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EVENT GUIDE 2019

Our biannual 2019 guide which offers packages and

tickets for events that range from (but not limited to) film festivals, music festivals and fashion shows. For more global and local events, dont hesitate to contact us via email or telephone.

@trulyluxeZA @trulyluxe [email protected] +27(011) 8815545 TABLE OF CONTENTS

MARDI SXSW MONACO GRAS GRAND PRIX

INDI 500 RIO NFL SUPER BOWL

SUNDANCE COACHELLA ULTRA FILM MUSIC FESTIVAL FESTIVAL TrulyLu e LIFESTYLE MANAGEMENT

MARDI GRAS 1 NEW ORLEANS, LOUISIANA / USA 5 MAR - 5 MAR 2019

Image coutersy of http://www.mardigrasneworleans.com/ ABOUT Mardi Gras (or Fat Tuesday, refers to events of the Carnival celebration, beginning on or after the Christian feasts of the Epiphany (Three Kings Day) and culminating on the day before Ash Wednesday (known as Shrove Tuesday). Mardi Gras is French for "Fat Tuesday", reflecting the practice of the last night of eating richer, fatty foods before the ritual fasting of the Lenten season.

Related popular practices are associated with Shrovetide celebrations before the fasting and religious obligations associated with the penitential season of . In countries such as the United Kingdom, Mardi Gras is also known as Shrove Tuesday, which is derived from the word shrive, meaning "confess".

The festival season varies from city to city, as some traditions, such as the one in New Orleans, Louisiana, consider Mardi Gras to stretch the entire period from Twelfth Night (the last night of Christmas which begins Epiphany) to Ash Wednesday.[3][4] Others treat the final three-day period before Ash Wednesday as the Mardi Gras.[5] In Mobile, Alabama, Mardi Gras-associated social events begin in November, followed by mystic society balls on Thanksgiving,[3][6] then New Year's Eve, followed by and balls in January and February, celebrating up to midnight before Ash Wednesday. In earlier times, parades were held on New Year's Day.[3] Other cities famous for Mardi Gras celebrations include ; Barranquilla, Colombia; George Town, Cayman Islands; Port of Spain, Trinidad and Tobago; Quebec City, Quebec, Canada; and Mazatlán, Sinaloa, Mexico.

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SXSW 2 AUSTIN / USA 8 MAR - 17 MAR 2019

Image coutersy of https://www.sxsw.com/ ABOUT SOUTH BY SOUTHWEST South By Southwest dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. An essential destination for global professionals, the event features sessions, showcases, screenings, exhibitions, and a variety of networking opportunities. SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

Featuring a variety of tracks that allow attendees to explore what’s next in the worlds of film, culture, music, and technology, SXSW proves that the most unexpected discoveries happen when diverse topics and people come together.

SXSW dedicates itself to helping creative people achieve their goals, and they believe people have the power to change the world for the better. Their social responsibility encompasses initiatives to promote human rights, help communities and protect our natural environment.

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MONACO 3 GRAND PRIX 23 MAR - 26 MAY 2019

Image coutersy of https://www.formula1.com/ ABOUT MONACO GRAND PRIX The Monaco Grand Prix (French: Grand Prix de Monaco) is a Formula One motor race held each year on the Circuit de Monaco. Run since 1929, it is widely considered to be one of the most important and prestigious automobile races in the world and, with the Indianapolis 500 and the 24 Hours of Le Mans, forms the Triple Crown of Motorsport. The circuit has been called "an exceptional location of glamour and prestige".

The race is held on a narrow course laid out in the streets of Monaco, with many elevation changes and tight corners as well as a tunnel, making it one of the most demanding tracks in Formula One. In spite of the relatively low average speeds, the Monaco circuit is a dangerous place to race and often involves the intervention of a safety car. Thus, it is the only Grand Prix that does not adhere to the FIA's mandated 305-kilometre (190-mile) minimum race distance for F1 races.

The Monaco Grand Prix was part of the pre-Second World War European Championship and was included in the first World Championship of Drivers in 1950. It was designated the European Grand Prix two times, 1955 and 1963, when this title was an honorary designation given each year to one Grand Prix race in Europe. Graham Hill was known as "Mr. Monaco" due to his five Monaco wins in the 1960s. Brazil's Ayrton Senna won the race more times than any other driver, with six victories, winning five races consecutively between 1989 and 1993.

