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FALL 2012

Village Walk Complex: Village Walk Complex: Village Walk Complex: Building Community Through “The Movement” THIRD PLACEBuilding AWARD Community Through “The Movement” SECOND PLACEBuilding AWARDCommunity Through “The Movement” 2011 NOMA Student Competition Winners BOSTON ARCHITECTURAL2011 NOMA Student COLLEGE Winners WASHINGTON UNIVERSITY2011 NOMA Student IN SAINT Design LOUIS Competition Winners Village Walk Complex: Building Community ThroughVillage “TheWalk Complex:Movement” Village Walk Complex: 2011 NOMA StudentBuilding Design Community Competition Through “The Winners Movement” FIRST PLACE AWARD Building Community Through “The Movement” 2011 NOMA Student Design Competition Winners Village Walk Complex: AUBURN UNIVERSITYBuilding Community Through “The Movement” 2011 NOMA Student Design Competition2011 Winners NOMA Student Design Competition Winners

Village Walk Complex: Building Community Through “The Movement” Village Walk Complex: 2011 NOMA Student Design Competition Winners Building Community Through “The Movement” 2011 NOMA Student Design Competition Winners Village Walk Complex: Building Community Through “The Movement” 2011 NOMA Student Design Competition Winners

Village Walk Complex: Village Walk Complex: Building Community Through “The Movement” Village Walk Complex: Building Community Through “The Movement” 2011 NOMA Student Design Competition Winners Building Community Through “The Movement” 2011 NOMA Student Design Competition Winners 2011 NOMA Student Design Competition Winners

Village Walk Complex: Building Community Through “The Movement” 2011 NOMA Student Design Competition Winners

Village Walk Complex: Building Community Through “The Movement” 2011 NOMA Student Design Competition Winners

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Corporate/Industry NY CA % 5% PA 25 % MD 8 % IL VA 5 % 8% 4 MO % 4 GA % Government Private Practice LA 5 TX % 4% 5

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Please see reverse side for rates, schedules, etc. Editorial Schedule Contact Sales Today! Spring 2013 40th Anniversary Conference recap issue Steve Lewis, NOMAC, AIA •Artwork deadline:...... February 15 [email protected] •Publication date: ...... April 15 or place order on our site: https://shop.noma.net/advertisement.asp Fall 2013 Public Interest Design issue •Artwork deadline:...... August 15 •Publication date: ...... October 1 2013 NOMA Advertising Rates TRIM SIZE: 8.5”w x 11”h Black & White 1x 2x* Fire Station #51 RICHARD T. FARMER 2011 School of Business City of Cincinatti DESIGN EXCELLENCE CITATION 2011 Built Category Back Cover $2000 $1700 DESIGN EXCELLENCE CITATION Built Category firm moody nolan, inc. project miami university richard t. firm moody nolan, inc. farmer school of business project fire station rennovation location oxford, ohio community project Inside Cover $2000 $1700 location cincinatti, ohio THE GEORGIAN REVIVAL STYLE AND MA- TERIALS OF THIS NEW SCHOOL OF BUSI- FIRE STATIONS SERVE AS SECOND HOMES NESS WAS DICTATED FROM THE VERY FOR FIREFIGHTERS. MOST DON’T APPRE- BEGINNING OF THE PROJECT. CIATE THAT FIRE STATION DESIGN IS A 8.5” x 11” Full page $1500 $1275 Finding the right site within central LOW-FREQUENCY, HIGH-RISK PROPOSI- campus presented the first challenge TION. to the design team. Deciding which old buildings would be demolished to make room for the new -- was challenge Fire station design requires — no, de- number two. (Moody/Nolan recom- mands —more attention to firefighters mended demolition of an older dormi- 7.5” x 4.75” Half page $ 750 $ 638 and how they function. tory immediately across from the main academic block.) Since 911, we better understand the impact of a missed emergency commu- Third challenge was to protect signif- icant trees near the site. (This would nication or an incorrect field measure- later influence the building’s footprint.) ment for these first responders. Final building orientation, however, re- 4.5” x 4.75” 1/4 page $ 500 $ 425 sponded to the design of an adjacent As architects there is nothing worse than campus quad, consistent with the over- horror stories about fire station design. all campus plan. After all a fires station is only a garage How does one design a for- for shiny red trucks. Right? Wrong! ward, student-friendly, state-of-the-art, 3.5” x 2.125” 1/8 page) $ 300 $ 255 business facility within the historical Many hard-headed have context of a globally respected uni- found the newly delivered engines too versity? After all the B-school and its long , the aerial ladder extensions too design often are recruitment tools for the university. tall, or the turning radius too wide to use the drive-through bay of a just-complet- Business for universities is a formal ed fire station. affair and this team managed to provide a dignified and powerful Are there best practices, tools or check- through its design of the Great Hall and the Commons. This formal architectural lists that architects can use to help con- approach was softened through provi- stantly upgraded fire departments avoid sion of stimulating public spaces that construction errors? With more than encourage student interaction between Full Color 1x 2x 50,000 fire stations cross-country, this class sessions. is an opportune building type for archi- tects to love, contract and master.  Columns, porches, cupolas, gam- brel roofs, balustrades and colon- nades help disguise this building’s density and maintain the human Back Cover $2700 $2295 scale. Double wings with dou- ble-loaded corridors for faculty of- fices and a basement devoted all to classroom further reduce the exterior scale of this building as seen from campus. LEED silver cer- tification further enhance the attrac- Inside Cover $2700 $2295 tive character of this mighty, yet, low maintenance complex 

