CONSORTIUM FACULTY Pankaj Aggarwal University of Toronto
Pankaj Aggarwal is Professor of Marketing in the Department of Management, Scarborough, and the Rotman School of Management at the University of Toronto. He received his Ph.D. in Marketing from the University of Chicago in 2002. His dissertation won the Alden G. Clayton Award for Best Dissertation Proposal awarded by the Marketing Science Institute in 2000. His primary areas of research are consumer-brand relationships and anthropomorphism. He is also interested in examining questions related to construal level theory, time versus money, culture and moral behavior. A recent peer-reviewed article in the Journal of Marketing Education ranked him as one of the pre-eminent marketing scholars in consumer behavior (1st in Canada, 4th in non-US schools, top 25 in the world including the US) based on research impact during the period 2003 – 2012. His research has appeared in the Journal of Consumer Research, Journal of Marketing Research, Journal of Consumer Psychology and Psychological Science.
He is a current Associate Editor for the Journal of Consumer Research. He has won Plumptre Faculty Research Fellowship, University of Toronto, 2014, Excellence in Teaching award for Executive MBA teaching 2011, and Outstanding Reviewer Award, JCR 2013-14. He was a visiting professor at the Anderson School of Management, UCLA in 2008-2009.
Before getting into academics, he worked as Vice President, J. Walter Thompson Advertising, New Delhi. He is a double MBA – his first MBA from IIM Ahmedabad, India and second from the University of Chicago.
Nidhi Agrawal University of Washington
Nidhi Agrawal is a Professor of Marketing at the Foster School of Business at the University of Washington in Seattle Washington. She received her PhD from New York University in 2006. Before moving to Washington, she was an Assistant and Associate Professor at Northwestern. Her areas of academic expertise are advertising and consumer behavior.
Michael Ahearne University of Houston
Michael Ahearne is Professor of Marketing and C.T. Bauer Chair in Marketing at the University of Houston. He is also Research Director of the Sales Excellence Institute. Mike's research has primarily focused on improving the performance of salespeople and sales organizations. He has published over 40 articles in leading journals such as Journal of Marketing, Journal of Marketing Research, Management Science, Strategic Management Journal, Journal of Applied Psychology, and Organizational Behavior and Human Decision Processes. Mike was recently recognized by the American Marketing Association as one of the 10 most research productive scholars in the field of marketing. His research has been profiled in the Wall Street Journal,
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Business 2.0, Business Investors Daily, Fox News, INC Magazine and many other news outlets. Mike's textbook Selling Today: Partnering to Create Customer Value is the highest grossing professional selling textbook in the world, with copies being distributed in over forty countries. Paired with the many teaching awards he has won at the MBA and undergraduate levels in Sales, Sales Management, and Key Account Management, Mike has a proven track record of excellence when it comes to disseminating knowledge in his field. He has also had a significant impact outside of the classroom based on the reach of the Sales Excellence Institute, which is widely regarded as the worldwide leader in sales education and research. Mike was recently honored as the inaugural winner of the Sales Education Foundation's Research Dissemination Award for the impact of his research on business practice. Before entering academia, Mike played professional baseball for the Montreal Expos and worked in marketing research and sales operations for Eli Lilly and PCS Healthcare. He actively consults in many industries including insurance, health care, consumer packaged goods, technology and transportation.
Neeraj Arora University of Wisconsin- Madison
Neeraj Arora is the Arthur C. Nielsen, Jr. Chair in Marketing Research and Education at the University of Wisconsin-Madison where he also serves as the executive director of the A.C. Nielsen Center for Marketing Research. He serves on the editorial board of Journal of Marketing Research, Marketing Science, Quantitative Marketing and Economics (associate editor), Journal of Marketing, Journal of Retailing (associate editor) and Customer Needs and Solutions (senior editor). He has an undergraduate degree in engineering from the University of Delhi, and an MBA and Ph.D. from The Ohio State University.
Professor Arora’s current research interests include online experimentation, effectiveness of digital advertising, and machine learning tools for marketing analytics. His past research focuses on problems that require statistical models of consumer choice. Typical contexts for this research include brand choices made by individuals and groups. Based on data sources that include experiments and in- store purchases, he attempts to understand consumer behavior using Bayesian statistics, theories of psychology and microeconomics. His research has appeared in the Journal of Marketing Research, Marketing Science, Journal of Marketing, Journal of Consumer Research, Journal of Retailing, International Journal of Research in Marketing, Customer Needs and Solutions, and Marketing Letters. His teaching interests include marketing analytics, marketing research and marketing strategy.
Rajesh Bagchi Virginia Tech
Rajesh Bagchi is a Professor of Marketing and the Richard E. Sorensen Junior Faculty fellow at the Pamplin College of Business, Virginia Tech. Rajesh received his Bachelors degree from the Indian Institute of Technology (IIT), Mumbai in Civil Engineering in 1998 and his Masters degree from the University of Cincinnati in Environmental Engineering in 2000. Rajesh worked in several high technology start- ups before obtaining his Doctoral degree in Marketing from the University of Colorado, Boulder in 2008.
Rajesh studies the psychological processes that underlie consumer and managerial decision-making. His research primarily focuses on two areas: a) how numerical markers influence consumer judgments and behaviors, and b) how consumers form pricing judgments. Rajesh often draws from and contributes to several literatures,
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such as those on numerical cognitions, numerosity, goals, consumer financial decision-making, and pricing.
Rajesh’s research has been published in several journals such as the Journal of Consumer Research, the Journal of Marketing, the Journal of Marketing Research, the Journal of Public Policy and Marketing, the Journal or Retailing, and Marketing Letters. Rajesh serves as an Associate Editor for the Journal of Consumer Research and is on the Editorial Review Boards of several other journals. Rajesh was selected as a Young Scholar by the Marketing Science Institute in 2013 and received an Early Career Award from the Society for Consumer Psychology in 2016. Rajesh teaches Marketing Analytics and Marketing Research at the Undergraduate level and Judgment and Decision-making at the doctoral level.
Departmental Webpage: https://secure.hosting.vt.edu/www.marketing.pamplin.vt.edu/bio.php?page=rbagchi
Russell Belk York University
Russell Belk is Kraft Foods Canada Chair in Marketing and York University Distinguished Research Professor. He has received the Paul D. Converse Award, two Fulbright Awards, and the Sheth Foundation/Journal of Consumer Research Award for Long Term Contribution to Consumer Research. He has over 600 publications. He recently co-wrote or co-edited Consumer Culture Theory: Research in Consumer Behavior (Emerald 2017), Qualitative Consumer and Marketing Research (Sage 2013), The Routledge Companion to Identity and Consumption (Routledge 2013), and The Routledge Companion to the Digital Consumer (Routledge 2013). In 2014 a 10-Volume set of his work was published by Sage entitled Russell Belk, Sage Legends in Consumer Behavior. Together with colleagues he initiated the Consumer Behavior Odyssey, the Association for Consumer Research Film Festival, and the Consumer Culture Theory Conference. His research involves the extended self, meanings of possessions, collecting, gift-giving, sharing, digital consumption, and materialism. This work tends to be qualitative, visual, and cultural.
David Bell University of Pennsylvania
David is and Xinmei Zhang and Yongge Dai Professor at the Wharton School of the University of Pennsylvania and author of Location is (Still) Everything: The Surprising Influence of the Real World on How We Search, Shop, and Sell in the Virtual One. David is award-winning teacher and researcher and his articles have appeared in major field journals including Journal of Consumer Research, Journal of Econometrics, Journal of Marketing, Journal of Marketing Research, Marketing Science, Management Science, and Quantitative Marketing and Economics.
He is the recipient of the Frank M. Bass Outstanding Dissertation Award, three John D.C. Little Best Paper Finalist Awards, two INFORMS Marketing Science Long Term Impact Finalist Awards, First Place Award for the Production and Operations Management Society Applied Research Challenge, and the WISE Overall Best Paper Award. He is an active angel investor in several digital-first brands including Bonobos, Harry’s, and Warby Parker, among others. David is a New Zealand citizen and received his PhD (Graduate School of Business) and MS (Statistics) from Stanford University.
2017 AMA-SHETH Foundation Doctoral Consortium
Jim Bettman Duke University
Jim Bettman is Burlington Industries Professor at the Fuqua School of Business and Professor of Psychology and Neuroscience at Duke University. His BA (mathematics- economics) and PhD (administrative sciences) are from Yale University. He directs the doctoral program at the Fuqua School and has been the chair/co-chair for 42 marketing doctoral students. Professor Bettman’s research focuses on consumer choice, adaptive decision making, effects of emotion, and construction of identity. His publications include two books, a monograph, and over 120 research papers. He is an editorial board member for the Journal of Consumer Research and Journal of Consumer Psychology and an associate editor for the Journal of Marketing Research. He has been co-editor of the Journal of Consumer Research, president of the Association for Consumer Research, and is a Fellow of the American Marketing Association, American Psychological Association, the American Psychological Society, and the Association for Consumer Research.
Tonya Bradford University of California- Irvine
Tonya Williams Bradford researches rituals, communities and identity across phenomenon including gifting (e.g., registry, organ, charitable), relationships with money, communities (e.g., tailgating and support), acculturation, and brand loyalty. She earned a B.A. in Anthropology from Northwestern University, an MBA from the Kellogg School of Management, Northwestern University, and a doctoral degree in Marketing from Northwestern University. Her research is published in the Journal of Consumer Research, the Journal of Marketing, the Journal of Retailing, the Journal of Business Research, and Research in Consumer Behavior. She serves as a reviewer for several journals, in addition to serving on the editorial review board for the Journal of the Academy of Marketing Science. Professor Bradford has made presentations on marketing at various marketing conferences including the Consumer Culture Theory, Association of Consumer Research, and American Marketing Association Winter Educator’s Conference. Prior to joining the academy, she worked nearly twenty years in the financial services sector, domestically and abroad.
Randolph Bucklin University of California- Los Angeles
Randolph E. Bucklin is Professor of Marketing at the UCLA Anderson School where he holds the Peter W. Mullin Chair in Management. He has a Ph.D. in Business (Marketing) and an M.S. in Statistics from Stanford University and an A.B. in Economics from Harvard University.
Professor Bucklin’s research focuses on the quantitative analysis of customer behavior. He specializes in models using historical records of transactions from bar- code scanner and internet marketing data. Using these models, he studies how customers respond to changes in marketing activity (e.g., advertising, price, promotions, and distribution), how customers are segmented, and how rival brands and stores compete. He has extensively studied customer behavior in variety of settings, including consumer packaged goods, automotive markets, and e- commerce. His recent work on internet marketing has been recognized with multiple best paper awards, including the Paul Green Award (2011 and 2012) and the William F. O’Dell Award (2015 and 2016).
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Professor Bucklin served as co-editor of the Journal of Marketing Research from 2014 to 2016 and was co-editor of Marketing Letters from 2006 to 2010. He was faculty chairman and deputy dean for academic affairs at the Anderson School from 2012 to 2015.
At UCLA, Professor Bucklin has taught courses in pricing, sales and channel management, and marketing management in the Anderson School’s MBA programs. He has received five awards for MBA teaching excellence at UCLA, including the Neidorf "Decade" Teaching Award. He actively advises and mentors PhD students, chairing eight dissertations to date. In 2010, he received the Dean's Prize for Outstanding Service to the UCLA Anderson Doctoral Program.
Professor Bucklin was Faculty Chairman for the Department of Management and Deputy Dean of Academic Affairs for the UCLA Anderson School from 2012-15. Earlier he served as area chair for the UCLA Marketing faculty for six years.
Margaret C. (Meg) Campbell University of Colorado Boulder
Margaret C. (Meg) Campbell Professor of Marketing Margaret C. Campbell is the Provost Professor of marketing at the Leeds School of Business, University of Colorado Boulder. She has an A.B. in psychology and economics, with honors, from Stanford University and a Ph.D. from the Stanford Graduate School of Business. She served as Interim Associate Dean of Graduate Programs and Associate Dean of Strategic Initiatives. Professor Campbell’s research addresses how consumers make inferences or use existing knowledge to interpret the marketplace. She examines when and how consumers consider the reasons for companies,’ brands’, and other consumers’ behaviors. She has examined consumers’ inferences of companies’ pricing decisions and persuasion efforts. Recent research shows that interpretation of their own behaviors biases consumers’ perceptions of their goal progress. Additional research explores how knowledge about people (for adults) and characters (for kids) can influence consumers’ consumption. Her research has been published in a variety of journals including the Journal of Consumer Research, the Journal of Marketing Research, the Journal of Consumer Psychology, and the Personality and Social Psychology Bulletin. Professor Campbell is President of the Association for Consumer Research. She currently serves as an Associate Editor at the Journal of Marketing Research and served as an Associate Editor for the Journal of Consumer Research from 2011 – 2014. She is a member of the editorial review boards of the Journal of Consumer Research, Journal of Consumer Psychology, Journal of Marketing, Journal of Retailing, and the International Journal of Research in Marketing.
Greg Carpenter Northwestern University
Gregory S. Carpenter is James Farley/Booz Allen Hamilton Professor of Marketing Strategy at the Northwestern University’s Kellogg School of Management. At the Kellogg School, he is faculty director of the Kellogg Markets and Customers Initiative.
His research has appeared in Journal of Marketing, Journal of Marketing Research,
Journal of Consumer Research, Marketing Science, Management Science and other leading academic journals. He is the co-author of Resurgence: The Four Stages of Market Focused-Reinvention, and his research has been featured by Harvard Business Review, Financial Times, and National Public Radio.
2017 AMA-SHETH Foundation Doctoral Consortium
He has received the William F. O’Dell Award, the Paul E. Green Award, the Donald R. Lehmann Award, the Sheth Foundation/Journal of Marketing Award, and the Marketing Science Institute/H. Paul Root Award Award. His research has been cited before the United States Supreme Court.
At the Kellogg School, he teaches marketing strategy, in the MBA, PhD, and executive programs. He received Kellogg’s Sidney J. Levy Teaching Award and the Kellogg Managers’ Program voted him Outstanding Professor of the Year. He is one of a handful of Kellogg faculty to be recognized by BusinessWeek as an outstanding faculty in its Guide to the Best Business School.
He served as an Academic Trustee of the Marketing Science Institute and a member of the board of advisors of Hamilton Consultants and Terlato Wine Group. For his contribution to the wine industry, he was named a Chevalier in the Ordre des Coteaux de Champagne.
Before joining Northwestern University, he served on the faculties of the University of California, Los Angeles, Columbia University, and the Yale School of Management. He received a B. A. from Ohio Wesleyan University and M. B. A. and Ph.D. degrees from Columbia University.
