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Awards Sponsorship Package Awards Sponsorship Package The ultimate industry accolade “We are absolutely delighted to hear about the nomination for GET SQUIGGLING! The series aims to help pre-school children learn to draw The Broadcast Awards are the most hotly anticipated event in the industry’s calendar, simple lines which they can turn into pictures. The response to the recognising and rewarding the UK’s most groundbreaking and successful TV hows. programme has been amazing and achieving this nomination is a way Judged by some of the industry’s biggest names, the Awards cover all key genres and look to reward creativity, quality and originality. Taking place at the Grosvenor House of thanking all the people who worked so hard to get it on air.” Hotel on Park Lane on 2nd February 2012, the Broadcast Awards are attended by over Jo Killingley, Executive Producer, Get Squiggling 1,400 of television’s most influential individuals. 2011 Judges Panel A Panel B Panel C Panel D Judging: Best Drama Series or Serial, Judging: Best Comedy, Multichanel, Judging: Best Popular Factual, Judging: Best Entertainment, Best Documentary Programme, Music Programme New, Daytime Programme Documentary Series, Best Pre-School Programme Sports Programme Ben Stephenson BBC Vision Melanie Leach Two Four Broadcast Alan Clements STV Remy Blumenfeld David Clark Cineflix Productions UK Elizabeth McIntyre Discovery Wayne Garvie Tim Carter Twenty Twenty Graham Smith Producer Stuart Murphy David Glover Channel 4 Steven D Wright Carbon HQ John Yorke BBC Drama Andrew O’Connell Five Liam Keelan BBC Danny Fenton Zig-Zag Jon Farrar BBC Worldwide Karen Smith Shine TV Camilla Lewis Talkback Stephen Price Ratings Expert Kay Benbow Cbeebies Damien Timmer Mammoth Screen Andrew Newman Objective Productions Emma Tennant ITV Nick Catliff Lion Television, Inc Marc Watson BT Vision Celia Taylor SKY Jonathan Webb Virgin Media TV Roy Ackerman Fresh One Simon Dickson Channel 4 2012 category sponsors Call Sonya Jacobs on 020 7728 5529 or 2 email [email protected] Why sponsor a category? “Sponsoring a category at the Broadcast Awards provides a triple whammy - enjoying a great evening, cementing existing relationships Being a sponsor of the Broadcast Awards represents true value by offering a whole and forging new ones. And you can repeat the process again next year!” host of branding, networking and data capture opportunities in print, online and face-to-face at the event. Not only do the Broadcast Awards allow you to align your Derek Watts, Studio Executive, 3 Mills Studios brand with excellence in our industry, they offer an unparalled chance to network and entertain clients within a highprofile, fun and rewarding business environment. Raise your brand profile Establish yourself as a thought leader Long-term brand affiliation with the Broadcast Awards In order to stand out and be successful, you must be seen to will generate strong brand recognition, ensuring leading lead. Where better than before the most influential audience industry execs recognise your company. Your presence of key industry decision-makers? at the Awards evening, where you present an award in Broadcast Awards sponsorship positions you at the forefront person and host a central table, further ensures that of the television industry, whilst establishing you as the brand existing and potential customers witness your industry of repute in the minds of genuine business influencers. standing and your importance in the TV world. Launch new products Reach The exclusive surroundings of the Awards venue, Broadcast Awards Jul-10 Aug-10 Sep-10 Oct-10 Nov-10 Dec-10 Jan-11 Feb-11 Total Grosvenor House Hotel, London, and an invited audience Broadcast Magazine 7,150 14,300 21,450 14,300 14,300 7,150 7,150 7,150 92,950 of primary televisions execs produce the ideal occasion to promote your company. In addition, the attention broadcastawards.com 164 441 800 260 687 1,167 604 1,249 5,372 afforded to these benchmark awards, and the seniority of Weekly Newsletter 10,000 10,000 10,000 30,000 the Broadcast readership, provides the widest possible broadcastnow.co.uk 90,000 90,000 90,000 90,000 90,000 90,000 90,000 90,000 720,000 audience engagement for a related launch PR campaign. e-shots 4,857 4,876 4,857 0 0 9,538 4,739 4,725 33,592 • 50,000 weekly Broadcast readership* Networking 1300 1,106 Total 112,171 109,617 117,107 104,560 114,987 107,855 102,493 114,424 883,020 *Stingray Research: 2009 Demographic paid survey 2009-2010 Call Sonya Jacobs on 020 7728 5529 or 3 email [email protected] Who’s in the room? Audience breakdown Job level 36% Broadcaster 26% Executive 31% Independent production company 23% Head of department 7% Post production 16% CEO/MD 5% Media/ PR agency 14% Manager 4% Studio and equipment hire 