elissa Longenberger’s house was built when Mbacon cost about 64 cents per pound, Elvis was a teen heartthrob, Lucille Ball ruled television and major household appliances had just hit the mass market. So while her kitchen appliances weren’t the original PUBLISHED BY THE YORK BUILDERS ASSOCIATION vintage when she and husband Andy bought the house seven years ago, the room displayed the telltale signs of gradual DIY upgrades. The cabinets were original to the 1950s and had been freshly painted white. An ill-fitting, gold light fixture above the sink had likely replaced a construction-era light. Nonetheless, it was the perfect house for the Longen- bergers to ditch the apartment and grow their family in West Shore School District. MADE Because of the expense, a kitchen remodel was just one MEDIA SHEET fresh item on a list of “someday” renovations. And then came Betsy where everyone gathers .
WITH LOVE — By Christina Kauffman ‘What can you do?’ Betsy Rosengrant-Stein is president and owner of York- DIY PHOTO based K.D. Rosengrant Inc. Building & Remodeling. ideas Her company is known for at least two features. One is the clever messages that staff post on the DECOR changeable marquee sign in front of the Mount Rose Avenue business. Among the more popular was a declaration that, if Betsy were in charge of the years- long interchange project nearby, it would already be finished. And that brings us to the second feature: Betsy Rosen- grant-Stein’s ability to get things done on time while working within challenging budgets. As she put it, she doesn’t usually get the $100,000New kitch Home- Products en jobs, because she’s better known for her ability to do more with less money. She said it’s more likely for a customer to call her and say, “ I have a strict budget. What can we do?” That appealed to Longenberger, who said her kitch- en remodel feels and looks more expensive than the $27,000 price tag. “You can get what you want and you don’t have to spend outside of a reasonable budget,” she said. “You need to find the contractor that understands you and what you’re going for.” Peeling Edges Longenberger, the Director of Membership at the York Builders Association, said her primary concern was making better space of a large blank w all. It had previ- Simple farmhouse textures like rustic wood, jute and tarnished metal ously served no purpose, other than a backdrop for the look great in both modern and provincial decorating schemes – Fresh Ideas: kitchen trash can. and Gable Lane, a small, woman-owned business with both a retail website and a brick-and-mortar store in Burbank, Ohio, offers one 34Photo At Home by Open in York Tours | Fall 2017 A square room with three entrances, the kitchen pre- great way to find new items without all the hunting through antiques. sented design challenges. The old refrigerator jutted By subscribing to their emails, you’ll get notice of new crates as they awkwardly into the space. become available – and they’ll even reveal one of the items they’ll be sending you, just to build the excitement. Crate prices vary, but you can expect each to land somewhere between $50-100. FAMILY PROMO CODE: All new customers can save 10% on their entire order Fall 2017 | At Home in York by using code THANKYOU10 35 gablelane.com
LOCALLY MADE Desert Box prides itself in using recycled mate- KITCHEN rials anyway that they can, including the weath- ered wood that houses their pastel plants in square containers. Each subscription (monthly, HOME PRODUCTS 1-quarter, 2-quarter or yearly) can receive one to two succulents or cacti, white granite rocks, soil and moss, and a plant care card. The company sends their boxes from Houston, TX and will ship to anywhere in the nation (and Canada.) FAVORITE FALL They even allow for gift subscriptions or gift cards (we think they’d make a great housewarm- ing gift.) Check out their Instagram for frequent LANDSCAPING TIPS giveaways and inspiringly colorful photos of their plants. Boxes cost $20-$100 depending on the length of subscription you choose. 1 PROMO CODE: All new customers can save Fall 2017 | At Home in York 10% off a 2- quarter prepay subscription with FEATURED FLOORING code AHIY thedesertbox.com
31 Fall 2017 | At Home in York
30 At Home in York | Fall 2017
DISTRIBUTION: INVESTMENT: Reach 9,000 valued—and qualified—consumers in association with Non Susquehanna Style magazine. Member Member* At Home in York will be a polybag insert in the November issue of Back Susquehanna Style and sent to subscribers in the following areas: Cover $2,295 $2,599 • Adams County Inside • Cumberland County $2,149 $2,419 • York County Covers • Southern Dauphin County Page • Western Lancaster County One $2,149 $2,419 Full $1,849 $2,059 PLUS Page • York Builders Association Network Half • Parade of Homes Attendees Page $1,119 $1,249 • York Home Show Attendees Quarter Page $659 $739
Readers—and the industry—took notice of the past editions: Space Reservation Deadline: 9/14 “Our kitchen project was featured in At Home in York after winning a PEAK Achievement Award for Best Kitchen from the York Builders Association, and we received a lot of attention as a result. Even our For more information on how competitors noticed.” you can be part of this exciting Jason Barshinger, co-owner of embee and son, inc. opportunity, contact: Julie Lavetan [email protected] SUSQUEHANNA STYLE READERS: 717-577-2999 86% Own their home 73% Redecorate or remodel their home every 1 to 2 years 75% Make outdoor home improvements every 1 to 2 years Book by 5:00 p.m. March 1st and receive a 5% discount. PUBLISHED BY THE YORK BUILDERS ASSOCIATION New Home Products cont’d