20 | NOMA MAGAZINE | FALL 2012 FALL 2012 | NOMA MAGAZINE | 21 8.5” x 11” Full page $2025 $1721 7.5” x 4.75” Half page $1012 $ 860 4.5” x 4.75” 1/4 page $ 675 $ 574 THE HAITI CULTURE CODE NEW TOOLS, NEW 3.5” x 2.125” 1/8 page $ 405 $ 344 TECHNOLOGY: WHY NOW? — rEnEE KEMP-rotan, urBan , noMa

— KarEn CoMPton, CrEatIvE dIrECtor/foundEr of InduStry SPEaKStM THE HAITI CULTURE CODE IS A POST-DISASTER DEVELOPMENT KIT THAT INCLUDES A MATRIX OF MORE THAN 100 VARIABLES THAT ES- IT HAS BEEN SAID THAT WHEN CATASTROPHE HAPPENS, IT LEAVES *cost per insertion TABLISH THE ECONOMIC, PHYSICAL, POLITICAL, CULTURAL PRINCI- AN INDELIBLE MARK. THAT MARK ALLOWS YOU TO REMEMBER PLES FOR REBUILDING A SUSTAINABLE HAITI, POST-DISASTER. THE WHERE YOU WERE, AND WHAT YOU WERE DOING WHEN THAT Electronic File Requirements: HAITI CULTURE CODE STARTED AS A GUT RESPONSE TO WORKING “EVENT” HAPPENED. WITH DESIGNERS, WHO WANTED TO HELP REBUILD POST-EARTH- QUAKE HAITI, BUT WHO KNEW NOTHING OF HAITIAN CULTURE. My mother remembers with vivid connections. It’s not for lack of trying… such as compensation/benefits. They • Please supply only JPG, TIFF, or PDF print-ready files. Photoshop composite detail where she was when Dr. Martin it’s for lack of time. Small businesses can also post comments about their Luther King, Jr. was assassinated and are focused on what they do, not the experiences with certain firms and will I’m sure we can all so vividly recall where back office functions—legal, marketing, soon be able to ask for “chat” advice in a From co-establishment of Black competency in the provision of design differences, developing and implementing we were when “The Twin Towers Fell” information technology, finance, human Consultant’s Corner. Design News Network (BDNN) as an services and to help lessen racial and the Culture Code Design Standards into or “When the Levees Broke.” For me, I resources. Yet without these professionals, A colleague of mine recently called files or hard copy artwork are not accepted. international design communications tool ethnic disparities brought on by disaster written and visual architectural strategies, can recall that day in June 2008 when I our , solutions and to “applaud the mark that we (Industry to the Haiti Earthquake/NOMA ‘call- situations and cultural differences in the management policies, funding incentives believed that the industry I have grown facilities would be little more than a heap Speaks™) were taking to introduce new to-action’ by Atim Oton (BDNN Co- Diaspora. The Code examines donor- and plans for implementation. to love—architecture, engineering and sketches on a floor. So, how does one technology now.” He went on to say that Founder) in January 2010; from directly design values as well as the cultural values We shall continue to rely on input from construction—had changed. close the gap? he didn’t ever think that the industry would supporting the NOMA Haiti Initiative as of design recipients. The Culture Code the Directors of Planning from New The changes I saw then were not I reached out to many professional see the day where we would embrace • JPG and TIFF Files should be 100%, 300 dpi min. All fonts must be outlined a member of Committee to symbolically movement is consistently attracting expert Orleans- Katrina/Flood; Birmingham/ your typical recessionary responses. organizations to try and understand technology. But, as an elder statesman, he sending tents to Haiti; from supporting scholars with historic track-records and Tornado Alley and Haiti/Earthquake That summer, I saw deep concern for if they provide referral information to was happy. I told him that this is not just Haitian innovators, such as architect consistent interest in the relationship of post-disaster, for statistics and innovative and about the future of our industry, as their members. While some said they about us, the 20+ year veterans who have Rodney Leon, in his development of the “cultural competency in the establishment strategies on disaster and design in well as hastened decisions that resulted could provide a list, they could not make seen and done it all; it is about the future ‘softhouse’ to participating in intimate of design values”. Diaspora settlements-- with full buy-in in deep and in many cases draconian recommendations. Others went on to say generation of architects, engineers and and all images must be provided, even if they are embedded in the file. talks with Haitian, Caribbean and To our knowledge, this will be the first and participation from these survivor decisions—mergers, acquisitions and yes, that they couldn’t provide that type of other professionals and how they use tools American architects at AIA workshops time that a CultureCode is designed to communities. significant reductions in force—as firms support at all, since some may view the and technology to communicate. I went in Puerto Rico, DC, New York, Chicago, integrate knowledge, attitudes, and skills Primer for the Culture Code will be had shuttered employees, both technical organization as having preference for one on to explain to him that our generation Miami; from the development of a related to cultural competency in the published. The full-fledge publication and administrative, in order to remain particular firm over another. Frustrated by still believes in direct communication 10 speaker Culture Code