THE START-UP PROGRAMME

19–20 June 2017. Cannes, France lionsinnovation.com The fast-track to the future

You know that being an entrepreneur is not for the faint-hearted. Creative bravery comes as standard in successful start-ups. Every decision is a risk. Connections are key.

That’s why more and more start-ups like yours are finding customers, investors and partners at Lions Innovation. A melting pot of powerful creative people from all walks of life, each looking for the next big thing.

The opportunities are endless. The question is, will you be there to seize them?

2 The Start-Up Experience

Why be a part of it? 1. Revenue 3. Advice and ideas 5. Exposure

Cannes Lions International Festival Cannes Lions is all about what’s You get access to a bespoke Everyone who is anyone really is of Creativity is fuelled by ideas, and new and what’s next. Major clients start-ups-only content programme there. It is the highlight of the creative by the people who have those ideas. and media agencies come looking featuring people who’ve ‘been there communications industry’s calendar – People come to Cannes hoping to for ground breaking technology that and done that’. Plus, you get access and you can put your business and discover the next big start-up story. will give them a competitive edge. to all the talks at Lions Innovation – your product right at the very heart of it. Here’s what the programme gives you: that’s three stages and hundreds of 2. Partnerships experts to listen to and network with.

With over 15,000 people representing 4. Introductions major global brands, creative agencies, technology giants and media owners As well as access to the legendary from across the world, the Festival has Opening Gala, two beach bars and become a hub of relationship building a handy networking app, you’ll be and deal-making. invited to a curated series of networking roundtables with the people and companies you want to do business with.

3

People you can meet…

Companies* Abbott Burberry Ebay Intermarché Red Bull Turkcell Accenture Burger King EE Orange Japan Tabacco Mohr Davidow Reebok UBS Accor Hotels Buzzfeed T-Mobile Javelin Venture Partners ventures Renault UEFA Adobe B&G Ventures Emirates Johnson & Johnson Mondelez Rhodan Ventures Unicredit Air France CBS Interactive Estee Lauder JPMorgan Asset NBCUniversal Rolex Unilever Airbnb Chanel Companies Management Nestlé Royal Mail Unilever Ventures Allianz Global Investors Cisco Ferrero Kate Spade New York Netflix Salesforce Verizon Citi Fiat Kia Motors Netto Samsung Virool American Apparel CNN International Finstar Kraft Foods New Look SC Johnson Visa American Express Coca-Cola Flipboard La Poste New-Pharm Shell Vodafone Apple Coop Founders Forum Lacoste Nike Sky Airline Volvo AT&T Corbis Fox Networks Lego Nissan Europe Skype/Microsoft Walmart.com Audi Costa Coffee GE Levi Strauss & Co Nokia Smart Energy Wella Automobiles Citroen Coty Getty Images Lexus Nordstrom Product Snapchat Wer Ventures Avon Cosmetics Danone GlaxoSmithKline LinkedIn Group Softbank Robotics Western Union Bacardi Dell Goldman Sachs Liz Earle Beauty Northstar corp. Xero Bank Of America Deloitte Google L’Occitane en Provence O2 Uk Sony Corporation Yahoo Merrill Lynch Dentsu Ventures Heineken Logitech Oracle Spotify Bank Of Montreal Deutsche Bank Hertz L’Oréal P&G Taco Bell Barilla Deutsche Telekom Hewlett-Packard Luxottica Paddy Power Betfair Target Bayer Consumer Diageo Company Marks & Spencer Panasonic Corporation Telecom Italia Health Direct Line Group Hitachi Mars Pandora Terra Beko Dolby HSBC Mattel Paramount Pictures Tesco Bel Uk Domino’s Pizza Huawei Maven Pepsico The Hershey Company BMW Dr Pepper Snapple IBM Mccain Foods Peugeot The National Lottery BNP Paribas Group Ikea Mcdonalds Philips T-Mobile Booking.com Dykon ING Bank Mediamarkt Pizza Hut Toms British American E! Entertainment Intel Mercedes-Benz Primark Topshop Tobacco Television Interflora Metro PWC Toyota Motor 4 *Companies who attended Cannes Lions & Lions Innovation in 2016 ‘ We had unprecedented access to some of the world’s leading creative experts, media buyers, unicorn CEOs and more. If you’re anything from an early stage start-up to a rapidly scaling company – you will get value out of this event.

