October 2016 2016 ELECTION MAKE YOUR VOTE COUNT JASON W. GROSS Office of Corporate Strategy, Nationwide A CUSTOM PUBLICATION FOR ABI WHEN WE SEE IOWA ASSOCIATION OF BUSINESS AND INDUSTRY AND BUSINESS OF ASSOCIATION IOWA A DISCOVERY, WE SHARE IT. Sure, we’re investing in the jobs of tomorrow. We just want them today. That’s why we’ve been working so closely with dynamic technology companies to bring them to Iowa. Our research institutions share discoveries with local businesses, filling their pipeline with breakthrough products. Iowa brings together business leaders to boost innovation and position us for success in the global economy. Visit iowaeconomicdevelopment.com. And find out why innovation sees Iowa as the land of opportunity. October 2016 October | | IOWA Business Record Record Business 2B Iowa Targeted Bus Pubs_IEDA Why Iowa 9.6x10.75.indd 1 9/24/15 4:55 PM A CUSTOM PUBLICATION FOR ABI A VIEW FROM THE TOP IN PARTNERSHIP WITH Engage your employees in the electoral process OCTOBER 2016 VOLUME 5 | NUMBER 10 At the Iowa Association of Business and State, and Des Moines Area Community Col- Industry and at Agri-Industrial Plastics, our lege served as lead sponsors for ABI’s Ad- company in Fairfield, we know the impor- vanced Manufacturing Conference. That tance of elections. Like most ABI member event, and the second annual Legends in Man- companies, we encourage our employees to be ufacturing Dinner that was held the preced- involved in the electoral process and to learn ing evening, were a true celebration of Iowa about the candidates and their positions. manufacturing. If you missed these events, IOWA ASSOCIATION OF BUSINESS AND INDUSTRY AND BUSINESS OF ASSOCIATION IOWA Lori Schaefer-Weaton We invite candidates and elected officials you missed terrific programming. I hope you in to our plant all the time. We want them to will make plans to attend next year ABI Chair meet our employees, learn about our busi- Speaking of next year, it is not too early Agri-Industrial Plastics Co., ness and see firsthand the high-quality work to finalize your plans now to attend two oth- Fairfield we do. We hope that helps them understand er important events. On Jan. 11, 2017, ABI will Iowa Association of Business and Industry. “The Voice of Iowa Business since 1903” is the largest business network in the [email protected] the impact of their decisions on Iowa em- hold its annual Legislative Briefing and Re- state (serving as Iowa’s state chamber) with a long legacy of ployers and on our ability to grow jobs. ception. This event draws hundreds of Iowa advocating for a competitive business climate in Iowa. ABI offers its nearly 1,500 member companies and their employees That is what this edition of Business business leaders and more state officials of opportunities to network, learn best practices in lean processes, Record Iowa is all about, making your vote both parties than any other similar event. workforce, workers’ compensation, controlling health care costs, employee drug testing, environmental issues and leadership. ABI count. ABI has many terrific resources to And June 6-8 is the date for the 2017 Taking works “to foster a favorable business, economic, governmental and social climate within the State of Iowa so that our citizens help you and your employees do just that. care of Business Conference, ABI’s 114th an- have the opportunity to enjoy the highest possible quality of life.” These resources will make it easy for you to nual gathering. This is simply Iowa’s very participate in this fall’s election, and you can best business event of the year. Go to www. President Michael Ralston read all about them inside. iowaabi.org often for more information. Senior Vice President, Public Policy Nicole Crain Earlier this month, the Center for Indus- In the meantime and as always, thank Vice President, Member Development and Programs Kathy Anderson trial Research and Service (CIRAS) at Iowa you for your support of ABI! ABI Foundation – Vice President, Programs Kay Neumann-Thomas Communications Coordinator Emily Schettler Director, Public Policy Jessica Harder Bookkeeper/IT Chrissy Blake TOP TIPS Membership Coordinator Dorothy Knowles Member Programs Director Holly Mueggenberg ABI Foundation – Director of Development Amanda Nuzum ABI Foundation – Marketing and Programs Coordinator Jessi Steward Executive Administrative Assistant Michelle Vollstedt Foundation Administrative Assistant Jane Galloway Department branding Membership Development Services Gary Nash, Kerry Servas Iowa Association of Business and Industry 400 East Court Avenue, Suite 100 vs. company branding Des Moines, IA 50309 515-280-8000 or 800-383-4224 Fax: 515-244-3285 Email: [email protected] Michele Farrell Kathleen Riessen Web: www.iowaabi.org Partner, Measured Intentions Partner, Measured Intentions mfarrell@ kriessen@ measuredintentions.com measuredintentions.com Senior Graphic Designer Brianna Schechinger Graphic Designers Danielle