AMERICAN GROWN | SUPERIOR | RARE | AUTHENTIC MAY 2021 In This Edition

PAGE 1 Brooks Brothers & Fila ------PAGE 2 The Art of Luxury Bedding by Mascioni Standard Textile Home Brooks® Receives Best Bedding Award From Good Housekeeping ------Brothers PAGE 3 All Natural Luxury: & FILA Napapijri’s Supima Ease Collection offer a Fresh Spring into Summer with Madewell Take on ------Sportswear PAGE 4 April Licensing Update

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eep rooted in history, Brooks Brothers and FILA have come together for a limited edition collection of refined sportswear. Blending Brooks Brothers’ classic American-style with FILA’s tennis inspired pedigree, these two iconic brands have created a must-have collection for men and women featuring everything from vests to pants and everything in-between. DThe Brooks Brothers Fila collaboration is a mix of performance and tailored using pre- mium fabrics including American-grown Supima . The collection celebrates each brand’s heritage, using a white, navy and red color palette that carries throughout the collection along with co-branded FILA Brooks Brothers Fleece logo proudly showcased throughout the collection.

The Brooks Brothers x FILA Icon Polo Featuring a two-button packet and slim fit, this pique polo is sure to keep you cool and comfort- 1710 W Ranch Road, Ste. 205 able all day long. Whether you’re heading to the court to practice your backhand or just cruising Tempe, AZ 85284-3600 around town with your friends, you’ll do it in style with the Icon Polo. Crafted with 100% Supima 602-792-6002 cotton, the extra-long staple fibers make for a luxuriously soft-hand and an incredibly strong fabric [email protected] | www.SUPIMA.COM that will keep up with your active lifestyle. FOR SUBSCRIPTIONS, Shop the Icon Polo and the full Brooks Brothers x FILA collection at www.brooksbrothers.com COMMENTS & REQUESTS: [email protected] The Art of Luxury Bedding By Mascioni

ooted in a tradition of true Italian craftsmanship, the in Conde Nast Traveler, Mascioni’s Elba Bedding collection is the linen Mascioni brand has become the most exclusive name of choice for Napa Valley’s Poetry Inn. “Our choice was handcrafted in luxury linens. Created and curated by a team of Italian linens that mirror the warm, relaxed, yet refined ambiance we designers and artisans in Cuvio , the Mascioni endeavor our guests to enjoy,” Poetry Inn’s innkeeper, Adriana Regan, brand is committed to a level of artisanship that de- tells CN Traveler. Rmands using the finest fabrics in the market. So, it’s no surprise that the And now you can bring that same experience to your bed. The Ebla Mascioni Hotel Collection takes no shortcuts with its use of premium, bedding collection is woven and tailored in Italy using 100% Supima American-grown Supima cotton. Supima’s extra-long staple fiber is cotton. Mascioni’s 300-thread count sateen linen bedding is the pin- known around the world for its incredible soft-hand, which is key when nacle of luxury and considered to be the most desired bedding in the it comes to crafting premium bedding. Mascioni Hotel Collection. Update your linen closet with these premium From to , The Mascioni Hotel Collection is used by sheets and sleep like a queen. some of the most exclusive hotels around the country. Recently featured Shop: mascionihotelcollection.com/products/elba-bedding-collection

Standard Textile Home Receives Best Bedding Award From Good Housekeeping

ince its inception over 136 years ago, the Good House- including Standard Textile Home’s Percale Sheet Set. Recognized for keeping seal has been the standard bearer for excel- its premium strength, softness, and color retention, Standard Textile’s lence and innovation and for the past twelve years Percale Sheet Set is woven with premium SUPIMA® cotton fibers that their awards program has followed . So when one are inherently softer, more luxurious, and twice as strong as regular of our brand partners wins an award for the 2021 Best cotton and the tight, flat weave helps to create a crisp, cool sleep SBedding category, we can’t help but relish in their success. experience. Available in solid white, slate, aurora and more fashion The team of scientists and home editors from the Good Housekeep- driven stripes, Standard Textile Home’s Percale Sheet Set includes ing Institute’s Textile Lab reviewed hundreds of mattresses, sheets, one flat, one fitted and 2 pillowcases with envelope closures. Elevate pillows using specialized lab equipment and feedback from over 100 your sleeping experience with these award-winning sheets. sleep testers collecting close to 10,000 data points. On May 17, Good Shop: standardtextilehome.com/collections/sheets/products/per- Housekeeping announced 48 winners in their respective categories cale-sheet-set v PAGE TWO Weekly Expor t All Natural Summary