Chris Ostoich’ Co-founder, LISNR 5 Three ways you can get involved: 1. The Start-up Programme The Start-up Programme is the place for promising new businesses to find exposure, mentoring, networking and learning opportunities. Limited to 100 selected start-ups.

2. R/GA Start-up Academy Created in partnership with R/GA, this four-day marketing bootcamp helps 15 hand-picked, promising start-ups to sharpen their brand identity, focus their business plans and market themselves effectively.

3. Innovation Lions The Lion is the most coveted award in the advertising world. Winning one validates your start-up in the eyes of thousands of brands and agencies and opens up all kinds of 6 doors. The Start-up Programme: What is it? We’ve created The Discovery Zone in the heart of Palais II, Lions Innovation’s main venue, as a hub for start-ups.

For two days, you can showcase your product and meet prospects and partners in the ideas and networking hub of the event. At the Discovery Zone, along with 100 other start-ups, you become one of the main attractions.

What you get: - Lions Innovation delegate pass, worth €1695 - Access to The Discovery Zone, where you can demo your product - Exclusive mentoring from industry experts - One-to-one facilitated meeting service - Listing in the Cannes Lions networking app - Your logo on the Lions Innovation website 7 When? 19–20 June

How much? €795 + TVS per person

How does it work? 1. Apply online here: canneslions.com/festival/get-involved/start-ups 2. We’ll check you’re eligible and get in touch to confirm 3. Register for your passes using the unique link that we’ll send you 4. Send us your logo so we can start promoting you straight away 5. Start networking!

8 R/GA Start-up Academy

Having a great idea is only the first step. The R/GA Academy, run by the pioneering digital agency, is designed to ensure the very best start-ups have the best chance of making it – by building business plans, brand identity, positioning and a go-to-market approach.

In one-to-one sessions in partnership with pioneering digital agency R/GA, participants unpick and re-focus their marketing strategy with workshops led by a host of senior marketers.

They will leave with a newly honed business plan, the skills they need to market themselves most effectively and a focused brand identity that will propel their business.

Apply now! Only five spaces remain. 9 When? 17-24 June 2017

The programme This four-day marketing bootcamp matches 15 start-ups with industry experts to sharpen their brand identity, focus business plans and help them to resonate with global brands and marketing leaders.

Past speakers have included:

• Bob Greenberg – Chairman and CEO, R/GA • Sean Rad – CEO and founder, Tinder • Michael Roth – CEO and Chairman, Interpublic Group • Yossi Vardi – Investor and entrepreneur • David Shing – Digital Prophet, AOL

Two founders/team members from the selected start-ups will receive accommodation from 17 - 24 June and full week passes to Cannes Lions International Festival of Creativity. You can apply on: canneslions.com/festival/lions- innovation/start-up-academy 10 ‘ “We’ve been to many workshops for start-ups but R/GA and Lions Innovation took it to a whole new level. Four days of great mentoring, awesome people and lots of fun!” ’ Elif Turan Chief Financial Officer, Ingenious

11 Enter the Innovation Lions

The Innovation Lions honour ground breaking technology and problem solving. Standalone technological solutions including tools, products, models, platforms and other forms of ad tech will also be recognised, as well as creative campaigns utilising new tech. Watch the video from the Grand Prix 2015 winners what3words and find out how winning the Lion helped them to accelerate the growth and get in front of new clients: https://youtu.be/_qPqLcN301o

Enter at: www.canneslions.com/awards/the-lions/innovation

12 Questions? Get in touch

Start-up Programme Manager Gosia Furmanik [email protected] +44 203 033 4134

Innovation Lion Awards Orla Kinsella [email protected] +44 203 033 4082

Global Head of Innovation Rob Dembitz [email protected] +44 203 033 4038 13 lionsinnovation.com