2019 Media Kit

RoadRUNNER Motorcycle Touring & Travel:

Theonly magazine dedicated to motorcycle touring & travel Features well-researched, high-quality editorial with stunning photography Reaches a targeted and enthusiastic readership of 231,000+ active riders Motivates readers to ride MORE, meaning they’ll rack up more miles. Everybody wins! 4

RoadRUNNER is the most respected resource for motorcycle touring in North America and has been a trusted brand for more than 18 years!

14-PAGE MOTORCYCLE TRAVEL DESTINATION GUIDE OCT ’18

RoadRUNNER SPECIAL COLLECTOR’S ISSUE Where to ride • What to see • Where to stay MOTORCYCLE TOURING & TRAVEL RoadRUNNER magazine is a bi- E U S S I S ’ R O T C E L L O C L A I C E P S Annual Collector’s Issue SHAMROCK TOUR®: CENTRAL TENNESSEE – CALIFORNIA KENTUCKY TO IDAHO ARKANSAS PATAGONIA OCTOBER 2018 monthly (6x annual) publication, Each fall, we publish Touring CURVES & Patagonia available by subscription and sold OURIN AMERICA’S BACKROADS RIDING TO THE END America’s Backroads. This special COUNTRY OF THE WORLD ® G Tennessee Shamrock Tour in more than 10,000 retail outlets T edition showcases a regionally and airports throughout the TOURING AMERICA’S BACKROADS 10 California EPIC balanced mix of previously- Redwoods & United States and Canada. Literary Giants TOURS featured and new tours, including our signature Shamrock Tours®, RoadRUNNER is also available detailed maps, trip planning online and on iOS, Android, information, and Touring Tips. Nook, and Kindle devices.

REVIEWS: DISPLAY UNTIL December 26, 2018 KTM 1090 ADVENTURE R Complete Touring Guide KTM 1290 SUPER ADVENTURE S 2018 www.roadrunner.travel Free Maps - See Page 5 KAWASAKI NINJA H2-SX www.roadrunner.travel

Who’s a typical reader? Maximum return on your consumer Our readers regularly take multi-day trips across North America’s marketing investment. highways and byways, and also enjoy traveling internationally. They Promoting your products and services in RoadRUNNER own multiple motorcycles, each accessorized to their tastes, wear magazine and on www.roadrunner.travel will bring you full protective gear, and invest in the latest luggage and gadgets. active, high-value consumers who spend more money on motorcycles, tires, gear, and accessories. The #1 touring resource. Our affluent readers have come to expect the following in each We’ve continually grown our readership with regular direct issue of RoadRUNNER: response marketing campaigns and aggressive newsstand promotional display programs. RoadRUNNER has a history of • Timeless touring articles with first-class photography partnering with many industry leaders on creative and effective • Detailed area information with maps and GPS files consumer marketing programs. • Motorcycle and product reviews • Safety and technical how-to articles • Lifestyle columns • Industry news

Click to take a look inside an issue!

Pull-out tankbag maps & GPS files Entertaining and informative articles Android, iOS, Kindle, & Nook

www.roadrunner.travel We service the largest segment AT A GLANCE of the motorcycling community— PER ISSUE touring and travel enthusiasts. Total Paid readership: copies: 231,020 85,563

$29.95/YR SUBSCRIPTION $7.95 COVER PRICE 6X PER YEAR

READER DEMOGRAPHICS

Avg HHI Accessories Median age

54 $148,025 $1,252/yr

87% College educated 60% Maximum return on your consumer Ride in groups marketing investment. 86% 10+ years riding experience 97% Wear protective gear 87% Save every issue 96% Use RoadRUNNER to plan 34% Participate in organized tours

86%

14%

70% 14% 12% Touring ADV Cruiser

Our audience is willing to MCs owned 2.7 hrs 8,250 miles/yr

pay a premium rate for a Reader demographics have been compiled through 2017 surveys conducted premium product. by an independent market research service. 2019 MEDIA KIT Reservation Deadline Materials Due On Sale RoadRUNNER 14-PAGE MOTORCYCLE TRAVEL DESTINATION GUIDE

OCT ’18 MOTORC

TOURING & TRAYCLE OCTOBER 2018 2018 OCTOBER Jan/Feb '19 11/13/18 11/20/18 1/1/19 PATAGONIA – ARKANSAS – IDAHO TO KENTUCKY – CALIFORNIA – TENNESSEE CENTRAL TOUR®: SHAMROCK VEL CURVES & Mar/Apr '19 1/15/19 1/22/19 3/5/19 COUNTRY Patagonia Tennessee Shamrock Tour RIDING TO THE END ® OF THE WORLD California May/June '19 3/5/19 3/12/19 4/23/19 Redwoods & Literary Giants