Rajesh Chandy London Business School
Rajesh Chandy holds the Tony and Maureen Wheeler Chair in Entrepreneurship and is Professor and Area Chair of Marketing at London Business School. He serves as Academic Director of London Business School’s Business for Development Institute, and is faculty director of the school’s Market Driving Strategies executive education course. His research areas include emerging markets, entrepreneurship, marketing strategy, and the impact of marketing on society. Chandy’s research has received several awards, including the JM Harold Maynard Award for contributions to marketing theory, the ISMS Gary Lilien Award for outstanding implementation of marketing science concepts and methods, the AMA StrategySIG Early Career Contributions Award, and the MSI Alden Clayton Dissertation Award. His papers have also been named as finalists for the JMR William O’Dell Award for long-term impact, the JM/MSI Paul Root Award for contributions to the practice of marketing, and the JMR Paul Green Award for marketing research and research in marketing, among others. Chandy serves as an Area Editor for the Entrepreneurship and Innovation area at Management Science, and is on the editorial boards of several journals. During 2006-2008, Chandy served as a member of the US Secretary of Commerce Advisory Committee on Measuring Innovation in the 21st Century Economy. Chandy’s teaching awards include the Outstanding Professor of the Year Award, the Award for Excellence in Teaching, and the Outstanding Faculty Dedication Award. His consulting and executive education clients include Dyson, Carrefour, Citibank, HSBC, Rabobank, Novo Nordisk, Toshiba, St. Jude Medical, 3M, Philips, the World Economic Forum, American Medical Systems, Hutchinson Technology, Microsoft, Mundipharma, Rabobank, Rexam, Wrigley, GfK, Futuredontics, Vodafone, Deutsche Telekom, Bertelsmann, and Telenor, among others.
2017 AMA-SHETH Foundation Doctoral Consortium
Alexander Chernev Northwestern University
Alexander Chernev is a professor of marketing at the Kellogg School of Management, Northwestern University. He holds a PhD in business administration from Duke University. His research applies theories and concepts related to consumer behavior and decision making. His research deals with issues of compensatory reasoning, self-expression, halo effects, product assortment; price image; consumption of vices and virtues; and context effects in choice. He is an area editor for the Journal of Marketing and serves on the editorial boards of numerous research journals, including the Journal of Marketing Research, Journal of Consumer Research, and Journal of Consumer Psychology.
Pradeep Chintagunta University of Chicago
Pradeep K. Chintagunta is the Joseph T. and Bernice S. Lewis Distinguished Service Professor of Marketing at the Booth School of Business, University of Chicago. He is interested in empirically studying consumer, agent and firm behavior, and more recently, “development marketing” – studying the role of marketing in economic development. He graduated from Northwestern University and has also served on the faculty of the Johnson School, Cornell University. He has been a visiting professor at Harvard and Stanford universities. He is currently the Coordinating editor of the journal “Quantitative Marketing & Economics.”
June Cotte Western University
June Cotte is the Scott & Melissa Beattie Professor of Marketing and Faculty Director of Research at the Ivey Business School. She is the former Director of Ivey’s PhD Program. June has undergraduate, masters and PhD degrees in Business Administration, focused on marketing. June’s diverse research interests focus on behavioral issues, including why and when people will pay more for ethically produced products, how people perceive time and how that influences their loyalty and buying behavior, family influences on behaviour, and social media engagement. Her research has appeared in the Journal of Consumer Research, Journal of Consumer Psychology, MIT/Sloan Management Review, the Wall Street Journal, as well as in other academic journals and books. She is on the Editorial Board for the Journal of Consumer Psychology, and is acting as Associate Editor for the JCP Special Issue on Marketplace Morality. On the teaching front, June teaches marketing in Ivey’s EMBA programs in Toronto, and is the Program Director for Ivey executive programs “Understanding Your Customer” and “Digital Marketing;” she has also taught PhD seminars in Consumer Behavior, Research Methods, and Theories of Marketing. June is on the leadership team for the AMA Consumer Behavior Special Interest Group (CBSIG), and she is the co-chair of a Sheth Foundation supported annual gathering of emerging female marketing scholars. One of June’s favorite things is travelling; in 2014-2015 she took her family on a year-long world adventure through North America, Asia, Africa, and Europe.
2017 AMA-SHETH Foundation Doctoral Consortium
Samantha Cross Iowa State University
Dr. Samantha N. N. Cross is an Assistant Professor in Marketing in the College of Business at Iowa State University. Her research examines how diverse entities, identities, perspectives, beliefs, ways of sensing and consuming co-exist in individuals, households and society. Current research streams examine diverse cultural influences on decision-making, consumption and innovation within the home; the impact of sensory influences on consumer identity and purchase
behavior within the marketplace; and innovations in research methodology. She has received several awards for her research, including the Jane K. Fenyo Best Paper Award for Student Research, the ACR/Sheth Foundation Dissertation Award and the Best Paper in Track Award at the American Marketing Association (AMA) Winter Conference. She has presented her work in several forums, including the Association for Consumer Research (ACR) Conference, the Consumer Culture Theory (CCT) Conference, the American Marketing Association (AMA) Winter Conference, and the Marketing and Public Policy (MPPC) Conference. Her work has been accepted for publication in the Journal of Marketing, the International Journal of Research in Marketing, Journal of Public Policy and Marketing, Journal of Business Research, Journal of Macromarketing, and Consumption, Markets and Culture. Dr. Cross received her Ph.D. in Marketing from the University of California, Irvine; her M.B.A. in International Business from DePaul University and a B.Sc. in Management Studies from The University of The West Indies.
Tony Haitao Cui University of Minnesota
Dr. Tony Haitao Cui is the Holden-Werlich Professor in Marketing at the Carlson School of Management, University of Minnesota. Tony serves as Senior Editor at Production and Operations Management, Guest Associate Editor at Management Science, and serves on the editorial board of Marketing Science and Journal of Operations Management. He received dual B.Eng. degrees and IMBA from Tsinghua University. He also received an M.A. in Operations and Information Management and a Ph.D. in Managerial Science & Applied Economics both from the Wharton School, University of Pennsylvania. His research interest lies in Behavioral Modeling, Behavioral and Experimental Economics, Brand Management, Competitive Strategies, Distribution Channels, Pricing, and Marketing-Operations Interfaces. In recent years, Tony has been devoted to applying behavioral and experimental economics to business decision making. His research has been published at Journal of Marketing Research, Management Science, and Marketing Science. He has been named the Marketing Science Institute Young Scholars in 2011, 3M Non-Tenure Faculty Award from 2007 to 2010, Management Science Meritorious or Distinguished Service Awards from 2009 until 2015, Marketing Science Service Award in 2013 and 2014, and was selected as an AMA-Sheth Doctoral Consortium Fellow in 2004.
2017 AMA-SHETH Foundation Doctoral Consortium
Darren Dahl University of British Columbia
Darren Dahl is the Senior Associate Dean – Faculty, Director of the Robert H. Lee Graduate School, and the B.C Council Innovation Professor at the University of British Columbia. His current research interests are in the areas of new product design and development, creativity, consumer product adoption, the role of social influence in consumer behavior, and understanding the role of self-conscious emotions in consumption. His research has been presented at numerous national and international conferences, and published in various texts and such journals as the Journal of Marketing Research, Journal of Marketing, Journal of Consumer Research, Management Science, and Journal of Consumer Psychology. He currently is editor-in-chief of the Journal of Consumer Research and serves on the editorial board of the Journal of Marketing Research, Journal of Marketing, and the International Journal of Research in Marketing. Professor Dahl teaches courses in Consumer Behavior, Marketing Research, and Strategic Marketing Analysis at the undergraduate, MBA, and executive education levels. He has won awards for both his research (e.g., Killam Research Prize) and his teaching (e.g., 3M Teaching Fellow, Economist Business Professor of the Year) efforts.
John Deighton Harvard Business School
John Deighton is Baker Foundation Professor of Business Administration at Harvard Business School. He has been editor of the Journal of Consumer Research, and founding co-editor of the Journal of Interactive Marketing, was the Executive Director of the Marketing Science Institute, and is a Director of the Berkman Center for Internet and Society at Harvard University. He tweets at @HBSmktg.
Recent research includes, “The Interrelationships Between Brand and Channel Choice,” with Scott Neslin et al in Marketing Letters, “Adding Bricks to Clicks: The Effects of Store Openings on Sales Through Direct Channels,” in Journal of Marketing, and "Interactivity's Unanticipated Consequences for Marketers and Marketing," in Journal of Interactive Marketing. Applied research includes “The Economic Value of the Advertising-Supported Internet Ecosystem” and “The Value of Data 2015.” Case studies include Instacart, WPP: From Mad Men to Math Men (and Women), Target Stores: The Hunt for Unvolunteered Truths, Legendary Pictures: Moneyball for Motion Pictures, DataXu, Shopkick: The Game of Shopping, Managing Marketing Data at Allstate, the Dove "Real Beauty" campaign, Twitter’s acquisition of Bluefin Labs, online marketing in the Obama/Clinton campaign, blogging’s role in the Ford Fiesta launch, and how Coca-Cola manages its Facebook presence.
Currently he teaches an MBA course on Big Data in Marketing and chairs an executive program titled Competing on Business Analytics and Big Data. He has been course head of Harvard’s first year MBA Marketing course, has taught the elective MBA course in Digital Marketing Strategy, executive education programs in digital marketing, and marketing strategy in China. He has been a visiting scholar at the University of Tokyo, Duke's Fuqua School of Business, the Judge School, Cambridge University, and the University of Oxford.
2017 AMA-SHETH Foundation Doctoral Consortium
Tulin Erdem New York University
Tülin Erdem is joined New York University Stern School of Business as a Leonard N. Stern School Professor of Business and Professor of Marketing in July 2006. At Stern, she also served as the Co-director of CeDER (Center for Digital Economy Research) and Director of Stern Center for Measurable Marketing. She is currently serving on the Stern School’s Promotion&Tenure committee. Before joining Stern in 2006, Tülin Erdem has also been the E.T. Grether Professor of Business Administration and Marketing at the Haas School of Business, University of California at Berkeley, where she served also as the Associate Dean for Academic Affairs and the Marketing Group Chair, and the Ph.D. Director. Her research interests include branding and brand management, communications, consumer choice and decision-making, customer relationship management, decision-making under uncertainty, econometric modeling, marketing research, marketing strategy and pricing. She has published several papers in top field journals. She has received best paper awards, as well major research grants, including two major National Science Foundation grants. She served as an Area/Associate Editor at Marketing Science, Journal of Consumer Research and Quantitative Marketing and Economics. She was the editor-in-chief of the Journal of Marketing Research (2009- 2012). Tülin Erdem also served as the President of INFORMS Marketing Society (ISMS). She is also currently serving as a member of Board of Trustees of Sabanci University in Istanbul, Turkey. Tülin Erdem has a BA (Bogazici University) and MA in Economics and Ph.D. in Business Administration (University of Alberta) (Major: marketing; Minors: economics, statistics).
Eileen Fischer York University
Eileen Fischer is a Professor of Marketing and the Max and Anne Tanenbaum Chair of Entrepreneurship and Family Enterprise at the Schulich School of Business at York University. She received her doctorate from Queen’s University in Kingston Ontario in 1988.She is interested in how consumers and entrepreneurs navigate markets as they strive to achieve their goals, and at how their actions affect both firm and market level dynamics. Her work has been published in Journal of Consumer Research; Journal of Retailing; Journal of Business Venturing; Journal of International Business; Entrepreneurship: Theory and Practice; Consumption, Markets and Culture; Research Policy and a range of other outlets. She currently serves as one of four co-editors of the Journal of Consumer Research. She is also an editorial board member for a range of consumer and entrepreneurship research journals.
2017 AMA-SHETH Foundation Doctoral Consortium
Markus Giesler York University
Dr. Markus Giesler is an associate professor of marketing at the Schulich School of Business (York University). He is also the director of the Big Design Lab, a think tank that helps companies connect with consumers. He is an authority on marketing and consumer behavior with a focus on market creation and customer experience design. His research has been published in the Journal of Consumer Research and the Journal of Marketing and featured in The New York Times, Time Magazine, BusinessWeek, Wired, and other news media. He also serves on the editorial review boards for the Journal of Marketing, the Journal of Consumer Research, Consumption, Markets and Culture, and Business & Society, and as chair of Schulich's marketing department. He has been named “one of the best recognized experts studying high-technology consumption” by Wired, one of “the young business school star professors on the rise” by Fortune, and one of “the 40 most outstanding business profs under 40 in the world” by Poets & Quants.
Avi Goldfarb University of Toronto
Avi Goldfarb is the Ellison Professor of Marketing at the Rotman School of Management, University of Toronto. Avi’s research focuses on understanding the opportunities and challenges of the digital economy. He has also used an economics lens to explore the drivers of brand value and the limits of rational models of managerial decision-making. He has published over 60 academic articles in a variety of outlets in marketing, statistics, law, computing, and economics. He is Senior Editor at Marketing Science, Chief Data Scientist of the Creative Destruction Lab, and a Research Associate at the National Bureau of Economic Research. For the past two years, he has co-organized the NBER's Economics of Digitization PhD student tutorial. He also co-organized the Marketing Science-Federal Trade Commission Conference on Marketing and Consumer Protection. His work with Catherine Tucker on privacy has been referenced by the White House, the European Commission, and in US Congressional Testimony. His work with Ajay Agrawal and Christian Catalini on crowdfunding has been identified by the Ontario Security Commission as directly influencing the OSC LaunchPad initiative. Avi received his Ph.D. in economics from Northwestern University.
Kent Grayson Northwestern University
Kent studies the role of fabrication and fact in marketing and consumption, with a focus on issues relating to trust, deception, and authenticity. He is faculty director of The Trust Project at Northwestern and co-organizer of The Chicago Consumer Culture Community.
2017 AMA-SHETH Foundation Doctoral Consortium
Dhruv Grewal Babson College
Dhruv Grewal (Ph.D. Virginia Tech) is the Toyota Chair in Commerce and Electronic Business and a Professor of Marketing at Babson College. His research and teaching interests focus on the broad areas of value-based marketing strategies, retailing, pricing and services. He currently serves on numerous editorial review boards, such as Journal of Marketing (AE), Journal of Marketing Research, Journal of Consumer Psychology, Journal of the Academy of Marketing Science (AE), and the advisory board for Journal of Retailing. He is listed in The World’s Most Influential Scientific Minds, Thompson Reuters 2014. He was awarded the 2013 University wide Distinguished Graduate Alumnus from his alma mater Virginia Tech, the 2012 Lifetime Achievement Award in Pricing (AMA Retailing & Pricing SIG), the 2010 Lifetime Achievement Award in Retailing (AMA Retailing SIG), the 2005 Lifetime Achievement in Behavioral Pricing Award (Fordham University, November 2005) and the AMS Cutco/Vector Distinguished Educator Award in May 2010. He was co-editor of Journal of Retailing (2001-2007). He has also coauthored: Marketing Research, Marketing, M Series: Marketing and Retailing Management. He has won a number of awards for his research: 2016 Journal of Marketing Sheth Award, Luis W. Stern Award (2011, 2015), and William R. Davidson Journal of Retailing Best Paper Award (2010, 2012, 2016) Best Services Paper Award (2002). He has also been a finalist for the 2014 Journal of Marketing Harold H. Maynard Award. He has won a number of awards for his teaching: 2005 Sherwin-Williams Distinguished Teaching Award, SMA, 2003 AMA, and Award for Innovative Excellence in Marketing Education, 1999 AMS Great Teachers in Marketing Award. He has taught executive seminars/courses and/or worked on research projects with numerous firms, such as Dell, ExxonMobil, IRI, Radio Shack, Telcordia, Khimetriks, Profit-Logic, McKinsey, Ericsson, Motorola, Nextel, FP&L, Lucent, and Goodyear Tire & Rubber Company.
