REHABILITATION: NVCAF AT HOME 2020 The National Veterans Creative this year, more members of Arts Festival (NVCAF) will be The American Legion Family changing formats from its usual nationwide, as well as veterans in-person event to a virtual, at- who would not be able to attend home event the week of Nov. 30 a traditional in-person event will due to concerns for public health have the unique opportunity to see related to COVID-19. The change the incredible talent firsthand via permits veterans to continue to be showcases featuring performance artistically engaged and recognized pieces, as well as displays of artwork for their creative accomplishments. and writing online. The U.S. Department of Veterans The next NVCAF is scheduled Affairs made this decision out of for April 2022 at the Bay Pines an abundance of caution for the VA Medical Center in St. health, safety, and well-being of Petersburg, Fla. Stay tuned for veterans who would have traveled more information as it becomes to participate in the Festival, as well available at www.ALAforVeterans. as the general public who attend the org as well as through ALA National event locally. Headquarters’ various social media This year, the Festival will be channels. “NVCAF at Home.” Gold medal Also available on our website is finalists have been selected, and information on how to start a local Vickie Koutz is a 47-year invitations to the Festival have been competition if you live close to a VA member of the Auxiliary. sent. facility that doesn’t have a Creative She belongs to Unit 200 in With the virtual format for Arts Festival. Boonville, Ind.

EDUCATION: VETERANS IN COMMUNITY SCHOOLS DURING PANDEMIC website at www.ALAforVeterans. of veterans the same questions they org. Steps include 1) contacting would at a live event. These virtual schools, 2) making an activity plan, experiences can never replace the 3) identifying veterans for speaking face-to-face contact with students, roles, 4) preparing the veteran(s) but it would at least give them a and audience, which includes sample of Veterans in Community questions, and 5) implementation. Schools. Veterans and schools may not be This program not only has accessible due to COVID-19. Many the potential to help students schools around the country have not understand what a veteran has resumed in-person learning, and contributed to our country, but also those that have may not be allowing to possibly heal emotional wounds volunteers in the building. What for the veteran. can American Legion Auxiliary One veteran related after a members do to avoid losing those program, “This was the first time Endorsed by The American valuable lessons veterans can I have been able to talk to anyone, Legion, Veterans in Community provide? including my family, about my time Schools brings veterans into schools One suggestion would be in the service.” Consider sponsoring to share their personal glimpses of to record a video of a veteran a Veterans in Community Schools history through their experience in for teachers to share in their program in your local classroom. the military. classrooms. Videos can be used Information for organizing a anytime and place in their Debra Albers is a 48-year Veterans in Community Schools member and belongs to the curriculum. What about a Zoom Davenport American Legion program can be found on our meeting? Students could ask a panel Auxiliary in Davenport, Neb. www.ALAforVeterans.org November 2020 | Auxiliary magazine 43 IMPACT ALA! WHAT’S NEW AT NHQ NEW STRATEGIC PLAN BETTER ALIGNS WITH NHQ STAFF DUTIES Effective strategic planning 5) Enhance and foster the family n The National Executive articulates not only where an relationship with The American Committee/governing board still organization is going and the Legion. adopts goals, but staff, with input actions needed to make progress, After these goals were adopted, from volunteers, implements the but also how it will know if it is staff retooled mission delivery and strategies to reach the goals. successful. By developing a more outcomes in their daily work to n Moving forward, division mission-centric plan, this will help ensure alignment with the adopted budgets will include resources to the American Legion Auxiliary goals. Those evaluations led to some implement strategies and tactics, as be stronger and here for another staff reorganization and new ideas opposed to the previous plan, which century of service to veterans, that assisted in the development had its own strategic plan budget. military, and their families. of division strategic plans that the This time, no strategic planning After the ALA’s previous 5-Year committee recently reviewed. reserves will be established. Centennial Strategic Plan wrapped For each goal, strategies and n Individual staff performance up, National Headquarters staff and tactics were developed by the NHQ will be tied to division strategic volunteers got to work on the next division directors and describe plans. Previously, staff was taxed strategic plan. Goals include: what each division will focus on with completing regular job duties 1) Cultivate a variety of mission to contribute to the success of the AND strategic plan duties, which engagement opportunities. adopted goals. Strategy metrics often had nothing to do with their 2) Enhance organizational were also included in division core job functions. effectiveness of all levels: national, plans and will be used as evaluation n Metrics will be used to evaluate, department, unit. steps to measure progress toward report, and, when necessary, modify 3) Recruit and retain members accomplishing the strategies. strategies, allowing the ALA to through mission engagement. Comparing the ALA’s previous monitor progress and recognize 4) Ensure financial stewardship 5-Year Centennial Plan to the achievements — two things of resources to maximize mission current process, there are several members noticed were lacking from delivery. differences: the previous plan. FINANCE, DEVELOPMENT DIVISION CHANGES AT NHQ BENEFIT MISSION 2020 has been an exciting not limited to: oversee financial sides of the organization. year for the Development and matters of the organization and The Development Division has Finance divisions at ALA National timely report that information also made changes this year with Headquarters with changes made to to leadership, the committees, additional staff, going from a three- better serve our members. and provide information for person team to four. The national treasurer/director those committees to report to “The main addition is the of finance positions have now the NEC (director of finance); focus on corporate relations and been split with Gary Ward as the work with director of finance sponsorships, as well as grant director of finance and Marybeth and other leadership on matters writing,” said Madison Maves, Revoir as national treasurer. In involving risk coverage, such as director of development. “However, the financial field, it is considered insurance, grants, and other risk each team member has more time to best practice regarding oversight management areas of the national dedicate specifically to their area, so to have a national treasurer who organization (compliance officer); I’m excited to see new things from reviews information and goes and custodian of the funds of the everyone.” back to the director of finance or national organization and sign With these changes, the American other leadership with questions. checks disbursed by the national Legion Auxiliary Foundation will Additionally, a compliance officer organization (national treasurer). benefit with someone dedicated position was added that can focus Additionally, the Finance Division solely to it and not trying to split on assisting units requesting also works with the national time among other projects. guidance on various issues. Sara treasurer and Finance Committee For more information about the Riegel has filled that role. on making sure ALA funds are changes for both divisions, read an General job duties for each of responsibly maintained, tying extended article on the ALA blog at these positions include, but are together the staff and volunteer www.ALAforVeterans.org.

