Supplementary Planning Document I July 2014 Contents

1. Introduction 04 2. Planning Policy and Wider Context 06 3. Spatial Context 09 4. Vision for 14 5. Objectives 14 6. Character Area Assessments 15 7. Features and Materials 48 8. Guidance for Inland Revenue Site 52 9. Guidance for Biothane Site 54 10. Shop Front Guidance 56 11. Forecourt Parking 60

Appendix 1: Relevant Policies and Guidance 62 Appendix 2: Street names character/conservation area 69 Appendix 3: Site Allocations Plan - sites in Kew 71 1. Introduction

The purpose of this Village Planning The boundary for the SPD is based on the Following the above, the draft Village Planning Guidance Supplementary Planning The Borough of Richmond Village Plan areas defined by local residents Guidance was consulted upon between Document (SPD) is primarily to establish upon Thames has been divided into through the ‘All-in-One’ survey in 2010. In March 14th and April 7th. Comments could a vision and planning policy aims for, and a series of smaller village areas. the case of Kew the SPD includes all the be provided via hard copy questionnaire assist in defining, maintaining and enhancing Each village is distinctive in terms of Kew Road Conservation Area to avoid it of online. A drop in session was held on the character of, Kew Village, and to provide the community, facilities and local being split between two villages March 22nd at St Anne’s Church, . character – as are many sub areas guidance in this regard. The SPD forms part Resident and stakeholder comments have within the villages. of the wider Village Plan. ■■ taking account of physical and been used to develop the final SPD. administrative boundaries, including The villages of the London Borough conservation area boundaries to avoid By identifying key features of the village, The Village Planning Guidance is Richmond upon Thames are these being split between village areas; the SPD clarifies the most important complementary to the wider Village Plans attractive with many listed buildings and aspects and features that contribute to local that have been produced for each village and conservation areas, the local ■■ how local communities viewed their local character to guide those seeking to make character of each being unique, area, which include issues and actions for changes to their properties or to develop areas when asked through the Council’s continual improvement. The SPD fulfils the recognisable and important to the 2010 ‘All-In-One’ survey. new properties in the area, as well as being community and to the aesthetic of aim of residents having greater control and a material conservation in determining the borough as a whole. influence over planning and development planning applications. This SPD has been produced by the Council decisions in their local area, being an adopted working closely with the community. This document under the London Borough of The core of this SPD is a series of character area has ensured that local residents, businesses Richmond upon Thames statutory planning assessments for the component areas of Kew. and stakeholders have been genuinely policy framework, and linking to the relevant These character areas have been identified through involved in defining the important features Village Plan. the similarity of key features that are deemed – as well as the opportunities and threats – to define their local character. The assessments that define their local area. establish dominant features and materials as well as an overall description of the street pattern and The community was initially involved housing types. through: Kew Village Planning Guidance SPD area ■■ Drop in session at St Luke’s Church, The Avenue (Nov 30th 2013) ■■ Resident walkabout around Kew (Dec 1st 2013) ■■ Online questionnaire (running Nov 30th to Dec 14th 2013) ■■ Stakeholder and business workshop (Jan 10th 2014, Royal Botanic Gardens Kew) Consultation events for the Kew Village Planning Guidance SPD