Rajdeep Grewal University of North Carolina
Rajdeep Grewal is the Townsend Family Distinguished Professor of Marketing at UNC Kenan-Flagler. His research interests are in studying social interactions among organizations and strategic marketing decisions. For these research problems he seeks to develop theoretically grounded empirical specifications and estimates classical econometric or Bayesian models. An award-winning researcher, his work has appeared in top academic journals, including the Journal of Marketing, Journal of Marketing Research, Marketing Science and the Strategic Management Journal. He currently serves as co-editor for the Journal of Marketing Research and is area editor for the Journal of Marketing. He currently serves as the editor-in-chief of the Journal of Marketing Research. Dr. Grewal comes to UNC Kenan-Flagler from the faculty of Pennsylvania State University’s Smeal College of Business Administration, where he also served as associate director of the Institute for the Study of Business
Markets. He also has taught at the Indian School of Business (Hyderabad and Mohali), Washington State University, Wharton School at University of Pennsylvania and University of Cincinnati. He worked as a sales executive for Pertech Computers Limited in Delhi before he attended graduate school. He received his PhD in marketing with a minor in econometrics from the University of Cincinnati, where he also earned a master’s of science in business administration in quantitative analysis. He received a post-graduate diploma in management from the Indian Institute of Management, Lucknow, and a B.Tech in textile technology from the Indian Institute of Technology, Delhi.
2017 AMA-SHETH Foundation Doctoral Consortium
Mitch Hamilton Loyola Marymount University
Mitchell (Mitch) Hamilton is an Assistant Professor of Marketing at Loyola Marymount University in Los Angeles, California. In 2011, he was an AMA-Sheth Foundation Doctoral Consortium Fellow. His research interests tend to gravitate toward the consumer-brand paradigm (e.g., relationships, connections, and interactions), image/identity, and the digital self (including image manipulation mechanisms that are unique to digital environments). His most recent work has been published in the Journal of Interactive Marketing and the Journal of Marketing Theory and Practice. Mitch teaches marketing strategies and leadership ideologies, as well as the art of brand storytelling, to both undergraduate and MBA students. He also co-created an industry-involved capstone course and is currently co- spearheading the development of a new curriculum-based learning pathway that is centered on socio-cultural marketing. In 2015, he won the Jesuit Community Impact Award for Innovation. Mitch holds a PhD in consumer behavior from Syracuse University, as well as graduate and undergraduate degrees in marketing from Clark Atlanta University and San Diego State University, respectively.
Ryan Hamilton Emory University
Ryan Hamilton is an Associate Professor of Marketing and Caldwell Research Fellow at Emory University’s Goizueta Business School. He received his PhD in Marketing from Northwestern University’s Kellogg School of Management. His research investigates shopper decision making: how brands, prices, and choice architecture influence decision making at the point of purchase. He is a leading scholar in the area of retailer price image, exploring how customers form store-level price impressions and how those impressions influence consumer behavior. His research has been published in Journal of Consumer Research, Journal of Consumer Psychology, Journal of Marketing Research, Journal of Marketing, Marketing Letters, Management Science, and Organizational Behavior and Human Decision Processes, and has been profiled in Harvard Business Review, The New York Times, The Wall Street Journal, Time, USA Today, The Financial Times and CNN Headline News. In 2016, Professor Hamilton co-authored a book, The Intuitive Customer, which applies the insights from research on consumer psychology and decision making to more effectively managing customer experiences. He has also produced two lecture series, “Critical Business Skills for Success: Marketing” and “How You Decide: The Science of Human Decision Making,” for The Great Courses. He was a 2013 Marketing Science Institute Young Scholar and in 2011 was named one of “The World’s Best 40 B-School Profs Under the Age of 40” by Poets & Quants. Ryan has an eclectic background includes both an undergraduate degree in physics and time spent performing stand-up and sketch comedy. He is the proud father of five young children, which means he spends much of his time exhausted and slightly rumpled. This also gives him some social cover for his unabashed enthusiasm for Legos and superhero movies. He has never run a marathon and has no intention of ever doing so.
2017 AMA-SHETH Foundation Doctoral Consortium
Kelly Haws Vanderbilt University
Kelly L. Haws is an Associate Professor of Marketing and Chancellor’s Faculty Fellow, Owen Graduate School of Management, Vanderbilt University. Her research interests focus on consumer well-being particularly related to self-control, health, and food decision making. Specifically she focuses on studying strategies designed to help consumers enhance their ability to make healthier food choices within complex and dynamic decision making environments as related to such variables as serving sizes, categorization, food labels and health claims, perceptions of healthiness, prices, satiation, and variety. Dr. Haws’ research appears in numerous journals including Journal of Consumer Research, Journal of Marketing Research, Journal of Consumer Psychology, Journal of Marketing, Journal of Public Policy & Marketing, Journal of Personality and Social Psychology, American Journal of Preventative Medicine, Management Science, and Appetite. She received the Early Career Award from the Association of Consumer Research in 2013 and was named an MSI Young Scholar in 2009. Dr. Haws serves on the editorial review boards for the Journal of Public Policy & Marketing, Journal of Consumer Research, Journal of Consumer Psychology, and the Journal of Business Research. In addition, she serves as an Associate Editor at the Journal of the Academy of Marketing Science. She teaches Consumer Behavior and Pricing Strategies at the MBA level. Prior to moving to Vanderbilt, she was on the faculty at Texas A&M where she received numerous teaching awards. After beginning her undergraduate studies at the United States Air Force Academy, she received a BBA and an MBA from Mississippi State University and a Ph.D. in Marketing from the University of South Carolina.
Donna Hoffman George Washington University
Donna L. Hoffman is the Louis Rosenfeld Distinguished Scholar and Professor of Marketing at George Washington University School of Business and the co-director of the Center for the Connected Consumer. Her current research interests are focused on consumer experience in the IoT and the kind of consumer-object relationships that emerge when consumers and smart objects interact. Professor Hoffman’s work has been published in Journal of Consumer Research, Journal of Marketing Research, Journal of Marketing, Marketing Science, Journal of Consumer Psychology, and Science, and she has been awarded many of the field’s most prestigious research awards, including the William O’Dell/Journal of Marketing Research Award for long-term research impact, the Sheth Foundation/Journal of Marketing Award for long-term contributions to the discipline of marketing, the Stellner Distinguished Scholar Award from the University of Illinois, and others. Donna serves on the editorial boards of Journal of Consumer Psychology, Journal of Marketing Research, Journal of Marketing, and reviews regularly for Journal of Consumer Research. She has also served as a guest AE for Journal of Marketing Research and guest edited special issues for Marketing Science, Information Systems Research and Journal of Interactive Marketing. She received her Ph.D. from the L.L. Thurstone Psychometric Laboratory at the UNC-Chapel Hill and was named a Distinguished Graduate Alumnus of UNC in 2002.
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Szu-chi Huang Stanford University
Szu-chi Huang is an Assistant Professor of Marketing at the Graduate School of Business, Stanford University. She received her PhD in Marketing and a Master’s degree in Advertising from the University of Texas at Austin. She also holds two Bachelor's degrees from the National Taiwan University in Business Administration and in Business/Financial Law. Prior to her academic career, Professor Huang worked at JWT Advertising Agency as an Account Manager. While at JWT, she managed global brands such as Unilever and Estee Lauder. Professor Huang’s main research interest is consumer motivation. Her research has been published in the Journal of Consumer Research, the Journal of Marketing Research, the Journal of Experimental Social Psychology, and the Journal of Personality and Social Psychology. She has been awarded prestigious fellowships and awards, including the American Marketing Association (AMA) Consumer Behavior Special Interest Group's Rising Star Award (2013), AMA-Sheth Distinguished Faculty Fellow (2017), and Marketing Science Institute (MSI)’s Young Scholar (2017).
Tomas Hult Michigan State University
Tomas Hult is Professor, Byington Endowed Chair, and Director of the International Business Center in the Eli Broad College of Business at Michigan State University. He is also Executive Director of the Academy of International Business (AIB), President of the Sheth Foundation, and serves on the U.S. District Export Council. He is one of only about 80 Elected Fellows of the Academy of International Business. He was also selected the 2016 Academy of Marketing Science / CUTCO- Vector Distinguished Marketing Educator for scholarly career achievements. Hult is
one of the world’s leading academic authorities (35,000+ citations) on marketing strategy, international marketing, strategic management, and global supply chains. In 2016 alone, he had four articles in Journal of Marketing. Tomas has served AMA in roles such board member of the Academic Council, program chair of the AMA summer conference, associate editor and review board member of Journal of Marketing, and track chair on several occasions. Professor Hult is coauthor with Charles W. L. Hill of the market-share leading textbooks in international business: Global Business Today 9e (2016) and International Business 11e (2017). He has also done popular business trade books titled Second Shift (2016), Global Supply Chain Management (2014), Total Global Strategy (2012), and Extending the Supply Chain (2004), and had op-ed works published in Time, Fortune, World Economic Forum, and The Conversation, among others.
Jeff Inman University of Pittsburgh
Jeff Inman is the Albert Wesley Frey Professor of Marketing and Associate Dean of Research and Faculty at the Katz Graduate School of Business at the University of Pittsburgh. He is President-Elect of the Society for Consumer Psychology and former President of the Association for Consumer Research. His research focuses on consumer decision-making. He is on the editorial board of the leading marketing journals, including the Journal of Consumer Research, the Journal of Marketing Research, the Journal of Marketing, Marketing Science, the Journal of Consumer Psychology, and the Journal of Retailing. He is also an associate editor at JMR and JM. His work has appeared in the many of the most prestigious business journals.
2017 AMA-SHETH Foundation Doctoral Consortium
Baojun Jiang Washington University in St. Louis
Baojun Jiang is an assistant professor of marketing at the Olin Business School at Washington University in St. Louis. He received a B.A. in economics and physics from Grinnell College, an M.S. in physics and an M.S. in electrical engineering from Stanford University, an M.B.A. from the University of Texas at Austin, and an M.S. and Ph.D. in information systems from Carnegie Mellon University. His current research interests include the sharing economy, platform-based business models, channels, innovations, competitive strategy, behavioral economics, and marketing- operations interface. His research has been published in top-tier journals such as Marketing Science, Management Science, and Journal of Marketing Research. He was selected as a 2017 MSI Young Scholar by the Marketing Science Institute, and currently serves on the Editorial Review Boards of Journal of Marketing Research and Marketing Science.
Barbara Kahn Wharton
Barbara is Patty and Jay H. Baker Professor of Marketing and the Director of Jay H. Baker Retailing Center at The Wharton School at the University of Pennsylvania. Prior to rejoining Wharton in 2011, Barbara served as the Dean and Schein Professor of Marketing at the School of Business Administration, University of Miami (from 2007 to 2011). Before becoming Dean at UM, she spent 17 years at Wharton as Silberberg Professor of Marketing. She was also Vice Dean of the Wharton Undergraduate program. Barbara is an internationally recognized scholar on variety seeking, brand loyalty, retail assortment, and patient decision-making. She has published more than 60 articles in leading academic journals. She co- authored Grocery Revolution: The New Focus on the Consumer and recently published Global Brand Power: Leveraging Branding for Long-Term Growth. Barbara has been elected president of Association for Consumer Research, elected president of Journal of Consumer Research (JCR) Policy Board and selected as a Marketing Science Institute Trustee. She was also an Associate Editor at JCR, Journal of Marketing, and Marketing Science. She has recently been elected as a Fellow for both the Association of Consumer Research and the Society of Consumer Psychology. Barbara received her PhD, MBA and MPhil from Columbia University, and a BA from University of Rochester.
Wagner Kamakura Rice University
Wagner A. Kamakura is the Jesse H. Jones Professor of Marketing at the Jones Graduate School of Business, Rice University. Prior to joining the Jones school, Professor Kamakura taught at Duke University, University of Iowa, University of Pittsburgh and Vanderbilt University. Before joining academia, he has worked in market analysis, forecasting and planning at Duratex S.A. and Massey-Ferguson of Brazil. Professor Kamakura holds a PhD in Marketing from the University of Texas at Austin, a Doctor Honoris Causa from Universidad de Granada, a MS in Industrial Engineering from Universidade de São Paulo (Brazil), an EMBA from Fundação Getúlio Vargas (Brazil) and a BS in Mechanical Engineering from Instituto Tecnológico de Aeronáutica - ITA (Brazil). He has co-authored Estratificação Socioeconomica e Consumo no Brasil and Market Segmentation: Conceptual and Methodological Foundations, as well as a hundred articles in leading academic journals in Marketing and other disciplines. His publications received best-paper awards from the International Journal of Research in Marketing, Journal of
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Marketing Research, and Journal of Retailing, He has served as the Editor of the Journal of Marketing Research, Area Editor of Marketing Science and Associate Editor of the Journal of Consumer Research. His current research interests are in business analytics, consumption and time-use analysis and marketing efficiency analysis.
P.K. Kannan University of Maryland
P. K. Kannan (PK) is the Ralph J. Tyser Professor of Marketing Science at the Robert H. Smith School of Business at the University of Maryland. He was previously the department chair of marketing from 2010-2016. He has a Ph.D. degree in Management Science and Marketing from Purdue University and previously has been on the faculty of department of IS and the faculty of marketing at University of Arizona. His main research focus is on marketing modeling and strategy, applying statistical and econometric methods to marketing data. His current research stream focuses on digital marketing, path to purchase models, attribution modeling, media mix modeling, new product/service development and customer relationship management (CRM).
PK has received several grants from National Science Foundation and other agencies for his work in this area and has been published in Marketing Science, Management Science, Journal of Marketing Research, and Journal of Marketing. His research has won the prestigious John Little Best Paper Award (2008) and the ISMS-MSI Gary Lilien Practice Prize Award (2007). His research has also been selected as a finalist twice for the Paul Green Award (2008, 2014) and he has won the AMA/MSI Paul Root Award (2014).
PK is an Associate Editor for Journal of Marketing Research and Journal of Marketing, a Senior Editor for International Journal of Research in Marketing and serves on the editorial boards of the Marketing Science, Journal of Service Research, and International Journal of Electronic Commerce. PK has served as the Chair for the American Marketing Association SIG on Marketing Research and was a chair of the INFORMS Service Science section.
PK has taught executive programs for Black & Decker, Home Depot, and McCormick and has consulted for companies such as Frito-Lay, Pepsi Co, Giant Food, Black and Decker, SAIC, Fannie Mae, Marriott International, Accor Hotels and IBM.