44 Auxiliary magazine | November 2020 www.ALAforVeterans.org IMPACT ALA! REFLECTIONS Provided by Mary Anne Casadei, National Chaplain 2020-2021 | www.Facebook.com/groups/alachaplains NOVEMBER DECEMBER JANUARY “For my thoughts are not your “In repentance and rest is your “I will instruct you and teach thoughts, nor are your ways my salvation, in quietness and trust is you in the way you should go; I will ways, says the Lord. For as the your strength, but you would have counsel you and watch over you.” heavens are higher than the earth, none of it.” — PSALM 32:8 so are my ways higher than your — ISAIAH 30:15 The thought of a new year ways and my thoughts than your As we prepare for Christmastime, is exciting. Just think of all the thoughts.” we get caught up in the hustle and possibilities! Your opportunities are — ISAIAH 55:8-9 bustle of all the things that make it endless ... that is, if you allow it. If we If you tell a child “no” or “not our holiday season. No matter what face our future with anxiety and fear, yet,” that child doesn’t just say, “OK; religious beliefs we follow, we will wondering when the next disaster you are right” and walk away. They all admit that this is a tough time of will hit or when we are going to get angry, may scream, cry, and year. Stop and take a break. Let the receive the next piece of bad news, they certainly would question you. wonder of the season take hold of we will miss out on the excitement Many of us have all gone through you. Become a child again. Leave and wonder of waiting for the good that scene in a grocery store. As your troubles and wander down things. We worry about financial an adult, you know that the “no” is the path of a child’s imagination of setbacks, personal problems, work, for the child’s own good. We never wonder and delightful joy. and now we have the pandemic to withhold from our children to hurt This is a time for us to rejoice and worry about. All of this can cloud our them, but to protect them. We love let joy fill our lives. You can spread vision and make it impossible to see them deeply, and we want to do joy and inspiration. Allow God’s light our future in a positive way. to radiate from you to others. Even what is right for them. They are the We need to place our hope for the the most serious of us find it hard child, and they do not know the future in God’s hands. He loves us to resist the mystery of this glorious right answer. They want what they deeply. He wants us to be happy. He season. Christmas lights, decorated want when they want it. wants our future to be bright. He will trees, lighted menorahs, sledding, When God tells us “no” or “not make sure we are on the right path. making snowmen, or just sitting yet,” it hurts. We feel confused, He will bring joy and confidence to around retelling stories everyone frustrated. We mope around, and we our lives. If we walk through life only knows by heart — whatever it is that get angry. We yell. We do not always seeing the negative, it will be a dark you do to make this season special, and angry life. If we walk through life understand the “no.” DO IT! in the light of God, the whole journey But we are adults, and we know My family takes delight in cooking becomes a joyous experience. and believe that God withholds and baking together. We make fudge Believe in the promises of God. because of His deep love for us. and peanut brittle. We do the 7 fishes Approach the new year in His While it hurts and we may not on Christmas Eve, and Christmas loving presence. Turn off the news, always understand, we can be Day, it is always something with forget about the pandemic, and stop thankful for God’s all-knowing sauce: gnocchi, lasagna, or ravioli. looking at your finances. Turn all wisdom and His loving and But it is not the food. It is not the your troubles over to God. Think protective “no.” baked goods or cookies. No, it is just about the wonder of life. Think about Be thankful that God knows what being together, being able to forget is best for us. He has a plan. Rejoice sickness, work, and the outside all you have to be thankful for, all that in God’s plan. Give thanks for every world. We just enjoy being together. makes you happy. God knows what is “no” on our journey through life. We all go to midnight mass together, best for us. Spend the new year with Trust that there is a divine purpose and then we go home and open one God. behind His “no” — and an even present, go to bed and wait for Santa. “God of love, guide my journey bigger better “yes” ahead. Traditions! Our parents passed these through life. Take away all my anxiety “All knowing God, I thank You for down to us, and we are passing them and fears. Amen.” all you have given me. I also thank down to our children. You for all the times you said “no” “Dear God, thank you for Mary Anne Casadei is a PUFL member of Henry P. or “not yet.” I will rejoice in your rekindling my dreams of peace and Smith Unit 24 in Rome, N.Y. plan for me. Amen.” joy. Amen.” www.ALAforVeterans.org November 2020 | Auxiliary magazine 45 CENTENNIAL Moments ALA MEMBERS’ MAJOR MILESTONES PATRICIA CASCIANO Patricia’s late husband Dennis relatives who live in Sweden, It’s a sense of belonging within was a Legionnaire at Post 406 in and is embraced with love from a tight-knit community, and a Fountain Hill for many years. her 17 nieces and nephews, feeling that everyone there is family He was a U.S. Army World War six grandchildren, five great- with a shared II veteran who also served in grandchildren, and her fellow goal: helping the Army National Guard in ALA members at Unit 189 in our nation’s Pennsylvania. The couple’s son Chenango County, N.Y. Eligible veterans, Anthony, a U.S. Navy Vietnam under the military service of her troops, and War veteran, was a Legionnaire late husband Frank Gustafson — a their loved for many years. U.S. Navy veteran and American ones. That’s Casciano said she also enjoyed Legion member, Grace joined the the meaning attending American Legion ALA in 1987. She’s been a member of Patricia Auxiliary National Conventions ever since, and is an Honorary Casciano’s and meeting other members of the Life Member of Unit 189. ALA member Patricia Legion Family. “Grace is the sweetest ALA Casciano (right) American with her daughter, Legion “We came up with new ideas member and a great asset to our ALA member Auxiliary and talked about what we were unit. As of late, she has not been Celeste Silvonek. membership. doing in each of our post [homes]. able to attend Auxiliary meetings “You know, it makes you feel I always learned something new, and events, and we miss Grace’s better if you do something for even at my age,” she explained. beautiful smile,” said Unit 189 somebody else,” said Casciano, Casciano is a graduate of President Sophie Liberatore. a member of ALA Unit 314 in Bethlehem Business College. She Gustafson is fond of her ALA Lehighton, Pa. Casciano, who has worked for 35 years in the offices unit as well. been an Auxiliary member for 73 of Bethlehem Steel Corp. “I love the people, they have years, reached a personal milestone great parties, and I love playing recently. She turned 100 years old GRACE GUSTAFSON cards,” she said. Aug. 19, and is an Honorary Life American She definitely knows a lot Member at Unit 314. Legion Auxiliary about great parties. For many Even when the ALA unit she member Grace years, starting at the age of 16, originally joined, Unit 406 in Gustafson Gustafson lived with a prominent Fountain Hill, Pa., closed about has had many family in her community of 10 years ago, Casciano insisted roles in her Norwich, N.Y. During the week, on maintaining her Auxiliary life: daughter, she cared for the family’s children. membership. It was that important sister, wife, and Her job also was to help with the to her. Casciano joined Unit 314, mother. At 105 cooking and help serve at the ALA member which is where her daughter, Grace Gustafson years old, an high society parties and elegant Celeste Silvonek, belongs. age milestone dinner events. The affairs were like “I enjoyed participating in all reached Sept. 7, Gustafson has some spectacular scene of a 1930s of the various activities that the outlived her parents, siblings, black-and-white movie featuring a Auxiliary put together, especially husband, and three children. fancy party. the ones around the holidays. The But she stays positive about life, But all those old fancy parties events geared for the children maintaining her sense of humor pale in comparison to Gustafson were my favorite, with Christmas, and determination to continue turning 105. Though there Easter bunny, and things like that,” living in her own home — being could not be a big party for her Casciano said. as independent as possible. milestone birthday, mainly out In one way or another, military Gustafson has touched the lives of precaution because of the life and The American Legion of so many people through the COVID-19 pandemic, she is Family have played major roles years, and continues to do so. celebrated every day by all who within the Casciano Family. She keeps in contact with her know and love her.