4 5 2. Planning Policy and Wider Context

2.1. Planning policy framework must designate a Thames Policy Area in Action Plan). The SA Plan will become 2.2. Key planning policies DMP Policy DM DC 1 Design Quality CS Policy CP8: Town and Local Centres DMP Policy DM HD 2 their Development Plan Documents. The part of the Local Plan when adopted. Conservation of Listed Buildings and Scheduled New development must be of a high Retail and town centre uses will be National Planning Policy boroughs must define the boundaries The site-specific proposals in the SA Plan SPDs cannot create new policies but Ancient Monuments architectural and urban design quality supported providing that it is appropriate to by taking into account: proximity to the will look ahead over the next 15 years expand on policies set out in higher plans, based on sustainable design principles. the role in the hierarchy of the centres, and Preservation of Listed Buildings of special The National Planning Policy Framework Thames, contiguous areas with clear visual and be used to set out general principles notably the Core Strategy (CS) and the Development must be inclusive, respect respects the character, environment and architectural or historic interest and (NPPF) sets out the Government’s planning links between areas and buildings and for development and determine planning Development Management Plan (DMP). local character including the nature of historical interest of the area. Ancient Monuments and seek to ensure policies for and how these are the river, specific geographical features, applications on these sites. Some SA Plan This SPD relates to a considerable number a particular road, and connect with, and that they are kept in a good state of repair. expected to be applied. The NPPF is a key areas and buildings which relate or link to sites in Kew are included in Section 8 of of higher policies, notably: contribute positively, to its surroundings part of the government’s reforms to make the Thames. and the River this document, which goes into more detail CS Policy CP11 Corridor based on a thorough understanding of the DMP Policy DM HD 3 the planning system less complex and more Thames section of Kew are designated in on design objectives where appropriate. A CS Policy CP7: Maintaining and Improving the The natural and built environment and site and its context. Buildings of Townscape Merit accessible. The framework acts as guidance the Thames Policy Area in the London Plan. full list of the SA Plan sites are provided in Local Environment the unique historic landscape of the River for local planning authorities and decision- Appendix 2. 7.B All new development should recognise In assessing the design quality of a proposal Thames corridor within the Borough will be Preservation and enhancement of Buildings takers, both in drawing up plans and making Local Planning Policy distinctive local character and contribute to the Council will have regard to the protected and enhanced. of Townscape Merit and the Council will use decisions about planning applications. creating places of a high architectural and following: its powers where possible to protect their It must be taken into account in the The London Borough of Richmond upon urban design quality that are well used and DMP Policy DM OS 4 Historic Parks, Gardens significance, character and setting. preparation of local and neighbourhood Thames current statutory planning policy valued. Proposals will have to illustrate that ■■ compatibility with local character and Landscapes plans, and is a material consideration in framework is set out in adopted Plans they: including relationship to existing DMP Policy DM HD 5 World Heritage Site planning decisions. which make up the Local Plan – being Parks and gardens as well as landscapes of townscape the Core Strategy, adopted in April 2009, special historic interest included in the The Council will work with others, to (i) are based on an analysis and Regional Planning Policy and the Development Management Plan, ■■ frontages, scale, height, massing, Register compiled by English Heritage and protect, promote, interpret, sustainably use, understanding of the Borough’s adopted in November 2011. There is an proportions and form other historic parks, gardens and landscapes conserve and where appropriate enhance development patterns, features and At a regional level, the London Plan online proposals map and also a range of ■■ sustainable development and adaptability, ... (including Royal Botanic Gardens)... will the Royal Botanic Gardens Kew World views, public transport accessibility adopted in 2011 is the overall strategic guidance provided by way of Supplementary subject to aesthetic considerations be protected and enhanced. Heritage Site and its setting including the and maintaining appropriate levels of plan for London setting out an integrated Planning Documents (SPDs) and Guidance buffer zone by conserving its Outstanding amenity; ■■ layout and access economic, environmental, transport and for the area. This SPD will form part of the Universal Value, integrity, authenticity and DMP Policy DM HD 1 Conservation Areas – social framework for the development of planning policy framework upon adoption. (ii) connect positively with their ■■ space between buildings and relationship significance. designation, protection and enhancement London over the next 20-25 years. This There is also a range of evidence base surroundings to create safe and to the public realm document has been adopted to ensure a studies that the Council has undertaken inclusive places through the use of good ■■ detailing and materials Buildings or parts of buildings, street longer-term view of London’s development which help to guide policy making. design principles including layout, form, furniture, trees and other features which is taken when informing decision-making, scale, materials, natural surveillance Whilst all adopted policies are applicable, make a positive contribution to the development and investment. The Council is preparing a Site Allocations and orientation, and sustainable those of particular relevance are: (A full list character, appearance or significance of the Plan (SA Plan), which will include site- construction. of relevant policies is appended). area should be retained. Policy 4C in the London Plan refers specific proposals for the whole borough, to the Thames Policy Area stating that other than town centre (which relevant boroughs, including Richmond, is already covered by the Twickenham Area