Jul/Aug '19 4/23/19 4/30/19 6/18/19 Sept/Oct '19 6/25/19 7/2/19 8/13/19

REVIEWS: *Collector's Issue 6/24/19 7/29/19 9/24/19 KTM 1090 ADVENTURE R KTM 1290 SUPER ADVENTURE S KAWASAKI NINJA H2-SX

Nov/Dec '19 9/10/19 9/17/19 10/29/19 www.roadrunner.travel *Inquire about rates and details for Collector's Issue (Touring America's Backroads)

Print Rates Ad Dimensions Page Option 1X 3X 6X Sizes wxh Bleed Trim/Live Cover 2 $9,646 $8,910 $8,240 C 2,3,4 8.49” x 11.05” 8.25” x 10.81” Cover 3 $9,131 $8,395 $7,725 Spread 16.74” x 11.05” 16.50” x 10.81” Cover 4 $10,161 $9,425 $8,755 Full 8.49” x 11.05” 8.25” x 10.81” Spread $14,956 $13,596 $12,360 2/3 H 7.28” x 6.26” Full $8,101 $7,365 $6,695 2/3 V 4.76” x 9.45” 2/3 $5,408 $4,913 $4,481 1/2 7.28” x 4.59” 1/2 $4,051 $3,682 $3,348 1/3 H 7.28” x 3.07” 1/3 $2,742 $2,493 $2,266 1/3 V 2.27” x 9.45” 1/4 $2,057 $1,869 $1,700 1/3 SQ 4.76" x 4.59" 1/6 $1,496 $1,360 $1,236 1/4 3.50” x 4.59” 1/9 $997 $906 $824 1/6 H 4.76” x 2.16” 1/6 V 2.27” x 4.59” 1/9 2.27” x 2.97” BUYERS GUIDE Holiday All important text and artwork should be at least 0.25 inches from Nov/Dec3BR '19 Powersports 1/4 page Advertorial6D Helmets $750 trimBMW. MotorradNo bleed USA on sizes smallerClearwater than full Lights page. X~PWR-H5 ATS-1 Street Helmet 2017 BMW Motorrad Collectible Stein www.clearwaterlights.com www.3brpowersports.com www.6DHelmets.com www.bmwmotorcycles.com/gearup (916) 852-7029 (408) 725-8010 (714) 772-2121 This limited edition BMW Motorrad stein has been cre- The 24 watt, 2000+ lumen Submit: Never again miss that 1 high res photo,Like Nothing maxElse: 70 words ated to pay homage to the first post-war BMW Motorrad per light, LED Clearwater exciting video shot due The revolutionary model. Developed by BMW Motorrad and a leading Ger- ProductionDarlas make motorcyclists to dead batteries in your 6D ATS-1, designed (includes headline and contact info) man stein manufacturer, this stein is a fully hand carved and more visible to traffic GoPro HERO5 camera! with the sole intent of painted relief design with a fine pewter lid. Limited to just during the day, and surpassing the existing 500 pieces, each with a hand numbered stamp on the bot- provide a wider pattern X~PWR-H5 all-weather safety certifications tom along with a certificate of authenticity. MSRP $199. of side illumination at Reservationexternal power Deadline: kit 9/3/19 and offering riders a All files must be a minimum of 300night. Thedpi, amount CMYK. of installs quickly to level of security well light produced can be the GoPro HERO5 beyond traditional helmet Preferred File Type: PDF adjusted manually with Materialmount Due: frame & allows 9/9/19 designs. This helmet features 6D’s the digital dial, making it your GoPro HERO5 award winning proprietary Omni-Directional a great “always on” light. camera to be plugged Suspension technology which mitigates both angular Darlas are the best choice into any external USB and linear impact energy during an impact event; a capability in auxiliary lighting for power source for unmatched by any other helmet in the market. Aerodynamic, Production Charges: Ad creation rates are $75/hr. your safety and visibility. continuous power. luxurious, and comfortable with unmatched style and function Join the many serious Record up to nine should place this helmet at the top of your priority list. This rate is subject to change without notice, so contact the publisher for a quote. riders experiencing The hours on a 64Gb chip. Clearwater Advantage. Sizes: XS – XXL Agency commissions will not be given on production charges. Custom OpportunitiesMSRP: $849.95

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Advertising100 WWW.ROADRUNNER.TRAVEL Inquiries Production Contact Press ReleasesNOVEMBER/DECEMBER ‘17 101 (336) 765-7780 Heather Oliver Send press releases about motorcycle [email protected] (336) 765-7780 x 113 routes, events, or happenings to [email protected] [email protected]

RoadRUNNER Touring & Travel Magazine | 2245-D Lewisville Clemmons Rd | Clemmons, NC 27012 www.roadrunner.travel