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INDIANAPOLIS 500 4 INDIANA / USA 26 MAY - 26 MAY 2019

Image coutersy of Paul Kelly @pk500 ABOUT INDIANAPOLIS 500 The Indianapolis 500-Mile Race (better known as the Indianapolis 500) is an automobile race held annually at Indianapolis Motor Speedway (IMS) in Speedway, Indiana, United States, an enclave suburb of Indianapolis, Indiana. The event is held over Memorial Day weekend in late May. It is contested as part of the IndyCar Series, the top level of American Championship Car racing, an open-wheel open-cockpit formula colloquially known as "Indy Car Racing". The name of the race is often shortened to Indy 500, and the track itself is nicknamed "the Brickyard", as the racing surfacing was paved in brick in the fall of 1909.

The event, billed as The Greatest Spectacle in Racing, is considered part of the Triple Crown of Motorsport, which comprises three of the most prestigious motorsports events in the world, also including the Monaco Grand Prix and the 24 Hours of Le Mans. The official attendance is not disclosed by Speedway management, but the permanent seating capacity is upwards of 250,000, and infield patrons raise the race-day attendance to approximately 300,000.

The event is steeped in tradition, in pre-race ceremonies, post-race celebrations, and race procedure. The most noteworthy and most popular traditions are the 33-car field, the annual singing of "Back Home Again in Indiana," and the victory lane bottle of milk.

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RIO CARNIVAL 5 RIO DE JANEIRO / BRAZIL 2 MAR - 9 MAR 2019

Image coutersy of Quinten de Graaf via Unsplash ABOUT From the beautiful and sexy beaches of Rio de Janeiro to Rio Carnival and the Rio Nightlife, the type of energy that the city of Rio emulates is just simply electrifying. What is even more exhilarating are the deliciously bronzed dancers, the pulsating music, the energy and applause of the spectators filled with and visitors from around the world who call come to the same place to experience the world famous Rio Carnival.

Held every year during the week leading up to Lent, Rio Carnival attracts visitors from all corners the globe. It is inconceivable to think of Rio without thinking of its unrivaled Carnival. Anticipation builds and the excitement grows as Carnival time gets closer and closer. Without a doubt, this is the favorite holiday celebration in Rio.

The city glows with the smiles and energy of the locals — or Cariocas. Samba music can be heard coming from neighborhoods throughout the city and crowds gather to dance and play all day, night and straight into the next morning. It is the inherent spirit of the Cariocas and their true joie de vivre that makes Rio Carnival such a glorious success year after year!

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SUPER BOWL 6 ATLANTA / USA 3 FEB - 3 FEB 2019

Image coutersy of GETTY IMAGES via https://edition.cnn.com ABOUT NFL SUPER BOWL The Super Bowl is the annual championship game of the National Football League (NFL). The game is the culmination of a regular season that begins in the late summer of the previous calendar year. Normally, Roman numerals are used to identify each game, rather than the year in which it is held. For example, Super Bowl I was played on January 15, 1967, following the 1966 regular season. The sole exception to this naming convention tradition occurred with Super Bowl 50, which was played on February 7, 2016, following the 2015 regular season, and the following year, the nomenclature returned to Roman numerals for Super Bowl LI, following the 2016 regular season. The most recent Super Bowl was Super Bowl LII, on February 4, 2018, following the 2017 regular season.

The game was created as a part of a merger agreement between the NFL and its then-rival league, the American Football League (AFL). It was agreed that the two leagues' champion teams would play in the AFL–NFL World Championship Game until the merger was to officially begin in 1970. After the merger, each league was redesignated as a "conference", and the game has since been played between the conference champions to determine the NFL's league champion. Currently, the National Football Conference leads the league with 27 wins to 25 wins for the American Football Conference. The Pittsburgh Steelers have the most Super Bowl championship titles, with six. The New England Patriots have the most Super Bowl appearances, with ten. Charles Haley and Tom Brady both have five Super Bowl rings, which is the record for the most rings won by a single player.