6 7 3. Spatial Context

DMP Policy DM TP 9 Forecourt Parking 2.3. Planning Policy Aims ■■ Prevent an increase in car parking in front 2.4. Wider Context (Village Plans) This section covers transport, green spaces, Facilities in Kew Connectivity and accessibility Green Infrastructure gardens where possible through planning shops and services which are an essential The parking of vehicles in existing front ■ Kew Retail Park is a shopping centre ■ A range of walking and cycling routes ■ The Royal Botanic Gardens. This SPD reinforces the existing planning control and publicising design guidance. Village Plans have been developed for each part of the village’s character. These are ■ ■ ■ gardens will be discouraged, especially where providing a wide range of high street including National Cycle Route 4 (which policy aims which have been established for of Richmond’s 14 villages. Each Village Plan detailed below and, together with its ■■ Kew Green. ■■ Ensure that grass verges, street trees, names. runs from London to Fishguard in Kew which seek to achieve the following: describes a vision for the village area and historic assets, are mapped on the following ■ Recreation Ground. ■ this would result in the removal of vegetation and other trees important to Wales and is part of the National Cycle ■ ■ identifies what the Council will do and pages. ■■ Kew Gardens Station Parade. architectural features such as walls, gates the local townscape are retained. Network). ■■ Recreation Ground ■■ Maintain and protect the vitality and what local people can do to achieve the ■ Royal Botanic Gardens Kew including and paving, or of existing trees and other ■ with new playground in 2012 and bee viability of Kew Gardens Station Parade ■■ Reduce the impact of through traffic and vision together. It sets out the key issues gardens, educational facilities and venues ■■ Bus, rail and tube services with a hub at vegetation; or hives in 2013. as a shopping and service centre and congestion. Protect and improve views to and priorities and provides background for exhibitions and events. Kew Gardens Station. ■■ where such parking would detract from the opposite Riverbank, notably Strand ■■ North Sheen and Cemeteries. the shopping parades at Kew Green and information on the village area. The Village ■■ Local shopping parades at Kew Green ■■ Good quality bus infrastructure. the streetscape or setting of the property. Sandycombe Road; continue to improve on the Green which is one of the most Plans are maintained on the Council’s ■■ A number of smaller green spaces. attractive urban views on the River, by and Sandycombe Road. ■■ Rail and underground connectivity at the environment at both sides of the website and are updated regularly as works Kew Gardens Station. ■■ Links to the River Thames. Policy DM OS 11 Thames Policy Area Station. making appropriate representations. are progressed. They cover a wide range of ■■ The area has a number of schools and education establishments. ■■ Boat trips from to London ■■ The River Thames towpath. ■■ Improve access to the riverside and topics, including matters not within the remit The special character of the Thames Policy ■■ Ensure local character and historic Westminster Pier are available taking towpath where opportunities arise, and of the SPD. ■■ National Archives. ■■ Railway line corridor. Area (TPA), as identified on the Proposals buildings and features are retained and approximately an hour and a half each the attractiveness of the Kew Pier area ■ St Luke’s House education centre Map, will be protected and enhanced enhanced, particularly in the conservation ■ way. by... ensuring development establishes a areas at Kew Green, Kew Road and Lawn which is one of the tourist gateways to This Village Planning Guidance SPD forms provides a range of activities for all relationship with the river and takes full Crescent. Encourage the enhancement of the Borough. part of the Village Plan by providing a formal ages and includes a hall for local events. planning policy document which can be advantage of its location the setting of . ■■ Seek to improve health and youth Kew Village also contains Kew Studio, a facilities and to improve Kew Library used to guide new development that has registered educational charity, offering ■■ Work with the Royal Botanic Gardens responded to residents desire to have opportunities for artists. and other key stakeholders including on a larger site (possibly with other community uses) if a suitable opportunity greater control and influence over planning ■■ North Sheen Recreation Ground has London Borough of Hounslow to protect and development decisions in their local the setting of the World Heritage site becomes available. benefited from a new pavilion with area. The involvement of the local community community room. and the views from Kew generally, and to ■■ Provide small parks and children’s in the production of the SPD has been restore Kew riverfront. play space in areas which are beyond essential in ensuring it is a genuine reflection ■■ There are currently two GP practices, four dental practices and three ■■ Maintain and improve residential areas walking distance of existing facilities, if of resident’s priorities. through ensuring changes and extensions opportunities arise. pharmacies. to houses are compatible with local ■■ Several churches. character. ■■ Ensure that new development is appropriate in terms of scale and materials and includes sufficient car parking.

8 9 Connectivity and Facilities in Kew Accessibility in Kew

10 11 Green Infrastructure Historic Assets in Kew

© Crown copyright and database rights 2012 in Kew LegenOdrdnance Survey 100019441 Conservation Area SPD Boundary Building Of Townscape Merit Listed Buildings World Heritage Site World Heritage Site Buffer Zone

The English Heritage GIS Data contained in this material was obtained on 04/07/2014. Note that Archaeological Priority Areas are recorded in the Development Management Plan The most publicly available up to date English Heritage GIS Data can be obtained from http://www.english-heritage.org.uk.

