EARN UP TO $500 ON TOP-SELLING BEVERAGES Your best hot and cold beverage brands, all in one place. Exclusive 2014 Introducing Bev1 Brands, your one resource for everything from iconic brands like FOODSERVICE OFFER to refreshingly easy-to-sell . Plus merchandising and support you expect from Kraft.

Offer Period: January 1, 2014 through December 31, 2014 Eligible Products—See Reverse Side Fill Out Rebate Form Completely to Receive Payment How to Redeem Account Information (Please print) • This offer is only valid in the USA. Establishment Name:______• Attach copies of distributor invoices (or electronically generated proof of purchase) dated during the offer period specified, with eligible product purchases highlighted. Invoices must be from a Salutation:______First:______Last:______valid foodservice distributor (club stores or warehouse accounts do not qualify). Title:______• Distributor invoice/proof of purchase must detail: Invoice Number and Date of Purchase. Establishment Name, Street Address, City, Address:______State & Zip. Kraft Product Number and Description. Case Price and Quantity Received. City:______State:______Zip:______• Volume applied to this rebate cannot be used in conjunction with any other Kraft Foodservice rebate offer or promotional program unless expressly permitted by KFS, excluding the Phone Number:______Fax:______Kraft Operator program. • Kraft Foodservice reserves the right to add or delete products YES! I want to receive FREE valuable rebates, offers, tips, tools and articles from from the list, revise or terminate this offer at any time. • This offer does not apply to bid or contract accounts. Email Address:______• Offer valid for consuming accounts only. Chains and affiliated Kraft respects your right to privacy. For a copy of our policy, go to Privacy Notice at www.kraftfoodservice.com groups must participate on an individual unit basis. If an operator claims multiple locations, must include list of individual Distributor Information unit’s Address, City, State and Zip. Proof of purchase must be Name of Distributor______provided by individual unit. • All completed rebate claims, together with proof of purchase, must be postmarked no later than January 31, 2015. Distributor City:______State:______• Please allow 4–6 weeks for processing. Distributor Customer No:______• Your email address is required for auto-enrollment in KraftWorks. You can also visit our website to sign up online, or opt out of the Kraft Foodservice, a division of Group, Inc. (KRFT), reserves the right to audit all program at any time through our email newsletter. requests for certificate payments, and failure to fully cooperate will result in forfeiture of all monies. • Send this form (photocopies and facsimiles will not be Further, Kraft reserves the right to refuse payment based on incomplete or non-qualified submissions. accepted) to: Kraft reserves the right to add or delete eligible products and to change or terminate this offer at any time. By signing below, Operator certifies that the eligible products were purchased in accordance Kraft Foods Group, Inc. with the terms described in this offer. P.O. Box 764268 Dallas, TX 75376-4268 Operator Signature______Date______

What is your type of establishment? Full-Service Restaurant o Family Dining/Midscale o Casual Dining o Fine Dining Limited-Service Restaurant o QSR Hamburger o QSR Other Sandwich o QSR Specialty o Quick Casual o QSR Bakery/Donut/Snack o QSR Cafeteria/Buffet Non-Commercial o Business & Industry o College & University o K–12 o Hospital o Long-Term Care o Healthcare Other o Airline o Hotel Full Service Find us on I 1•800•537•9338 o Limited LodgingI kraftfoodservice.com o Recreation o Military o Vending & OCS 1 Nielsen AOD xAOC Scanner: 2009-2012 o All © 2013 Other Kraft Foods Non-Commercial F13-000-000-000 9/13 PRINTED ON RECYCLED PAPER