46 Auxiliary magazine | November 2020 www.ALAforVeterans.org that major milestone when this Legion in its advocacy role, and other storied organization turned 100 years efforts made, on behalf of those we old Nov. 10, 2019. And this month, proudly serve. Then, think of how the ALA turns 101. It may not sound many more lives we can touch in the as exciting as reaching 100. But it decades to come. is! Our 101st year is the start of the Celebrating major milestones ALA’s second century of service. is fun. It’s a terrific opportunity to Honoring and helping America’s look to our past, ALA’s rich history LOOK TO THE FUTURE … veterans, servicemembers, of service, to unearth a wealth of WORKING TOWARD and their families has been a inspiration and education. But we ALA’S NEXT 100 YEARS longstanding ALA tradition — one can also look to the future as we work A century of delivering selfless our organization fully intends to toward the ALA’s upcoming 100 service and support to our nation’s continue. Think about the millions years. Our next century of selfless veterans, military, and their of people impacted positively by the service has already dawned for the families is quite an achievement! Auxiliary’s programs and outreach, American Legion Auxiliary. It’s time It’s definitely worth celebrating. The plus the support members and for us to greet the morning, roll up American Legion Auxiliary reached volunteers provide to The American our sleeves, and continue our work!

ALA History with HOLLYWOOD STARS

In 1950, TV star and WWII At the ALA’s 1946 ALA National In 1942, while on tour selling war servicemember entertainer Ken Convention States Dinner, radio star bonds, Hollywood actress Murray accepts a poppy bouquet Bob Hope served as master of Carole Lombard (left) receives a during ALA poppy days with (from ceremonies. Flanking Hope are National War Bond Pledge from ALA National left) D. O’Rourke, Mrs. D. Strahm, President Jennie Craven (left) and Past Treasurer Cecilia Wenz. and Mrs. G. Farrand. National President Ruth Mathebat.

I Love Lucy stars Desi Arnaz and National President Petie Ahnemiller presents Lucille Ball receive the ALA’s 1954 the ALA’s 1961 Golden Mike Award to actor Golden Mike Award from California Robert Young for his television show, Father Knows Best, member Mrs. Leon A. Farrand. and Academy Award winner Loretta Young. Building ALA brand loyalty

BUILDING BRAND LOYALTY: THE AMERICAN LEGION them, and how we feel about those and how it applies to the American A brand is a product or service publicly distinguished from other products and services so that it can be easily communicated and marketed. Put simply, the American Legion Auxiliary and The American Legion Family brands are what come to mind when a prospective member, volunteer, or donor hears FAMILY our organizations’ names. The brand is everything the public thinks it knows about what our organizations offer — both factual and emotional. A brand name is assigned to a distinctive product, service, or concept. The American Legion Family brand brands. Legion Auxiliary and The American name exists objectively; people can see it.

Branding is the process of creating and disseminating the brand name. Branding can be applied to our entire corporate identity, The American Legion Family, as well as to individual product and service names, such as ALA Girls State and Legion Boys State programs.

Brand Promise This year, the branding game Legion Family. At its core, a brand is a promise to consumers, or in our case, members and the public. What will our members receive when they volunteer, join, or donate under the brand? What will they experience? How do we interact with our local community?

Brand Perceptions Brands are built by consumers, not companies or organizations. Ultimately, the way consumers perceive a brand defines it. It doesn’t matter what we think the brand promises. The only thing that matters is how consumers perceive The American Legion brand — was adapted to make it American • Discuss the importance of Community of Volunteers Serving Veterans, Military, and their Families; and the Sons brand — service and sacrifice of Legionnaires and strengthenService. the four Patriotism.pillars of The Camaraderie American Legion. ; the Auxiliary brand — Brand Expectations A Based on the brand promise, consumers develop expectations for the brand. When they pull theirto honorhard-earned the money out of their pockets to donate or take the time to volunteer and join, they assume their expectations for 1 our brand will be met. It’s about how they experience who we are. Legion Family friendly, adding branding through review of current Brand Persona Rather than asking, “What is a brand?”, a better question might be, “Who is a brand?” Every brand has a persona. Think of the Legion Family brand as a person. What is that person like? What can one expect when interacting with that person? From appearance to personality and everything in between, our brand persona is one that consumers will evaluate and judge before they choose to join, renew membership, volunteer their time, The American Legion Family Branding Game donate their money, or recommend the Legion, ALA, or Sons as the premiere veteran support organizations in their communities. in the Family emblems and company brands. The Brand Elements The American Legion Family brand is represented by the intangible elements described above, as well as tangible elements such as our brand logo, which includes the Legion Family emblems, messaging (slogans, etc.), packaging, and so on. All of these elements must work together consistently to communicate our brand The American Legion Family Branding Game promise, shape brand perceptions, meet brand expectations, and define our brand persona. We must be careful to not confuse our audience with multiple changing themes, slogans, and brand designs so that they have a positive and consistent 3 brand experience year after year. changing the wording and logos • Discover the potential positive

The American Legion Family Branding Game

6 used throughout to be more ADULT MEMBER VERSION and negative consequences of | © The American Legion Family. All rights reserved. 02/2020 21 The American Legion Family Branding Game encompassing. branding. ALA BRANDING GAME NOW The senior member version • Learn about and discuss public LEGION FAMILY FOCUSED includes 22 logos of well-known perception for both members and Originally created as part of a company/organization brands, while those who aren’t familiar with our long-term strategic plan, the ALA the Juniors/Sons version has 22 organization. Branding Game was designed to get logos but with brands that appeal to Visit www.ALAforVeterans.org members thinking about the brands a younger target audience. today to download the documents we know and use or once used on Purposes/objectives of the game: to play. Everyone walks away from a regular basis, why we recognize • Learn more about branding this game as winners!

