2021 CONGRESS EXHIBITOR PROSPECTUS Welcome It’s my pleasure to invite you to participate in the 2021 Asia-Pacific Venue Industry Congress to be held over multiple key locations in May and June 2021. VMA President, Leighton As the single largest meeting of venue professionals in the Asia-Pacific region, our Wood and Congress annual Congress is going from strength to strength. Over the past five years, the Committee Chair, Paul Congress has continued to break attendance records each year and it’s an exciting Sergeant, would like to extend time for the VMA as our membership starts to see green shoots emerging for many to you a personal invitation to parts of our industry. become involved in the The last 12 months has been like no other for our industry. Our venues and suppliers success of the upcoming 2021 have had to grapple with a virtual shutdown of our business and the VMA made the Asia-Pacific Venue Industry difficult decision to cancel our 2020 Congress. Congress. Our 2021 Congress offering will be somewhat different from previous years to account Becoming an exhibitor at this for the ongoing potential for travel restrictions. However rest assured all of the annual event will heighten your elements you love and value from the Congress remain - we will deliver a thought- provoking and educational program, including motivational presentations, diverse profile within the industry and technical sessions featuring high profile speakers, along with a fantastic social and will also assist the Venue networking program. Management Association in delivering a Congress of This year we have the added pleasure of co-presenting the Auckland leg of the exceptional standard and Congress with our good friends EVANZ. The success of our annual Congress is due in recognition. no small part to the ongoing participation of our Exhibitors. As a leading supplier to the venue industry, this is your annual opportunity to foster stronger and more beneficial relationships with VMA members. LEIGHTON WOOD PRESIDENT, VENUE MANAGEMENT ASSOCIATION OUR 2021 CONGRESS PROGRAM DAILY SCHEDULE • 2 COUNTRIES 11:30AM REGISTRATION OPENS • 4 LOCATIONS 12:00PM TRADE EXHIBIT OPENS & LUNCH SERVICE • 4 KEY NOTES, 12 PLENARY SESSIONS 1:00PM OFFICAL WELCOME • IN VENUE AND VIRTUAL ATTENDANCE OPTIONS KEY NOTE ADDRESS • 4 TRADE EXHIBIT OPPORTUNITIES 2:00PM PLENARY SESSION 1 3:00PM TRADE EXHIBIT OPENS & AFTERNOON TEA SERVICE BRISBANE, AUS 3:30PM PLENARY SESSION 2 4:30PM PLENARY SESSION 3 THURSDAY, 27TH MAY 2021 5:30PM TRADE EXHIBIT OPENS & AFTER 5 NETWORKING DRINKS 7:00PM EVENT CLOSE & MOVE TO OFFICIAL BAR SYDNEY, AUS The New Zealand event will run across 2 days and will incorporate additional education nd THURSDAY, 3RD JUNE 2021 sessions on the 2 morning. COMPARISON MELBOURNE, AUS Element Melbourne 2019 2021 Adapted Congress THURSDAY, 10TH JUNE 2021 Congress targets Delegates 406 450 in person, 200 virtual AUCKLAND, NZ Exhibitors 36 45 TH TH WED 16 & THURS 17 JUNE 2021 Trade Floor Hours 5.5 hours 12 hours Delivered in Education Content 22 hours; 22 sessions 16 hours; 16 sessions partnership with EVANZ and After 5 Networking 1.5 hours 6 hours incorporating their mid year conference. VMA MEMBERSHIP BY SECTOR WHY SHOULD YOU EXHIBIT? EXAMPLES OF YOUR CONGRESS AUDIENCE • Adelaide Convention Centre • Melbourne Cricket Club Your attendance at this event puts you on the • Adelaide Entertainment Centre • Melbourne Festival centre stage of this growing gathering of • Adelaide Oval • Newcastle Entertainment Centre industry leaders including CEO's, Managing • Arts Centre Melbourne • Optus Stadium • ASB Theatre Marlborough • Philippine International Convention Centre Directors, and General Managers. • Auckland Art Gallery • Qudos Bank Arena • Auckland Live • Queensland Performing Arts Centre The 2021 Asia-Pacific Venue Industry Congress • Auckland Museum • RAC Arena provides you with an invaluable opportunity to • Auckland Stadiums • Regent On Broadway Royal Agricultural Society NSW showcase your products and services to a captive • Australian Institute of Sport • • Bangkok International Trade &Exhibition Centre • Spark Arena audience and gain exposure to high-profile • Blundstone Arena • Sunshine Coast Stadium industry leaders and decision makers. • Brisbane Entertainment Centre • Sydney Opera House • Cairns Convention Centre • The Eden Park Trust This unique event brings together more than 400 • Canberra Theatre Centre • The Trusts Arena Central Coast Stadium • Townsville City Council delegates from sport stadiums, entertainment • • Crown Perth • Townsville Entertainment & Convention Centre arenas, convention and exhibition centres, • Darwin Convention Centre • Vbase performing arts centres, racecourses, festivals, • HOTA - Gold Coast • Venues Canberra showgrounds and