11% Owner/proprietor 4% Legal/ finance/ IT consultancy 8% Freelance 3% Technology manufacturer 3% Other 3% Other 2% Cable & satellite distribution 1% Trade association/ non-profit organisation 1% Multimedia/ interactive/ IPTV 1% Freelance/ self-employed 1% Talent agency 1% Publishing Call Sonya Jacobs on 020 7728 5529 or 4 email [email protected] Awards sponsorship packages “It was a great idea to sponsor a category again at the annual Broadcast Awards. Besides having a wonderful evening, we generated some new and successful relationships” Donna Palumbo, Sales & Marketing Manager, SIS LIVE Pre-Event Post-eventPost-Event ✦ Logo to appear on all promo for the awards, including ✦ A full-page✦ A full-page advertisement advertisement in the Awards in the Awardsbrochure. brochure. This is on a minimum of 10 print adverts in Broadcast This is handedhanded outout toto allall guestsguests atat thethe ceremonyceremony andand inserted in magazine insertedto in the to thenext next issue issue of Broadcast of Broadcast after after the theawards awards ✦ Logo and a hyperlink to your website featured on ✦ A photo of the sponsor presenting the award in the www.broadcastawards.co.uk ✦ A photo followingof the sponsor issue ofpresenting Broadcast the award in the following issue of Broadcast ✦ Logo to appear on all call-to-entry forms ✦ First option to sponsor the same award in 2013 ✦ 1 x full-page in an issue of your choice to run after January 2012 and before April 2012 ✦ First option to sponsor the same award in 2013 During-Event Cost: £16,800 Cost: £16,800 ✦ Extensive branding on the night of the Awards, including your logo displayed on-screen before and during your awards presentation ✦ VIP Drinks reception + VIP Invites for your guests ✦ A table for 10 at the ceremony to include dinner and after-dinner entertainment ✦ A representative from your company to present the award of the category you are sponsoring Call Sonya Jacobs on 020 7728 5529 or 5 email [email protected] Awards sponsorship packages Category sponsorship from £16,800, market value £118,750 Integrated Marketing Campaign pre-event and post-event Communication mix Timing Retail value Exclusive ownership of an individual category including your company name in the title, establishing a strong affiliation with All Pre/during/Post-event PR coverage your chosen area of excellence “Sponsor of” the Broadcast Awards logo to use on your own company’s marketing and PR coverage All Pre/during/Post-event PR coverage A minimum of 10 x full page awards promotional ads placed in Broadcast magazine (Circ 8082) carrying sponsors logo Print Pre-event £39,100 Sponsor branding on all pages of the Broadcast Awards website throughout the awards campaign online Pre/Post-awards £4,800 sponsor logo on Awards launch coverwrap Print Pre-event £12,000 100 word profile and logo on your own dedicated page of the awards website Online Pre-event onwards PR coverage Your logo on targeted e-shot campaigns to drive entries and table sales, sent to approx 30,000+ recipients Email Pre-event £41,000 The shortlist will be announced in both print and online. Your logo will be featured on those announcements All Shortlist £7,580 Sponsor logo included in the double page ad celebrating the winners and acknowledging the sponsors in Broadcast Print Post-event £6,380 Access to attendee guest list 2 weeks prior to the event Networking Pre-event PR coverage Your logo on all awards invitations Print Post shortlist PR coverage Sponsor logo to feature on the winners email Email Post event £1,200 Photograph of your representative presenting the award Print Post event PR coverage The Awards Sponsors logo will be featured on the sponsor’s loop projected onto the stage backdrop throughout the awards dinner Display On the night PR coverage Sponsor logo on screen with winner and finalists of your category Display On the night PR coverage Sponsor logo on seating plans and signage at the event Print On the night PR coverage Sponsor logo on table menus Print On the night PR coverage A full-page/full-cover advertisement within the winners brochure given out on the night and published in Broadcast Display On the night/Post event £3,190 A senior representative from your company will be invited on stage to present the award to the winner of your sponsored On the night PR coverage category One Premium table (for 10) at the awards Networking On the night £3,500 Total market value (minimum) £118,750 Call Sonya Jacobs on 020 7728 5529 or 6 email [email protected] Awards categories “There is no other award than the Broadcast Award for Best Post House that recognises the efforts made by Post Production Houses across the country. It certainly has improved ENVY’s staff morale as they all feel that their efforts have been rewarded and it definitely
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