ALA DECLARATION DESCRIBES WHO WE ARE A Community of Volunteers For decades, the American Legion Auxiliary has followed our Serving Veterans, Military, and their Families mission and vision statements, We are the American Legion Auxiliary. which have helped guide members and volunteers to better serve our We are called to serve. nation’s veterans, military, and their We respect our country and the service of those who defend our freedoms. families. We are still focused on We are loyal to our United States Constitution and to those who protect it. these statements, but recently, ALA We are humbled by the courage of our veterans and their families. National Headquarters has been We are alone, yet we stand together. working to more clearly define We are daughters, brothers and sisters, mothers and fathers. We are family. what our organization is about, We are of every color. We are of every faith. what our members and volunteers We are of every age. do, and why the ALA matters in an effort to attract more volunteers, We are anyone and everyone. members, and donors to the We are common and extraordinary. organization. We are citizens. These brainstorming sessions We live in small towns. have led to the creation of the ALA We live in suburbs. declaration (at right). We live in cities. We encourage our members We work in fields, in factories, warehouses, offices, at home. to share the declaration with We are a community. We help one another. volunteers, prospective members, and donors to help them learn more We love our flag and all that it stands for. about the people who are part of the We are many. We are one. Auxiliary. To view the declaration We are the American Legion Auxiliary. A Community of Volunteers video or download the declaration Serving Veterans, Military, and their Families. flyer, sign, or poster, visit We commit ourselves to the ideal: Service Not Self. www.ALAforVeterans.org.

A REFRESHED NATIONAL AMERICAN LEGION AUXILIARY WEBSITE www.ALAforVeterans.org has undergone various changes over the years to better serve our members, volunteers, donors, and those new to the ALA with crucial information about our worldwide organization. Once again, we have made updates to our online presence to better reflect our mission and what we do. Tell us what you think about the changes! Drop us a line at [email protected].

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ALA MEMBER FONDLY became the first Junior president for with the many wonderful girls who RECALLS ALA GIRLS the unit. She later was chosen as a came from all over the state. STATE EXPERIENCE delegate to Massachusetts ALA Girls Did ALA Girls State impact DECADES LATER State. your adult life, and if so, how? Joyce Patterson Why did you decide to attend Attending ALA Girls State definitely grew up in The ALA Girls State? As a youngster impacted my adult life. It enabled American Legion growing up in an American Legion me to develop my public speaking Family and has Family, I was well aware of ALA Girls skills. I gained confidence to been a member State and hoped one day I would be lead groups and meetings and for nearly 60 able to attend. In 1964, I was thrilled accept officer positions in various years. Her father when I was chosen for the 20th organizations. was a charter Massachusetts ALA Girls State. What advice do you have for Joyce Patterson member and past What do you remember about girls considering attending ALA commander of the the program? I remember the Girls State? This is a once-in-a- Capt. Wm. G. Shoemaker Post 345 morning flag raising, the inspiring lifetime experience. You will hear in Lynn, Mass. Her mother was an speakers, the debates, the party extraordinary speakers, participate active member of the Auxiliary unit. caucuses, writing bills and presenting in many activities, make lifelong When the Juniors program began for final action, challenging friendships, and gain a deeper at Unit 345, Patterson’s parents conversations, running for offices, understanding of how government signed her up immediately, and she and the friendships and camaraderie works.

Tell us about yourself! We’re seeking short videos from all ALA Girls State and ALA Girls Nation alumnae. Submit a video by sharing your memories of the program and why others should attend and how it has influenced your life. Please include the program and year you attended. These videos will be used for marketing purposes. Send to [email protected]. If the file is too large, email it through WeTransfer.com.

50 Auxiliary magazine | November 2020 www.ALAforVeterans.org ALA SCHOLARSHIP RECIPIENTS WHERE ARE THEY NOW? RECEIVING SCHOLARSHIP a difficult family life,” Jefford said. DURING PANDEMIC A ‘VOTE Upon receiving the Auxiliary’s National Scholarships OF CONFIDENCE’ Spirit of Youth Scholarship, Jefford’s Spirit family was happy to have assistance offered by the American of Youth with the exceptional price tag Scholarship that comes with college, and her Legion Auxiliary: recipient grandmother was extremely proud. Children of Warriors National Morgan Jefford However, Jefford shared that in Presidents’ Scholarship has been a a pandemic when so many things member of have been negatively affected, the Fifteen $5,000 the American scholarship meant even more to her. scholarships are Legion “It was just a piece of really good awarded annually Auxiliary news. Someone out there thought I (three per geographic since she was deserved this money and they had division), to direct descendants of born in 2001. faith that I was going to use my veterans who served in the Armed With a great- college education for good and that Forces during eligibility dates Morgan Jefford (right) grandfather I was going to do something. It was for membership in The American with her grandmother, who served in just a really nice vote of confidence,” Janet Jefford. Legion. World War II, Jefford said. and an ALA Past National President When asked what she would Spirit of Youth Scholarship for a grandmother (Janet Jefford, say to those who make ALA Five $5,000 scholarships (one per 2014-2015), her membership was scholarships possible, Jefford geographic division) inevitable. pointed out how important the are awarded each “My grandmother has been scholarships are to young students super involved and got me and to the future of the ALA. year to ALA Junior involved in the ALA. I traveled to “Receiving a scholarship members. a convention with her once and reinforces that idea that you are Non-Traditional Student she has kept [the American Legion going somewhere academically Auxiliary] a constant in my life,” and that you are smart and that Scholarship Jefford said. you have a bright future ahead of Five $2,000 scholarships are Attending ALA National you,” she said. “For the recipients awarded (one per Convention with her grandmother of scholarships, it reminds them to geographic division) was an eye-opening experience for stay active in the organization.” to a member of Jefford. As someone who works very the Legion Family “I just saw all the different types hard in school and believes that a returning to school after a break of people who were involved. It was quality education is vital to one’s in studies. just really cool, because I always impact, Jefford’s favorite quote heard her talk about it, but I didn’t lines up with her philosophy on Junior Member Loyalty know how big it was until I went,” education: Scholarship she said. “Education is the most Ten $2,500 Like her grandmother, Jefford powerful weapon which you can scholarships (two has a passion for service. She use to change the world” - Nelson per geographic has been engaged with her local Mandela. community, started clubs with her Help young students like division) are awarded friends, and participated in service Morgan Jefford change the world by to current college students trips to Guatemala. As she attends supporting their education. Donate who retained their ALA Junior Fordham University, she plans to to ALA national scholarships at membership into adulthood. pursue new service opportunities in www.ALAforVeterans.org/Donate Learn more and start your New York City. or mail a check to ALA National application for an ALA scholarship “Fordham is in the Bronx and Headquarters, 3450 Founders there are other boroughs. I really Road, Indianapolis, IN 46268 at www.ALAforVeterans.org/ want to do something to help kids and put “ALA Scholarships” in the Scholarships. who are less fortunate or come from memo line.