Constantine (Costas) Katsikeas University of Leeds
Constantine S. Katsikeas is the Arnold Ziff Research Chair and Professor of Marketing and International Management, and the Founding Director of the Global and Strategic Marketing Research Center at Leeds University Business School, University of Leeds. He holds a B.Sc. from Athens University of Economics and Business, an M.A. from Lancaster University, and a Ph.D. from Cardiff University. His doctoral studies were supported by a scholarship from the ONASSIS Foundation. He is the Editor-in-Chief of Journal of International Marketing, published by the American Marketing Association, Marketing Editor of Journal of International Business Studies, and an Area Editor of Journal of the Academy of Marketing Science. Professor Katsikeas is twice the recipient of the American Marketing Association Global Marketing SIG's 2013 and 2015 Excellence in Global Marketing Award, the 2006 Hans B. Thorelli 5-Year Research Award by the American Marketing Association Foundation, and the 1999 S. Tamer Cavusgil Award. His interests lie in international marketing and export management, sales
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management, strategic alliances and interfirm collaborative relationships. He has published in Journal of Marketing, Strategic Management Journal, Organization Science, Journal of International Business Studies, Decision Sciences, Journal of International Marketing, Journal of the Academy of Marketing Science, and other journals. He has taught managers from a wide range of organizations including Toyota, Delhaize Le Lion, Aramco, Coca Cola, Atkins, Siemens, Boehringer Ingelheim, Sabic, Nadec, Philip Morris, Minerva, Audi, Mitsui Chemicals, Fortnum & Mason, A1 Telekom Austria, Mercedes-Benz, FirstPlus, Prozone, AB Vassilopoulos, GlaxoSmithKline, and Johnson & Johnson.
Kevin Keller Dartmouth College
Kevin Lane Keller is the E. B. Osborn Professor of Marketing at the Tuck School of Business at Dartmouth College. Keller's academic resume includes degrees from Cornell, Duke, and Carnegie-Mellon universities and faculty positions at Berkeley, Stanford, and UNC. His textbook, Strategic Brand Management, in its 4th edition, has been adopted at top business schools and leading firms around the world. He is also the co-author with Philip Kotler of the all-time best selling introductory marketing textbook, Marketing Management, in its 15th edition. From July 1, 2013 to July 1, 2015, he served as the Executive Director of the Marketing Science Institute. Professor Keller's general area of expertise lies in marketing strategy and planning and branding. His specific research interest is in how understanding theories and concepts related to consumer behavior can improve marketing strategies. His research has been published in all four of the major marketing journals – the Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research and Marketing Science. He also has served on the Editorial Review Boards of three of those journals. With over one hundred published papers, his research has been widely cited and has received numerous awards.
Amna Kirmani University of Maryland
Amna Kirmani is Editor-in-Chief of the Journal of Consumer Psychology and Professor of Marketing at the Robert H. Smith School of Business at the University of Maryland. She received a PhD from Stanford University and an MBA from Cornell University. Her research interests include persuasion knowledge, behavioral signaling, morality, and branding. In particular, she is interested in marketplace morality, the notion that consumers behave less morally in a market rather than non-market context. Her work has been published in several journals, including the Journal of Consumer Research, Journal of Marketing Research, Journal of Marketing, and Journal of Consumer Psychology. Her papers have won the Paul Green Award in the Journal of Marketing Research, the Maynard Award in the Journal of Marketing, the Best Paper Awards in the Journal of Advertising and the International Journal of Advertising, and Article of the Year at AMA TechSIG. She has served as the Director of Doctoral Programs at the Smith School of Business. She has been President of the Association for Consumer Research and is on the Policy Board of the Journal of the Association for Consumer Research.
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Russ Klein CEO, American Marketing Association
Russ Klein has led marketing teams for many of the world’s foremost brand names—holding top marketing posts at Dr Pepper/7UP Companies, 7‐Eleven Corporation, Burger King Corporation, Church’s Chicken, and Arby’s Restaurant Group.
Russ has been named to “top marketer” lists spanning three decades, including his Burger King body of work that was recognized by ADWEEK as “The Advertiser of the Decade” for the 2000’s.
‐ Under his leadership, his teams' work product has received scores of industry awards for excellence with particular distinction for creativity, including a Titanium Lion at Cannes. Klein was responsible for the most highly recalled advertising campaign ever measured by Nielsen’s IAG Research; "Whopper Freakout”. Russ was a leader in ushering in the age of digital marketing with the microsite “Subservient Chicken” that was recognized by the Wall Street Journal as the "Digital Ad of the Decade" for the 2000’s; and a groundbreaking partnership with Microsoft’s Xbox creating a suite of games featuring BK advertising icons that became the second best‐selling suite of games in Xbox history.
Russ is recipient of the Fisher College of Business Distinguished Alumnus Award from The Ohio State University and is a graduate of Harvard Business School’s Advanced Management Program. He joined the AMA as Chief Executive Officer in August 2014.
Aradhna Krishna University of Michigan
Dr. Aradhna Krishna is the Dwight F. Benton Professor of Marketing at the Ross School of Business, University of Michigan. She is one of the 20 most productive marketing professors in the world (AMA DocSig, 2017). In particular, she is considered the pioneer of the field of sensory marketing. Harvard Business Review recently acknowledged her as "the foremost expert in the field" of sensory marketing. For her leadership role in sensory marketing, Prof. Krishna has been recognized as a Fellow of the Society of Consumer Psychology. Her research has been published in leading academic journals, such as Journal of Marketing Research, Marketing Science, Journal of Consumer Research, Journal of Economic Theory, Journal of Consumer Psychology, Management Science, Journal of Retailing, Journal of Marketing, Journal of Experimental Psychology, and Harvard Business Review. Her work has been cited on NPR, New York Times, Herald Tribune, Huffington Post, Wall Street Journal, and several other publications. Dr. Krishna is also the author of two books, Sensory Marketing: Research on the Sensuality of Products and Customer Sense: How the 5 Senses Influence Buying Behavior, which have been translated to multiple languages. As part of her program to grow the field and disseminate knowledge, Prof. Krishna runs a Sensory Marketing Laboratory where she guides other scholars in their research. Dr. Krishna received her Ph.D. from New York University in 1989, her MBA from the Indian Institute of Management, Ahmedabad in 1984 and her BA in economics from Delhi University in 1979. Besides the Ross school, she has also spent time at Columbia University, New York University, Hong Kong University of Science and Technology and the National University of Singapore. For further information, please consult her webpage or her Wikipaedia page.
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Dmitri Kuksov University of Texas-Dallas
Dmitri Kuksov is a Professor of Marketing at Naveen Jindal School of Management, the University of Texas at Dallas since 2012. Prior to that, he was at Washington University in St. Louis. He holds a Ph.D. in Business Administration (marketing) from Haas Business School, University of California at Berkeley and a Ph. D. in Mathematics from Brigham Young University. He has a broad range of research interests, including competitive and distribution channels strategy, markets with incomplete information, search for information, consumer and firms’ communications, networks, branding, product line strategy, and customer satisfaction. His work has appeared in a number of journals including Marketing Science, Management Science, Journal of Marketing Research, Journal of Economic Theory, and Quantitative Marketing and Economics. He received 2005 Frank M. Bass Dissertation Award, four of his papers were finalists for John D.C. Little Award (two in 2007, one each in 2012 and 2014), and one was a finalist for INFORMS Long Term Impact Award (2012). Currently, he is an Associate Editor of Marketing Science and Management Science, and a co-editor of Quantitative Marketing and Economics.
V. Kumar Georgia State University
Dr. V. Kumar (VK) is the Regents Professor; Richard and Susan Lenny Distinguished Chair & Professor in Marketing; Executive Director, Center for Excellence in Brand and Customer Management; Director, Ph.D. program in Marketing, Georgia State University, J. Mack Robinson College of Business. VK's research interests span several areas including IoT, Healthcare analytics, Sales Management, Retailing, B2B marketing, Marketing Strategy, Quantitative Modeling, International Marketing, and CRM. VK has been recognized with 14 lifetime achievement awards in several areas in Marketing from the American Marketing Association (AMA) and other professional organizations. VK has published over 250 articles and books, and has received over 25 Research and Teaching Excellence Awards. VK has been honored in multiple countries with prestigious awards and fellowships including the Chang Jiang Scholar, HUST, China; Lee Kong Chian Fellow, Singapore Management University, Singapore; Indian School of Business Senior Fellow, India. VK has been bestowed
with another honor, TIAS Fellow, from Texas A&M University, Texas. VK spends his “free” time visiting business leaders to identify challenging problems to solve. VK has worked with several Global Fortune 1000 firms to maximize their profits and publish studies with rigor and relevance. VK is also the current Editor-in-Chief of the Journal of Marketing. In 2017, VK has been recognized as a Fellow of the AMA. Finally, VK is chosen as a Legend in Marketing where Dr. Kumar’s work is published in a 10 volume encyclopedia (Sage Publications) with commentaries from scholars worldwide.
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Aparna Labroo Northwestern University
My research is on self-regulation and I investigate how to encourage consumers in pursuit of their long-term goals. My expertise is in understanding how people's feelings impact such decisions, including their health-regulation, self-control, and pro-social actions. My research has featured in New York Times, Time, MSN, Forbes, Financial Times, Business Week, Scientific American, and other leading media outlets and has been presented at several leading business schools and psychology departments worldwide. I am recipient of the Society for Consumer Psychology Early Career Award, currently an Associate Editor for Journal of Consumer Research and serving on the editorial boards of the Journal of Consumer Psychology and the Journal of Marketing Research. Before joining Kellogg, I served as the Patricia C. Ellison Professor of Marketing at University of Toronto's Rotman School of Management, and as Assistant and then Associate Professor of Marketing at Chicago Booth, where I taught MBA and Executive Courses on Marketing Strategy and on Strategic Brand Communications. I previously worked in advertising, on Unilever and SmithKline Beecham Brands. She have an MBA from the Indian Institute of Management (Ahmedabad) and my PhD is from Cornell.
Cait Lamberton University of Pittsburgh
Cait Lamberton is Associate Professor and Fryrear Chair in Marketing at the University of Pittsburgh’s Katz Graduate School of Business, where she teaches Consumer Behavior at the undergraduate, MBA and Ph.D. levels. After graduating from the University of South Carolina in 2008, Cait began her research career with a focus on individual decision-making in various types of assortments, specifically considering questions of assortment size and structure.
In large part thanks to the inspiration of her Doctoral students, her work has progressively shifted to consider questions of social influence as represented in dyadic behaviors and policy-relevant choices. New large-scale projects focused on higher education are exploring the use of marketing “nudges” - either delivered via text, email or Instagram - to help high school students optimize their financial aid and college application processes.
Cait is also active outside the boundaries of academia, having been an affiliated researcher with the White House’s Social and Behavioral Sciences team in its inaugural year and participating as a member of multiple technical working groups for the US Department of Education and Labor. She has also provided consulting services for the marketing research firm Ipsos, where she advises on the application of behavioral science in the consumer packaged goods and financial sectors.
In recognition of her research and mentoring, Cait received the Association for Consumer Research’s Early Career Award, an honorable mention for the Robert Ferber Award, the AMA’s Erin Anderson Award, and was named a Marketing Science Institute Young Scholar. Cait continues her efforts to contribute to the field as an associate editor at the Journal of Consumer Research and Journal of Consumer Psychology, as well as a Senior Editor at the International Journal of Research in Marketing. Most recently, in collaboration with Ron Hill, she is working on a compendium that translates the world’s top researchers’ major findings into applicable life lessons. The proceeds from this book will be used to support the diversity mission of the American Marketing Association’s educational foundation.
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Angela Lee Northwestern University
Angela Y. Lee joined the marketing faculty at the Kellogg School in 1995 and was named Mechthild Esser Nemmers Professor of Marketing in 2007. Angela is a consumer psychologist. Her expertise is in consumer learning, emotions and goals. Her research focuses on consumer motivation and affect, cross-cultural consumer psychology, and nonconscious influences of memory on judgment and choice. Her publications appear in both marketing and psychology journals and she is the co- editor of Kellogg on China (Northwestern University Press, 2004). She was the recipient of the 2006 Stanley Reiter Best Paper Award for her research on self- regulation and persuasion, and the 2002 Otto Klineberg Award for the best paper on international and intercultural relations. She currently serves on the editorial
boards of the Journal of Consumer Research and the Journal of Marketing Research. Angela is a past president of the Association for Consumer Research and a former board member of the American Marketing Association.
Don Lehmann Columbia University
Donald R. Lehmann is George E. Warren Professor of Business at Columbia University Graduate School of Business. He has a B.S. degree in mathematics from Union College, Schenectady, New York, and an M.S.I.A. and PhD from the Krannert School of Purdue University. His research interests include modeling choice and decision making, meta-analysis, the introduction and adoption of innovations, and the measurement and management of marketing assets (customers and brands). He has taught courses in marketing, management, and statistics at Columbia, and has also taught at Cornell, Dartmouth, and New York University. He has published in and served on the editorial boards of Journal of Consumer Research, Journal of Marketing, Journal of Marketing Research, Management Science, and Marketing Science, and was the founding editor of Marketing Letters and editor of the International Journal of Research in Marketing. In addition to numerous journal articles, he has published several books: including Market Research and Analysis, Analysis for Marketing Planning, Product Management, Meta Analysis in Marketing, and Managing Customers as Investments. He has won best paper awards from several journals, multiple lifetime achievement awards, and is a Fellow of both the Association for Consumer Research and the Informs Society for Marketing Science. Professor Lehmann has served as Executive Director of the Marketing Science Institute and as President of the Association for Consumer Research.
Katherine Lemon Boston College
Kay holds the Accenture Professorship at Boston College’s Carroll School of Management. She is currently the Executive Director of the Marketing Science Institute (2015-2017). Her research focuses on customer management, customer equity, customer experience and the dynamics of customer-firm relationships. She has authored three books including Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy. Kay is the past Editor of Journal of Service Research. She is a recipient of the Christopher Lovelock Career Contributions to the Services Discipline Award, the Sheth Foundation/Journal of Marketing Award, and she is an American Marketing Association Fellow.
2017 AMA-SHETH Foundation Doctoral Consortium
Mike Lewis Emory University
Michael Lewis joined Goizueta Business School in July 2010. Prior to obtaining a Ph.D. in Marketing from Northwestern Lewis earned an MBA from the University of Chicago and a Master's in Industrial Engineering from the University of Illinois. He was formerly an assistant professor at the University of Florida and Washington University at St. Louis. His professional background also includes experience at Northwest Airlines. Lewis’ research focuses on issues such as consumer response to loyalty programs, methods for customer valuation and dynamic pricing. His research has appeared in the Journal of Marketing Research, Management Science, Marketing Science, Journal of Marketing and the Journal of Retailing.
Yong Liu University of Arizona
Yong Liu is the K. Eller Professor of Marketing at the Eller College of Management, University of Arizona. He received his Ph.D. in Marketing from the University of British Columbia, Vancouver, Canada. His research focuses on quantitative models of innovation and business models, social interactions and influence, media and entertainment markets (especially the movie industry), competitive strategies for business and nonprofits, and managing product-harm crisis. His current research projects include modeling information mechanisms in crowdfunding, pricing strategies in sporting marketing, consumer-controlled advertising exposure, and empirical studies on video games, online product reviews, social influence, and how firms should manage product recalls. His research has been published in journals such as Marketing Science, Management Science, Journal of Marketing, Quantitative Marketing and Economics, and Journal of Public Policy and Marketing. He teaches marketing strategy, marketing research, and innovation in undergraduate, graduate and executive education programs. He has won a number of teaching awards including Eller Dean’s Course Innovation Award, Eller College Award for Undergraduate Teaching Excellence, and the Executive MBA Award for Outstanding Module. He was named a Marketing Science Institute (MSI) Young Scholar, and currently serves on the Editorial Review Board of Marketing Science and as an Associate Editor for Journal of Retailing.
