BAILEY PENNICK 1126 23rd Street #5, Santa Monica, CA 90403 [email protected] (818) 430-9386 baileypennick.com
EDUCATION
Bachelor of Arts in English Literature and Writing - Class of 2011 - University of California at Berkeley Study Year Abroad (2009-2010) – Kings College London Valedictorian - Class of 2007 – Grover Cleveland High School (Reseda)
SUMMARY
Versatile writer/journalist published in a variety of different publications in print and online. University of California at Berkeley graduate specializing in arts and culture writing: most specifically music journalism. Enthusiastic about making lasting connections between writings and reader, while bringing new light to her subjects.
EXPERIENCE
FILTER Magazine, Los Angeles, CA 11/12 – Present A major internationally renowned music publication based in Los Angeles Online Editor Wrote articles for the web and print publications including interviews, news posts and reviews of albums, books, and films Acted as photographer at live shows, events and festivals including 2013 Coachella Valley Music Festival, Culture Collide 2013, FYF 2013, SXSW 2014 Cataloged, organized, and received mail for review submissions Post content to the website Decided what content for the website Facilitated advertising for the website Organized RSVPs and Contests Proofread and edit copy, articles, interviews In charge of several employees and interns Director of all social media for the publication including Facebook, Twitter, Tumblr, Pinterest, Vine, Instagram Worked with art director about new designs of flyers, images, graphics Worked with magazine publishers closely for new website design, feature ideas, future of site
LA Weekly, Los Angeles, CA 10/12 – Present A weekly periodical -- the definitive source of information for news, music, movies, restaurants, reviews, and events in Los Angeles Blogger / Freelancer Wrote articles and blog entries for the publication’s music blog: West Coast Sound Pitched stories and worked closely with editors on pieces Author of the “Let’s Talk Iconic LA Venues” column
FILTER Magazine, Los Angeles, CA 11/11 – 11/12 A major internationally renowned music publication based in Los Angeles Editorial Intern / Freelancer Wrote articles for the web and print publications including interviews, news posts and reviews of albums, books, and films Cataloged, organized, and received mail for review submissions Post content to the website Proofread and edit copy
Cloutier Remix, Los Angeles, CA 01/12 – Present Los Angeles' premiere hair, makeup and styling agency Social Media Manager / Blog Editor / Head of Green Division In charge of all social media outlets for the agency including Facebook, Twitter, and Pinterest Created the corporate brand voice for interaction with the public Improved page views and SEO for the site Worked with web designers to redesign the home page as well as pull down menus for the various artists Wrote press releases for the launching of different divisions, introduction of seminars Wrote, edited, and assembled blog entries/content Head of the Editorial Calendar for company social networking Researched and helped launch an eco division of the agency
MORA magazine/mora.fm, Los Angeles, CA 01/07 – 12/11 A DIY music magazine featuring indie and alternative rock bands and events. Editor-In-Chief / Staff Writer Wrote cover features, reviews, feature articles. Approve writer content, assemble writers for the publication, coordinate with publicists and artists to gain content, respond to reader emails
East Bay Express, Oakland, CA 01/11 – 07/11 An independent weekly newspaper for the East San Francisco Bay Area Editorial Intern Wrote cover features, special issue features, music reviews, articles and blogs. Proof read and edited copy. Assigned photographers, mail sorting, attended editorial meetings.
Center Theatre Group, Los Angeles 06/09 – 09/09 A preeminent non-profit theatre company. Press Intern Wrote press releases, and blogs Responsible for assembling and organizing press clippings, video logs Assisted Press Director during opening night events and press junkets Coordinated logistics with publicists, talent, and the press
University of California at Berkeley, Berkeley, CA 08/08 – 06/11 Theater, Dance and Performance Studies Department House Manager Supervisor for all Box Office staff and Ushers for every performance Completed Attendance, Discount, and House Manager reports Head of TDPS public relations during performances Organized programs, talk backs, and receptions Oversaw ticketing and scanning programming Worked with stage managers to schedule and time performances
Other Employment Hollywood Bowl – Usher – Hollywood, CA (2005-2007) Louise’s Trattoria – Hostess – Studio City, CA (May 2008 – August 2008) Lucky Brand Jeans – Sales Associate – Sherman Oaks, CA (May – July 2008) (July 2011 – February 2012) Robert Borsuk Accounting - Accountant Assistant – Sherman Oaks, CA (December 2007-January 2008) Babysitter – (2005 – Present)
