Museums & : Stopping Visitors in their Tracks SITE OF 2012 CWAM ANNUAL CONFERENCE Program at a Glance Thursday, April 14, 2011 May 10-13, 2012 Pre-conference Workshops – You must pre-register o 8:30-10:00 a.m. Registration – Center of Southwest Studies o 9:00 a.m.-4:00 p.m. Thinking big and building exhibits with a small budget o 9:30 a.m.-12:30 p.m. Off the Walls: Online Exhibits from the Ground Up Dubois, Wyoming o 10:00 a.m.-1:45 p.m. A Picture Is Worth a Thousand Words o 3:00-5:00 p.m. Registration – Strater , Back Lobby o 4:00-5:45 p.m. CWAM Board Meeting o 5:45-9:00 p.m. Opening Reception Friday, April 15, 2011 o 7:00 a.m.-4:00 p.m. Registration – Strater Hotel, Back Lobby o 7:00-8:45 a.m. New Member Breakfast o 7:30-8:30 a.m. : Main Avenue Historic District o 7:30 a.m.-3:45 p.m. Vendor Marketplace o 8:45-9:00 a.m. Welcoming Remarks o 9:00-10:00 a.m. Keynote Address: Museums & Tourism o 10:00-10:30 a.m. Refreshment Break o 10:30-11:30 a.m. Plenary Session: Exploring Museums & Tourism o 11:45 a.m.-1:30 p.m. CWAM Business Luncheon Concurrent Sessions: o 2:00-3:15 p.m. No Museum? No Problem! How to be relevant to visitors outside your museum’s walls o 2:00-3:15 p.m. Administrators’ Roundtable o 2:00-3:15 p.m. How to Approach Ephemera at Risk: Digitizing Historic Scrapbooks o 3:15-3:45 p.m. Refreshment Break Concurrent Sessions: o 3:45-5:00 p.m. Museum Publications: Creating worth Buying o 3:45-5:00 p.m. Stopping Kids in Their Tracks: Hands-On Programs o 3:45-5:00 p.m. Who Owns Your Collection? o 6:00-9:30 p.m. Friday Evening Dinner Saturday, April 16, 2011 o 7:30-3:00 p.m. Registration o 7:45-8:45 p.m. Walking Tour: Boulevard Historic District o 8:00 a.m.-3:30 p.m. Vendor Marketplace Concurrent Sessions: o 9:00-10:15 a.m. Museum Tribal Collaboration: Southern Cultural Center and Museum o 9:00-10:15 a.m. Chalk Talk: Educators’ Networking Session The 2012 CWAM conference and annual meeting will be in True West o 9:00-10:15 a.m. Archival Materials: The Basics o 10:15-10:45 a.m. Refreshment Break Magazine’s #2 Top Western Town: Dubois, Wyoming. Nestled in the Concurrent Sessions: o 10:45 a.m.-noon Stopping Visitors and Motivating Locals Through Historic Preservation upper Wind River Valley, Dubois is a community that stays in touch o 10:45 a.m.-noon Why Here? Why There?: Assessing Visitor Motivation Using Falk’s Identity-Related Typology o 10:45 a.m.-noon Moving them onto tracks: Custom collections storage for small museums with its roots while preparing for the future. Don’t let the small o 12:00-1:30 p.m. CWAM New and Old Board Luncheon Concurrent Sessions: population fool you. Dubois offers plenty of exciting things to enjoy: o 1:30-2:45 p.m. Museum Consortiums: Working together to stop visitors in their tracks o 1:30-2:45 p.m. Expedition Health: The Creation of a Show-Stopping Exhibition hiking in the mountains and the badlands, fishing in the Wind River o 1:30-2:45 p.m. Collections Conundrums Part One: Collections Open Mic o 2:45-3:15 p.m. Refreshment Break (a Blue Ribbon fly fishing stream), and strolling through downtown Concurrent Sessions: o 3:15-4:30 p.m. Museums and Tourism: A Visitor’s Perspective on an historic walking tour. We have some of the oldest guest ranches o 3:15-4:30 p.m. The Participating Tourist o 3:15-4:30 p.m. Collections Conundrums Part Two: Collections Problem Solving Breakout in Wyoming, the largest Rocky Mountain bighorn sheep herd in North o 6:00-7:00 p.m. Birds of a Feather Cocktail Hour & Silent Auction o 6:00-9:00 p.m. CWAM Banquet, Auction, Melodrama, and Little or No Talent Show America, prehistoric high altitude dwelling and hunting sites, fine art Sunday, April 17, 2011 Post-Conference Tours – You must pre-register galleries including the Headwaters Arts and Conference Center, the o 7:00 a.m.-4:00 p.m. Back Country Day Hike into Canyons of the Ancients National Monument o 8:30 a.m.-3:30 p.m. San Juan County Solutions National Rocky Mountain Bighorn Sheep Interpretive Center, and of o 8:30 a.m.-3:30 p.m. Museums of the San Juan Skyway o 9:00-11:00 a.m. The Home for History Tour: The New Animas Museum Collections Facility course, the Dubois Museum, which focuses on the cultural history of o 9:00-11:00 a.m. Preview of the New Southern Ute Cultural Center and Museum o 9:30 a.m.-3:00 p.m. Ride the Rails: The Cascade Winter Train the Upper Wind River Valley. Come see what you’ve been missing! o 10:00 a.m.-noon Center of Southwest Studies: Open House and Tour o 1:00-3:00 p.m. Behind the Scenes at Mesa Verde Durango rolls out the rails for CWAM conference museum. that promises to bring out the touristthe San in Juan you Mountains,— and bring the the historic tourists Strater into your Hotel welcomes you to a conference the Strater to the Durango and Silverton Narrow Gauge Railroad, whereTheatre, you’ll known affectionately as provokingThe Hank. topics. The CWAM Business Luncheon will be held in the1893, Henry forStrater desserts extraordinaire brandand a newpreview Durango visit Discovery that’s Museum sure thetoin blowtheAnimas town’syour Museum mind. restored and La PlataPowerhouse, Countymesa forHistorical circa favorite Society. Durango fare Your andanniversary brewlast stopin theof is Fort 1904the AnimasLewis. CityThen School,you’llCenter behomeof whiskedSouthwest to off Studies, the whereSouthwest. you will Enjoycelebrate a progressive the feastfor abeginning ride up toat thethe Campus in the1906. Sky andHop Aonto Taste a trolley of the with yourof cameraold Durango, like a wherereal touristthe marshal Then really hold shot on tothe your sheriff hat duringin a Lewisshootout College. on the Tour streets the hotel withbeautiful “Henry facilityStrater” ofhimself. the Center of Southwest Studies at Fort evidence of history beckons today.and residential boulevard two blocksthe businessabove Main district Avenue, along the Animasfields River of the to Animasthe church Valley fedemployer. the mining Nearbycamps. coalFrom mines providedsmelter jobs was andDurango’s fuel. Fertileindustrial heartplanned and communitylargest destined to become the hub of Southwest Colorado. The Museums & Tourism: Colorado-Wyoming Association of Museums NON-PROFIT Founded in 1880 by the Denver & Rio Grande Railroad, Durango was a Pull on in to Durango on April 14 and you’re in for a trip. Amid the splendor of ORG. On Friday, the event you’ve been waiting for takes you two blocks from Friday’s keynote and plenary sessions at the Strater promise many thought- Plan to enjoy one of three workshops hosted in the 3236 Newton Street U.S. POSTAGE PAID Denver, CO 80211 Permit #60 Longmont, CO Stopping Visitors 80501-9998 In Their Tracks