Richard Lutz University of Florida
Richard Lutz is the Chairman of the Marketing Department and the J.C. Penney Professor of Marketing at the University of Florida, where he has taught since 1982. He specializes in the areas of consumer behavior and marketing communications. He received his B.S., M.S. and Ph.D. in Marketing, all from the University of Illinois, Urbana-Champaign. He is a past president of the Association for Consumer Research and a former Vice President of Publications of the American Marketing Association. He is a past editor of the Journal of Consumer Research and has authored over 90 articles and books. Lutz has taught introductory marketing at the undergraduate level to over 90,000 students and has won the Warrington College of Business Teacher of the Year Award on six occasions. In 2006, he was selected by Business Week as one of the top undergraduate business professors in the nation. Lutz was the UF Alumni Association Distinguished Alumni Professor in 2007- 2009, and he was named the 2010 AMA Irwin/McGraw-Hill Distinguished Marketing Educator, the highest honor conferred by the AMA for distinguished service and outstanding contributions in marketing education. In 2015 he was named an
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inaugural AMA Fellow, and in 2016 he received the Lifetime Achievement Award from the AMA Consumer Behavior Special Interest Group.
John Lynch University of Colorado
John G. Lynch, Jr. is the Ted Andersen Professor of Free Enterprise at the Leeds School of Business, University of Colorado Boulder, and the Director of the Center for Research on Consumer Financial Decision Making.
Lynch received his BA in economics, his MA in psychology, and his Ph.D. in psychology, all from the University of Illinois at Urbana-Champaign. He was a member of the faculty at University of Florida from 1979-1996, where he was Graduate Research Professor. From 1996-2009 he was the Roy J. Bostock Professor of Marketing at the Fuqua School of Business at Duke University.
Lynch is a Fellow of the American Marketing Association, the Association for Consumer Research, the American Psychological Association/Society for Consumer Psychology. He has been a recipient of the Paul D. Converse Award for Outstanding Contributions to the Science of Marketing and the Society for Consumer Psychology's Distinguished Scientific Achievement Award. Five of his papers have been honored as outstanding article of the year: he has been recognized once each by the Journal of Marketing Research and by the Journal of Marketing, and three times by the Journal of Consumer Research. He is one of the 10 most published authors in the history of Journal of Consumer Research. Three of his papers this last decade are the most cited papers in any marketing journal in the year of their publication: his 2010 Journal of Consumer Research paper on mediation analysis, his 2013 Journal of Marketing Research paper on simple effects in moderated regression, and his 2014 Management Science paper about financial literacy and downstream financial behaviors.
He is a member of the editorial boards of Journal of Consumer Research and the Journal of Marketing, and a member of the Journal of Marketing Research Advisory Board. He has served as president of the Policy Board of the Journal of Consumer Research, president of the Association for Consumer Research, associate editor for the Journal of Consumer Research, and associate editor and co-editor for the Journal of Consumer Psychology. He co-chairs the Boulder Summer Conference on Consumer Financial Decision Making.
Debbie Maclnnis University of Southern California
Debbie MacInnis is the Charles L. and Ramona I. Hilliard Professor of Business Administration and Professor of Marketing at USC’s Marshall School of Business. Her work focuses on the role of emotions in consumer behavior and branding. She has published over 60 academic articles, and has received the Journal of Marketing’s Alpha Kappa Psi and Maynard Awards for the papers that make the greatest contribution to marketing thought and the Long-Term Contribution Award from the Review of Marketing Research. She has also been named as a Fellow of the Association for Consumer Research and the Society for Consumer Society. Debbie has served as Co-Editor and Associate Editor of the Journal of Consumer Research, Theory Development Editor for the Journal of Marketing and Associate Editor of the Journal of Consumer Psychology. Debbie is co-author of a leading textbook on consumer behavior, several edited volumes on branding, and new branding book titled “Brand Admiration: Building a Business that People Love”. She is President of the American Marketing Association’s Consumer Behavior Special
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Interest Group, former Treasure, and President of the Association for Consumer Research, and former Vice President of Conferences and Research for the American Marketing Association’s academic council. She is the winner of local and national teaching awards. She has also served the Marshall School of Business as Vice Dean of Research and Strategy and Vice Dean of the Undergraduate Programs. She has also received the USC mentoring award for her mentoring work with faculty. Her consulting includes work with major consumer packaged goods companies, business-to-business marketers and advertising agencies.
Murali Mantrala University of Missouri
Murali K. Mantrala is Sam M. Walton Distinguished Professor of Marketing, Chair of the Marketing Department, Courtesy Professor of Journalism at University of Missouri, Columbia, and visiting professor at Guangdong University of Finance and Economics, China. His previous positions include J.C. Penney Associate Professor at the University of Florida, Gainesville, Manager at ZS Associates, Evanston, Illinois, and visiting faculty appointments at Bar-Ilan, Chicago, Cologne, Columbia, Duke, ISB, Loughborough, Rutgers, Vanderbilt, Washington-St. Louis, and WHU Koblenz universities. Murali holds a PhD in Marketing from the Kellogg School, Northwestern University, MBAs from the University of Minnesota, Minneapolis, and Indian Institute of Management, Calcutta, and a bachelor’s degree in Physics from University of Delhi. Murali's research interests are varied and include two-sided platform marketing and pricing, sales resource allocation, sales force compensation design, and retail channels, category management, and shopper marketing strategies. Two of his papers in Journal of Marketing Research (JMR) were finalists for the O’Dell Award, while two others he has coauthored in Marketing Science (MKS) and Journal of Interactive Marketing respectively won the Frank M. Bass Best Dissertation Paper Award of MKS in 1998 and the 2013 Best Paper Award respectively. Murali has co- edited a well-received book on retailing research, Retailing in the 21st Century (Springer, 2010), and is currently Co-Editor-in-Chief of Journal of Retailing and serves/served on the editorial boards of Journal of Marketing. MKS, Journal of Academy of Marketing Science, Journal of Business Research, and Journal of Personal Selling and Sales Management. He co-chaired the 43rd AMA Sheth Foundation Doctoral Consortium at MU in 2008. In 2010, he received the Humboldt Research Award for lifetime collaborative research from the Alexander Humboldt Foundation in Berlin, Germany.
Leigh McAlister University of Texas- Austin
Leigh McAlister is the Ed and Molly Smith Chair in Business Administration at the McCombs School of Business, University of Texas at Austin. She received her PhD from Stanford University and she served on the faculties of University of Washington and MIT before joining University of Texas at Austin. She has won many teaching awards and research awards including JMR’s O’Dell Award, JR’s Davidson Award. In 2014, she received the Mahajan Award for Lifetime Achievements in Strategy Research and was named the AMA/Irwin/McGraw-Hill Distinguished Marketing Educator. Long associated with the Marketing Science Institute, she served there as Executive Director from 2003-2005. Currently her research focuses on determinants of firm value and implications of web communications. She serves as Area Editor for these topics at Journal of Marketing.
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Brent McFerran Simon Fraser University
Brent McFerran is W.J. VanDusen Associate Professor of Marketing at Simon Fraser University’s Beedie School of Business. He received his Ph.D. (2009) from University of British Columbia. He was previously on faculty at University of Michigan (2010- 13) and UBC-Okanagan (2009-10). His research examines social influences in consumption, moral psychology, and prosocial behavior, and was awarded the 2016 Early Career Contribution Award from the Society for Consumer Psychology. Brent’s work has appeared in leading outlets in both marketing and psychology, including Journal of Consumer Research, Journal of Marketing Research, Journal of Consumer Psychology, Journal of Personality and Social Psychology, and Psychological Science. Hundreds of major media outlets on six continents have featured his work.
Ann McGill University of Chicago
Ann L. McGill Sears Roebuck Professor of General Management, Marketing and Behavioral Science The University of Chicago Booth School of Business Ann L. McGill's research focus is on consumer and manager decision making, with special emphasis on causal reasoning, consumer evaluations of products and services consumed alone or with others, the influence of freedom of choice on outcome satisfaction, and product and brand anthropomorphism. "My research enhances our understanding of how people think, which makes it easier to reach and help them," she explains. McGill has held teaching positions at Northwestern University's Kellogg School of Management and New York University. McGill passed her CPA examination in 1980 and worked as an auditor for Peat, Marwick, Mitchell and Co. in Detroit. This professional experience helps in the classroom by allowing her to build bridges from concept to application. Besides teaching and advising several PhD candidates, McGill is editor of the Journal of Consumer Research, a member of the American Marketing Association, the Association of Consumer Research, the Society of Experimental Social Psychologists, and the Society for Judgment and Decision Making. She is a former editor of the Journal of Consumer Research. McGill won the 2005 McKinsey Award for Excellence in Teaching at the University of Chicago. The award exemplifies her teaching philosophy as she wants her students to walk away with a sense of when to apply these factors to their endeavors and the ability to keep learning. She received a BBA with high distinction from the University of Michigan in 1979, an MBA from the Chicago Booth in 1985, and a PhD, also from Chicago Booth, in 1986. She joined the Chicago faculty in 1997.
Nitin Mehta University of Toronto
Nitin Mehta is an Associate Professor of marketing at the Rotman School of Management, University of Toronto. He received his Ph.D. from Carnegie Mellon University. His research interests are econometric modeling of consumer’s search behavior, utility theory, consumer behavior in the healthcare market, using neural measurements to predict choice, econometric modeling of behavioral phenomena (memory, confirmatory bias, counteractive self-control), and multi-good demand systems.
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Christine Moorman Duke University
Christine Moorman is the T. Austin Finch, Sr. Professor of Business Administration at the Fuqua School of Business, Duke University. Her research examines the nature and effects of learning and knowledge utilization by consumers, managers, organizations, and financial markets. She studies these topics in the context of innovation, alliances, and public policy. Her research has been published in the Journal of Marketing Research, Journal of Marketing, Journal of Consumer Research, Marketing Science, JPP&M, International Journal of Research in Marketing, Academy of Management Review, Administrative Science Quarterly, and Harvard Business Review and supported by grants from the National Science Foundation and the Marketing Science Institute. Professor Moorman is founder of The CMO Survey (www.cmosurvey.org) and author of Strategy from the Outside In: Profiting from Customer Value (with George Day)—winner of the 2011 Berry Book Prize and editor of Assessing Marketing Strategy Performance (with Don Lehmann). She has served on the Board of Directors and chair of the Marketing Strategy SIG for the AMA, as Director of Public Policy for ACR, and as an Academic Trustee for MSI. Professor Moorman is currently an Associate Editor for the Journal of Marketing and the Journal of Marketing Research, was named an AMA Fellow in 2017, and received the 2012 Paul D. Converse award for significant contributions to the field of marketing and the 2008 Mahajan Award for Career Contributions to Marketing Strategy. Professor Moorman’s teaching focuses on marketing strategy with an emphasis on building the organization and capabilities for customer focus. Selected by MBA students as the winner of the best elective at the Fuqua School of Business in 2016, she has taught this class to undergraduate, MBA, and Executive MBA classes as well as to managers of financial services, pharmaceutical and packaged goods companies.
Andrea Morales Arizona State University
Andrea Morales is the Lonnie L. Ostrom Chair in Business & Professor of Marketing at the W. P. Carey School of Business at Arizona State University. She received her PhD and MS in marketing from the Wharton School of Business at the University of Pennsylvania and a BA in Economics and Honors Liberal Arts from the University of Texas at Austin. Before joining ASU, she was Assistant Professor of Marketing at the Marshall School of Business at the University of Southern California. Andrea teaches the core marketing management course in the full-time MBA program and a doctoral seminar in consumer behavior and won the Outstanding Master’s Teaching Award in 2011 and 2015, Outstanding Research Award in 2012, and the Outstanding Doctoral Teaching Award in 2013. Her research focuses on social influence and emotions in retail and service environments, and her work has been published in leading journals such as the Journal of Consumer Research, Journal of Marketing Research, Journal of Marketing, Journal of Consumer Psychology, and Journal of Retailing. Andrea currently serves on the Editorial Review Boards of the Journal of Marketing and Journal of Consumer Psychology and is an Associate Editor at the Journal of Consumer Research. In 2011, she received the SCP Early Career Contribution Award and she was the 2013 recipient of the Erin Anderson Award for Emerging Female Marketing Scholar and Mentor. She was also recently named as one of the 40 Under 40 Most Outstanding MBA Professors 2016 by Poets & Quants.
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Vicki Morwitz New York University
Vicki Morwitz is the Harvey Golub Professor of Business Leadership and Professor of Marketing at the Stern School of Business, New York University. She received a B.S. in computer science and applied mathematics from Rutgers University, an M.S. in operations research from Polytechnic University (now NYU’s Tandon School), and an M.A. in statistics and a Ph.D. in marketing from the Wharton School at the University of Pennsylvania. Her research interests include self prediction, behavioral aspects of pricing, and the effectiveness of public health communication. She teaches the marketing core, marketing research, and judgment and decision-making. Her work has appeared in many journals including American Journal of Public Health, Harvard Business Review, International Journal of Forecasting, Journal of Consumer Psychology, Journal of Consumer Research, Journal of Marketing Research, Management Science, and Marketing Letters. She is a Society for Consumer Psychology (SCP) Fellow and served as President of SCP (2011-2012) and as a member of SCP’s executive board (2010-2013). She is currently co-editor of JCR, has served as an Associate Editor for JCP and JMR, and is on the editorial board of Marketing Letters. She co-chaired the annual North American ACR conference (2006), SCP Florence (2012), and the 2016 SCP doctoral consortium.
Oded Netzer Columbia Business School
Oded Netzer is an Associate Professor of Business at Columbia University. Professor Netzer’s research centers on one of the major business challenges of the data-rich environment of the twenty-first century: developing quantitative methods that leverage data to gain a deeper understanding of customer behavior and guide firms’ decisions. He focuses primarily on building statistical and econometric models to understand how customer choices change over time, and across contexts. Most notably, he has developed a framework for managing firms' customer bases through dynamic segmentation. More recently, his research focuses on leveraging text- mining techniques to mine Big Data.
Professor Netzer received a B.Sc. in Industrial Engineering and Management from the Technion (Israel Institute of Technology) and an M.Sc. in Statistics and a Ph.D. in Business, both from Stanford University. His research has appeared in top academic journals in the field including the Journal of Marketing Research, Marketing Science, Quantitative Marketing and Economics, Journal of Consumer Research and the Journal of Experimental Psychology. He is the winner of the ISMS Long-term Contribution award, the John Little best paper award, the Frank Bass outstanding dissertation award, the George S. Eccles Research Fund award and Columbia Business School Dean’s Award for teaching excellence. Professor Netzer is an Area Editor at Management Science and serves on the Editorial Board of several top journals including: Journal of Marketing Research, Marketing Science, Journal of Marketing, and International Journal of Research in Marketing.