www.ALAforVeterans.org November 2020 | Auxiliary magazine 51 Wise PEOPLE SAID Wisconsin Army National Guard, serving 21 years full-time as an Occupational Health Nurse and earning her way up to the rank of colonel. She also served in the Army Reserves. The Kubiaks are retired now, and they’re still touching the lives of others in positive ways. They volunteer regularly at a medical clinic in an Amish community 43 miles away from their home. Ted and Shirley also help people as dual members of the ALA and The American Legion. The couple belong to Legion Post and ALA Unit 360 in Waunakee, Wis. This year, Ted became the SERVING TOGETHER : Ted and Shirley Kubiak, dual members of The American first man to serve as president of Legion and American Legion Auxiliary, belong to Post and Unit 360 in Waunakee, Unit 360. Shirley is serving as unit Wis. (photo: Roberta Baumann/Waunakee Tribune). secretary. The Kubiaks value their Helping others has been a 20-plus year career as a physician dual memberships in the ALA and way of life for American Legion assistant, including some work in the Legion. Auxiliary members Ted and Shirley occupational medicine. Shirley “Our organizations are tied to Kubiak, even before the couple met became a nurse — a profession something I believe in: supporting our and married. she felt drawn to after time spent veterans,” Ted said. “I joined ALA Ted was a medic in the U.S. caring for her grandmother, who to honor my wife’s military service. Air Force. He followed that with a was blind. Shirley joined the And, maybe more men will join the

to give back. In our case, it’s an impression; check twice. I got that from TED AND SHIRLEY enjoyable responsibility. my dad. KUBIAK Shirley: It’s not just even my Shirley: A military general said to Why is helping veterans, military career and what I’ve done. me, ‘You always have to be ready for military, and their families a I think I’ve always felt that lifelong your next career or promotion. Always lifelong commitment? commitment, and part of it had to do make sure you’re ready for it.’ That has Ted: I have this sense that I’m with being in the nursing field, too. always stayed with me. supposed to do that. Maybe it’s It’s wanting to help people. Knowing What was the biggest obstacle because of basic training or how I what our soldiers have been doing in you’ve been faced with, and how did was brought up. I was brought up the wars, and what they go through you overcome it? very much an American. As a kid, I when coming back home, makes me Ted: Getting rid of habits. One, I said the Pledge of Allegiance, and my want to help them more. And we do quit smoking. And two, I quit drinking dad told me how to properly handle all we can. In fact, [Legionnaires] alcohol. It was 1978 when I quit the U.S. flag. He was proud of his have helped veterans move back into smoking. Stopping drinking, yeah, service. I joined the service. I was the community and get settled. We that was pretty tough. I have since proud to do so. I was happy to give always say, ‘veterans helping veterans.’ learned that I don’t need alcohol; my back. I had the opportunity to serve What is the best advice you’ve brain works better without it. It’s not an our nation. I had the G.I. Bill and received, and from whom? obstacle I’ve overcome; it’s an obstacle all of these benefits. Given all that I Ted: You always check twice. I’m overcoming. I’m not looking for had, I felt that there’s a responsibility Maybe not go with your first applause. It’s just one of the paths I’ve

Membership eligibility explained! Women and men, visit www.ALAforVeterans.org/join to learn more about how you can join the American Legion Auxiliary’s community of volunteers serving veterans, military, and their families.

52 Auxiliary magazine | November 2020 www.ALAforVeterans.org American Legion Auxiliary once Shirley’s military service and they realize that male spouses because she is a Legionnaire. Ted of military veterans can be ALA had already been a Legionnaire, ALA ACADEMY LIVE members. The ALA is for all people qualifying for Legion membership who meet eligibility requirements through his military service. He is and who are proud of their spouses’ a Paid Up For Life member of the Looking service or the military service of Legion. other relatives.” In August 2019, American to Learn Shirley appreciates the Legion Auxiliary membership teamwork she sees between the was extended to male spouses How to Lead Legion and the Auxiliary: “It’s the of veterans, living or deceased, Legion Family working together whose military service makes them ALA to do things for our community, eligible to become Legionnaires. for our veterans, and a variety of If the veteran spouse is living, he Juniors? other positive things. After being or she must be a Legion member Check out this new in the Legion, and seeing all that in order for the spouse to join Junior Leader Training the Auxiliary does, I realized the ALA. A complete listing of webinar for adult ALA how grateful I am for the ALA’s eligibility requirements for ALA leaders. You’ll learn: help with Legion members on membership can be found at www. community programs and projects.” ALAforVeterans.org. • How to make Junior Shirley’s military service The Kubiaks share some of the meetings more fun and qualifies her for Legion wisdom they’ve acquired, and the mission-focused membership. Her military service, motivation that sustains them • How to build Junior along with her Legion membership, as individuals, as a couple, as makes her eligible to join the military veterans, and as proud recruiting tools Auxiliary. Her husband is eligible members of The American Legion • How Juniors can be for ALA membership through Family. involved in being active members taken in life. Maybe someone else Ted: Tragedy can occur at any time. of The American reading this will see he or she can Enjoy life. Don’t be afraid of death. Legion Family stop, too. Why let fear stop you from enjoying? Shirley: My biggest obstacle Keep going. You just don’t know what’s Start today by going was getting a divorce from my first coming down the pike. But I just can’t to www.ALAforVeterans. husband. I was always taught that see being a quivering mass in a corner org/ala-academy when we get married, it’s for a lifetime. just because I’m afraid. You made your bed; you sleep in it. Shirley: Growing up, my mom When I had problems with my first always told me, ‘You can do what husband, it was very, very difficult. you want to do. And don’t say, I I had two children. And I thought can’t do this. Just try it and see what many times, earlier in our marriage, happens.’ I was in grammar school to maybe end it [her marriage]. But I having problems with schoolwork. I was thinking that I couldn’t do this by struggled with stuff. But I came home myself. I had two children, and they and worked on it. The same thing needed a family. with nursing. I always had to take my But when it really came down to notes, come home, rewrite them, and it, I realized how bad it was and that reread them again. That’s how I keep I had to get out of that relationship. things straight. I was in my 40s before That was the biggest hurdle I’ve ever I realized that I’m dyslexic. My mom had to jump. And I was married for was right. You can do whatever you almost 20 years to my first husband. want to do if you put your mind to What is the biggest life lesson you it. And I say, if you’re helping others learned, and when did you learn it? while doing it, even better. The value of being an American Legion Your Auxiliary Auxiliary member is growing! You bring untold value to the Auxiliary and America’s Member Bene ts: veterans through your service to our mission. To show our appreciation, we bring valuable benefits to you! Your membership brings you access to a wide array of There’s More discounts, products, and services. • Insurance: Accident and Long-Term Care Plans In It For You! • Healthcare: Hearing, Dental, and Prescription Discounts • Home and Moving Services • Travel: Hotel Discounts • Entertainment: Discounts for Movie Tickets, Theme Parks, Restaurants, and More! To learn more, visit our member benefits page at www.ALAforVeterans.org/Resources/ Member-Benefits and start saving today!

