THE SOCIAL AND ECONOMIC VALUE OF ART IN

2017 Northern Perspectives

Winnipeg, MB

 Territorial Corporation of the Government of Nunavut

◦ Headquarters  Rankin Inlet

◦ Sales Division 

◦ Authorities  Nunavut Development Corporation Act  Regulations  Policies and Guidelines

 Core Objectives

◦ Creating employment and income opportunities for Nunavummiut

 With an emphasis on creating employment and income earning opportunities in Nunavut’s small communities

◦ Stimulating the growth of business

◦ Promoting economic diversification and stability

 Economic Support Instruments

◦ Use equity capital backed up in some cases by operating subsidies in business enterprises, projects and subsidiaries

◦ Target Sectors include Cultural Industries, Fishery, Commercial Harvesting & Tourism Minority Investments Subsidiaries Companies - Arctic Fisheries Alliance - Qikiqtarjuaq Ivalu- Rankin Inlet - Chou Developments – Cambridge Bay Jessie Oonark Center – Baker Lake - Naujqqraaluit Hotel – Clyde River Kiluk – Arviat - NunaVet Animal Hospital - Iqaluit Kitikmeot Foods Ltd – Cambridge Bay - Pangnirtung Fisheries – Pangnirtung Kivalliq Arctic Foods – Rankin Inlet - Sudliq Developments – Coral Harbour Taluq Designs – Taloyoak Papiruq Fisheries – Whale Cove Uqqurmiut Arts and Crafts – Pangnirtung Projects  Iqalukpik Fish Plant – Chesterfield Inlet  Nunavut Qiviut – Kugluktuk  NDC Sales Division - Toronto  WAG @ the Forks - Winnipeg

$5.5 million in Employment and Income Earning Opportunities generated for Nunavummiut

Nunavut has a culturally vibrant and dynamic “ARTS” sector

◦ Film Makers ◦ Performing Artists ◦ Carvers ◦ Musicians ◦ Artists ◦ Story Tellers

 The business side of Nunavut’s “ARTS” sector is referred to as our Cultural Industries Sector but there are also strong linkages to Nunavut’s Traditional Economy.

 Nunavut artists face many of the same challenges as artists in other jurisdictions:

◦ Financial Insecurity ◦ Juggling between employment and the art ◦ Self promotion; marketing and selling

Challenges unique to Nunavut’s artists include:

◦ Small local markets ◦ Distance to large markets ◦ Limited internet connectivity ◦ Access to equipment ◦ Access to raw material ◦ Production overheads ◦ Shipping costs ◦ High Cost of Living

 Art is often measured as a $50 million contributor to the Nunavut economy

 A study commissioned by the Government estimated there are roughly 3,000 Nunavut residents who derive a portion of their income through art

 Using the most basic of assumptions, that the $50 million is distributed equally among Nunavut’s 3,000 artists, yields an average annual individual income of $16,667

 For many Nunavut artists, income generated through the sale of art represents their primary source of real income ◦ Limited local employment opportunities ◦ Limited education levels ◦ Welfare trap dynamics

 Nunavut artists sometimes rely on a mix of social assistance and income generated through the sale of their art  Improving the quality of life for artists and all Nunavummiut:  Approximately $1 Billion dollars of wealth in the forms of wages, expenditures and profits earned in Nunavut exits the Territory annually with little to no return

 Improving the quality of life for artists:

◦ Hire Local and Buy Local – support existing Nunavut based businesses, agencies and organizations actively participating in our Cultural Industries Sector

◦ Education is essential; balance is a must. Reliance on the production of art alone in Nunavut will not pay the bills

◦ Ongoing evaluation of all social programming to ensure initiative is rewarded and not penalized

◦ Promote, invest in and foster local community economies, inter-settlement trade and the pan northern economy. “Win at Home”

◦ Policy and Communications

 Support marketing organization such as Dorset Fine Arts, Canadian Arctic Producers and NDC’s own Sales Division  Collectively these organizations purchase and finance many millions of dollars of Nunavut art, crafts and soft goods for resale into domestic and international markets  These organizations also employ many Nunavummiut both directly and indirectly; they also reinvest in Nunavut communities

 Support Projects that:  Generate income earing opportunities for Nunavummiut  Support the growth of Nunavut business

 WAG @ The Forks ◦ Partnership between The Government of Nunavut, and NDC ◦ Partnership creates a new channel to place and market made in Nunavut arts and crafts with a renown industry partner ◦ Along with creating additional selling opportunities for Nunavut artists and business enterprises this project also positively supports the WAG’S commercial endeavors

NUNAVUT’S MINING NUNAVUT’S FISHING SECTOR SECTOR

 NDC Board Of Directors

◦ Donald Havioyak (Kugluktuk) ◦ Zacharais Kunuk (Igloolik) ◦ John Main (Arviat) ◦ Elizabeth Kingston (Iqaluit) ◦ Kolola Pitsiulak (Kimmirut) ◦ Sakiasie Sowdlooapik (Pangnirtung) ◦ Helen Kaloon () ◦ Remi Krikort (Kugarruk)

Nunavut Development Corporation PO Box 249 Rankin Inlet, NU X0C-0G0 PH 867-645-3170 Fax 867-645-3755 Email: [email protected] Web: www.ndcorp.nu.ca