Cele Otnes University of Illinois at Urbana Champaign
Cele Otnes is the Investors in Business Education Professor of Marketing in the Department of Business Administration, Professor of Advertising, and Professor of Recreation, Sport and Tourism at the University of Illinois at Urbana-Champaign. She is an adjunct professor of marketing at the Norwegian School of Business and Economics (NHH). Her research primarily focuses on understanding how ritualistic
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consumption shapes the experiences of consumers within and outside of the marketspace (e.g., in broader cultural domains). She recently published Royal Fever: The British Monarchy in Consumer Culture with Pauline Maclaran (Univ. of California Press, 2015). With Elizabeth Pleck, she co-authored Cinderella Dreams: The Allure of the Lavish Wedding (University of California Press, 2003), and has co-edited several books on rituals and consumption, including Gender, Culture, and Consumer Behavior with Linda Tuncay Zayer (Routledge 2012). Her work appears in the Journal of Consumer Research, Journal of Retailing, Journal of Advertising, and Journal of Contemporary Ethnography, among others. She primarily teaches courses in consumer behavior (undergraduate) and qualitative research methods (doctoral at Illinois and NHH). She has served as co-chair of the Association for Consumer Research European and North American conferences, and of the Qualitative Data Analysis workshop.
Julie Ozanne University of Melbourne
Julie L. Ozanne is the Professor of Marketing at the University of Melbourne. Julie is a transformative consumer researcher who specializes in alternative methodologies for the study of social problems, such as interpretive, critical, participatory, and community action research methods. She also examines the problems of the poor and the low literate, as well as new forms of sustainable exchange based on sharing. Her scholarship has appeared in the Journal of Consumer Research, Journal of Public Policy & Marketing, Journal of International Business Studies, European Journal of Marketing, Journal of Business Research, and Journal of Marketing Management, among other outlets. She is an associate editor at the Journal of Consumer Research, and on the editorial review board of Journal of Public Policy & Marketing, AMS Review, Consumption, Markets, and Culture, and Journal of Marketing Management. She was the chair of the TCR advisory committee (2013-15), co-edited the book--Transformative Consumer Research for Personal and Collective Well-Being (2012), co-chaired the 2009, 2015, and 2017 TCR conferences, and was a keynote speaker for the 2011 and 2013 TCR conference. In 2006 she was named the Ferber award winner at the Journal of Consumer Research (for best article based on a dissertation for which she was the head advisor). She regularly presents at the ACR doctoral consortium and has received over a dozen teaching awards.
Robert Palmatier University of Washington
Robert W. Palmatier is Professor of Marketing, and he holds the John C. Narver Chair of Business Administration at the University of Washington’s Foster School of Business. He is also the founder and research director of UW’s Center for Sales and Marketing Strategy. He earned his bachelor’s and master’s degrees in Electrical Engineering from Georgia Institute of Technology, as well as an MBA from Georgia State University, a doctoral degree from the University of Missouri, and post-doctoral studies at Kellogg School of Management at Northwestern University. Prior to entering academia, Professor Palmatier held various industry positions, including President & Chief Operating Officer of C&K Components and European General Manager at Tyco-Raychem Corporation. He also served as a U.S. Navy Lieutenant onboard nuclear submarines. Professor Palmatier is the Editor-in Chief of Journal of Academy of Marketing Science and Area editor at the Journal of Marketing. His research focuses on marketing strategy, relationship marketing, and marketing channel theory and strategy with an emphasis on customer relationships and loyalty in the business-to-business, online, service, and retail markets. His publications have received multiple awards, including the Harold H. Maynard, Sheth Journal of
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Marketing, Robert D. Buzzell, Lou W. Stern, MSI Young Scholar, Varadarajan Award for Early Contribution to Marketing Strategy Research, and the American Marketing Association Best Services Article awards. He has received numerous teaching awards for EMBA and MBA teaching including MBA Professor of Year, Robert M. Bowen EMBA Excellence in Teaching Awards, and PhD Student Mentoring Awards. His research has been highlighted in Nature, NYT Sunday Magazine, LA Times, NPR, and MSNBC.
Joann Peck University of Wisconsin- Madison
Joann Peck is an Associate Professor in the marketing department and the Associate Dean of the undergraduate program at the Wisconsin School of Business, University of Wisconsin-Madison. She received her undergraduate degree from the University of Michigan, her MBA from the University of Wisconsin-Madison and her PhD from the University of Minnesota. Broadly, her research areas include non- verbal communication and psychological ownership. For the first, she has a stream of research on haptics (the sense of touch) including both product touch and interpersonal touch. She has also been working with Andrea Luangrath in both interpersonal touch and textual paralanguage. Professor Peck also has an interest in studying psychological ownership and the effects on behavior. In a recent paper, she examines ways to increase the feeling of ownership which results in better stewardship of a shared resource.
Michel Pham Columbia University
Michel Tuan Pham is the Kravis Professor of Business in Marketing at Columbia University’s Graduate School of Business, which he joined more than 20 years ago. At Columbia, he teaches MBA courses on marketing strategy and consumer insight, doctoral seminars on consumer behavior and experimental design and analysis, and executive education programs strategic marketing management and branding. He has a Licentiate degree in Applied Economics from the Catholic University of Louvain-Mons, Belgium, and MA and PhD degrees in Business Administration- Marketing from the University of Florida, Gainesville. His research focuses on consumer psychology and on judgment and decision-making. His is particularly known for his research on the role of affect—moods, feelings, and emotions—in judgment and decision-making, and on consumer self-regulation. He has authored more than 40 widely cited articles in outlets such as the Journal of Consumer Research, Journal of Marketing Research, Journal of Consumer Psychology, International Journal of Research in Marketing, Psychological Science, Organizational Behavior and Human Decision Processes, Personality and Social Psychology Review, and Review of General Psychology. He is a past President of the Society for Consumer Psychology. In 2015, he received the Society’s highest honor, being named SCP Fellow, for his “Outstanding Contributions to the Field of Consumer Psychology.” His past doctoral students have accepted faculty position at schools such as the University of Texas-Austin, HKUST, University of Toronto, Singapore Management University, University of Maryland, Nanyang Technological University in Singapore, and most recently Wharton. His 2013 Journal of Consumer Psychology article on “The Seven Sins of Consumer Psychology,” has become a must-read in many doctoral seminars.
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Linda Price University of Oregon
Linda L. Price is the Philip H. Knight Chair and Professor of Marketing at University of Oregon. Linda’s theory and research is published in leading marketing and social science journals including Journal of Consumer Research, and Journal of Marketing, and combines qualitative and quantitative methodologies to examine consumer and collective identity and adaptation, social influence and network interactions, and how consumers’ emotions and imaginations enrich, distinguish and give agency to their lives. Her research has been and is currently funded by a variety of agencies including USDA, and Marketing Science Institute. She has published books, chapters and over 70 articles that have collectively garnered over 15,000 citations. As part of her interest and commitment to collective identity, adaptation and relevance she has served in several leadership roles in consumer and market related organizations including: President of the Association for Consumer Research, President of the American Marketing Association Academic Council, Consumer Culture Theory Consortium Board, Board of Governors’ for the Academy of Marketing Science, and Policy Board for the Journal of Consumer Research. Linda has also served on numerous editorial boards, conference program committees and co-chairing several conferences and doctoral consortiums and symposiums. She currently serves as AE for Journal of the Academy of Marketing Science and on the editorial board for Journal of Consumer Research. She has also received many marketing honors and awards including the 2015 AMA Consumer SIG Lifetime Achievement Award, the 2013 Academy of Marketing Science Cutco/Vector Distinguished Educator Award for Lifetime Contributions to Marketing Scholarship, and the 2013 College of Business Distinguished Alumni Award from University of Wyoming. One of her most important joys is the work she has done from the very beginning of her career working with and mentoring PhD students, watching them blossom and grow.
Joe Priester University of Southern California
I am interested in the nature of effects of attitudes, most especially those attitudes that are based upon both positive and negative thoughts and feelings (i.e., ambivalence).
William Qualls University of Illinois
William Qualls is the first African-American tenured professor of business administration at the University of Illinois at Urbana-Champaign. Prior to joining the University of Illinois, he was a tenured associate professor of marketing at MIT- Sloan School of Management from 1989-1998 and an associate professor of marketing at the University of Michigan from 1980-1989. In addition to these full- time appointments, he has held numerous visiting professorships at places such as the Helsinki School of Economics, Nanyang Technological University in Singapore, Auckland University in New Zealand, Sogang University, Hunan University and the Universidad Gabriela Mistral in Chile.
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In addition to having an impact on students all over the world, he has published in such journals as the Journal of Marketing, Journal of Marketing Research, Marketing Science, Organization Science, Journal of Consumer Research, International Journal of Research in Marketing, Sloan Management Review, Journal of Public Policy and Marketing, and Journal of Business Research. Although his primary area of research will always be multi-person decision behavior; his current research examines issues in new product development, innovation, and technology management. He has served, or currently serves, on the editorial boards of the Journal of Marketing, Journal of Consumer Research, Journal of Advertising, Journal of the Academy of Marketing Science, Journal of Business Research, and Academy of Marketing and Science Review.
Awarded numerous honors, most recently he was elected to the Ph.D. Project Hall of Fame and named as Honorary Professor and Distinguished Foreign Scholar Expert at Hunan University in China.
Wanting to make sure his research is of value to the business world, he has consulted with firms such as KPMG-Peat Marwick, IBM, BellSouth, General Motors, Texas Instruments, Becton-Dickinson, and numerous others.
He teaches courses in business marketing, marketing strategy, and new product development at the undergraduate, graduate, executive program, and Ph.D. levels. He has been an active contributor in numerous capacities with the National Black MBA Association, which has recognized his contributions to the African-American community with an award named in his honor. In addition to his work with the NBMBAA, he has worked with colleagues at KPMG Ph.D.-Project to increase the flow of doctoral students of color into the college classroom by helping to recruit and mentor doctoral students interested in marketing.
The most important of his accomplishments is his marriage to Pam, his wife of over 30 years, and his two children, Roderick and Kaleena.
Priya Raghubir New York University
Priya Raghubir joined New York University Stern School of Business as a Professor of Marketing in July 2008. Prior to joining NYU Stern, Professor Raghubir was a professor at the Haas School of Business, University of California at Berkeley. She also taught at the Hong Kong University of Science and Technology. She has taught undergraduate, M.B.A, Ph.D. and executive education courses in China, France, India and the U.S. Professor Raghubir's teaching interests are in the areas of marketing research, consumer behavior and marketing strategy, and her research interests are in the areas of consumer psychology, including survey methods, psychological aspects of prices and money; risk perceptions; and visual information processing. She has published more than 50 articles and book chapters in such journals as the Journal of Marketing Research, Journal of Consumer Research, Journal of Consumer Psychology and Marketing Science. She is an Associate Editor for JCP and is on the editorial boards of JMR, JCR, and Marketing Letters. She has delivered more than 100 presentations of her research at major universities, symposia and conferences around the world. Professor Raghubir received her undergraduate degree in Economics from St. Stephen's College, Delhi University; her M.B.A from the Indian Institute of Management, Ahmedabad; and her Ph.D. in Marketing from New York University.
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Raj Raghunathan University of Texas- Austin
Dr. Raj Raghunathan is Professor of Marketing at the McCombs School of Business at The University of Texas at Austin. He is interested in exploring the impact that people’s judgments and decisions have on their happiness and fulfillment. Raj’s work has appeared in top journals, including The Journal of Marketing, The Journal of Consumer Research, The Journal of Marketing Research, Journal of Consumer Psychology, Organizational Behavior and Human Decision Processes, Information Systems Research, and The Journal of Personality and Social Psychology. His work has also been cited in several mass media outlets, including The Atlantic, The New York Times, Fortune, Forbes, Harvard Business Review, Inc, Fast Company, and The Los Angeles Times. Raj writes about his views on happiness, creativity, and leadership on his popular Psychology Today blog (with over 1 million page views), Sapient Nature. His six-week long Coursera course on happiness (titled, A Life of Happiness and Fulfillment) currently has over 170,000 registered students from 196 countries, and was recently voted the Top MOOC (Massive Open Online Course) of 2015 and one of the Top 50 MOOCs of all time. Raj’s book (titled, If you’re so smart, why aren’t you happy?) was released in the Spring of 2016 in the US, UK, and India and is slated to be released in 12 other languages in late 2016 and early 2017.
Americus Reed ll University of Pennsylvania
Americus Reed, II is the Whitney M. Young Jr., Professor of Marketing at the Wharton School, University of Pennsylvania, where he has served on faculty since 2000. An avid fitness enthusiast, part time drummer and tireless educator, Americus’ primary research and consulting areas are in brand equity and Identity Loyalty – the study of creating and fostering “brand communities” that transcend the utilitarian aspects of products to actualize iconic levels of symbolic identity and self-expression; connect to deep levels of emotional and social affiliation, and cultivate lifelong relationships with consumers. In 2005, his academic work in this area received honorable mention for the prestigious Robert Ferber Award for academic impact in the Journal of Consumer Research (JCR) and in 2009 he received JCR’s Best Paper Award. Americus has authored more than 45 articles, book chapters and cases on the topic. He teaches customer analysis, branding and consumer psychology to undergraduate, graduate, doctoral and executive students.
Lopo Rego Indiana University
Lopo Rego is Associate Professor of Marketing at the Indiana University Kelley School of Business. Originally from Portugal, Professor Rego has been in the US since 1994 when he started his "Grand Tour of the Midwest": Ann Arbor, Michigan, Iowa City, Iowa and most recently, Bloomington, Indiana. His undergraduate degree is in Economics and he also earned a master’s degree in Economics, although he hopes that people do not hold that against him. Later on and while working on his MBA (Nova University, in Lisbon, Portugal) he fully converted to the "dark side" and has since been very interested in the associations between Marketing Strategy and Firm Performance. Professor Rego holds a Ph.D. from the University of Michigan and his research interests focus on understanding how marketing strategies, investments, and actions (e.g., advertising, customer relationship management, brand strategy, etc.) influence firm performance outcomes (ranging from product market performance to financial performance), and ultimately contribute to
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shareholder wealth creation. The main goals of his research are to identify generalizable patterns regarding how marketing strategies and actions explain differences in firm performance, and to understand the boundary conditions for these observed patterns. His research has been published in such outlets as the Journal of Marketing, Marketing Science, Journal of the Academy of Marketing Science, Journal of Economic Behavior and Organization, European Journal of Marketing, Journal of Empirical Generalisations in Marketing, Harvard Business Review, Journal of Research in Marketing, and Marketing Science Institute. His non- academic interests include food, wine, travelling, photography and running.
David Reibstein University of Pennsylvania
Professor David J. Reibstein’s research focuses on competitive marketing strategies, marketing metrics, and product line decisions, among other issues. His research on competitive marketing strategies addresses competitors’ reactions to marketing actions, offering companies insight into ways to anticipate these reactions and use them as a part of strategizing. His marketing metrics work has focused on linking marketing metrics to financial consequences, resulting in his widely read book Marketing Metrics: The Definitive Guide to Measuring Marketing Performance.