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SUNDANCE FILM FESTIVAL 7 UTAH / USA 24 JAN - 3 FEB 2019

Image coutersy of Derek Fagerstrom via www.flickr.com/photos/sundanceorg/ ABOUT SUNDANCE FILM FESTIVAL Every winter in Utah, the Sundance Film Festival becomes the ultimate gathering of original storytellers and audiences seeking new voices and fresh perspectives. Their annual program includes dramatic and documentary features and short films; series and episodic content; and New Frontier, showcasing emerging media in the form of multimedia installations, performances, and films. They also host daily filmmaker conversations, panel discussions, and live music events. Since 1985, hundreds of films that have launched at the Festival have gained critical recognition and acclaim, reaching new audiences worldwide.

The culmination of the Sundance Film Festival is their Awards Ceremony. Winning a Festival award can be life-changing for a filmmaker, and can bring attention to the impactful stories that might not have otherwise reached wider audiences. Films in both the documentary and dramatic competition categories are eligible for a variety of prestigious awards bestowed by their juries, made up of individuals with original and diverse points of view from the worldwide film community. In addition, they invite audiences to vote for their favorites with five Audience Awards—given to one film in each of the four competition categories and the NEXT category—as well as the Festival Favorite Award, chosen from any feature category.

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COACHELLA 8 INDIO, CALIFORNIA / USA 10 APR - 19 APR 2019

Image coutersy of Andrew Ruiz via Unsplash.com ABOUT COACHELLA The Coachella Valley Music and Arts Festival (commonly referred to as Coachella or the Coachella Festival) is an annual music and arts festival held at the Empire Polo Club in Indio, California, located in the Inland Empire's Coachella Valley in the Colorado Desert. It was co-founded by Paul Tollett and Rick Van Santen in 1999, and is organized by Goldenvoice, a subsidiary of AEG Live.[1] The event features musical artists from many genres of music, including rock, indie, hip hop, and electronic dance music, as well as art installations and sculptures. Across the grounds, several stages continuously host live music. The main stages are the: Coachella Stage, Outdoor Theatre, Gobi Tent, Mojave Tent, and Sahara Tent; a smaller Oasis Dome was used in 2006 and 2011, while a new Yuma stage was introduced in 2013 and a Sonora stage in 2017.

The festival's origins trace back to a 1993 concert that Pearl Jam performed at the Empire Polo Club while boycotting venues controlled by Ticketmaster. The show validated the site's viability for hosting large events, leading to the inaugural Coachella Festival being held over the course of two days in October 1999—just three months after Woodstock '99. After no event was held in 2000, Coachella returned on an annual basis beginning in April 2001, as a single-day event. In 2002, the festival reverted to a two-day format. Coachella was expanded to a third day in 2007 and eventually a second weekend in 2012; it is currently held on consecutive three-day weekends in April, with each weekend having identical lineups. Organizers began permitting spectators to camp on the grounds in 2003, one of several expansions and additions of amenities that have been made in the festival's history

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ULTRA 9 MIAMI / FLORIDA 29 MAR - 31 MAR 2019

Image coutersy of https://ultramusicfestival.com/ ABOUT ULTRA MUSIC FESTIVAL Ultra Music Festival is an annual outdoor electronic music festival that takes place during March in Miami, Florida, United States. The festival was founded in 1999 by Russell Faibisch and Alex Omes and is named after the 1997 Depeche Mode album, Ultra.

It was first held on Miami Beach, but besides a tenure at Bicentennial Park, it had primarily been held at Bayfront Park in downtown Miami.[3] It was a one-day festival from 1999 to 2006, In 2019, the festival will move to Virginia Key, a barrier island in the Miami area.

Since 2011, Ultra has taken place across three days (Friday through Sunday) during the month of March. In 2012, a record attendance of 155,000 people attended the festival. In 2013, for the first time in Ultra’s history, the festival took place across two consecutive weekends welcoming a combined attendance of 330,000 people. In 2014, the festival returned to its original one weekend format, selling out pre sale tickets in under five minutes. The most recent edition of Ultra, in 2017, welcomed 165,000 people to the festival.

Although they share names, Ultra Music Festival was not directly tied to Ultra Records, an electronic music record label. However, the two entities did announce a "global alliance" in August 2012, which would allow them to collaborate on marketing and cross-promotion.

Alongside the flagship event in Miami, Ultra has spawned a larger series of international franchises under the blanket branding Ultra Worldwide, which have included locations such as South Africa, South Korea, Singapore, Mexico, Brazil, Colombia, and others.

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