Invest in Crowdfunder Exclusive opportunity to invest in Crowdfunder by private invitation Crowdfunder seeks to raise £500k in return for 10% equity on .com by private invitation during March 2014, before going to the public. We would like you to be one of our shareholders. ST

Crowdfunder is the UK’s No 1 rewards-based network by market share We are a ‘more than profit’ organisation and help project owners’ ideas become reality across the UK

Crowdfunder.co.uk is an innovative online funding platform launched by the makers of rivercottage.net, fishfight.net, landshare.net and energyshare.com and we are supported by a network of national and local partners including NESTA and Plymouth University. Key details

Founders and Directors

Rob Love Phil Geraghty Simon Deverell Nick Underhill Dawn Bebe Darren Westlake Luke Lang

Target Equity Tax Relief EIS Pending £500k 10% SEIS Pending What we’ll do with the money This investment will allow us to increase our UK market share by focussing on key areas of growth:

Television National Expansion All of these areas we have piloted Further development of a Dramatically increase and proved will deliver growth. multi-platform show that will expansion of our network In the short term we already have be distributed and streamed of agents and partners. a backlog of £4.2m worth of internationally. The online TV projects that we are helping to get show is secured and now we Acquisitions live, this is growing by a further are in negotiations with a major Strategically acquire or £500k+ a week, but we need more international media distributor merge with up to six other capacity to unlock that backlog and regarding development and crowdfunding platforms associated revenues. Our business terrestrial and international as the market develops plan reflects the resources needed distribution. and consolidates. to achieve that delivery. The success of our Fish Fight, Landshare, and Chicken Out campaigns have shown that solutions and impetus often come from grass roots collective action, and have the power to effect more remarkable change than we really ever imagined. Crowdfunder builds on that momentum and gives people the means to take their ideas forward. We want it to be a fantastic tool for entrepreneurs and idealists who capture the popular imagination.

Hugh Fearnley-Whittingstall, campaigner, broadcaster, director of KEO Films and founding partner of Crowdfunder. % % % % % The UK Crowdfunder % % % Market % 11 % The UK crowdfunding market as shown below, are all based on a market sample of projects % live and amounts funded online in Dec 2013. % % % % Zequs % % % % % 61 1 3 5 18 % % % % % % % We validate ideas and unlock funding Case study Manchester Veg

As a potential match-funder it gives us great confidence to see a project gain support and raise funds from their community.

Manchester Veg People received match funding of 40% from the EU, so a £16,000 fundraise turned into £22,000 of funding. Not only that, over 300 people got together to show their support and ensure they can enjoy local seasonal produce grown in a sustainable way.

For more info visit: crowdfunder.co.uk/lets_get_ the_greater_manchester_food_ revolution_moving/ Market Growth Potential The UK alternative finance market That’s 91% 2014 growth in one year We can cautiously predict 2012 2013 the market will grow to £463m £939m £1.6billion

By 2016, Nesta, the U.K.’s innovation charity, As the popularity of this sector has predicted crowdfunding to be a long-term increases, I see many more source of capital for those seeking to finance opportunities for new and growing social, creative or business ventures in the U.K. businesses looking to fund and test innovative new products.

Lord Young Report, Growing Your Business. We validate start-up businesses

Case study Vauxhall VX220 and Opel Speedster headlight covers

A niche market perhaps? When inventor and motor enthusiast Tom Fetherstone found a problem with his car headlights that could only be resolved at a cost of £1200 he came up with a solution. A solution that cost less than £150 – when he discovered this was a common fault he thought he may have a business.

Within a week Tom reached his crowdfunding target of £8000. Pre-selling over 100 headlight covers enabled Tom to go into production. He has a full 52 BACK order book and has validated his idea. Tom can M ER O S now look at other sources of finance to take R F his business to another level.

For more info visit: 00 ,0 £8 crowdfunder.co.uk/VX220Speedster- headlight-cover IN S 7 DAY Photo by Jason Patel on Flickr We are the future of charity fundraising Case study TheThis Christmas Dinner

Author and poet Lemn Sissay MBE turned to the crowd to ask for help to raise funds for The Christmas Dinner Project, with the aim to provide 40 care-leavers the best Christmas Dinner ever!

Over 200 people donated £9500 towards the project and enjoyed rewards of thank-you cards from those who received the dinner, through to poetry written by Lemn. Businesses also got involved offering rewards in return for pledges of support to the project, this is great marketing and much cheaper than donating cash.

For more info visit: crowdfunder.co.uk/the-christmas-dinner We bring together communities

Case study Surfers Against Sewage

Surfers Against Sewage needed £5000 to enable them to co-ordinate over 150 beach cleans throughout the UK. A community of beach goers and environmentally conscious businesses got together to ensure this great ambition turned into reality.

For more info visit: crowdfunder.co.uk/the-big- spring-beach-clean/ We believe The UK rewards crowdfunding industry is booming and Crowdfunder is at the forefront

We want you to be a part of this

Full details for fundraise available on crowdcube.com/crowdfunder For enquiries contact [email protected]