and what it means for museums to stopwill visitorshelp us toin exploretheir tracks. the unique relationships between museums andConference tourism in Shanghai on Competinginterest for the in International Asia continues. Tourism In Novemberministries Dollar. she ofspoke tourism at the in ChinaAsia andNational whichthe South broughtTourism Pacific Asian travelersin to andthe development. www.colorado.com.American Southwest, Her Forthen worked eight2000, withyears coordinating she owned salesan inbound and production tour company of Colorado’s Official State Guide and historic downtowns to keep abreasteconomic of impactsever-changing of heritage travel tourism. trends.she worksShe Currently works to help with local museums, communities historic2011 across sitesAnnual the Meeting. United WaldenStates strengthen is President the of the Walden Mills Group where Keynote speaker discusses role of tourism make this a memorable trip to the southwest corner of the CWAM world.the Little or No Talent Show.CWAM Start melodrama,working on andyour you act. will provideMysteries the vaudevilletroupe are toproducing follow, a asalso the known Sinister as Shadows Murder museum volunteers who moonlight entertainment extraordinaire. Localscrumptious banquet will precede conference scholarships. Then a Auction which will raise funds forTheatre, where there will be Silentopportunities in The Henry Strater no shortage of pink flamingo you love CWAM. There will be will remind you why Saturday night’s events the historic downtown. fine establishments in at your choice of many be turned loose for lunch Saturday sessions, you’ll Ellingson. museum director, Jeff by train expert and restoration facility guided Museum, yard, and tours of the Railroad barbeque and suds and enjoy the local favorite During her keynote address, Walden will share her passion for tourism and CWAM is pleased to welcome Judy Walden as the Keynote Speaker for the Still hankering for more? Choose from a myriad of post-conference tours to Between stimulating     

Exhibits Partnerships Tourism Evaluation Visitor Experience Program at-a-glance Registration form Accommodations, Post-conference Fridaytours and Saturday evening eventsScholarship Information Conference schedule Pre-conference workshops Inside: Durango, Colorado April 14 – 17, 2011 Annual Meeting Association of Museums Colorado – Wyoming ...... ¨  氠 Session Tracks

Conversation Education Engaging Communities Starters ...... and Tourism Authority from 1998-Marketing for the Colorado Travel Tourism.” is entitled “How to Make Money in Colorado. Her signature workshop be shown in theaters in Southeast and in developing film shorts to important for migrating birds), Kansas wetlands (internationally paradise), with bird watching in tourismthe in Washington State (a shefood is working with culinary ...... Walden served as Director of ......    $

Historic preservation Administration Collections Marketing/PR Fundraising/ Page 2-4 Page 8 Page 7 Page 6 Page 5 Page 6 Page 2

This program is completely G recyclable! T reen hink !

PAGE 2 CWAM ANNUAL MEETING APRIL 14-17, 2011 APRIL 14-17, 2011 CWAM ANNUAL MEETING PAGE 7

Pre-Conference Workshops ______Thursday, April 14, 2011 Subtotal Payable at Park at Payable Thinking Big and Building Exhibits with a Small Budget Traditional exhibits bring objects, images, and ideas to life for visitors through 9 a.m. – 4 p.m. storytelling, diverse presentation media, and learning opportunities that engage multiple intelligences. Online exhibits should do so as well, but many

Location: Center of Southwest Studies, Fort Lewis College This pre-conference workshop will focus on a variety of exhibit solutions that in the history field are intimidated by the technology, the planning process, N/A N/A N/A $6.00 can be accomplished by amateurs. The presenter will look at the nuts and and question how they will evaluate an exhibit online. This workshop will be a FREE FREE FREE FREE FREE $10.00 $20.00 $50.00 $80.00 $90.00 $49.00 $40.00

$150.00 $170.00 bolts of exhibit production from A to Z, and get you started on producing better highly interactive, fun, and interesting half day with practical applications for in-house exhibits. Demonstrations and hands-on projects will include planning participants. $10.00/Car

exhibit cases that can be retrofitted to accommodate multiple types of exhibits Fee: $24 Registration On-Site and artifacts. We will look at case lighting and supplemental lighting solutions, Presenter: Leigh A. Grinstead, Digital Initiatives Consultant, LYRASIS, Denver, creating case furniture such as risers and slants boards from materials easily CO

available from your local sources, creating plexi walls and bonnets without fabrication skills, and more. A Picture Is Worth a Thousand Words 10:00 a.m. – 1:45 p.m. (There will be 45 minutes built in for lunch on your own in