Think of the Shaker & Spoon Cocktail Club as a fancy mixed drink hand-delivered to your patio by your bar-tending buddy. This month- ly cocktail subscription box is “delivering MADE craft cocktail experiences to your home with beautifully curated recipes and techniques for ARTWORK mixing the perfect drink, every time,” according to the company which was founded in Brook- lyn, NY. Each month’s recipes are created by 3 WITH LOVE bartenders based on one variety of alcohol – you provide the liquor, and the box provides the other materials like mixers, citrus, and other garnishes, to make 12 drinks with four different DIY PHOTO recipes. You’ll learn a variety of techniques in the process, like muddling, and in case you were wondering, this subscription IS available in DECOR the state of Pennsylvania. They’ll even send an email with the liquor of the month required for your kit, so you can plan to visit the “state store” DIMENSIONS before it arrives. Russell Davis—former co-star of and expert on Spike TV’s Bar Rescue and Nightclub & Bar’s 2012 Bartender of the Year— oversees the monthly box and recipe curation. shakerandspoon.com
At Home in York magazine is an official publication Homes of the York Builders Association. Three generations serving York for 45 years. DIRECTOR OF MARKETING & EVENTS, Built EDITOR OF MAGAZINE Katie Dennis voted one of the [email protected] to Fit. PRESIDENT More than just fence... OF THE YORK BUILDERS ASSOCIATION Build a home Ted Ventre Best of York County that fits your personality, From the Editor EXECUTIVE VICE PRESIDENT by the 87,000 readers lifestyle and - Laurie Lourie Fresh Ideas: Contact us today to talk about budget. ometimes improving your home is as simple as treating your of the York Sunday News Some people may think that building self! As my family and I gear up for fall (which for us means, THIS ISSUE’S CONTRIBUTORS: ideas for your perfect home. a custom home is out of reach. Not so. S welcoming a new baby) we are so thankful that we took the time to DESIGNER 717-755-4127 Limitless design options allow every relax this summer. One of my favorite features in this issue is our Erica Montes 1549 Coffee Mill Ln, York, PA, 17402 home we build to be as unique New Products list, which covers some of my favorite subscription SALES as its new owner. boxes – including succulents, home décor trinkets and cocktails! PA005217 Jennifer Tittemore We’ve built our reputation on paying They’re a great way to simply decorate and enjoy your home with- attention to the details, and we’ll make out spending a lot of money. FAMILY HIC #PA011053 32 At Home in York | Fall 2017 building your custom home an exciting When you’re not making any big home improvement decisions, and enjoyable experience. you can focus on enjoying what you have. I recently organized Writers FENCE | DECKS | RAILINGS | ACCESS CONTROL 717.600.1039 // ReistvilleBuilders.com a photoshoot with my extended family at a local park – and the 3405 East Market St., York, PA 17042 // 720 South Ramona Rd., Myerstown, PA 17067 - & COMMERCIAL results turned out great! I’m anxious to get these images on my liv RESIDENTIAL ing room wall. You’ll see quite a few printing options in our Home WWW.LEEFENCE.COM Trends article that cover all of the unique ways you can showcase Katie Christina Kauffman LOCALLY MADE your personality through wall art and décor. There are even options Dennis Fall 2017 | At Home in York for all of those social media photos! KITCHEN 33 This issue’s Fresh Ideas kitchen is an example of how the “less is more” philosophy can create a beautiful, colorful, uncomplicated Photographers HOME PRODUCTS space at the center of your home. Creating better spaces where you live doesn’t have to be difficult or expensive for growing families when you find a professional who appreciates their customers as much as York Builders Association members do. You can see Cass Storm John Beatty even more of their work in the PEAK Achievement Awards project Cassandra Storm Open Tours FAVORITE FALL winners and the Parade of Homes preview. If you’re in the market Photography Inc. for a new home or considering a remodeling project – the Parade of Homes is a “can’t miss” event. LANDSCAPING TIPS We love questions! Make sure you send them to us at: York Builders Association CONTACT US: 540 Greenbriar Road, York, PA 17404 York Builders Association [email protected] 540 Greenbriar Road, York, PA 17404 1 www.YorkBuilders.com | www.AtHomeinYork.com Fall 2017 | At Home in York We’ll make sure you get answers. That’s what we’re here for! 717.767.2444 | Fax: 717.764.9395 Pure character brimming with charm.
FEATURED FLOORING SUBSCRIPTIONS: Create a timeless look in your kitchen. For new subscriptions, changes of address or questions about subscrip- tions, call 717.767.2444, or visit www.AtHomeinYork.com. Annual Sub- Two designer plumbing showroom locations to scriptions are $10. Digital subscriptions delivered to your email inbox are FREE: sign up on our website: www.AtHomeinYork.com. serve you in York and Adams counties. York: Hanover: EDITORIAL : lister St. 575 Maryland Ave. 816 R McAl Send your comments, story ideas, and suggestions to: er, PA 17331 Editor York, PA 17404 Hanov 60 At Home in York 717-650-2375 717-632-05 540 Greenbriar Road, York, PA 17404 Or email: [email protected]
ADVERTISING: For a media kit, go to www.rffager.com www.AtHomeinYork.com, email [email protected], or call (717) 767-2444.
Fall 2017 | At Home in York 3
2 At Home in York | Fall 2017
1/4 V
1/2 V 1/2 V
1/2 H
For more information on SIZE WIDTH x HEIGHT how you can be part of this exciting opportunity, Full page with bleed trim: 8.5 x 11 8.625x11.25 in. contact: Julie Lavetan Full page 7.5 x 10 in. [email protected] 717-577-2999 1/2 page horizontal 7.5 x 4.875 in 1/2 page vertical 3.625 x 10 in
1/4 page vertical 3.625 x 4.875 in
Our staff utilizes Adobe Creative Suite 6, any of the following layout files are acceptable: Abobe Indesign (*.indd), Photoshop (*.psd, *.tif, *.jpg, *.eps), Illustrator (*.ai, *.eps, *.pdf) & Acrobat (*.pdf). We can accept non-working files of *.tif, *.jpg, *.eps & *.pdf format. Note that changes cannot be made to these files once received. Non-working files must have all text converted to outlines or all fonts embedded, and all images embedded, in addition to following all other specifications.