12 4. Vision for Kew 5. Objectives 6. Character Area Assessments

The vision for Kew is to maintain its character as a The identification of the local character is one The Kew Village Planning Guidance SPD has been of the primary objectives of the SPD. residential area. developed to meet the following objectives, which Kew is enclosed on two sides by a bend in There are conservation areas at Kew correspond to those in the Council’s Design Quality SPD. The character area assessments sub-divide the the River Thames. The river and related Green, Kew Road, Kew Gardens and Lawn village into a smaller set of sub areas, some of towpaths and open spaces are the defining Crescent. which are further sub-divided. features of the area. Key open areas include Identify local character – to identify Implementation of schemes – to the Royal Botanic Gardens - a World The Royal Botanic Gardens is protected local character and historic assets for provide advice for householders and Each has been identified by grouping Heritage Site - and Kew Green, which forms open land, as are Kew Green, North Sheen enhancement or protection. businesses that will help them achieve properties with similar characteristics, an important gateway to the Borough. Recreation ground and . repairs and modernisation which respects features and materials which have been identified and captured. Promote high standards of design - to local character. While Kew Green is fronted by grand There is a thriving local shopping centre at promote through high quality illustrative Georgian and Victorian homes, to the Kew Gardens Station and local parades at material and simple guidance and advice to Design Review – to provide a framework north east of the Green are terraced Kew Green and Sandycombe Road. These local residents and businesses. for the Council to use in reviewing the cottages which create a more intimate local centres are protected by planning effectiveness of planning and other public urban character. Houses are more densely policy. Development Management – to realm decisions. arranged in Kew than many other parts of set design guidelines for householders, the Borough with shorter set backs and The vision is based on maintaining the developers and the Council (in relation Local Policy Context - to identify those fewer spaces between properties. Tree lined character of Kew as an attractive residential to public realm) to encourage high quality statutory policies (Core Strategy and streets are a common feature through much area with enhancement of community development and if possible avoid the need Development Management Plan) which are of Kew. There has been major residential facilities. The setting for the Royal Botanic to refuse development proposals. essential to addressing local issues. (See development at the Kew Riverside for Gardens World Heritage site will be paragraph 2.3 above and Appendix 1) contemporary apartments and houses in an maintained and enhanced; Kew Garden landscaped setting. Station shopping parade will continue to thrive and provide a shopping and service centre for residents and visitors; Kew Green and Sandycombe Road will continue to provide local shops and services; and the towpath and open spaces and pedestrian links across the railway maintained and enhanced where the opportunity arises.

Character Area Plan

14 15 Conservation Area 1: Royal Botanic Gardens, Kew This provides a summary of the main characteristics of the conservation area. More detailed information can be viewed using the link provided below.

The Royal Botanic Gardens are a significant The main considerations for conservation Royal estate and illustrate significant at the Royal Botanic Gardens are to periods in the art of garden design from the conserve the outstanding universal values eighteenth to the twentieth century. The of this UNESCO World Heritage site and Royal Botanic Gardens Kew conservation to ensure the Gardens are preserved as area is bounded to the north-east by the a unique historical asset. The landscape backs of houses facing Kew Garden, to the vision can be defined as conserving east by Kew Road, the south by the Old and interpreting the layered history Deer Park and to the west and north-west of the Gardens in dialogue with a new by the Thames. contemporary layer representing the role of Kew Gardens in the twenty first century. The walls and views created by William Westfield (1840) are key features of the ■■ Evolved from private estates of garden, still forming the main avenues and/ Frederick, Prince of Wales, and that of or sightlines through the gardens. The George II and Queen Caroline riverside wall outside the Garden grounds ■■ Grade I on the register of parks and is of great value and forms one of the more Gardens of Special Historic Interest remarkable stretches of the 213 mile long ■ Features the landscape designs of Thames Path. The soft landscaping and ■ Charles Bridgeman, ‘Capability’ Brown, absence of motor vehicles and buildings, William Chambers and William Westfield adds to the quality of experience. ■■ Contains 44 listed buildings including The Gardens were inscribed on the list Kew Palace, the Temperate House, the of World Heritage Sites by UNESCO Palm House, Queen Charlotte’s Cottage and the Japanese Gateway on 3rd July 2003 in recognition of their Kew Gardens uninterrupted contribution to botanic ■■ Chambers 163ft tall pagoda of 1761 is and environmental science since 1759. a focal point of architectural distinction, The Royal Botanic Gardens now has its visible above many trees obscuring the own comprehensive Landscape Master remainder of the otherwise level site Plan which provides an overall vision for ■■ Enclosed by high quality walls and gates Kew Gardens with long term aims looking forward 30 years. A ‘buffer’ zone surrounds the Gardens in order to protect its setting. http://www.richmond.gov.uk/conservation_ area_study

Conservation Area 1: Royal Botanic Gardens, Kew

The Palm House The Waterlily House

16 17 Conservation Area 2: Kew Green 2 This provides a summary of the main characteristics of the conservation area. More detailed information can be viewed using the link provided below.