Fee: $40

Presenter: Jack Townes, Exhibition Designer/Preparator, Skycraft Designs, the cafeteria.) Yes o N/A N/A

Location: Center of Southwest Studies, Fort Lewis College $6.00

Estacada, OR FREE FREE FREE FREE FREE $10.00 $50.00 $20.00 $24.00 $25.00 $49.00 $40.00 $40.00

Flickr is the most popular photo-sharing website on the internet and has several $130.00 $150.00

groups targeted for museums. This is a step-by-step walk-through of what $10.00/Car

Off the Walls: Online Exhibits from the Ground Up Pre-Registration 9:30 a.m. – 12:30 p.m. Flickr has to offer. This includes uploading images, adding tags, blogging and

Location: Center of Southwest Studies, Fort Lewis College “tweeting” about the images. Even though the workshop will mainly focus Bahe Michelle on Flickr, we will also compare it to a few of the other photo-sharing sites. 82604 WY Casper, In this workshop participants will learn the basics of planning an online Museum Caspar Fort 4001 Fort Caspar Road Caspar Fort 4001

exhibit incorporating digital content; successful tips for web writing; examine By the end of the workshop participants will have a basic understanding of

Annual Meeting Annual successful online exhibit models; and evaluation techniques. A combination of uploading and organizing their photos and be able to socialize their museum or

organization in pictures. Some projects to be mentioned include virtual tours,

presentations, hands-on exercises, and small group work will allow participants

to keep exhibit content rich, meaningful, and interactive for online visitors. advertising and blogging about events. Renewal Saturday o o Fee: $25 2 Part Form Registration Online exhibits promise the ability to connect our audiences with our intellectual Wyoming – Colorado REGISTER EARLY AND SAVE! AND EARLY REGISTER

Presenter: Cecily North Carnahan, Assistant Archivist, Douglas County History capital. But how is it done — and how can it be done well — so that exhibits Association of Museums of Association

remain meaningful and valuable to visitors, donors, and stakeholders? Research Center, Castle Rock, CO

New Friday

o o

Conference Events

Return registration form with payment (checks made out to “CWAM”) by March 31, to: to: 31, March by “CWAM”) to out made (checks payment with form registration Return

Thursday, April 14, 2011 Durango Deli Buffet (vegetarian choices included) included) choices (vegetarian Buffet Deli Durango Number of guests ($22 per guest) per ($22 guests of Number

Registration CWAM Board Meeting ______8:30 – 10:00 a.m. 4:00 – 5:45 p.m. Student/Volunteer Individual Institutional Corporate Exhibits Building and Big from Thinking Exhibits Online Walls: the Off Words Thousand a Worth Is Picture A Member Non-member Member Non-member Hike Day Country Back Solutions County Juan San Tour History for Home The Preview Sneak Skyway Juan San the of Museums Rails the Ride Verde Mesa at Scenes the Behind fare) southwest light & (beverages reception the attend to plan I guest) per ($15 guests of Number _____ included) choices (vegetarian Buffet Barbeque _____ guest) per ($20 guests of Number _____ Chicken Rosemary Maple _____ Roulade Loin Pork Oven-roasted _____ Crepes Rosemary Vegetable _____ guest) per ($37 guests of Number _____

Friday, April 15, 2011 – Friday Evening Dinner Evening Friday – 2011 15, April Friday, Banquet Annual CWAM – 2011 16, April Saturday, Center of Southwest Studies Strater Hotel – Oak Room o Dinner Progressive Opening – 2011 14, April Thursday, Lunch Business CWAM – 2011 15, April Friday, needed: meal each of number Indicate needed: meal each of number Indicate needed: meal each of number Indicate 12:30 – 1:00 p.m. Center of Southwest Studies Wild West Gunfight Membership CWAM membership. o corporate or institutional each under o allowed is registrant ONE Only o note: Please Workshops Pre-Conference o o Registration o Conference o o Registration One-Day o Guests) Hotel (Non-Strater Breakfast o Member New Tours Post-Conference o o o o o registration) o of cost in (included Choices o Dinner and Lunch o o o o o o o compliant. ADA o fully not is building the Hotel, o Strater the of nature staff? hotel historic from help special o the to require Due will that needs special have you Do TOTAL GRAND 3:00 – 5:00 p.m. 5:30 – 5:45 p.m. Strater Hotel – Back Lobby Begins in Strater Hotel Lobby, moves outside

On Your Own Opening Reception 3:00 – 6:00 p.m. 5:45 – 9:00 p.m.

A Taste of the Four Corners Progressive Dinner hosted by the Center of _____ Strater Hotel Tour Southwest Studies, Animas Museum and Durango Discovery Museum. Buses _ 3:00 – 5:00 p.m. will leave from the Strater Hotel’s front lobby at 5:45, 6:00 and 6:15 and will Begins in the Strater Hotel Lobby stagger between venues throughout the evening. Conference Events

Friday, April 15 CWAM? at time First Chalk Talk Chalk Materials Archival Tourism and Museums Hike Day Country Back Solutions County Juan San Skyway Juan San the of Museums Rails the Ride Verde Mesa at Scenes the Behind Home for History Tour History for Home Preview Sneak Locals Through Historic Historic Through Locals Preservation Collections Conundrums Part Two Part Conundrums Collections Registration Refreshment Break Motivating and Visitors Stopping There? Why Here? Why tracks onto them Moving Consortiums Museum Health Expedition One Part Conundrums Collections Tourist Participating The Studies Southwest of Center 7:00 – 4:00 p.m. 10:00 – 10:30 a.m.

