Exalead & Big Data

1 3DS.COM/EXALEAD3DS.COM © Dassault© Dassault Systèmes Systèmes | Confidential | Confidential Information Information | 2/24/2013 | 2/24/2013 | ref.: |3DS_Document_2012 ref.: 3DS_Document_2012

Lars Lars Nordengren Exalead Bo Bo M. Andersen Dassault It‟s All About Usage!

& Big Data & Big

Systemes IdéPro

VALUE / / Exalead Exalead

2 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

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Exalead Big Data Case Studies Data Case ExaleadBig What‟s DoWith Gotto It? Search Where‟s What Dassault Why

Exalead

„

Big the the Value? Systèmes

Data‟?

CloudView

Exalead ?

3 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

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Exalead Big Data Case Studies Data Case ExaleadBig What‟s DoWith Gotto It? Search Where‟s What Dassault Why

Exalead

„

Big the the Value?

Systèmes

Data‟?

CloudView

& Exalead ?

4 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

About Systèmes About Dassault

5 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

SIMULIA3DVIA,DELMIA, ContentSimulation& CATIA, GEOVIA, 3D Modeling SOLIDWORKS 3DEXPERIENCE Platform 3DEXPERIENCE

EXALEAD, NETVIBES EXALEAD, InformationIntelligence ENOVIA,3DSWYM Social/Collaborative

6 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

EXALEAD‟s

Mission

accelerate innovation applications that discovery Big Data EXALEAD delivers

7 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

EXALEAD Uniquely Clients: + Founded

350, Staff engineered in by 2000

: 180, 41% in R&D Search

for for Web/Enterpriseuse dual

Pioneers

, HQ: Paris , access data access relevant to able be must Every employee application Search as an

end user user end

businesses of differentiator driver innovation platform, distribution infrastructure Search is the

data access data , , content web web

and main main and

structured & unstructured data unstructured structured & applications powerful new Web - driven innovation innovation driven Search combining combining - based based allows allows

8 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

9 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

On On the menu 6 5 4 3 2 1

Exalead Big Data Case Studies Data Case ExaleadBig What‟s DoWith Gotto It? Search Where‟s What Dassault Why

Exalead

‘ the the Value? Systèmes Big

Data’? CloudView

Exalead ?

10 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Is itnew? Really High computers Super Grid computing

large data collections have been been have data large collections - end datawarehouses

around

a long time, time, a long as have:

11 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Rate Rate of What

is increase

new? new? !

15 sec. 1 1 PB/sec petabyte

zettabytes 8 +40% trillion year 2015

GBs

12 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

On On the menu 6 5 4 3 2 1

Exalead Big Data Case Studies Data Case ExaleadBig What‟s DoWith Gotto It? Search Where’s What Dassault Why

Exalead

„

Big

Systèmes the the Value?

Data‟?

CloudView

Exalead ?

13 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Value in Usage is Like

voluminous, variable or or fast voluminous, variable the hidden by revealing Use Big Data Value Proposition

Cloud Cloud new & evolving before

it , technologies to drive technologies heavy

information intelligence information - moving moving

hype , but

to exploit with conventional technology withto exploit conventional fundamental innovation &innovation productivity in data in data that is

shift

14 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

On On the menu 6 5 4 3 2 1

Exalead Big Data Case Studies Data Case ExaleadBig What’s to Do WithGot It? Search Where‟s What Dassault Why

Exalead

„

Big the the Value? Systèmes

Data‟?

CloudView

Exalead ?

15 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Search Business applications applications Business . . . . INTERACT (Mash MANAGE (CloudViewIndex) TRANSFORM (Semantic Factory) COLLECT Connectivity)(Exalead - Based Based Applications - Up Builder)Up built

on a on

infrastructure infrastructure

rather

than

RDBMS

16 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Where

does

search ?

fit in ? Big

Data world? Data

17 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

inspirationthefrom computingsystemshave beenthat developed at provideda wayin thatis and worldwideweb information. collect andverylargestore (beyond one terabyte) datascientific, setscapturingmedical,business, “Advancesin sensor, networking,computing, andstorage technologieshave madepossible it to Top 2008 Big Data Driving force behind Search Scientists Seminal

from « Big

Pivotal

Industry

Data costeffective, reliable,andgenerally usable Study , Academia …

How canthe capabilityforHowcomputing large overdata sets be

Computing

& Government

Group»

? Toward? thisend,we draw search enginesearchcompanies .. .”