Professor Reibstein has been researching the economic impact of the brands of nations. In January 2016, he released the inaugural Best Countries report at the World Economic Forum in Davos, Switzerland. In partnership with U.S. News & World Report and WPP’s BAV Consulting, the Best Countries report ranked 60 top nations based on the perceptions of 16,000+ global participants. Most recently, he released the second edition of the Best Countries report in Washington, D.C.
Professor Reibstein is the Immediate Past Chairman of the Board of Directors of the American Marketing Association. A former Executive Director of the Marketing Science Institute, he consults extensively with companies worldwide, including GE, Pfizer, Johnson & Johnson, and Rohm and Haas. He hosts the weekly radio show Measured Thoughts on Wharton Business Radio, Channel 111 on SiriusXM.
Professor Reibstein is a dynamic, award-winning teacher who has been honored with more than 30 teaching awards. In 2005, he received the John S. Day Distinguished Alumni Academic Service Award from Purdue University's Krannert School of Management, an honor given to a graduate whose service within the academic community reflects the spirit and service of former Krannert Dean John Day. His teaching interests include Marketing Strategy in the MBA Program, as well as teaching Competitive Marketing Strategy, Marketing Metrics, Pricing Strategies, and other programs for Wharton Executive Education.
Professor Reibstein received his Ph.D. from Purdue University and his B.S. and B.A. degrees from the University of Kansas.
Aric Rindfleisch University of Illinois
Aric Rindfleisch is the John M. Jones Professor of Marketing and Executive Director of the Illinois MakerLab at the University of Illinois. He earned a PhD in marketing and sociology from the University of Wisconsin, an MBA from Cornell University and a BS in management from Central Connecticut State University. Aric previously
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served as a faculty member at the University of Wisconsin, University of Arizona, Korea University, and Tilburg University. In addition to his academic experience, he also served as a marketing researcher, advertising executive, and an officer in the US Army. Aric’s research, which focuses on consumers and brands, interfirm relationships, and new product development has been published in several leading academic journals including the Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Journal of Operations Management, Strategic Management Journal, among others. His research has won numerous awards and has been cited by the Chicago Tribune, New York Times, and Huffington Post. In addition to his research accomplishments, Aric is also an award-winning teacher and was named by Princeton Review as one of the Best 300 Professors in America. He has taught at all levels, ranging from undergraduates to doctoral students and also teaches two popular Coursera classes (Marketing in a Digital World & The 3D Printing Revolution). Both of these classes are among The Top 50 MOOCs of All Time.
Derek Rucker Northwestern University
Dr. Rucker holds the Sandy & Morton Goldman Professorship of Entrepreneurial Studies in Marketing at the Kellogg School of Management, Northwestern University. His primary research focuses broadly on the topics of power, compensatory consumption, persuasion, and consumer behavior. His work asks, and seeks answers to, what makes for effective advertising and what motives underlies consumer consumption. To answer these questions Dr. Rucker draws on his rich training in social psychology. His work has appeared in numerous leading journals in psychology and marketing such as the Journal of Personality and Social Psychology, the Journal of Consumer Research, the Journal of Marketing Research, and the Journal of Consumer Psychology.
Roland Rust University of Maryland
Roland T. Rust is Distinguished University Professor and David Bruce Smith Chair in Marketing at the Robert H. Smith School of Business at the University of Maryland, where he is founder and Executive Director of the Center for Excellence in Service. He is also Visiting Chair in Marketing Research at Erasmus University (Netherlands) and International Research Fellow of Oxford University’s Centre for Corporate Reputation (UK). His lifetime achievement honors include the AMA Irwin McGraw-Hill Distinguished Marketing Educator Award, EMAC Distinguished Marketing Scholar Award, Fellow of the INFORMS Society for Marketing Science, AMA Fellow, EMAC Fellow, the Paul D. Converse Award, AMA’s Career Contributions to the Services Discipline Award, AMA’s Churchill Award for Lifetime Achievement in Marketing Research, the Distinguished Marketing Educator Award from the Academy of Marketing Science, AMA’s Mahajan Award for Career Contribution to Marketing Strategy, the Outstanding Contributions to Research in Advertising award from the American Academy of Advertising, Fellow of the American Statistical Association, the Elsevier Distinguished Marketing Scholar Award from SMA, two distinguished doctoral alumnus awards from the University of North Carolina at Chapel Hill, and an honorary doctorate in economics from the University of Neuchatel (Switzerland). He has won numerous best article and best book awards, including four best article awards from the Journal of Marketing. He served as Editor of the Journal of Marketing, founded the annual Frontiers in Service Conference, and was founding Editor of the Journal of Service Research. He is currently Editor of the International Journal of Research in Marketing (IJRM). A national class distance runner in his
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collegiate days, he has been inducted into the DePauw University Athletic Hall of Fame.
Hope Schau University of Arizona
Hope Jensen Schau is Eller Professor of Marketing at the University of Arizona. She earned her Ph.D from the University of California, Irvine. Her research focuses on the impact of technology on the marketplace and has appeared in top tier journals including the Journal of Consumer Research, the Journal of Marketing, the Journal of Retailing, the Journal of Public Policy and Marketing, and the Journal of Advertising. She is academic fellow leading the Filene Institute’s Center for Excellence in Consumer Decision Making.
Raj Sethuraman Southern Methodist University
Raj Sethuraman is the Harold Simmons Distinguished Professor and chair of Marketing at the Cox School of Business at Southern Methodist University. He received his Ph.D. in marketing from Kellogg School of Management at Northwestern University. He is also the Executive Director of the Center for Marketing Management Studies and the director of the Online Graduate Marketing Certificate Program at SMU-Cox. Dr. Sethuraman has taught several marketing courses, has written many cases in marketing, and introduced several online teaching tools for which he was awarded the Eugene Byrne teaching innovation award in 2010. Professor Sethuraman’s research focuses on national brand-store brand competition, price-advertising strategies, and brand equity. He has published articles in leading journals and won many research awards, including the John Little award for the best paper in Marketing Science, the Jagdish Sheth award for the best paper in the Journal of the Academy of Marketing Science, the O’Dell award for the best paper in the Journal of Marketing Research (Runner-up), the William Davidson Award for the best paper in Journal of Retailing (2nd place), and the Paul Green award for the best paper in Journal of Marketing Research (Finalist). He is an associate editor of the Journal of Retailing and currently serves on the editorial board of Journal of Marketing Research. He has also served as an ad-hoc Area editor or the editorial board member for other journals including Marketing Science, Journal of Modeling in Management, and Review of Marketing Science. Dr. Sethuraman is active in consulting for commercial and nonprofit organizations. His recent consulting engagements include Samsung Telecommunications, KPMG, and the Center for Nonprofit Management. He is also the founder-president of Charity through Art Foundation, a nonprofit organization dedicated to raising money for the underprivileged by organizing music and dance performances.
2017 AMA-SHETH Foundation Doctoral Consortium
Venky Shankar Texas A&M
Venkatesh (Venky) Shankar is Coleman Chair Professor of Marketing and Director of Research, Center for Retailing Studies, Mays Business School, Texas A&M University. His areas of specialization include digital business, artificial intelligence, marketing strategy, innovation, retailing, international marketing, pricing, and branding.
He has been recognized as one of the World’s Most Influential Scientific Minds by Thomson Reuters and as a Top 10 scholar worldwide on innovation. He is a winner of the Lifetime Achievement Award in Retailing from AMA, the Mahajan Award for Lifetime Contributions to Marketing Strategy from AMA, the Distinguished Alumnus Award from IIM, Calcutta, the Distinguished Alumnus Award from IIT, Kharagpur, the Clarke Award for the Outstanding Direct and Interactive Marketing Educator, the 15- year Long-term Impact Award for an IJRM article, the Green Award for the Best Article in JMR, the Lehmann Award for the best dissertation-based article in an AMA journal. He is Co-Editor of the Handbook of Marketing Strategy and author of Shopper Marketing. He has published in the JMR, Management Science, Marketing Science, SMJ, JM, HBR, SMR, JPPM, and JR. The Shankar-Spiegel Award is named in his honor. He is ex-President of the Marketing Strategy SIG, AMA and serves on the CMO council and B2B Leadership Board. He was also a two-term Academic Trustee of the MSI. He is Editor-Emeritus of the Journal of Interactive Marketing (JIM), Associate Editor of JMR, Area Editor of JM, and ex-Associate Editor of Management Science. He serves on the policy boards of JR and JIM and on the editorial boards of Marketing Science and JAMS.
He is a three-time winner of the Krowe Award for outstanding teaching. He has been a visiting faculty at MIT, INSEAD, Singapore Management University, SDA Bocconi, Chinese European International Business School, and the Indian School of Business. He was selected as the 2014 Guru to deliver the Guruspeak lecture across India. He is a Research Fellow of Northwestern University’s Retail Analytics Council. Venky has a Ph.D. in marketing from the Kellogg School, Northwestern University.
Sharon Shavitt University of Illinois
Sharon Shavitt is Walter H. Stellner Professor of Marketing at the University of Illinois at Urbana-Champaign. She received her Ph.D. in social psychology from the Ohio State University and was an NIMH Postdoctoral Fellow at Indiana University from 1985-1987.
Sharon is a Fellow of the Society of Consumer Psychology, the Society for Personality and Social Psychology, and the Society for Experimental Social Psychology. She is an Associate Editor for the Journal of Consumer Research (2014-2017 term), Associate Editor for Research Dialogues for the Journal of Consumer Psychology, and currently serves on the editorial board of Journal of Marketing Research and Journal of Consumer Psychology.
Sharon’s research program primarily focuses on cultural factors affecting consumer motivations and survey response behaviors. Her research in these areas has been supported by the National Institutes of Health, the National Science Foundation, the Robert Wood Johnson Foundation, and the Fetzer Institute. She has published in Psychological Review, Proceedings of the National Academy of Sciences, Journal of Consumer Research, Journal of Consumer Psychology, Journal of Marketing
2017 AMA-SHETH Foundation Doctoral Consortium
Research, and Journal of Personality and Social Psychology, among other outlets. Shavitt is Past-President of the Association for Consumer Research and has served as co-Chair of the Association for Consumer Research 2008 conference, and as co- Chair of the Policy Board of the new Journal of the Association for Consumer Research.
Sharon teaches courses on consumer behavior, promotions management, and survey methods, to undergraduates, MBAs, and PhD students. She has appeared many times on the University’s List of Excellent Teachers for student ratings in numerous courses. She has also taught diverse audiences outside of the University, including executives from Norway, South Korea and the U.S. At Illinois, Sharon is also appointed in the Department of Psychology and the Survey Research Laboratory.
Jagdish Sheth Emory University
Jagdish N. Sheth is the Charles H. Kellstadt Professor of Marketing in the Goizueta Business School at Emory University since 1991. Prior to his present position, he was on the faculty of University of Southern California (USC), University of Illinois, Columbia University and MIT. He is the past President of the Association for Consumer Research (ACR) and Division 23 (Consumer Psychology) of American Psychological Association (APA). He is also a Fellow of APA. Professor Sheth is the recipient of all of the top four academic awards bestowed by the American Marketing Association (AMA). His academic publications include more than 300 hundred papers and several books, including ‘The Theory of Buyer Behavior’ with John A. Howard; ‘Marketing Theory: Evolution and Evaluation’ with David Gardner and Dennis Garrett; ‘Consumption Values and Prediction of Choice Behavior’; and ‘Customer Behavior’ with Banwari Mittal and Bruce Newman. He has also published several professional books including, ‘The Rule of Three,’ ‘Clients for Life,’ ‘Self Destructive Habits of Good Companies,’ ‘Chindia Rising,’ and ‘Firms of Endearment.’ All of them have been translated into multiple languages. His latest publication is ‘The Sustainability Edge’ (University of Toronto Press 2016).
Rebecca Slotegraaf Indiana University
Rebecca J. Slotegraaf is Professor of Marketing, Whirlpool Faculty Fellow, and Chairperson of the Doctoral Programs at the Kelley School of Business, Indiana University. Her research interests focus on understanding how marketing resources, capabilities, and new products can be sources of competitive advantage. Her work has appeared in the Journal of Marketing Research, Journal of Marketing, Organization Science, Journal of the Academy of Marketing Science, International Journal of Research in Marketing, and other top marketing and management journals. Rebecca serves as an Area Editor for the Journal of Marketing and on the editorial review boards of the Journal of Marketing Research, Journal of the Academy of Marketing Science, International Journal of Research in Marketing, Journal of Product Innovation Management, and Journal of International Marketing. She received the Jagdish N. Sheth Award for the best paper published in JAMS in 2004, and was named an MSI Young Scholar in 2007. She also serves as President-elect of the Academic Council for the American Marketing Association. Rebecca teaches marketing strategy and new product development at the undergraduate, MBA, and PhD levels. She received an Innovative Teaching Award in 2008 and an IU Trustees Teaching Award in 2014, and was nominated for this latter award in 2008, 2009, 2011, and 2013. Rebecca joined the Kelley School of Business in 2000, after receiving her PhD from the University of Wisconsin-Madison.
2017 AMA-SHETH Foundation Doctoral Consortium
Raji Srinivasan University of Texas- Austin
Raji Srinivasan is the Sam Barshop Professor of Marketing Administration in the McCombs School of Business at the University of Texas at Austin. She received her Ph.D., from Pennsylvania State University, MBA from Indian Institute of Management, Ahmedabad, India and M.S. in Physics from Madras Christian College, Chennai. Her major area of study is marketing strategy and her research interests include marketing metrics, organizational innovation, new product development and design,
global outsourcing, and social media. Dr. Srinivasan has published many articles in academic journals such as the Journal of Marketing, Management Science, International Journal of Research in Marketing, Journal of the Academy of Marketing Science, Journal of Retailing, and other marketing forums. Her 2005 article on marketing in a recession in International Journal of Research in Marketing won the best article award. She has reviewed for many journals and is presently on the Editorial Board of the Journal of Marketing and Associate Editor at the Journal of the Academy of Marketing Science. Professor Srinivasan is the inaugural winner of the Erin Anderson Award for an Emerging Female Marketing Scholar and Mentor (2009) and American Marketing Association’s Varadarajan Award for Early Career Contributions in the area of marketing strategy and management (2010).