roster at the provision of design services to help lessen of The Culture Code curriculum would competitive, made attempts to merge or the responses, our firm, A3K Consulting, strategies—phones, lunch and coffee, NOMA conference in Boston to support racial and ethnic culture and community be supported by major grants from acquire and in some cases grow. These took a page from consumer-based web and occasionally we’ll utilize indirect • PDF files must be submitted 300 DPI or better and all fonts must be from Sherry Snipes, AIA Diversity; Steve development brought on by disaster US AID, the United Nations and the changes, unlike changes of the past, in applications and set out to develop a forms of communication—internet, text Lewis, NOMA; Deutsch Bank; Erica situations and cultural differences. Clinton Bush Foundation, among others my opinion were permanent because they business-to-business tool that allowed messaging or email. But those behind Rioux Gees, AIA Legacy Foundation, Already we are working on the already showing funding support. We affect the size, culture and perspective of companies to find firms (not people), us, those we call job captains and project Tony Whitfield, Parsons School of development of highly sophisticated look forward to continued moral and organizations for a long and undefined review their services, rate their experiences managers, communicate, evaluate, Design, the Society of Haitian Architects software that would measure the cultural financial support from both the American period of time. with the firm, including its pricing and analyze and act based on indirect forms embedded. and former members of Haiti’s cabinet proclivities of donor architects, designers Institute of Architects and the National Like many of us they see a shift in the deliverables, and then make an informed of communication first—technology and Haitian scholars; the once casual and planners. This testing would be used Organization of Minority Architects market and wonder what our role and decision about hiring or retaining that and applications. So why now? Because discussion on culture soon morphed prior to contracts to gauge the extent of regarding this ground-breaking work. E responsibility is in addressing and I was no firm. In just a little over 12 months, our Industry Speaks™ has the ability to serve  into an International Call for Papers on one’s cultural competency before going Luta Continua. Please stay tuned. different. I saw then and see now, small team set out to design and program the as a relevant tool in today’s challenging Disaster and Cultural Identity (www. in to ‘save the nation’. Depending on firms, minority-owned firms, women- industry’s newest resource, Industry economy, as well as provide the first step • Ads may be full color or b&w. Accommodate for bleed of at least 1/8”. haiticulturecode.com). My obsession with score, next intervention would insist owned firms, architects, engineers, Speaks™. The design of the front-end in serving as dedicated, industry-specific  the Code then led me to speak nationally that designers take customized culture contractors/construction managers and interface appeals to the design nature of an communication platform. and often on the subject of Disaster and Code curriculum courses that positively interiors firms all challenged to develop industry we know well. The site is easy to Design in the Diaspora. influence their cultural competency. a competitive position in a constrained navigate and allows consultants to upload Indeed, 2010 was quite the tumultuous Schools of Architecture at HBCU’s with marketplace with limited or no their firm profiles, recommendations, year. And now, with the continued support from US AID would be the first administrative resources. And then, it hit and details about their firm expertise help from experts, such as cultural testing grounds for such a pilot. me. in seven categories: marketing/business All advertisements are subject to the approval of NOMA. All advertisements are payable in advance anthropologists, inter-culturalists, Throughout development of the Large firms, understandably have development, finance, legal, human linguists, civically engaged designers and Culture Code curriculum, a broad advantages in the marketplace. They resources, information management/ culturally sensitive architects, the Code range of skills will be introduced, have extensive networks of associates that graphics, leadership/management and is developing into a formal curricula such as: assessing one’s own cultural can provide them with the “best business ownership transition. Subscribers (firms) of actual placement. Actual advertisement, requested size and venue must be submitted in electronic with subsets of courses. These courses biases; working with linguistic and advice” to achieve their business objectives. can then search for resources by specialty are designed to integrate knowledge, cultural interpreters, locating translated But, small (minority, women-owned, such as human resources and even explore attitudes, and skills related to cultural materials on culture, negotiating cultural emerging growth) firms don’t have those subspecialty capability in specific areas form along with payment by check or money order payable to NOMA. Enclose payment in enve-

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