18 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

HP,3DSof ahead of OracleDatasearch/SBA!value & in recognizing IBMBig • • • What «BigStudy Computing Datainspired Group»? Big Data Driving force behind Search probabilisticdatafusion,language computing… processing, relationship recognition,pattern indexing, sentiment inverted analysis, learning,automachine Pivotal technologies: Flexible model data Scaleable

, distributed architecture w/commodityhardwarearchitecture , distributed is

Pivotal

- classification & clustering, text mining,clustering, text & classification

- mapping, natural mapping,

19 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

"What do I need to get value fromBig Data? to value I "What get need do PhD “data scientists”PhD “data PATIENCE: decade…. a years, 5 3 years,

Unfamiliar Unfamiliar technologies Whirr Pig with names funny Mahout

Chukwa

Hadoop Oozie Flume

Jaql

A multimillion Big Dataappliance

- dollar dollar ”

20 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

users in just weeks, using existing systems and staff,and systems an using existing users ROI in2 with in justweeks, Big

Data ValueData Leader : Exalead

SBAs deliver Big Data value to ordinary ordinary to value Data Big deliver SBAs - 6 months

21 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Search Capture, Process, Capture, Data Store, Use Big Analyze, Search analytics Operational& reporting Exploratory analytics usersforbusiness Multimedia access Contentrecommendation Sentiment analysis Web mining Data(semanticaggregation) fusion navigationsearch& Facetedlanguage natural

- Delivers based business applications!!! based

High Value, High

Fast

Both complement & alternative & alternative to NoSQL

& SQL

22 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

On On the menu 6 5 4 3 2 1

Exalead Exalead CaseStudies Data Big What‟s DoWith Gotto It? Search Where‟s What Dassault Why

Exalead

„

Big the the Value? Systèmes

Data‟?

CloudView

Exalead ?

23 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Wind Wind power production regulation Machine Production/ Data: Machine Real - Time Reporting Operational –

equipment equipment readings Healthcarehome(ICU/monitoring) GPS (location eCommerce optimize flows)exceptions,Logistics (detect/react Smartconsumption)production, meters(manage

(recommendationengines) Consumption - based marketing) based Smart Smart meters

–

consumer consumer for a utility meters

24 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

receipts text, SQL search; semantic : exploratory

( Teradata

analytics on fusion of cash fusion on analytics

DW) & DW) &

Enterprise Content Enterprise loyalty

program program data - free g free

Research (QoS, compliance, etc.) Researchcompliance,(QoS, Asset reand sharing Non Real lobal reporting and and analytics lobal reporting - - specialist DB access specialist time, consolidated reportingtime, consolidated

Gefco : track & trace for millions of vehicles for trace :millions & track - use

25 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Web UGC, Voyages Data Data - SNCF: Real Integration Integration Web unstructured, of structured, content editorial Aggregation

content, - time mash maps - up , etc. databases

/Fusion • • • • Content Content recommendation Micro 360 Database enrichment - degree views - segmentation

Lotus, Lotus, Twitter other & social media Large pharma:360

decision decision intelligence

–

SAP, CRM,2 26 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Data Data Business Business Advantages 360 . . . . . ° Agile Customer Service for 217 MillionSubscribers 217 for ServiceAgile Customer

View of All Relevant Customer Service Info

shorter calls, reduced staff churnstaff reducedcalls, shorter productivity,higherLesstraining, costs:Reduced churn reducedcustomer satisfaction,customer higher revenue: Increased Sub Easy monitoring of KPIs and service delivery One stop access to all relevant sources: . . . . . Aggregation - second second responsiveness and zero Interventions Contracts Network monitoring Provisioning CRM

/Fusion

- training usage

27 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Data Fusion: Exalead iifor Frontlines Exalead Data Fusion: Usability: Usability: Simple interface & interaction, unified interaction, access interface data &Simple