F A Y M Everyone Wins in e American Legion Family Branding Game ih hi eciing and ineracie hreerond game

Last Updated 05/2020 BUILDING BRAND LOYALTY: THE AMERICAN LEGION FAMILY Legion Family memer ill comare and dic HOW-TO SHEET A brand is a product or service publicly distinguished from other products and services so that it can be easily BRANDING GAME communicated and marketed. Put simply, the American Legion Auxiliary and The American Legion Family brands are what come to mind when a prospective member, volunteer, or donor hears our organizations’ names. The brand is everything the public thinks it knows about what our organizations offer — both factual and The American Legion Family rand and challenge THE AMERICAN LEGION FAMILY BRANDING GAME HOW-TO SHEET emotional. Last Updated 05/2020 Purpose/Objective: A brand name is assigned to a distinctive product, service, or concept. The American Legion Family brand 1. LearnLearn more more about about branding branding and and how how it itapplies applies to to the the American American Legion Legion Auxiliary Auxiliary name exists objectively; people can see it. and TThehe American Legion Family. 2. DiscussDiscuss the the importance importance of of branding branding through through review of current company brands. Branding is the process of creating and disseminating the brand name. Branding can be applied to our entire each oher o care or and romoe or rand ih 3. DiscoverDiscover the the potential potential positive positive and and negative neg consequences of branding. corporate identity, The American Legion Family, as well as to individual product and service names, such as 4. LearnLearn about about and and discuss discuss public public perception perception for both members and those who aren’t ALA Girls State and Legion Boys State programs. familiar with our organizationorganization. Brand Promise THE AMERICAN LEGIONFOR FAMILYPRESENTERPRESENTERS BRANDING GAME SCRIPT At its core, a brand is a promise to consumers, or in our case, members and the public. What will our members andout, receive when they volunteer, join, or donate under the brand? What will they experience? How do we interact a ne aarene o ho oher ee Preparation: Print either of the two pprovided logo files (one version for adult members, one for with our local community? • Building Brand Loyaltythe audience h will see Juniors/SonsJuniors of The American Legion) on 8.5x11” paper in color. These images could and that handouts (one versionBranding for Game adult Brand Perceptions Building Brand Loyalty Legion Family also be presented onAfter screen two via presenters a tablet Tor hegive projectorAmerican a branding to reduce overview printing using costs. the Building Brand Loyalty handout, Brands are built by consumers, not companies or organizations. Ultimately, the way consumers perceive either of the two provided • Print either of the twopresenters provided explain .The American Legion Family Branding Game and that the audience will seea brand defines it. It doesn’t matter what we think the brand promises. The only thing that matters is how members, one for Juniors/Sons):Juniors2222 differentdifferent brands. brandsone per attendee with branding information on one side consumers perceive The American Legion brand — Service. Patriotism. Camaraderie and lined worksheet on the other. Community of Volunteers Serving Veterans, Military, and their Families; and the Sons; brandthe Auxiliary — brand — 1. Welcome, everyone! Thanks for attending today’s meeting! We’re going to play A • Review branding script with presenter. service and sacrifice of Legionnaires and strengthen the four pillars of The American Legion. to honor the The American Legion Family Branding Game The American Legion Family Branding Game today! Weyou hope thinking you’ll abouthave some the brands fun! you you and andBrand Expectations Audience: 2. By the end of this three-roundwww.ALAforVeterans.org game, the goal is to get you thinking about the brands Basedyou on the brand promise, consumers develop expectations for the brand. When they pull their hard-earned Two versions of the branding game (oneknow version and use, for oradult once members,. used, on onea regular for Juniors/Sons) basis, why you are recognize for and promote them, and the how brand youmoney with out of their pockets to donate or take the time to volunteer and join, they assume their expectations for www.Legion.org available on the American LegionLeg Auxiliaryfeel about national them. website We will at then compare and discuss our American Legion Auxiliary andour brand will be met. It’s about how they experience who we are. The American Legion national websiteAmerican at Legion Family brand and challenge you to care for and promote the brand with oecie Brand Persona a new awareness of how others see the ALA and Legion Family as an organization.Rather than asking, “What is a brand?”, a better question might be, “Who is a brand?” Every brand has a Adult members: Everyone walks away from this game as winners!handout that we just reviewed with you, IncludesIncludes 22 logos of well-known company/organization brands. persona. Think of the Legion Family brand as a person. What is that person like? What can one expect when • Building Brand Loyalty interacting with that person? From appearance to personality and everything in between, our brand persona is • Includes a handout for adult3. On members. the back side of your one that consumers will evaluate and judge before they choose to join, renew membership, volunteer their time, ★ there are 22 spaces indicated for each brand name. There are also 22 correspondingdonate their money, or recommend the Legion, ALA, or Sons as the premiere veteran support organizations in members: Junior/Sons/Sons members: spaces to share your awareness of and feelings for each brand – what you think thetheir communities. Learn more about branding and how it • IIncludesncludes 22 logos of brands thatbrand appeal stands to afor younger or what target it means audience. to you. The Brand Elements • Includes a handout for Junior/Sons members. The American Legion Family brand is represented by the intangible elements described above, as well as 4. We will quickly take turns sharing images of famous brand logos or other iconic symbols,tangible elements such as our brand logo, which includes the Legion Family emblems, messaging (slogans, and we’ll ask you to write down the name of the company or organization. PLEASE do Time aallottedllotted for presentation: etc.), packaging, and so on. All of these elements must work together consistently to communicate our brand The game should take a minimum ofnot 45 yell minutes out the with names, up to oneand hour,please depending don’t share on youraudience answers with those besidepromise, you. shape brand perceptions, meet brand expectations, and define our brand persona. We must be careful alies to The American Legion Family. discussion and interaction. to not confuse our audience with multiple changing themes, slogans, and brand designs so that they have a 5. After we get through the 22 logos, we will go back in the same order and ask you to jot , review the handout Building Brand positive and consistent brand experience year after year. starting the down what the brand means to you. AGAIN: Please don’t shout your answers – just Before starting the game: quickly write them down. The American Legion Family Branding Game Script 1 ★ Using with the audience. This will establish the importance of brandingbranding, the intent of the Loyalty 6. And don’t get hung up on your answers. We want to know what first pops into your mind Discuss the imortance of branding , presentationpresentation, and establish a baselinewhen of terminology you think ofand that general brand. knowledge Your perception about brandof that brand may be positive, or it may be ADULT MEMBER VERSION names and branding before beginningnegative. the game. Some brands may be new; others may be old. | © The American Legion Family. All rights reserved. 02/2020