other venues from across the • International Convention Centre Sydney • Venues NSW Asia-Pacific region. • Isaac Theatre Royal • Venues Wellington • Marvel Stadium • Venues West • Melbourne & Olympic Parks • Western Sydney Performing Arts Centre • Melbourne Convention & Exhibition Centre • Westpac Stadium • WIN Sports &Entertainment Centres E X H I B I T O R P A C K A G E S Congress Attendees by Decision Making Role The 2021 Congress Trade Exhibition provides you with an invaluable opportunity to showcase your products and services to a captive audience. By securing your presence at the exhibit, you have the opportunity to personally communicate with your clients, develop and strengthen your brand, and discover what is (and isn’t) happening in the industry. As a confirmed Exhibitor, you will be in one location with hundreds of venue professionals AND some of your closest competition. Other brands will be there networking, building relationships, and closing sales with your potential clients. With access to senior-level venue executives with millions of dollars in buying power, your attendanceat the Congress sessions and social functions gives you face-to-face exposure and influence with high-profile industry leaders and key decision-makers. SOME WHO HAVE BENEFITED FROM ATTENDANCE 24/7 Software Kyazoonga Australia Pty Ltd Adecco Group M.A. Security ASM Global NCR Corporation Australasian LeisureManagement NOVOX Australia Pty Ltd WHY EXHIBIT? Big Screen Video Orca Camatic Seating Panasonic Visual Solutions Engage with key decision-makers at the largest Coca Cola Amatil PBM Safety gathering of venue management professionals in Davcor Group Pty Ltd Priava the Asia-Pacific region: Ecoglo International Ltd Profurn Commercial EKA CyberLock RiedelCommunications Face-to-face business is the most effective way to ENTA Ticketing Solutions Sebel Furniture build customer relationships ESP Australia SICO South Pacifc Ltd MILLIONS of dollars in venue buying power Event Health Management Skidata Australasia Gain access to quality leads, qualified buyers, and Eventbooking The Clear Bag Shop quality sales Eventbrite The P.A. People Demonstrate your company’s product/service to Feld Entertainment The Riskworks Group Pty Ltd Globelet TicketRocket live audiences Gunnebo Ticketek Australia Increase your branding reach to venue executives House of Tickets Ticketmaster Australasia Pty Ltd Strengthen relationships with your existing Humanforce Ungerboeck Software International customers Italiquore Brand Unilumin Australia Pty Ltd GROW YOUR BUSINESS John HerberLtd Voodoo Australia Pty Ltd EXHIBITOR INVESTMENT Recognising the challenging time service providers and suppliers to the industry have experienced during the pandemic we have created an affordable and cost effective solution for the 2021 Congress. INVESTMENT VMA Members: AUD $650 per location Non-Members: AUD $775 per location INCLUSIONS • 1 complimentary Exhibitor space. Includes allocated area with dressed 1.8m trestle table, 2 chairs and access to power. • Recognition on all Congress exhibitor marketing collateral including VMA digital platforms. Electronic delegate list of Congress Attendees (post-Congress) • Promotional item (provided by sponsor) made available from your trade exhibit. • All catering for delegates held in the Exhibition area, thereby maximizing opportunities for engagement and networking with delegates. • Access to all education and social sessions, includes all catering. NOTE • Strict 90 minute bump in/out period applies on the day, no booth shell or signage provided, no custom builds, no outside furniture is available. • Loading bay access will not be available and all exhibitor materials must be carried in by person. Who’s Who Advertise in the Who's Who Membership Directory For advertisers aiming at the sport, entertainment, performing arts, convention, exhibition and meetings industries, the VMA 2021 Who’s Who Industry Directory offers a uniquely well-targeted promotional medium. It is the one directory that can reach In its NEW DIGITAL FORMAT the 2021 Venue decision-makers at all levels, from middle management to chief Management Association Who’s Who executives, in hundreds of venues that, collectively, host tens of Membership Directory continues to be highly thousands of events attended by millions every year. sought-after and regularly referenced by members across the region. Distribution – NEW DIGITAL FORMAT Whether you’re looking for the manager of a Digital copies of the directory are distributed direct to all VMA venue, sourcing suppliers or simply looking to members in Australia, New Zealand and the Asia Pacific and broaden your network, you will find what you continue to be available to all current and new members via the are looking for in the Who’s