Luxury by May 20 — There were (8,100) bales in net new sales reported for the NAPAPIJRI week versus (3,800) bales reported the pre- vious week. Current registered export sales for the 2020/21 crop year now total 784,700 bales. This level of sales is 143.5% of the sales level at the same time last year when 546,700 bales in sales had already been registered. Current ith an eye towards sustainability, NAPAPIJRI has been chal- shipments stand at 150.1% of last year with 615,600 lenging the status quo of design and manufacturing with new bales shipped versus 410,200 bales shipped at the innovations and creative thinking throughout the supply chain. same time last year. FromW its circular design initiative, certified by the Cradle to Cradle organization to There were 8,200 bales in new purchases made the company’s traceability initiatives, NAPAPIJRI is setting the standard through- this week from (4,700), Thailand (1,100), Turkey out the fashion industry for a better way of designing and manufacturing fashion. (900), (800), (400), (200), and As part of its continued efforts, NAPAPIJRI introduces its newest Supima® Ease Guatemala (100). Collection made with 100% Supima cotton. NAPAPIJRI’s longstanding partnership There were 300 bales in destination changes this with Supima cotton is an important part of the company’s sustainable efforts. past week from (-300) to (300). Considered to be the top 1% of the world’s cotton, Supima cotton is not only There were 200 bales in cancellations this past stronger, softer and more vibrant than standard , but through its forensic week from the (-200). fingerprint program, is traceable back to farm where it’s grown in the American Export shipments this past week totaled 7,700 West and Southwest. bales versus 19,300 bales the previous week. Ship- New for this season, the Supima® Cotton Collection by NAPAPIJI features a ments this past week went to India (1,600), Austria selection of sportswear essentials for men and women. The collection of sweat- (1,300), Vietnam (1,200), China (900), Pakistan (500), shirts, t-shirts and sweatpants offers clean cuts and sleek details for the ultimate Peru (500), Bangladesh (400), Bahrain (300), Korea collection of leisurewear. The superior quality merged with utility inspired designs (300), Honduras (200), Italy (200), Japan (200), and gives a touch of luxury to the entire collection. Slovenia (100). Freshen up your closet for the new season and shop the Supima® Cotton Col- The top five leading importers for the 2020/21 crop lection by NAPAPIJI. www.napapijri.com year are led by India with purchases of 278,400 bales. China, Vietnam, Pakistan and Peru round out the top five with purchases of 166,000 bales, 77,500 bales, ew for this season, Made- 70,600 bales, and 45,600 bales respectively. These Spring into well has the perfect addition five nations account for 81.3% of all the export-based to your summer closet with purchases of American Pima made to date this year. Summer with its Supima® Cotton Essen- There were no bales in net new forward sales re- tialN Ringer Tee. Made with 100% Amer- ported this week. The current new crop sales totals Madewell ican-grown Supima cotton, this tee is stand at 4,000 bales and 0 bales respectively for the perfect for those warm summer days. 2021/22 and 2022/23 years. This comfy everyday ringer tee is offered in a retro, muted blush color block and is cut with a relaxed fit. The superfine, luxe Supima cotton makes this fab- ric smoother, softer and stronger. So whether you layer it under a blazer for night out with the girls or are having a lazy Sunday, the Supima® Cotton Es- sential Ringer tee will become an indis- pensable part of your wardrobe. Shop: www.madewell.com v PAGE THREE

Supima is excited to introduce our newest group of licensees for the month of April. Supima continues to focus on expanding its network of manufacturers, brands and retailers in an effort to ensure that Licensing each and every product that carries the SUPIMA® label is sourced from a recognized supplier. With an all-time high of over 550 licensees across the global supply chain, interest in becoming a Supima partner continues to grow at an unprecedented rate. Update • Indus Home Limited (Pakistan) – Manufacturer-Home Textile • Inticom S.p.A. (Italy) – Retailer, Brand • Thinx Inc. (USA) – Women’s Intimates Brand

Be sure to visit our supplier directory for a full list of licensed companies at www.supima.com/suppliers.

BE SURE TO VISIT OUR SUPPLIER DIRECTORY FOR A FULL LIST OF LICENSED COMPANIES AT WWW.SUPIMA.COM/SUPPLIERS.

PRESORT FIRST CLASS U.S. POSTAGE PAID PHOENIX, AZ 1710 W Ranch Rd, Ste 205 PERMIT NO. 1662 Tempe, AZ 85284

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IMPORTANT WEB LINKS FOR AMERICAN PIMA CROP INFORMATION

Supima offers a variety of reports for growers, manufacturers and retailers of American Pima cotton in the areas of specific product information, overall market data, and background research. The reports are updated frequently with the release of new data and are available for use by anyone interested.

USDA - AMS Pima Spot Price (Daily): USDA - FAS Export Sales Report (Weekly): http://bit.ly/AMSPimaDailySpot http://bit.ly/FASWeeklyExportSales

USDA - AMS Cotton Reports: Classing Reports: http://bit.ly/AMSCottonReports By Office: http://bit.ly/AMSPimaClassingOffice By State: http://bit.ly/AMSPimaClassingState USDA - NASS U.S. Production Estimates (Monthly): http://bit.ly/NASSCropProduction U.S. ELS Competitiveness Payment Report (Weekly): http://bit.ly/FSAELSCPPReport

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