Presenting the game: 7.The In American the third Legion round, Family Branding as a Gamegroup, we will share answersBranding to the brand names and what each The game will be played in a series ofcompany three rounds. would Roundslike for you 1 and to 2associate should move with orswiftly, think about their brand. In this round, we through review of comany brands. encouraging users to write down firstwant thoughts to hear without what yourdiscussion. thoughts Audience are about interaction each brandbrand. is It’s OK to shout your answers in encouraged in Round 3, as discussionthis on round! impression and brand occurs. Using the Script, review the introduction of the game with the audience. Gameame Script The American Legion Family Branding Game

8. Now,Now, let’s let’s play play the the game! game! www.ALAforVeterans.org ★ s.) 3 | American Legion Auxiliary National Headquarters, which is |McDonald www.Legion.org9. I’mI’m going going to to start start by by giving giving an an example exampl of a famous brand icon – we’ll call it the king of Discover the otential ositive and negative under (Now show the first logo number one The American Legion National Headquarters | fast food. (Now show the first logo, which is McDonald’s.) ndout and continue to go through 10. YouYou cancan writewrite thethe answersanswers toto thethe brandbrand namename onon lineline number one under “Brand Name.” (Point to the back of the Building Brand Loyalty handout and continue to go through all 22 logos). conseuences of branding. 6

quarters www.ALAforVeterans.org American Legion Auxiliary National Head The American Legion Family Branding Game ★ | American Legion Auxiliary National Headquarters | www.Legion.org Learn about and discuss ublic ercetion The American Legion National Headquarters |

The American Legion Family Branding Game 21 for both members and those who aren’t familiar with our organiations.

54 Auxiliary magazine | November 2020 www.ALAforVeterans.org AMERICAN LEGION FAMILY news their parties to agree on a platform. The filmmakers not only captured the basics of the program, they captured the emotions of the statesmen and how the experience affected their view of politics and the importance of being civically involved. One-on-one interviews in the film allow viewers to become invested in their stories. It sheds a light on the decisions they made and why they (Photo: A24 and AppleTV+) sometimes told voters what they AN AWARD-WINNING Amanda McBaine envisioned wanted to hear, instead of their true DOCUMENTARY this project would reveal political opinion. TAKES VIEWERS INSIDE viewpoints of teenagers. They were Boys State is getting noticed. The BOYS STATE interested in discovering how young film won the Grand Jury Prize for In 2018, a film crew set out to people from different political documentary at the 2020 Sundance get an inside look at The American backgrounds come together and Film Festival. Following the festival, Legion’s Texas Boys State at the engage over political issues. Apple and A24 bought the rights to University of Texas. The result — During the week of Boys State, the documentary for a reported $12 an award-winning documentary the crew followed four of the million. appropriately named Boys State. statesmen as they campaigned for Boys State is available to stream on Filmmakers Jesse Moss and elected positions and worked to get AppleTV+.

AMERICAN LEGION FAMILY be found at www.ALAforVeterans. challenged to cover 100 miles MEMBERS PROVIDE AID org. through Veterans Day by walking, IN THEIR COMMUNITIES Meanwhile, efforts continue in running, or any other way they American Legion Family pandemic relief. American Legion would enjoy. Some achieved the 100 members continue to unselfishly posts continue to host blood drives, miles on their own, while some post come to the aid of others during the provide drive-through meals, provide homes hosted events. pandemic and natural disasters such personal protective equipment, and In addition to raising money for as Hurricane Laura. more. the Legion’s Veterans and Children In August, Hurricane Laura The American Legion has also Foundation, Legion Family members made landfall in Cameron, La., been helping veterans and their have shared stories about how it has leaving a path of destruction in families with virtual events such as helped them step up their fitness Louisiana and Texas. Legion posts online career fairs and VA benefits routine. For others, it made them across the South immediately assistance. realize they can still do something to took action to help those in need. help during the pandemic. Posts began collecting water, food, 100 MILES FOR HOPE Cindy Boehnlein of ALA Unit cleaning supplies, personal hygiene RAISES NEEDED FUNDS 421 in the Department of Ohio is items, and more. Several posts American Legion National taking the challenge beyond the 100 decided to deliver the supplies to Commander Bill Oxford kicked off miles. Boehnlein plans to go over those areas in the most need. his 100 Miles for Hope campaign 500 miles and continue fundraising. Financial help is available in August to benefit the Legion’s The additional funds will not only for victims of natural disasters. Veterans and support the Veterans and Children The American Legion’s National Children Foundation, but she plans to donate Emergency Fund (NEF) is available Foundation. 50% to the Auxiliary Emergency to help American Legion members American Fund. and posts, and Sons of The Legion The American Legion Veterans American Legion members, who Auxiliary and Children Foundation provides have been impacted. To apply, go to National President Nicole Clapp financial assistance for disabled www.Legion.org. and Sons of The American Legion veterans, military families, and young Auxiliary members can also Commander Clint Bolt joined the people who lost parents in service to get help through the Auxiliary campaign. our nation. Emergency Fund. Information can Legion Family members were For more, visit www.Legion.org. www.ALAforVeterans.org November 2020 | Auxiliary magazine 55 MISSION matters CONTINUING TO SERVE Units get creative working mission during pandemic

