DIPLOMA IN CLUB MANAGEMENT

Youth Football Development. The value in our industry.

Javier Vijande

1 DIPLOMA IN CLUB MANAGEMENT Presentation

Dr. Javier Vijande Penas

www.linkedin.com/ @vijandepenas [email protected] +54 9 11-4405-6555 in/vijandepenas DIPLOMA IN CLUB MANAGEMENT My philosophy

"Ask not what your country can do for you, but what you can do for your country.“ JFK Ubuntu

“None of us is as good as all of us. RC. DIPLOMA IN CLUB MANAGEMENT

We all love DIPLOMA IN CLUB MANAGEMENT Our industry, your competition DIPLOMA IN CLUB MANAGEMENT Train our own actors & actresses DIPLOMA IN CLUB MANAGEMENT The

Barcelona FC Real Madrid CF Manchester United I am a Masia child Our youth academy is Pride our identity ” ” ” DIPLOMA IN CLUB MANAGEMENT Some interesting cases

Club Nacional Iván Alonso de Fútbol

“We wanted to turn the pyramid upside down: to Currently 81% of the squad is become a training club, and made up of players raised in that implies prioritizing the the club’s youth system. youth players ” DIPLOMA IN CLUB MANAGEMENT Clear guidelines: the first base of a training club

% of minutes by club-trained players, second semester 2020

80

70

60

50

40

30

20

10

0 Banfield Lanús Central Estudiantes Vélez NOB CAI Sgo W. Unión Racing DIPLOMA IN CLUB Continuity is the basis for the success of a MANAGEMENT youth project

“Being isolated from political processes that can generate significant changes at the club level, vision and strategy gives us leadership stability. That will keep us on track, with the adjustments that reality demands, but with a very clear idea“ Luis Roggiero DIPLOMA IN CLUB Continuity and clear game guidelines: MANAGEMENT the River model

“We are a leading team, attacking and attacking pressure. We seek to play with the full-backs almost as wingers, for the defenders to press well away from the goalkeeper, to have volume of play in the middle of the court, but always with the offensive pass. The idea is to have the ball and not bet on the counter attack. ” Grossi. ”At River, the idea is not negotiated: a champion coach of his category who leaves our mother idea of the game, is taken out of the River project". There is always talk of the famous 3% of lower-level footballers who manage to reach the first team, in River that number doubles: 7.5% of the players who emerged in the club who become professionals do so with the red stripe on. DIPLOMA IN CLUB MANAGEMENT The final step: the sale

Clubs need to sell their talents to achieve sustainability. “Our club model needs yes or yes to put the players. Our model cannot be sustainable without the boys on the pitch”, says Sebastián Peratta Newell´s Old Boys.

Rosario Central –which had Rodrigo Villagra the second U21 player with the highest percentage of minutes in the CIES analysis– aims to become a guarantee of quality for the European market. Villagra played 90.5% of Rosario Central's minutes in the second half of 2020. He was only surpassed by Joaquín Indacoechea de Aldosivi, who played 92.5%. DIPLOMA IN CLUB MANAGEMENT Case study

Maradona Borghi Riquelme Redondo DIPLOMA IN CLUB MANAGEMENT

43% of its staff is under 21 The first division squad is made years old and 31% are youth up of a total of 41 players. who have signed their first contract.

The club has 12,600 socios, has It is a club that has 2.56% of a total of 179,000 followers on the total income that the 24 social networks first division clubs had in 2019. DIPLOMA IN CLUB MANAGEMENT Argentinos Juniors DIPLOMA IN CLUB MANAGEMENT The mission

The mission of AAAJ youth is to train intelligent soccer players as a unique and distinctive philosophy, relying on the development of three basic characteristics: 01 02 03

1-The intelligence to 2-The competitive character understand the game and 3-An offensive style of play. to win. solve it. DIPLOMA IN CLUB MANAGEMENT Stragic Model

It is a work methodology based on the integration of collaborators from all over the country. The project is based on the integration of 50 collaborators strategically focused on areas defined by the catchment area. This network model guarantees that Argentinos Juniorsis always close to the country’s best talents, inviting them to go through the sporting flow that the area planned for their development as players and as people. DIPLOMA IN CLUB MANAGEMENT Scouting

The long-term objective: The recruitment of players is carried out in order to follow a process of training soccer players that can include their stage in grassroots football to youth stage.

Short-term objective: Players who have finished their formative stage who will be required to have a level according to their category.

Medium-term objective: Recruitment of players who have completed their training stage, but continue with their training to improve their performance. DIPLOMA IN CLUB MANAGEMENT The methodology is based on 6 important steps

STEP 1 STEP 2 STEP 3

Recriut Select Capture

STEP 4 STEP 5 STEP 6

Decide Train Correct DIPLOMA IN CLUB MANAGEMENT Innovation

Campus The seedbed 2.0.

Football player exchanges and tests. • • You just have to download the app and follow the movements • Internships for foreign athletes. • Monitoring by coordinator • Tours for teams and representative teams. • Test log,

Local days of soccer competitions. • • From anywhere in the world DIPLOMA IN CLUB MANAGEMENT

Thank you!