Character Summary Main Characteristics The boundaries of this area follow those of ■■ Attractive, wide views across Kew Green the conservation area. The character area and along the bend of the river takes in Kew Green and the buildings that ■■ High quality groups of eighteenth-century 1 surround it, the river bank to the north, and nineteenth-century buildings and the residential streets to the east of ■■ Green spaces: Kew Green, the park on the Green as far as the railway line, and the east side of and the the northern section of Kew Road. These riverside form four sub-areas. This Character Area is 3 exceptional in the consistent quality of its ■■ Tree-lined residential streets architecture and open spaces. http://www.richmond.gov.uk/conservation_ The Green is triangular and surrounded by area_study eighteenth and nineteenth-century houses, together with a number of pubs, restaurants and shops. The Church of St Anne (1710- 14) and the pond provide focal points for the two segments of this open space, which is bisected by the A205. The western side of the Green generally has a greater concentration of larger, grander houses than the east. The later nineteenth and twentieth- century residential streets to the east of the Green are largely well-maintained and Kew Green 4 preserved.

1 The Green

2 The Riverside

______3 Kew Residential Roads * The Kew green conservation area study was published in 1994. Elements of the study have been updated in this section. Conservation Area 2: Kew Green 4 Kew Road

The Coach and Horses Hotel, Kew Green Kew Bridge

18 19 Conservation Area 2: (continued) Kew Green This provides a summary of the main characteristics of the conservation area. More detailed information can be viewed using the link provided below.