Retail Host www.kraftfoodservice.com o Convenience Store o Supermarket o All Other Retail ©2014 Kraft Foods GN2713 EARN UP TO Offer Period: $ January 1, 2014 through 500 December 31, 2014 Find us on I 1•800•537•9338I kraftfoodservice.com 1 Nielsen AOD xAOC Scanner: 2009-2012 © 2013 Kraft Foods F13-000-000-000 9/13 PRINTED ON RECYCLED PAPER ON TOP-SELLING BEVERAGES PRODUCT NUMBER REBATE BRAND PRODUCT DESCRIPTION TOTAL NUMBER OF CASES $/CS Roast & Ground Coffee 43000-39062 MAXWELL HOUSE 192/2 OZ $12.00 43000-86240 MAXWELL HOUSE SPECIAL DELIVERY 6/7/1.4 OZ $2.00 43000-39365 MAXWELL HOUSE MASTER BLEND 192/1.25 OZ $7.50 43000-39663 MAXWELL HOUSE URN 28/14 OZ $12.00 43000-39962 MAXWELL HOUSE ESPRESSO WHOLE BEAN 6/4# $12.00 43000-39025 MAXWELL HOUSE SPECIAL DELIVERY 112/41.4 OZ $5.00 43000-39044 MAXWELL HOUSE DECAF 128/1.25 OZ $5.00 43000-86248 MAXWELL HOUSE MASTER BLEND 42/1.1 OZ $2.00 MAXWELL HOUSE SPECIAL DELIVERY DECAF 43000-88435 $2.00 16/7/1.5 OZ 16/7/1.5 OZ 43000-39369 MAXWELL HOUSE MASTER BLEND URN 28/2.75 OZ $7.50 43000-65137 CAFE COLLECTION HOUSE BLEND 150/1.7 OZ $8.00 43000-65131 CAFE COLLECTION 100% COLOMBIAN 128/2 OZ $8.00 43000-65164 CAFE COLLECTION HOUSE BLEND 64/5 OZ $10.00 43000-39072 YUBAN 192/2 OZ $12.00 43000-39172 YUBAN 152/2.5 OZ $12.00 43000-39972 YUBAN WHOLE BEAN 6/4# $12.00 International Cappuccino & Hot Cocoa GENERAL FOODS INTERNATIONAL WHITE CHOCOLATE 43000-06022 $8.00 CARAMEL featuring Kraft Caramel 6/2# 43000-88847 GENERAL FOODS INTERNATIONAL ITALIAN CAPPUCCINO 6/2# $8.00 43000-88846 GENERAL FOODS INTERNATIONAL FRENCH VANILLA 6/2# $8.00 43000-88851 GENERAL FOODS INTERNATIONAL HAZELNUT BELGIAN 6/2# $8.00 43000-85095 BAKER’S HOT CHOCOLATE SELECT 6/2# $8.00 43000-85093 BAKER’S HOT CHOCOLATE 6/2# $8.00 MAXWELL HOUSE Liquid and MAXWELL HOUSE 43000-39302 MAXWELL HOUSE 100% COLOMBIAN 4/33.8 OZ/1 LT $25.00 43000-39303 MAXWELL HOUSE 100% COLOMBIAN DECAF 4/33.8 OZ/1 LT $25.00 43000-39304 MAXWELL HOUSE PREMIUM 4/33.8 OZ/1 LT $25.00 43000-39305 MAXWELL HOUSE PREMIUM DECAF 4/33.8 OZ/1 LT $25.00 43000-02894 MAXWELL HOUSE CLASSIC SELECT 2/2 LT $20.00 43000-02895 MAXWELL HOUSE CLASSIC SELECT DECAF 2/2 LT $20.00 43000-39376 MAXWELL HOUSE SOLUBLE 100% Arabica $25.00 43000-39378 MAXWELL HOUSE SOLUBLE 100% Colombian $25.00 43000-39379 MAXWELL HOUSE SOLUBLE 100% Colombian Decaf $25.00 Crystal Light, Kool-Aid, and Twist 43000-83937 CRYSTAL LIGHT PSD 12/2 GA 2.2 OZ $5.00 43000-83931 CRYSTAL LIGHT PSD FRUIT PUNCH 1.80 OZ $5.00 43000-93920 CRYSTAL LIGHT READY TO DRINK LEMONADE 24/16 OZ $5.00 43000-93921 CRYSTAL LIGHT READY TO DRINK RASPBERRY ICE 24/16 OZ $5.00 43000-03590 CRYSTAL LIGHT BIB LEMONADE 30-1 $5.00

43000-03588 CRYSTAL LIGHT BIB RASPBERRY ICE 30-1 $5.00 43000-00796 CRSYTAL LIGHT ON THE GO LEMONADE 4/30/5.1 OZ $3.00 43000-00797 CRSYTAL LIGHT ON THE GO PEACH TEA 4/30/20 OZ $3.00 43000-00798 CRSYTAL LIGHT ON THE GO RASPBERRY ICE 4/30/2.4 OZ $3.00 43000-85476 TWIST LEMONADE 12/2 GA $2.00 43000-85477 TWIST FRUIT PUNCH 12/2 GA $2.00 43000-01398 COUNTRY TIME LEMONADE 15/2 GA $5.00 43000-84023 KOOL-AID TROPICAL PUNCH15/2 GA $5.00 43000-83992 KOOL-AID BLUE RASPBERRY LEMONADE 15/2 GA $5.00 Maxwell House Iced Tea MAXWELL HOUSE ICED TEA HOUSE BLEND FILTER PACK 43000-89620 $3.00 4/24/1 OZ 43000-89622 MAXWELL HOUSE ICED TEA HOUSE BLEND LOOSE 24/3 OZ $4.50 TOTAL (Minimum $25 www.kraftfoodservice.com Save up to $500 with this exclusive rebate! Maximum $500) ©2014 Kraft Foods GN2713 Fill out rebate form completely to receive payment.