28 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Mashup RDBMS, Machine, Unstructured Machine, RDBMS, Mashup

Web language transactional machine data Dashboards Map navigation - style - based

search natural

29 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012

Mashup RDBMS, Machine, Unstructured Machine, RDBMS, Mashup

Dashboards call log data Global KPIs

Operational for Data Machine high for apps Datawarehouses/biz OCR & video platforms) (apps, machines, Mail equipment sorting - level ontology data

Business Intelligence for for Intelligence Business - coding equipment coding

Logistics

Letter

Mail Mail Processing

Real for Machine Data Innovate Analyze Access Store Process Capture

- time time

: : operational :

Dashboards w/ad hoc drilling Natural fulllanguage, images oneweek Sliding3 weeksdata (6 (1.6 PB annually) 9TB indexagainst data90TB ofraw (3500 events/second dailyevents300 millionletters, 60 million New servicesNew

business intelligence business

Logistics

- avg text, faceted search text, - 7 events);billion )

Machine Data for Data Machine “ Impossible Impossible do to Go Decemberlive: 2011 Prod.dev:2011 Summer iterations:„10 ProofNovof concept 8 commodity servers In Existing data - house talent plus limited consulting plus limited talenthouse 1 Search API 4 Index 2 Push API 1 connectors

with

any

other

Logistics

technology - May „11May

”

Web Real Market Market Intelligence - time & historic real estate market analytics from online time from online analytics market ads real historic & estate Mining

–

quantitative analytics from unstructured content from unstructured analytics quantitative –

Akerys

Resell markets Location Historical analysis Trend detection Real - time dashboards -

based analysis based

Multimedia Search/explore/analyze the content INSIDE video the INSIDEcontent Search/explore/analyze

Video

• • • • • Preservation Education Media Government Law enforcement

Multimedia Content - Based Image Recognition (CBIR) Based Image Recognition

Images

• • • • Travel Sales Research Point -

and

& E - ntertainment know

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Exalead Big Data Case Studies Data Case ExaleadBig What‟s DoWith Gotto It? Search Where‟s What Dassault Why

Exalead is

„

Big the the Value? Systèmes

Data‟?

CloudView

Exalead ?

Exalead Big Data Data Big Exalead Advantages Usability Agility Performance

Rapid Mature, packaged product accessible to existing staff Zero Multitude of BigData uses in one platform Semantic factory & Mash Non Secure enforcement of rights at infrastructure level Universal data connectivity with low latency indexing Extreme performance & massive linear scaling ( - - intrusive to deploy and operate training usage for information

deployment

–

app

in - up up Builderfor easy data fusion rapid & app development weeks , POCin retrieval

days

or analytics

low

hardware hardware cost !)

For For 10 Takeaway with information intelligence from Data with from Big information intelligence For IT process deploy to rapidly systems Data Big from specialized or sources Data from Big original For years any , Exalead has , Exalead

user to to user

search, navigate & analyze analyze & navigate search, offered

a safe - driven driven , secure, easy and cost and , easy secure, business applications business

Big Data ― whether direct direct whether - effective way: enriched enriched

• • • • • 39 3DS.COM/EXALEAD© Dassault Systèmes | Confidential Information | 2/24/2013 | ref.: 3DS_Document_2012 production Proof point Limited Scenarios Extract of data POC Exalead drives the Proof Functional Workshop

of of POC Concept

– Proof of Concept Success Success Criteria Proof Concept of

not not Technical

Session

Business Business Development Presentation Experience Business Business Proposal Sharing Sharing Meeting 1 Month Value

Define Define priorities Scenarios Scenarios (3 POC Value Proposal Functional Functional A Workshop 1 greement - 2 Weeks2 Definition

Knowledge Knowledge Transfer User User Proof Concept of 5 Indexation Collection - / / Training 15Days Data Data Interface

Solution Solution Proposal Value proposal Restitution 1 Customer Adoption - 2 Weeks2

Bo M. Andersen29447195 +45 5832 Lars 20736 +46 Nordengren More info:SBA book,

Big

Data guide, +

Website

(Solutions)