Strater Hotel – Back Lobby Strater Hotel – Pullman Room

Breakfast On Your Own Plenary Session 6:30 – 9:00 a.m. 10:30 – 11:30 a.m. Strater Hotel – Mahogany Grille Strater Hotel – The Henry Strater Theatre

Exploring Museums and Tourism: Participants will have the opportunity to a.m. 9:00-10:15 a.m. 9:00-10:15 a.m.-noon 10:45 a.m.-noon 10:45 a.m.-noon 10:45 p.m. 1:30-2:45 p.m. 1:30-2:45 p.m. 1:30-2:45 p.m. 3:15-4:30 p.m. 3:15-4:30 p.m., 3:15-4:30 p.m. 7:00-4:00 p.m. 8:30-3:30 a.m. 8:30-3:30 a.m. 9:00-11:00 a.m. 9:00-11:00 p.m. 9:30-3:00 10:00-noon p.m. 1:00-3:00

New Member Breakfast actively meet other attendees and CWAM Board members as they discuss refreshment breaks, and Saturday evening banquet. evening Saturday and Saturday and breaks, Friday refreshment workshops, are tours pre-conference post-conference Lodging, and lunch, Saturday breakfasts, included. NOT by received Policy: Refund cancellations registration cancellations for for refund refund Full 50% 31; March by cancellations for Treasurer refunds the no Sorry, 8. already April costs by to due 8 received April on p.m. 5:00 after received CWAM. by incurred 7:00 – 8:45 a.m. this year’s theme in this interactive forum. After the keynote address, let’s get o o o o o o o o o o o 2011 17, pre-register) April must Sunday, (You Tours Post-Conference o o o o o o o o Strater Hotel – Oak Room together for a discussion on how historic tourism affects our sites. This will be Come make new friends and learn more about how CWAM can help you and an excellent opportunity to share your experiences as well as hear from other your museum! museums and museum professionals about issues of promise and concern. Moderators: Members of the CWAM Board and 2011 Program Committee.

Walking Tour: Main Avenue Historic District Meeting Annual ______

7:30 – 8:30 a.m. CWAM Business Luncheon 2011 17, – 14 April Meet in the Strater Hotel Lobby 11:45 a.m. – 1:30 p.m. Colorado Durango, Email:

Strater Hotel – Pullman Room 1 Part Form Registration

Vendor Marketplace attend to plan you sessions the of all check Please 7:30 a.m. – 3:45 p.m. CONCURRENT SESSIONS Strater Hotel – Pullman Room 2:00 – 3:15 p.m. Museum Tribal Collaboration Tribal Museum Thinking Big and Building Building and Big Thinking exhibits Online Wall: the Off a Worth is Picture A for fee ($6 Breakfast Member New Keynote Collection? Your Owns Who Exhibits with a Small Budget Small a with Exhibits up ground the from Words Thousand guests) Hotel non-Strater Risk at Welcoming Remarks No Museum? No Problem! How to be relevant Session Plenary Problem! No Museum? No Roundtable Administrators’ Ephemera Approach to How Publications Museum Tracks Their in Kids Stopping ______8:45 – 9:00 a.m. to visitors outside your museum’s walls L¨1i _

Strater Hotel – The Henry Strater Theatre This session will explore three unique opportunities to reach visitors outside the ______Colorado – Wyoming Association of Museums of Association Wyoming – Colorado museum walls. History Colorado staff will discuss how they turned challenge ______Keynote Address into opportunity during the two-year period between closing one museum and ______9:00 – 10:00 a.m. opening another. From education to collections and exhibit development, learn ______Strater Hotel – The Henry Strater Theatre what can be accomplished for you and your visitors without ever stepping into ______

Museums and Tourism: Judy Walden will share her passion for tourism the museum! a.m. 9:00-4:00 p.m. 9:30-12:30 p.m. 10:00-1:45 a.m. 7:00-8:45 a.m. 9:00-10:00 a.m. 10:30-11:30 p.m. 2:00-3:15 p.m. 2:00-3:15 p.m. 2:00-3:15 p.m. 3:45-5:00 p.m. 3:45-5:00 p.m. 3:45-5:00 a.m. 9:00-10:15 and explore its unique relationship with museums. Museums & Tourism: Stopping Visitors in their Tracks their in Visitors Stopping Tourism: & Museums Includes all regular conference sessions, Thursday Thursday Registration: sessions, Full conference business regular Friday all breaks, Includes refreshment evening reception, Saturday and opening dinner, evening Friday lunch, banquet. all reception, opening Registration: Daily night’s Friday Thursday breaks, Includes refreshment Friday: sessions, conference dinner. Friday evening Friday and sessions, lunch, conference business Saturday all Includes Saturday: Thursday, April 14, 2011 14, April pre-register) must Thursday, (You Workshops Pre-Conference o o o 2011 15, April Friday, o o o o o o o o o 2011 16, April Saturday, o Name: Name: Title: Organization: Address: Mailing Code: Zip State, City, Telephone: PAGE 6 CWAM ANNUAL MEETING APRIL 14-17, 2011 APRIL 14-17, 2011 CWAM ANNUAL MEETING PAGE 3