Published Works
FILTER Magazine
Album Reviews – She & Him, Volume 3 05/13, Alpine, A Is For Alpine 05/13, Alex Bleeker & The Freaks, How Far Away 05/13, The Strokes, Comedown Machine 03/13, Hanni El Khatib, Head In The Dirt 04/13, Thee Oh Sees, Floating Coffin 04/13, Bleached, Ride Your Heart 03/13, Frightened Rabbit, Pedestrian Verse 02/13, Matt Pond, The Lives Inside The Lines Of Your Hands 02/13, Yellow Ostrich, Strange Land 03/12, Races, Year of the Witch 03/12, Diamond Rugs, Diamond Rugs 04/12, Horse Feathers, Cynic’s New Year 04/12, Reptar, Body Faucet 05/12, 2:54, 2:54 05/12, JEFF the Brotherhood, Hypnotic Nights, TEEN, In Limbo, Various Artists, Just Tell Me You Want Me: A Tribute to Fleetwood Mac 08/12, So Many Wizards, Warm Nothing 08/12, Sun Airway, Soft Fall 08/12, Matt and Kim, Lightning 09/12, METZ, METZ 09/12, Features – Breakestra’s Guide To Los Angeles 10/12, Upright Citizens Brigade: Changing The Game 10/12, Down In The Trenches With Infantree 09/12, Don’t Drop The Beat Until You See “The Whites Of These Kids’ Eyes”: Talking Shop With Daedelus 03/13 Live Reviews – Bruce Springsteen and the E Street Band 4/26/12, The Pierces 04/06/12, Coachella Kick-Off Parties, 05/12, The Walkmen and Milo Greene 09/17/12, Culture Collide Festival Recap 10/12, Thee Oh Sees 10/26/12, Local Natives 12/14/12, Andrew Bird 01/17/13, Beck’s Song Reader Exhibition Opening 02/25/13, Coachella Valley Music Festival and Kick off Parties 04/13, Book Reviews – The Lowbrow Reader Reader 03/12, The Littlest Bird Sings the Prettiest Songs 04/12, There Is A Light That Never Goes Out 09/12, Beck: Song Reader 03/13 Film Reviews – Being John Malkovich rerelease 04/12, Shame 04/12, Quadrophenia rerelease 08/12, Moonrise Kingdom rerelease 09/12, Bob Dylan and The Band: Down In The Flood 08/12, Parks and Recreation Season Four DVD 08/12, The Man Who Knew Too Much rerelease 10/12, Magical Mystery Tour Box Set release 10/12, Searching For Sugarman 02/13, Wrong 03/13, Fraggle Rock 30th Anniversary 05/13, Interviews – Converse Advertorial: Great Tiger 02/12, Jeffrey Brown 02/09/12, Danielle Barbe 05/12 (Ragged Mag for Macys), Emeli Sande 03/12, JEFF the Brotherhood 06/22/12, Infantree 08/12 (Ragged Mag for Macys), Nick Thune 09/12, Matt Besser 09/12, Neil Campbell 09/12, Jason Schwartzman 10/12, Thee Oh Sees 10/12, Ben Lee 10/12, Breakestra 09/12, Rodriguez 02/13, Malik Bendjelloul 02/13, El Perro Del Mar 01/13, Palma Violets 04/13, Japandroids 04/13, Tegan and Sara 04/13, Daedelus 07/13, Mayer Hawthorne 07/13, Icona Pop 08/13, Haim 01/14
LA Weekly
Venue Profiles – What Makes the Hollywood Bowl So Perfect? 10/12, What Happened to the Reseda Country Club? 10/12, The Shrine Used to Host the Oscars. Now It Hosts Steve Aoki’s Birthday. 11/12, The Laurel Canyon Country Store’s Interesting History 11/12, The Dazzling Story of the Orpheum Theatre 01/13, RIP: Santa Monica Civic Auditorium: Former Punk Haven Finished Holding Concerts 06/17
East Bay Express
Cover Feature – Mr. Whiskey – published 6/15/2011 Special Issue Fashion Feature – Dressing The Part – published 5/11/11 New Music CD Reviews – The Strokes, Angles 3/30/11, Awol One, The Landmark 3/23/11, Sarah Lee & Johnny, Bright Examples 2/23/11 Music Discovery Profile – The Piano Guys: Unchained Melodies of the John Brothers Piano Company – published 3/23/11 Live Reviews – Blame It On The Noise Pop – published 3/2/11 Music Blog Entries – Coachella: The Cry of the Ticketless 2/2/11, White Stripes Disband: Not A Shock, but Still Sad 2/2/11, Noise Pop Review and Interview: Nick Zinner’s 1001 Images 2/27/11, Noise Pop Live Review: Peanut Butter Wolf 2/27/11
MORA magazine/mora.fm
Cover Feature – The Mixtape Effect: A “Scientific” Approach to an Emotional Staple – published 12/20/10 Live Reviews – The Genius of Jarvis Cocker Live and the Letdown of “Further Complications” 12/20/11, Of Montreal in San Francisco 11/21/08 Artist Profile Features – Open Up Your Throat (and Heart) with Animal Collective 12/20/10, Brian Jonestown Massacre’s My Bloody Underground 4/15/11, Animal Collective’s Avey Tare Interviewed 7/10/07 New Music CD Reviews, “bite-sized” reviews
Center Theatre Group
Wrote press releases for the 2009-2010 season which included productions of Speed The Plow and The Glass Menagerie Wrote blog entries for the CTG blog “Backstage Pass” – My First Week On The Job, And Now For Something Completely Different, Broadway Top Three
Other Publications Highbrow Magazine National – Music Contributor 11/2012 – Present BayCitizen.org San Francisco, CA – Freelancer/Music Contributor 12/2010 – 2/2011 Caliber Magazine Berkeley, CA – Staff Writer 9/2010 – 5/2011 Moderngirlsandoldfashionedmen.blogspot.com Los Angeles, CA – Founder/Co-Contributer 2010 – Present Cloutier Remix Blog – Blog Writer/Editor 04/2012 – Present
TECHNICAL EXPERTISE MS Office, MS Word, MS Excel, Adobe Photoshop, Adobe PDF
Tax Docket, Ticket Turtle, Aloha Food Service, Blogspot, Wordpress
Macintosh and PC platforms