not knowing what was going on, could Although the COVID-19 pandemic has changed the way American have felt abandoned, lonely, or confused. Legion Auxiliary units have operated in our communities across the Many members pulled together to country and world, it has not stopped the mission from continuing — it create parades for those in nursing has simply required us to adapt. Units have come up with creative ways homes so they knew they hadn’t been to persevere with mission-focused activities, all while maintaining social forgotten. From walking by to driving distancing and wearing masks. by, to handmade signs held up outside There are many activities members can do without attending residents’ windows, ALA members meetings or working in-person events. We encourage you to borrow helped give positive vibes to those in these ideas and keep making a difference! nursing homes. • Unit 164 in Spearfish, S.D., had Idea No. 1: Stock food pantries protection from the virus. Junior members use homemade signs Always eager • Unit 135 in Sabattus, Maine, outside the windows of residents at the to lend a helping donated 100 cloth face masks each Spearfish Canyon Healthcare Center hand, members to two of their veterans homes. to help cheer them up during the assisted in recent Additionally, the unit has a member pandemic. months by physically who started making masks when the stocking food pantry pandemic began and left them at a Idea No. 5: Provide meals shelves, purchasing needed items, few businesses in town at no charge. An activity that and collecting donations from their She has made over 6,000 masks that was done even before communities. were given out in the community. the pandemic, units • Unit 227 in East Moline, Ill., gave across the country $300 to its local food bank. Idea No. 3: Attend/host continued to make • Unit 397 in Monterey Park, blood drives meals for people in Calif., has been running a food bank Members their communities. Through this simple based on household or individual stepped up during act, members met the basic needs of dietary needs and has delivered items. the crisis for those hundreds through a Service Not Self • Unit 521 in Pasadena, Texas, in need of blood mindset. gathered and donated 10 bags of food donations. In • Unit 524 in Ocean City, N.J., for the city’s food drive to help stock fact, this was an provided meals for the homebound, the pantries. American Legion Family affair for elderly veterans, hospital workers, some communities that attended firefighters, police, and EMTs. Idea No. 2: Help medical and/or hosted blood drives after centers/community members seeing the need. Idea No. 6: Make phone calls with needed supplies • Unit 360 in Weatherly, Pa., to fellow members As COVID-19 sponsored a blood drive in its Sometimes, all hit across the nation, community. someone needs is a members stepped simple phone call to up to help medical Idea No. 4: Hold “parades” let them know you’re centers with supplies, for residents in nursing homes thinking of them, namely sewing to uplift spirits especially during a masks to better protect frontline For those in pandemic when many have missed that workers against the pandemic. From nursing homes, social, in-person interaction. Members Junior to senior members, many COVID has across the country took time to make sewed or otherwise made masks to been especially phone calls for a health and well-being add that extra layer of protection in hard with many check on each other, as well as offering addition to health care workers’ N95 enforcing a zero- to help with running errands as needed. and surgical masks. Units also made visitor policy for months, leaving • Unit 5 in Tampa, Fla., sent masks for veterans homes and for residents without a personal, physical “thinking of you” cards and did Buddy their communities, ensuring access to connection with loved ones. Some, Checks on members.

56 Auxiliary magazine | November 2020 www.ALAforVeterans.org American Legion Auxiliary social media Visit our social media at www.ALAforVeterans.org/social-media

JOIN ALA NATIONAL FACEBOOK GROUPS TO CONNECT WITH MEMBERS Are you looking for new ideas membership group. If you need If you are interested in joining to serve the American Legion ideas on distributing poppies, go to any of these ALA groups, visit @ Auxiliary mission? Do you have the ALA poppy group. ALAforVeterans on Facebook and questions about a particular Most of these groups are private, click the “Groups” tab. You can also program? Do you want to learn meaning only members of the group use the search function and enter more about all things ALA? can see posts, and only members the group name you want to join. Find the answers you need via of the group can see who else is a Select the group, and request to ALA national Facebook groups. member. Posts are not shareable join. Be sure to answer the required American Legion Auxiliary National from private groups, allowing questions upon requesting to join, Headquarters has 16 Facebook members to feel comfortable making it easier for administrators groups dedicated to programs, communicating with each other to verify that you’re a member. offering an opportunity to interact without fear of the content being with fellow members, as well as shared to other accounts. ALA National national committee chairmen and Important reminder about ALA Facebook Groups members. You can ask questions in national Facebook groups: To keep AEF, American Legion Auxiliary these groups, get and give advice, these forums as useful as possible, Emergency Fund and see what others are doing to members should post only content serve the ALA’s mission. that is relevant to the program or ALA Children & Youth For example, if you’re looking for group they’re posting in. If the ALA Community Service ideas on how to recruit members or content is about Americanism, post ALA Education Program need explanations on membership only in the Americanism group, not ALA Girls State Leaders eligibility, check out the ALA the AEF group. ALA Leadership Program ALA Legislative ALA National Security ALA Public Relations American Legion Auxiliary 100th Anniversary Celebration American Legion Auxiliary Americanism Program American Legion Auxiliary Chaplains American Legion Auxiliary Historians American Legion Auxiliary National Membership Group American Legion Auxiliary Poppy Program American Legion Auxiliary Veterans Affairs & Rehabilitation (VA&R)

Auxiliary’s Crossword answers from page 22 ACROSS DOWN 4. Cake 1. Cards 7. Ageless 2. Festive 9. Icing 3. Belated 10. Candles 5. Event 11. Happy 6. Balloon 13. Invite 8. Sparkling 14. Wiser 12. Presents

Spread the word about the work your unit is doing. Share pictures on social media and tag us @ALAforVeterans and use #AmericanLegionAuxiliary. www.ALAforVeterans.org November 2020 | Auxiliary magazine 57 THE LAST word

“An enthusiastic heart finds opportunities everywhere.”

— Paulo Coelho, Brazilian author

It all started when a young woman with a baby outside a grocery store needed food and diapers. ALA members Carol Pirone-Udell and Marcia Silva of Unit 347 in Lady Lake, Fla., were shopping when they saw the woman and purchased some items for her. This got Carol wondering how many people must be without work because of the coronavirus, and thus efforts for a food drive began. The post Family, after receiving donations from 155 vehicles via drive-through donation dropoffs at the post, then came together in a superhuman effort — they provided an estimated 8½ tons of food worth over $42,000, as well as over $4,000 in cash and gift cards, all for three food banks in the area.

Above: A massive amount of food and supplies was sorted within a day for the food drive, thanks to 34 volunteers from The American Legion, Auxiliary, Sons, and Riders at Post 347.

58 Auxiliary magazine | November 2020 www.ALAforVeterans.org #GivingTuesday | December 1, 2020 Because of #GivingTuesday, hundreds of veterans gather each year to display their artistic talents, helping them heal from physical and emotional wounds acquired during their service. Because of #GivingTuesday, thousands of young women have been empowered to use their voice for good. Because of #GivingTuesday, servicemembers across the nation have been provided with the resources they need to build a better life. Imagine what will happen this year — because of #GivingTuesday.

Join us December 1 to support our nation’s heroes. Donate today at www.ALAFoundation.org/GivingTuesday, or mail a check to the ALA Foundation at 3450 Founders Road, Indianapolis, IN 46268, or call (317) 569-4500 to learn more.

The American Legion Axiliary Fondation is a 0c plic charity that spports the American Legion Axiliary. All gits to the Fondation are taxdedctile as alloed y the United States Tax ode and U.S. Internal Revene Service. nrin r iin f erice ndre © American Legion Axiliary National eadarters. All rights reserved. 0/2020 Nonproﬁ t Org. U.S. Postage Paid Bolingbrook, IL Permit No. 2046

American Legion Auxiliary ational Headquarters Founders Road, ndianapolis, A ommunity of Volunteers erving Veterans ilitary and teir amilies

Our dues matter even more today

We know the pandemic may keep us from our usual in-person mission outreach activities. But in these times of extreme change and adaptation, our membership dues matter most. They keep our American Legion Auxiliary going strong, and most importantly: that continuity of support our veterans, military, and their families need from us. We shouldn’t back down or take a break because of COVID-19. Instead, let’s become even more focused on our mission and those we serve. Renew your American Legion Auxiliary membership at www.ALAforVeterans.org or call us at (317) 569-4570.