Accommodations Post-Conference Tours Conference Events (continued) Sunday, April 17, 2011 Friday, April 15 The Historic Strater Hotel 699 Main Avenue, Durango, CO 81301 Panelists: April Legg, Education Program Developer, History Colorado, Denver, County Museum, Sheridan, WY; Susan Hoskinson, Executive Director, Poudre 1-800-992-4023 SEE INSERT FOR DETAILS CO; Beth Kaminsky, Manager of Exhibit Initiatives, History Colorado, Denver, Landmarks Foundation, Inc., Fort Collins, CO www.strater.com CO; Elisa Phelps, Director of Collections, History Colorado, Denver, CO Room rates: $99/night plus 9.9% tax, single or double occupancy, $10 per each Back Country Day Hike into Canyons of the Ancients National Monument Stopping Kids in Their Tracks: Hands-on programs ¨ additional person for triple/quadruple occupancy, includes complimentary 7:00 a.m. – 4:00 p.m., plus the drive (~1 hour) to Cortez, CO Administrators’ Roundtable l[ Kids are a tough audience. Programs for that age need to be a unique blend deluxe continental breakfast. Deadline for reservations at the guaranteed CWAM San Juan County Solutions What issues does your institution face? How has the economy affected of information and hands-on activities. This session will highlight programs rate is March 15, 2011. Reservations received after March 15 will be provided on 8:30 a.m. – 3:30 p.m., including the 1-hour round-trip drive from Durango your staffing, programs, and visitation? What role does tourism play in your created by the Wyoming Veterans’ Memorial Museum and Fort Caspar Museum, a space available basis at prevailing rates. Aztec Museum’s Pioneer Village, Aztec, New Mexico; Farmington Museum, organization and how can you strengthen that relationship? Join fellow two history museums in Casper, WY. The WVMM’s World War II rationing Directions: Farmington, New Mexico; Salmon Ruins, Bloomfield New Mexico museum administrators to explore these questions and more as you engage in a activity provided a connection to a historic period while creating a lasting From Denver (6 ½-7 hours, approximately 350 miles), take either US-285 S & CO Museums of the San Juan Skyway roundtable conversation. experience and a lesson about recycling. FCM’s kids programs highlight literacy 112 W, or I-25 S, to US-160 W, which continues into Durango on Camino del Rio 8:30 a.m. – 3:30 p.m., Self-guided tour Moderator: Steve Friesen, Director, Buffalo Bill Museum and Grave, Golden, CO; connections and interactive opportunities. (US-550 N). After the junction of 160 and 550, take the 2nd right on 7th Street and Anasazi Heritage Center, Dolores; Telluride Historical Museum, Telluride; Panelists: TBA Panelists: Erin Rose, Curator of Education, Fort Caspar Museum, Casper, WY; go 1 block to Hotel parking. If approaching on US 550 S, stay on Main Avenue to Ridgway Railroad Museum, Ridgway; San Juan County Historical Society, Eric Wimmer, Curator, Wyoming Veterans’ Memorial Museum, Casper, WY 7th & Main. Turn right Silverton; Ouray County Historical Museum, Ouray How to Approach Ephemera at Risk: Digitizing historic scrapbooks L1 onto 7th Street. The Home for History Tour: The New Animas Museum Collections Facility Everyone loves a good story — historic scrapbooks tell tales about their creators Who Owns Your Collection? [Ll The Durango Airport 9:00 – 11:00 a.m. and their times. In this session we will examine historic scrapbooks and look at This roundtable discussion will explore the legal implications of who owns the (DRO) is 15-20 minutes Durango, CO their value as cultural artifacts and marketing tools for your site. The audience collections in your museum. From donor confusion to institutional agreements by car. From the airport, Preview of the New Southern Ute Cultural Center and Museum will come away with potential preservation and digitization solutions that will to NAGPRA, we will explore the complexity of ownership issues and the take Airport Road/ 9:00 – 11:00 a.m. also excite and engage audiences. ramifications for museum staff and administration. Presenters will give short County Road 309 and Ignacio, CO Presenter: Leigh A. Grinstead, Digital Initiatives Consultant, LYRASIS, Denver, examples from their experience and then we will open up the floor for questions turn left on CO 172. Next Ride the Rails: The Cascade Winter Train CO and discussion from participants. turn left on US 160 West. 9:30 a.m. – 3:00 p.m. Moderator: Liz Bishoff, Principal, Bishoff Group, LLC, Evergreen, CO Panelists: Christina Cain, Anthropology Collections Manager, University of Once in Durango, turn Durango, CO Colorado Museum of Natural History, Boulder, CO; Jan Bernstein, President, right on 7th Street. The Center of Southwest Studies: Open House and Tour Refreshment Break Bernstein & Associates, Denver, CO; Cathy Osterman, Historic Governor’s Strater Hotel is on the 10:00 a.m. – noon 3:15 – 3:45 p.m. Mansion, Cheyenne, WY; Melissa Bechhoefer, Registrar, History Colorado, Southwest corner of 7th Durango, CO Strater Hotel – Pullman Room Denver, CO; Carey Southwell, Museum Support Staff, City of Golden, Golden, CO Street and Main Avenue. Behind the Scenes at Mesa Verde 1:00 – 3:00 p.m. Mesa Verde National Park, Colorado CONCURRENT SESSIONS On Your Own 3:45 – 5:00 p.m. 5:00 – 6:00 p.m.