Miller, Lauren Hayes Photographer Duane Tinkey Think about each of the product departments, but also you are losing departments can help each other Copy Editor Kurt Helland or service lines in your company. When potential revenue from your easiest to reach their goals. Maybe one Director of Advertising Ashley Holter a company expands beyond one, there target audience your current clients. department is looking to grow Senior Account Executives Lori Bratrud, Katherine Harrington, often gets to be confusion on how to Worse yet — what if the other depart- in a market already tapped by an- Maria Davis Director of Strategic Partnerships Carole Chambers market the business. Do you market ments actively prospect your current other department. Marketing Coordinator Catherine Skepnek each product/service line or the com- clients without knowing they are al- 3. Assign goals to the company too, pany as a whole? Oftentimes, one or ready current customers? Director of Operations Jason Swanson not just the departments. Each Business Manager Eileen Jackson two product/service lines get market- These scenarios are happening ev- of the department heads has a Accounting Specialist Becky Hotchkiss ed, the others don’t get any attention ery day. Below are three things you can responsibility to think beyond Office Manager Laura Stegemann and marketing of the company as a do to break down the silo thinking that 2016 October Inside Sales Representative Alison Damon their department. Consider how | Receptionist Amanda Kurovski whole falls by the wayside. All of a sud- could be happening in your business. the company as a whole should be den, prospects think the company only Chairman Connie Wimer 1. Hire a consultant to meet with presented. Is the company brand IOWA Publisher Janette Larkin has one product/service line and there each department head and identify presented before the departments is little to no cross-selling happening. their top three goals. or is the company secondary to the Business Record® (USPS 154-740, ISSN 1068-6681) is published by This predicament can be danger- Business Publications Corporation Inc., The Depot at Fourth, 100-4th 2. Host a strategic meeting with the department offerings? ous for a company. Not only is the cli- Street, Des Moines, Iowa 50309, (515) 288-3336. Contents © 2016 department heads to review every- If you have questions on this pro- Business Record. Published weekly. Annual subscriptions $69.95. ent not being fully serviced because Single copy price is $1.75. Copies of past issues, as available, may be one’s goals. Identify commonalities cess, please reach out to us at 515-868- Record Business purchased for $4.50 each. Periodicals Postage Paid at Des Moines, there is probably more value that Iowa. POSTMASTER: Send address changes to Business Publications, among the goals and see where 0240. The Depot at Fourth, 100-4th Street, Des Moines, Iowa 50309. your company can provide in other 3B A CUSTOM PUBLICATION FOR ABI EVENT REWIND ABI Executive Open AUGUST 29 | DES MOINES GOLF & COUNTRY CLUB More than 100 ABI members and business leaders from around the state gathered on August 29 for networking and 18 holes of golf at the beautiful IOWA ASSOCIATION OF BUSINESS AND INDUSTRY AND BUSINESS OF ASSOCIATION IOWA Des Moines Golf and Country Club. THANK YOU TO OUR SPONSORS October 2016 October | | IOWA Business Record Record Business 4B A CUSTOM PUBLICATION FOR ABI EVENT REWIND Women in Business Fundraiser SEPTEMBER 9 | SAXTON, INC. Women business leaders and elected officials from across the state gathered at Saxton, Inc., in downtown Des Moines. The special IOWA ASSOCIATION OF BUSINESS AND INDUSTRY AND BUSINESS OF ASSOCIATION IOWA guest for the evening was Lt. Gov. Kim Reynolds and the event was a wonderful celebration of women leaders in Iowa. October 2016 October | | IOWA Business Record Record Business 5B A CUSTOM PUBLICATION FOR ABI EXPERT ADVICE your life and your money IN RETIREMENT Whether you have recently retired or will be soon, you’re probably feeling a lot of different emotions. Excitement. Anticipation. Maybe even fear. No matter what you’re feeling or what questions you have, you’ve spent years preparing and saving for this moment. IOWA ASSOCIATION OF BUSINESS AND INDUSTRY AND BUSINESS OF ASSOCIATION IOWA 7 Action Steps 1. Don’t let your health care coverage needs surprise you. Retirees today are more active and living longer than ever. But any retiree will tell you that health care is one of the biggest expenses — and uncertainties — in retirement. 2. Determine your income needs. Catered to YOUR style There’s a lot to consider when it comes to your income needs in retirement. And to top it off, inflation can erode your spending power. Think of your needs in terms of an annual income, instead of the account balance. 3. Identify your retirement assets. Chawn Honkomp, Identify your current investment portfolio available CPA, MBA to fund retirement income.