Shuba Srinivasan Boston University
Shuba Srinivasan is the Adele and Norman Barron Professor in Management at Boston University Questrom School of Business. Her research focuses on strategic marketing problems, in particular long-term marketing productivity, to which she applies her expertise in time-series analysis and econometrics. The central theme of Srinivasan’s research has been to bring analytical rigor and insight to strategic marketing questions, in particular the question of long-run impact of marketing on firm performance. She has built her research insights in industries ranging from automobiles to pharmaceuticals and consumer goods. Her current research focuses on marketing’s impact on financial performance and firm valuation, digital marketing and path-to-purchase models, and customer mindset metrics. Her research has won awards including the 2014 WISE Best Paper Award, the Syntec Management Consulting Best Paper Award from the French Consultants Association, the European Marketing Academy Conference Best Paper Award, the Google-WPP Marketing Research Award, Finalist for Paul Green Award for the Best Paper in the Journal of Marketing Research, Finalist for the Sheth Foundation Best Paper Award in the Journal of the Academy of Marketing Science and Honorable Mentions in Research Competitions of the Marketing Science Institute. She is also a recipient of the Broderick Prize for Research at Boston University. Her papers have been published in the Marketing Science, Journal of Marketing Research, Journal of Marketing, Management Science, Harvard Business Review, International Journal of Research in Marketing, and Journal of the Academy of Marketing Science, among others. Srinivasan is frequently invited to present her research at colloquia and seminars in the U.S. and abroad, as well as in keynote/plenary panels as distinguished speaker. She obtained her Ph.D. from the University of Texas at Dallas, where she worked with Dr. Frank M. Bass and was awarded the M/A/R/C Award for Outstanding Doctoral Student in 1998.
2017 AMA-SHETH Foundation Doctoral Consortium
David Stewart Loyola Marymount University
David W. Stewart, Ph.D. is President’s Professor of Marketing and Business Law at Loyola Marymount University, Los Angeles and the current editor of the Journal of Public Policy and Marketing. He is AMA Vice-President-elect for Publications. Dr. Stewart is a past editor of both the Journal of Marketing and the Journal of the Academy of Marketing Science. He is founding chair of the Marketing Accountability Standard Board (MASB). He has previously served as a tenured member of the faculty and in various administrative roles at Vanderbilt University, the University of Southern California, and the University of California, Riverside. He has served on the Board of Governors of the Academy of Marketing Science and as Vice President, Finance and a member of the Board of Directors of the American Marketing Association. He has also served on the Board of the AMA Foundation. He is a past- president of the Academic Council of AMA, a past chairman of the Section on Statistics in Marketing of the American Statistical Association, a past president of the Society for Consumer Psychology and a Fellow of both the American Psychological Association and the Association for Psychological Science. He has also previously served as a member and past-chairman of the United States Census Bureau's Advisory Committee of Professional Associations. Dr. Stewart has authored or co-authored more than 250 publications and twelve books. Dr. Stewart’s research includes work on marketing strategy, the analysis of markets, consumer information search and decision making, marketing communications, public policy, and methodological approaches to the analysis of marketing data. He has been awarded the American Marketing Association’s Award for Lifetime Contributions to Marketing and Public Policy, the Elsevier Distinguished Marketing Scholar Award by the Society for Marketing Advances and was honored by the Academy of Marketing Science with the Cutco/Vector Distinguished Educator Award.
K. Sudhir Yale
K. Sudhir is James L. Frank Professor of Marketing, Private Enterprise and Management and director of the Yale China India Insights (CIIP) Program. He leads the data-driven consulting and research collaborations with a range of Fortune 500 companies at the Yale Center for Customer Insights.
Sudhir’s research has been the recipient of many best paper awards across all leading marketing journals, with two of his dissertation papers nominated among the final ten for most long-term impact for three consecutive years in 2009-11. His research has laid the foundations for econometric modeling in multiple areas of inter-organization and intra-organizational behavior: pricing in marketing channels, sales force compensation and organizational buying. His research on how data providers can profitably package and sell customer data provides conceptual underpinnings to evaluate the business-efficiency enhancing and consumer privacy tradeoffs central in today’s debates around big data. His theoretical work on CRM clarified why customer data enhances profits and why it is profitable to reward one’s best customers. Through his research on the China India Insights Program, he has been an evangelist in demonstrating why the rich cross-sectional variation and dynamics in institutional and market characteristics across and within emerging markets help improve our understanding of markets and marketing.
He is currently editor-in-chief of Marketing Science, and had been an Associate Editor at all of the field’s quantitative marketing journals.
2017 AMA-SHETH Foundation Doctoral Consortium
Gerard Tellis University of Southern California
Gerard J. Tellis (PhD Michigan) is Professor of Marketing, Management and Organization, Neely Chair of American Enterprise, and Director of the Center for Global Innovation, at the USC Marshall School of Business. Dr. Tellis is an expert in advertising, social media, innovation, pricing, new product growth, and global market entry. He has published 5 books and over 200 papers (http://www.gtellis.net ) that have won over 17,000 citations in Google Scholar. His publications have won over 20 awards, including the Long Term Marketing Science, Frank M. Bass, William F. Odell, and Harold D. Maynard awards. Dr. Tellis is a Distinguished Professor of Marketing Research, Erasmus University, Rotterdam and a Fellow of Sidney Sussex College, Cambridge University, UK. He is Vice President of External Affairs of ISMS and an Associate Editor of Marketing Science and Journal of Marketing Research. Previously he was a Trustee of the Marketing Science Institute, the Treasurer of ISMS, and a Sales Development Manager of Ethnor of Johnson & Johnson. In his spare time he is a fruit gardener and a rock collector.
Rajan Varadarajan Texas A&M University
Dr. Rajan Varadarajan is University Distinguished Professor and Distinguished Professor of Marketing, Regents Professor, and holder of the Ford Chair in Marketing and E-Commerce in the Mays Business School at Texas A&M University. His primary teaching and research interests are strategic marketing, innovation and environmental sustainability. He has published over 100 journal articles and book chapters on topics such as competitive advantage, corporate diversification and divestitures, e-commerce, environmental sustainability, global competitive strategy, innovation, market pioneering, multi-market competition, outsourcing, strategic alliances, strategic marketing, strategy typologies and taxonomies, and inter- dependencies between corporate, business and marketing strategy in the Journal of Marketing, Journal of the Academy of Marketing Science, Journal of Retailing, Academy of Management Journal, Strategic Management Journal, Management Science, and other journals. Dr. Varadarajan is a Fellow of the American Marketing Association and Distinguished Fellow of the Academy of Marketing Science. He served as editor of the Journal of Marketing from 1993 to 1996 and as editor of the Journal of the Academy of Marketing Science from 2000 to 2003. He currently serves on the Editorial Review Boards a number of journals including the Journal of Marketing, Journal of the Academy of Marketing Science, and Journal of International Marketing. Dr. Varadarajan is a recipient of a number of honors and awards including the Texas A&M University Mays Business School Lifetime Achievement Award for Research and Scholarship (2016), AMA-Irwin-McGraw Hill Distinguished Marketing Educator Award (2015), AMA Paul D. Converse Award for Contributions to the Field of Marketing (2008), University of Massachusetts Distinguished Alumnus Award (2008), Academy of Marketing Science Distinguished Marketing Educator Award (2003), AMA Marketing Strategy Special Interest Group Vijay Mahajan Award for Lifetime Contributions to Marketing Strategy (2003), Journal of Marketing Best Paper Award (2001) and Journal of Academy of Marketing Science Best Paper Award (2008 and 2010).
2017 AMA-SHETH Foundation Doctoral Consortium
Matt Weingarden American Marketing Association
As director, Matt Weingarden serves as a primary liaison between the AMA Global Support Center and the AMA’s scholarly community. He is responsible for directing operational, logistical, and strategic aspects for Integrated Academic Content, including academic journals, conferences, special interest groups and other associated initiatives. Matt joined the AMA in July 2012. Prior to becoming director, he served in several roles all related to supporting the AMA Academic Community. He previously worked at the University of Chicago, American Association of Diabetes Educators, and University of Michigan.
Tiffany White University of Illinois
Tiffany Barnett White is Associate Professor of Business Administration and Advertising and Bruce and Anne Strohm Faculty Fellow at the University of Illinois, College of Business. She joined the faculty at Illinois in 1999 and received a Ph.D. in marketing from Duke University in 2000. Professor White holds M.S. and B.S. degrees in advertising from the University of Illinois. Her teaching and research interests are in the area of consumer psychology. Her research addresses affective cognitive and behavioral aspects of consumer-brand relationships and has been published in major marketing journals, including the Journal of Marketing, the Journal of Consumer Psychology and Psychology & Marketing. Professor White has been invited to present on the topic of branding and brand management to national and international audiences. Her research on the “Brand Connected Consumer” is a featured TEDx presentation (available for viewing on youtube.com). She is an award- winning teacher and is consistently featured on the University-wide list of faculty rated as excellent by their students. Professor White serves as At-Large Director for the Association for Consumer Research and is a member of the Editorial Board for the Journal of Consumer Psychology, the Journal of Service Research and the Journal of the Academy of Marketing Science.
William Wilkie University of Notre Dame
William L. Wilkie is the Nathe Professor of Marketing, University of Notre Dame. He co-chaired this Doctoral Consortium in both 1986 and 2016, participated in twenty others, and has enjoyed each event very much! He is a Fellow of the American Marketing Association (AMA) and has received its highest recognition, the “Distinguished Marketing Educator Award.” He has also received the “Lifetime Achievement Award” from AMA’s MASSIG, the Canadian Pollay Prize, Notre Dame’s Special “President’s Award,” and its BP/Amoco Outstanding Teacher Award. Professor Wilkie's research focuses on Marketing Thought, consumer behavior, and public policy. In 2012, the AMA Foundation inaugurated its “William L. Wilkie ‘Marketing for a Better World’ Award,” presented annually to a leading marketing thinker whose work advances this cause: winners to date are Philip Kotler (2013), Jagdish Sheth (2014), Alan Andreasen (2015), Thomas Kinnear (2016), and George Day (2017). Dr. Wilkie has served as President of the Association for Consumer Research, and on the editorial boards of JM, JMR, JCR, JPP&M, and other journals. One of his articles was named a “Citation Classic in the Social Sciences” by the Institute for Scientific Information. He has served as a faculty member at Purdue, Harvard, and Florida universities, as an in-house consultant at the FTC’s Bureau of Consumer Protection, and as Visiting Research Professor at the Marketing Science
2017 AMA-SHETH Foundation Doctoral Consortium
Institute, Cambridge, MA. His undergraduate degree is from the University of Notre Dame and his graduate degrees are from Stanford University.
Jerome Williams Rutgers
Dr. Williams is Provost and Executive Vice Chancellor of Rutgers University-Newark. He also is a Distinguished Professor and the Prudential Chair in Business. He has held endowed chair positions at four different universities, prior to Rutgers, including the Wharton Business School at the University of Pennsylvania, Howard University, University of Texas at Austin, and Nanyang Technological University in Singapore. At the start of his academic career, he was on the Penn State University Marketing Department faculty for 14 years. He has published extensively in the areas of multicultural marketing and public health communication. He was a member of an Institute of Medicine Committee that authored the landmark report Food Marketing to Children and Youth: Threat or Opportunity? and appointed by the U.S. Census Bureau to Chair the 2010 Communications Contract Academic Assessment Team. He is co-author of Diversity in Advertising: Broadening the Scope
of Research Directions, Consumer Equality: Race and the American Marketplace, and Advances in Communication Research to Reduce Childhood Obesity. He formerly served Chairman of the Board of Trustees of the American Marketing Association Foundation (AMAF). The AMAF’s Williams-Qualls-Spratlen award is named in his honor to recognize marketing scholars for mentoring students from underrepresented backgrounds. In 2009 he received the Academy of Marketing Science Outstanding Marketing Teaching Award. He currently serves as an Associate Editor of the Journal of Public Policy & Marketing. In 2014 he was inducted into the PhD Project Hall of Fame for his efforts in promoting greater faculty diversity in schools of business. He received his Ph.D. from the University of Colorado in Marketing, with a minor in Social Psychology. He also has an M.S. degree from Union College and a B.A. degree from the University of Pennsylvania.
David Wooten University of Michigan
David Wooten is the Alfred L. Edwards Collegiate Professor of Marketing and the Marketing Area Chair for the Stephen M. Ross School of Business at the University of Michigan. He previously served on the faculties of the Columbia Business School and the University of Florida’s Warrington College of Business. David’s research focuses on social influences, self-presentation, word-of-mouth, and consumer culture. His research has been published in the Journal of Consumer Research, Journal of Consumer Psychology, the Journal of Public Policy and Marketing, and other academic journals and book chapters. His paper on ridicule as a mechanism for consumer socialization was a finalist for the JCR best paper award in 2009 and his paper (with Grant Packard) on knowledge signaling in consumer word-of-mouth won the best competitive paper award at the 2011 Society for Consumer
Psychology Conference. David is an associate editor of research reports for the Journal of Consumer Psychology and an editorial review board member for the Journal of Consumer Research and the Journal of Sport Management. He has served as Co-Chair for the 2013 AMA-Sheth Doctoral Consortium, the 2013 ACR Forums, the 2009 ACR Doctoral Symposium, and the 2009 CCT Conference. In addition he has served as a member of the Program Committee for multiple ACR and SCP Conferences. David has received multiple awards and recognitions for his service and teaching contributions, including the Williams-Qualls-Spratlen Multicultural Mentoring Award of Excellence in 2015, the JCR Outstanding Reviewer Award for 2007-2008, the Harold R. Johnson Diversity Service Award at the
2017 AMA-SHETH Foundation Doctoral Consortium
University of Michigan in 2007, and the Warrington College of Business Teacher of the Year in 1997.
Ying Xie University of Texas-Dallas
Ying Xie is an Associate Professor of Marketing at the Naveen Jindal School of Management, University of Texas at Dallas. She received her doctorate degree in marketing from Kellogg School of Management, Northwestern University. Prior to her arrival at UT Dallas, she had served on marketing faculty at Washington University in Saint Louis and Rutgers University. Her research focuses on building quantitative models to study the role of information in consumer decision making and derive implications for firms, regulators, and other stakeholders based on the model output. She is especially interested in topics related to consumer learning, social influences, UGC dynamics, and platform mechanism design. Her work has appeared in top marketing and management journals including Journal of Marketing Research, Marketing Science and Management Science. Her recent research addresses challenging research questions that arise from the data-rich digital environment, including incentive design for UGC production, the evolution of social network and its impact on network activities, and the content strategy for social media.
Valarie Zeithaml University of North Carolina
Valarie Zeithaml is the David S. Van Pelt Distinguished Professor of Marketing, Kenan-Flagler Business School, University of North Carolina at Chapel Hill. An award-winning teacher and researcher, she was recently recognized as an AMA Fellow. She was also acknowledged in the 2014 List of Thomson Reuters “2014 World’s Most Influential Scientific Minds,” representing scholars in the top 1% of citations in their academic fields. She won the 2012 Bullard Research Impact Award in recognition of the broad impact of research on the field, industry, and society; the 2009 AMA Irwin/McGraw-Hill Distinguished Marketing Educator Award; and the 2008 Paul D. Converse Award for outstanding and enduring contributions to marketing. Among her more than 100 publications are articles that have won the O’Dell Award, the Maynard Award, the Sheth Foundation/Journal of Marketing Award. She is the author or co-author of five business books and the leading services marketing textbook. She has researched customer expectations in more than 50 industries, and consulted with companies all over the world including IBM, Kaiser Permanente, GE, John Hancock Financial Services, Aetna, AT&T, and Chase Manhattan Bank. Zeithaml received her PhD and MBA from the University of Maryland. She served as an MSI academic trustee for six years and is currently Chairman of the Board of the AMA.
2017 AMA-SHETH Foundation Doctoral Consortium