Museum Publications: Creating souvenirs worth buying ¨l Friday Evening Dinner CWAM Scholarship Info A good museum publication can be a wonderful adjunct to your interpretive 5:45 – 9:30 p.m. This year the Colorado-Wyoming Association of Museums will award programs and exhibits, can assist in marketing your museum, and will become a Durango & Silverton Narrow Gauge Railroad Museum at least ten scholarships to support the attendance of the 2011 Annual best seller in your . Learn about various options for publications ranging Walk out the front door of the Strater Hotel, turn right and go two blocks south on Conference of the Colorado-Wyoming Association of Museums (CWAM) from self-publishing to working with established publishers. All of the presenters Main to the Durango and Silverton Narrow Gauge Railroad Depot, constructed in Durango, CO April 14-17, 2011. Each scholarship recipient will receive have had successful publication projects and will share tips. in 1882. Follow the signs across to the Railroad Museum, located in one of the a conference registration fee waiver plus a cash grant of $200 to help Panelists: Steve Friesen, Director, Buffalo Bill Museum and Grave, Golden, CO; only operating roundhouses in the country, where at 5:30 the cash bar opens and offset expenses. The deadline for applications is March 4, 2011. Award Cathleen Norman, Project Director, Donning Company Publishers, Palmer Lake, guided tours of the yard and restoration facility begin, followed by dinner at 7:00 recipients will be notified by March 18, 2011. CO; Nathan Doerr, Museum Director & Curator of Museum Education, Sheridan p.m. Applicants are required to submit a letter of recommendation from their institution’s director, board member, or other supervising authority (such as a faculty advisor) and a brief essay explaining how they will Conference Events benefit from attending the meeting and how they will apply what they learn at the meeting at their institution. Saturday, April 16 Scholarship recipients are required to attend the Opening Session of the annual conference, as well as the Business Lunch, during which they Registration Moderator: Nathan Doerr, Museum Director & Curator of Museum Education, will be recognized. Following the conference, scholarship recipients are 7:30 – 3:00 p.m. Sheridan County Museum, Sheridan, WY also required to write a short article for the CWAM newsletter covering Strater Hotel – Back Lobby Panelists: TBA a session they attend at the annual meeting. Preference will be given to applicants who have not previously received a scholarship. Breakfast On Your Own Archival Materials: The basics L1 Details and the scholarship application form can be found on the 6:30 – 9:00 a.m. The proper storage of objects and documents in museums is critical. This CWAM web site or in the Annual Meeting Packet. Strater Hotel – Mahogany Grille session will address the types of archival materials available to museums and For questions please contact Fay Bisbee at [email protected]. (Continental buffet for attendees staying at the Strater Hotel) the situations in which those materials can be most effectively used. In this session participants will learn how different archival supplies interact with Walking Tour: Boulevard Historic District object materials, leading to an understanding of the best choices for long term The Colorado-Wyoming Association of Museums thanks the donors and sponsors of our 2011 Annual Meeting 7:45 – 8:45 a.m. storage of artifacts. Durango Brewing Company and Kathy Szelag Meet in the Strater Hotel Lobby Presenter: Claire Wilbert, Graduate Student, University of Colorado-Boulder, Boulder, CO Vendor Marketplace 8:00 a.m. – 3:30 p.m. Refreshment Break Strater Hotel – Pullman Room 10:15 – 10:45 a.m. 2010-2011 CWAM Committee Chairs Strater Hotel – Pullman Room Erik Mason (Historian/Archivist) Carl Patterson (Museums Assistance and Services Team) CONCURRENT SESSIONS Longmont Museum & Cultural Center, Longmont, CO Denver Art Museum, Denver, CO 9:00 – 10:15 a.m. CONCURRENT SESSIONS 10:45 – noon Karen McMahon (Marketing Chair, Museum Guide Chair, Colorado Tourism Lisa Fujita (Cooperative Purchasing Chair) Museum Tribal Collaboration: Chair) Nicolaysen Art Museum, Casper, WY Southern Cultural Center and Museum þL¨1 Stopping Visitors and Motivating Locals Pueblo City-County Library District, Pueblo, CO Fay Bisbee (Scholarship Chair) The Southern Ute Cultural Center and Museum, SUCCM is a 501(c)3 Through Historic Preservation þ¨H Betsy Martinson (Annual Meeting Chair) National Museum of Wildlife Art, Jackson, WY incorporated in the state of Colorado. The Executive Director’s presentation will Since 1992, the Colorado State Historical Fund has provided historic preservation Buffalo Bill Museum, Golden, CO center on the collaboration between SUCCM and tribal members over a period grants to non-profits and governments entities in all 64 counties in Colorado. Maria Tucker (Grants Chair) of many years to build a state-of-the-art cultural center and museum. Panelists Three categories of projects are funded; Acquisition and Development, Survey Brooke Rohde (Membership Chair) Pueblo City-County Library District, Pueblo, CO will detail their part in the collaboration and describe unique facility design and and Planning, and Educational. This presentation will focus on grants funded University of Denver, Anthropology, Denver, CO Tina Hill (Wyoming Legislative Chair) programming for their department. Presentations will include video, PowerPoint, to museums, historical societies and other cultural organizations that have Sarah Ligocki (Wyoming Tourism Chair) Wyoming Frontier Prison, Rawlins, WY posters, lecture and discussion. connections with historic buildings, structures and archaeological sites. From Wyoming State Museum, Cheyenne, WY Panelists: Lynn Brittner, Executive Director, Southern Ute Cultural Center and building restoration to educational programming, the State Historical Fund Rebecca Hunt (Academic Liaison) Museum, Ignacio, CO. Other panelists TBA. has assisted in stopping visitors in their tracks as well as motivating the local Jan Postler (2011 Local Arrangements Chair University of Colorado-Denver, Denver, CO community. Animas Museum, Durango, CO Kerri Atter (Workshop Co-Chair-CO) Chalk Talk: Educators’ networking session ¨[ Presenter: Lyle Miller, Historic Preservation Outreach Specialist, History JP Cavigelli (Wyoming Environmental Monitoring Kit) Atter, Inc., Denver, CO Do you ever wonder what education programs are happening at other museums, Colorado, Denver, CO Tate Museum, Casper, WY if there are any great resources you might missing out on, or just want to Beverly Perkins (Workshop Co-Chair-WY) network with fellow museum educators? Join us to share your success stories, Why Here? Why There?: Assessing visitor motivation Kat Neilson (Colorado Environmental Monitoring Kit) Buffalo Bill Historical Center, Cody, WY ask questions, brainstorm new and exciting program ideas, and make new using Falk’s Identity-Related Typology i@ National Mining Hall of Fame and Museum, Leadville, CO Laura Douglas (CO Connecting to Collections connections. In a world rich with leisure time options — both entertaining and educational Education a la Carte, Denver, CO — what motivates visitors to choose our sites and institutions? How can better PAGE 4 CWAM ANNUAL MEETING APRIL 14-17, 2011 APRIL 14-17, 2011 CWAM ANNUAL MEETING PAGE 5 Conference Events (continued) Program Committee Railroad Depot Dinner Saturday, April 16 Nathan Doerr, Program Chair Sheridan County Museum, Sheridan, WY Friday evening, April 15, 2011 understanding visitor motivation help us create more welcoming, inclusive, Refreshment Break Betsy Martinson, Annual Meeting Chair Durango & Silverton Narrow Gauge Railroad Museum responsive, successful, and ultimately sustainable environments? Using John 2:45 – 3:15 p.m. Buffalo Bill Museum, Golden, CO Falk’s visitor identity-related motivation typology and accompanying evaluation Strater Hotel – Pullman Room instrument, panelists will: 1. introduce visitor motivation types, 2. discuss Juti Winchester Historian, Cody, WY potential applications and utility, 3. demonstrate a method to assess motivation CONCURRENT SESSIONS types, and 4. present results from a 2010 pilot study which included 9 Denver- 3:15 – 4:30 p.m. Kat Neilson area cultural institutions. National Mining Hall of Fame and Museum, Walk out the front door of the Strater Hotel, Panelists: Kathleen Tinworth, Director of Visitor Research and Program Leadville, CO Museums and Tourism: A visitor’s perspective $¨ turn right and go two blocks south on Evaluation, Denver Museum of Nature & Science, Denver, CO; Betsy Martinson, Sarah Ligocki Historical Connections consists of students, parents, educators, and community Main to the Durango and Silverton Narrow Program Administrator, Buffalo Bill Museum and Grave, Golden, CO Wyoming State Museum, Cheyenne, WY members looking to create positive systemic change, our mission is “Healing Gauge Railroad Depot, constructed in through History.” We are chronicling our journey through continued interest Erin Rose 1882. Moving Them onto Tracks: Custom collections storage for small museumsLH in “Hidden Histories,” that tend to be overlooked by schools and traditional Fort Caspar Museum, Casper, WY How does a small museum position itself to compete for funding and raise curriculum. We have re-created events in history that the general public Jenny Hankinson Follow the signs across to the Railroad the standard of care for its collections? Learn how small museums in historic has limited or no knowledge of. Our partnerships with museums, libraries, Museum, located in the roundhouse, buildings can use strategic and conservation planning to raise funds, obtain Littleton Historical Museum, Littleton, CO nonprofits, youth and arts organizations, community organizations and where at 5:30 the cash bar opens grants, and design and install custom collections storage in limited space and Peggy Ford businesses are critical to continued engagement. Please join us for a candid and guided tours of the railyard and within constrictions of historic structures. (A related post-conference tour will City of Greeley Museums, Greeley, CO panel discussion on the benefits of inclusiveness, engaging youth and the restoration facility begin, followed by follow on Sunday for those interested.) changing face of our visitors. Karen McMahon dinner at 7:00 p.m. Moderator: Jan Postler, Curator of Collections, Animas Museum, Durango, CO Panelists: Lonnie McCabe, Executive Director, Historical Connections, Denver, Pueblo City-County Library District, Pueblo, CO Panelists: Beverly Perkins, Conservator, Buffalo Bill Historical Center, Cody, WY; CO; JJ Rutherford, Director of Education, History Colorado, Denver, CO; Gregario Anna Reznik David Ryan, Ryan Fine Art Service, Colorado Springs, CO Alcaro, Co-Founder and Deputy Director, Auraria Casa Mayan Heritage, Denver, City of Greeley Museums, Greeley, CO CO; Pilar Chapa, Development Director, Historical Connections, Denver, CO Lunch On Your Own Christina Shepard Rock Springs Historical Museum, Rock Springs, WY noon – 1:30 p.m. The Participating Tourist i1[@ See the registration desk for suggestions To what extend do visitors participate at your facility? Are they reading labels, Jenn Hoots writing comments, or physically interacting? Do they help develop content or Regis University, Denver, CO CWAM New and Old Board Luncheon make decisions that affect their individual experience? Participation comes in Rebecca Hunt noon – 1:30 p.m. many forms and appeals to people in different ways. This session will discuss University of Colorado-Denver, Denver, CO Strater Hotel – Mahogany Grille various levels of participation and help attendees assess ways in which they are, Teresa Sherwood or can, nurture the “participating tourist.” Laramie Main Street, Laramie, WY CONCURRENT SESSIONS Moderator: Betsy Martinson, Program Administrator, Buffalo Bill Museum and Thank you to all the session moderators and speakers! CWAM Annual Meeting Banquet 1:30 – 2:45 p.m. Grave, Golden, CO Panelists: Kathleen Tinworth, Director of Visitor Research and Program Saturday Evening, April 16, 2011 Museum Consortiums: Working together Evaluation, Denver Museum of Nature & Science, Denver, CO; other panelists The Henry Strater Theatre at the historic Strater Hotel to stop visitors in their tracks [þ$ TBA Local Arrangements Believing in “strength in numbers,” imagine how a group of museums could Saturday evening’s events will begin with stop visitors in their tracks! We will look at how it’s being done in Casper, WY, Collections Conundrums Part Two: Committee the annual Birds of a Feather Cocktail Hour and why it might make sense for museums in your area to form a consortium. Collections problem-solving breakout L[ and Silent Auction in The Henry Strater This session will take a look at the Casper Museum Consortium - how it works In the second part, we’ll break out into specialized topics so you can work one Jan Postler, Local Arrangements Chair Theatre. Bring your wallet because proceeds and the promotions it does - and the benefits of forming a consortium in your on one with a collections pro on a certain problem. These sessions are open to Animas Museum, Durango, CO from the Silent Auction support the CWAM area. Networking, grant writing, marketing, working with other organizations, all, but intended for those without a Museum Studies or Collections background. Carolyn Bowra & Regan Watjus scholarship program. The banquet follows, working with educators, and group promotional ideas will be presented in this Moderators: Michelle Bahe, Curator of Collections, Fort Caspar Museum, Animas Museum, Durango, CO offering fine fare from the award-winning thought-provoking panel discussion. Casper, WY; Christina Cain, Anthropology Collections Manager, University of repertoire of Executive Chef Dave. Prepare to Jeanne Brako & Julie Tapley-Booth Panelists: Rachel Hedges, Marketing Coordinator, Casper Museum Consortium, Colorado Museum of Natural History, Boulder, CO; Jenny Hankinson, Data Entry be entertained by Sinister Shadows Murder Center of Southwest Studies, Durango, CO Casper, WY; Erin Rose, Curator of Education, Fort Caspar Museum, Casper, WY; Technician, Littleton Historical Museum, Littleton, CO; Cathy Osterman, Historic Mysteries presenting a custom CWAM Carrie Schroeder, Director, The Science Zone, Casper, WY; John Goss, Director, Governor’s Mansion, Cheyenne, WY; Dave Ryan, Owner, Ryan Fine Art Service, Scott Dye melodrama. We’ll close the evening with the WY Veterans’ Memorial Museum, Casper, WY; Deanna Schaff, Director, Tate Colorado Springs, CO; Brooke Rohde, Curator of Collections, University of Denver Durango, CO Little or No Talent Show, starring — YOU! Geological Museum, Casper, WY Museum of Anthropology, Denver, CO; Peggy Schaller, President, Collections Cheryl Carson, Chuck Carson & Tara Travis Dress code is business casual, Research for Museums, Denver, CO; Isabel Tovar, Anthropology Collections Mesa Verde National Park, CO so dress for fantabulous flamingo fun. Expedition Health: The Creation of a show-stopping exhibition i@1l Manager, Denver Museum of Nature and Science, Denver, CO Nancy Espinosa Evaluation is a vital tool in the development of any exhibition, as it affords an Salmon Ruins Museum institution the opportunity to engage with and respond to its public with the On Your Own Bloomfield, NM end goal of creating a product that attracts and satisfies the greatest number 4:45 – 6:00 p.m. Jill Carlson of visitors. In April 2009, the Denver Museum of Nature & Science opened See registration desk for suggestions Expedition Health. Since that time, over 660,000 visitors have been through Southern Ute Cultural Center and Museum 2010-2011 CWAM Board Ignacio, CO the gallery and the exhibition was recently awarded the Roy L. Shafer Leading Bob Hartzell (Chair) – National Mining Hall of Nathan Doerr (Communications and CWAM Banquet, Auction, Melodrama, and Little or No Talent Show Edge Award for Visitor Experience by the Association of Science-Technology Marissa Rocha Fame and Museum, Leadville, CO Marketing Team Leader & 2011 Program 6:00 – 9:00 p.m. Centers. To help create this popular exhibition, the Museum utilized evaluation Ignacio, CO Chair) – Sheridan County Museum, Strater Hotel – The Henry Strater Theatre Andrea Miller (Vice-Chair, CO Legislative practices such as front-end, formative, summative, remedial, and research-based Sheridan, WY Saturday evening’s events will begin with the annual Birds of a Feather Cocktail Claire Bradshaw Chair & State Issues Team Leader) – evaluation to create the look and feel of the exhibition, answer questions, shape Hour and Silent Auction in The Henry Strater Theatre. Proceeds from the Silent Durango Discovery Museum Lakewood’s Heritage Center, Lakewood, Andine Hennig (Publications & Website and refine interactives, and ultimately revisit components that did not work as Auction support the CWAM scholarship program, so bring a heavy purse. Durango, CO CO Chair – Institute for Plastination, Denver, intended once the exhibition opened. This interactive talk will take participants The banquet follows, offering fine fare from the award-winning repertoire of Jeff Ellingson & Yvonne Lashmett Michelle Bahe (Treasurer) – Fort Caspar CO through real-life examples of evaluation stages and present some of the Executive Chef Dave. Prepare to be entertained by Sinister Shadows Murder Durango & Silverton Narrow Gauge Railroad Museum, Casper, WY Juti Winchester (Professional Development instruments used (some amazingly lo-tech!), results found, and changes made Mysteries presenting a custom CWAM melodrama. We’ll close the evening with Durango, CO Christina Cain (Secretary) – CU Museum of Team Leader) – Northwest College, Cody, (and still being made) to this exhibition. the Little or No Talent Show, starring — YOU! Dress code is business casual, so Natural History, Boulder, CO WY Presenter: Laureen Trainer, Manager of Visitor Research & Program Evaluation, Terri Schindel dress for fluorescent flamingo fun. Erica Garcia Lloyd (Programs and Services Denver Museum of Nature and Science, Denver, CO Museum Training Network Sarah Baie (Colorado State Rep) – MCA Estes Park, CO Denver, Denver, CO Team Leader) – Colorado Ski and Snowboard Museum, Vail, CO Collections Conundrums Part One: Collections open mic L[ Cathy Osterman (Wyoming State Rep) – CFD Join us for a forum on all collections-related issues. In the first part, the panel of Old West Museum, Cheyenne, WY Meghan McGinnes (Newsletter Editor) – Hiwan Homestead Museum, Evergreen, collections pros will take all your collections questions, including: cataloging, Jenny Hankinson (Nominations Chair – CO object numbering artifact handling, storage mounts and padding, emergency Littleton Museum, Littleton, CO preparedness and more. These sessions are open to all, but intended for those without a Museum Studies or Collections background. Panelists: Michelle Bahe, Curator of Collections, Fort Caspar Museum, Casper, WY; Christina Cain, Anthropology Collections Manager, University of Colorado Museum of Natural History, Boulder, CO; Jenny Hankinson, Data Entry The Silent Auction Needs YOU! Technician, Littleton Historical Museum, Littleton, CO; Cathy Osterman, Historic Governor’s Mansion, Cheyenne, WY; Dave Ryan, Owner, Ryan Fine Art Service, As you pack for the conference, don’t forget to add an item for the CWAM auction! Suggested items include homemade objects, Colorado Springs, CO; Brooke Rohde, Curator of Collections, University of Denver baskets containing souvenirs from your museum and/or community (t-shirts, mugs, etc.), autographed books, posters, artwork, or wine/food baskets. Museum of Anthropology, Denver, CO; Peggy Schaller, President, Collections Fancy Flamingo Flair is always welcome. Items of greater value will be used in the live auction. Auction proceeds support CWAM scholarships. Research for Museums, Denver, CO; Isabel Tovar, Anthropology Collections Items can be brought to the conference registration desk or mailed in advance to Trey Sherwood at 1705 E. Person St. Laramie, WY or Manager, Denver Museum of Nature and Science, Denver, CO Andine Hennig at 1250 S. Monaco Pkwy., #44, Denver, CO 80224 or Beverly Perkins c/o Buffalo Bill Historical Center, 720 Sheridan Ave., Cody, WY 82414. Please specify that it is an auction item and include an estimated value and the name of the donor.