The Green Dominant Materials and Features: This is the heart of the conservation area ■■ Red and stock brick laid to flemish bond There is an excellent view over the wall The most obvious change is to the backs of has been changed. It appears that many ■■ Timber shopfronts on the north side severe bomb damage during the Blitz. The Proposed Actions and is one of the focal points of Kew. It is an render of Kew Palace which then gives way to a Bushwood Road where the roofs have large, of these houses have subsequently been of Mortlake Road to the south of Kew new 1940s building has a distinctive Mock To consider reviewing and potentially attractive open space including Kew Cricket service entrance to the Gardens and a car box dormers which are out of character restored as the window joinery is now Green Tudor mix of painted pebbledash, red clay ■■ Parapet roofs widening the current Kew Green Club pitch surrounded by an exceptional park. In summer the trees on Brentford with the roof form. reasonably consistent, which could be as a roof tiles, heavy timbering and casement ■■ Pitched roofs ■■ Views to the green Conservation Area Article 4 Direction group of large eighteenth and nineteenth Ait conceal much of the new development result of the Article 4 Direction. However, windows. Beyond the Original Maids of ■■ Planting 1995. century houses, many of which are listed. ■■ Timber sash windows opposite on the north bank but in Dominant Materials and Features: some of the fretted bargeboards have Honour tea room the plots become larger The A205 bisects the Green, though the ■■ Chimneys the new, high-rise blocks on the north bank ■■ Ironwork ■■ Stock brick been replaced with plainer versions on this and the houses date from the second half impact of the traffic is partly mitigated by are much more apparent. To consider the opportunities to improve ■■ Planting ■■ Pitched roofs and timber sashes, street. of the nineteenth as well as the twentieth planting, with mature trees adding greatly Kew Road the environment at Kew Pier. ■■ Ironwork including historic metal railings ■■ ‘Heritage’-style bollards, railings and century. Most of the houses are set back to the appearance of the area. Important The Conservation Area Study describes lighting The concrete lampposts cited in the Study a short distance from the road behind features include St Anne’s Church on Kew ■■ Gables the area around Kew Pier as having poor This area takes in the north part of the ■■ Gables have not yet been replaced. Throughout boundary walls and small front gardens. Green (west), the pond on Little Green quality surfacing, seating area, bollards, road, as it leads up to Kew Green. On ■■ Windows this area a number of unsympathetic (east), K-6 type telephone box and Queen The Riverside stanchions and litterbins. The quality of the the west side is the tall wall and Victoria ■■ Planting changes are apparent; roof lights, dormers, The problems and pressures affecting this Elizabeth Gate to the Royal Botanic The riverside path provides a green and street furniture along here is now new and replacement front doors, the removal Gate, Avenue Gate and Lion Gates of sub area mentioned in the Conservation Gardens. smart. The Pier retains a slightly temporary the Royal Botanic Gardens. On the east peaceful aspect to the conservation area. Residential Roads of original front walls and paths and Area Study seem to still be relevant except appearance due to a mobile hut. The front garden parking all detract from the side a high boundary wall and mature that 276-348 Kew Road are now in good The Kew Green Conservation Area Study There are broad views created by the bend surfacing along the riverside path is unmade These roads comprise of good-quality character of these streets. vegetation punctuated by a number of condition. listed several ‘problems and pressures’ in the river which are particularly dramatic but this is in keeping with its more rural nineteenth and early twentieth-century gateways and houses dating from the which have largely been resolved. looking towards Kew Bridge. The character feel. The chicken wire fencing in several housing. The different developments all have Dominant Materials and Features: eighteenth and nineteenth centuries, Dominant Materials and Features There seems to be little in the way of places along the east side that separates the a distinct character and style. Generally many of them listed. Many of the houses of the path is quite different on one side of ■■ Gables ■■ Tall brick wall of the Royal Botanic unsympathetic change to front elevations, Kew Bridge from the other. The east side path from the allotments and the bowling the houses are well-preserved and the form short terraces or pairs. Gloucester boundaries and shop fronts now and and tennis club is unattractive. There is now groups retain their historic character. The ■■ Bay windows Court, as the Conservation Area Study Gardens groups of eighteenth and is lined by small terraces of nineteenth- nineteenth-century houses there are few examples where the front century cottages with open spaces - a a sign at the Pier informing walkers of local streets are mainly paved with traditional- ■■ Front gardens with boundary walls mentions, is a break in this consistent line points of interest and the majority of the size concrete paving slabs and are lined with of development. ■■ Detached, modern houses boundaries to properties could be playground, communal greens, an allotment ■■ Tree-lined streets boundaries to the terraced cottages are in improved. Signage to the river, although and a bowls and tennis club. There are also trees. A row of shops is located on the The Original Maids of Honour building ■■ Stock brick good condition. north side of the Mortlake Road (Mortlake ■■ Pitched roofs not highly visible, is shown on tasteful views of the north bank along this stretch located near Gloucester Court on ■■ Pitched roofs ■■ Chimneys signposts. The Coach and Horses car park, and its remarkable group of historic houses. Terrace) a number of which retain the Kew Road is designated as a Building of There are a few examples where the fronts ■■ Timber sash windows development site and ‘hoarding around no.6’ Immediately to the west of the bridge are original late nineteenth / early twentieth- ■■ Porches Townscape Merit and is within the World are also no longer an issue for the Green of the houses have been altered or painted century timber frontages. ■■ Gables twentieth-century flats. It is then bordered ■■ Polychromatic brickwork Heritage Site buffer zone. The Maids of in an unsympathetic way, but the majority having now been developed and the car by Ferry Lane, the new Herbarium and the Honour bakery opened on Kew Road in ■■ Parapet roofs park moved to the rear. are well-preserved and maintained. The Conservation Area Study notes that ■■ Decorative bargeboards wall of the Royal Botanic Gardens. 1887 and is still a well-known bakery today. ■■ Front gardens much of the joinery on Gloucester Road ■■ Distinctive glazing patterns The building was re-built after suffering ■■ Ironwork

20 21 Character Area 3: Cumberland Road / Gloucester Court

Character Summary Cumberland Road Area 3 comprises Gloucester Court, a This area comprises a section of Cumberland Property boundaries are generally not section of Cumberland Road, Mortlake Road, Road (not in the conservation area) and The defined by walls/fencing except along Kent Road and Hanover Close. It is worth Queen’s Church of England Primary School, Mortlake Road which is defined by dwarf noting that the area is surrounded by Kew Kew. The building is single storey with a flat brick walls, hedgerows and hedgerow trees. Gardens Conservation Area and Kew Green roof and is set back from the road. Fencing is Conservation Area. Area 3 is generally concrete post and metal wire mesh. Dominant Materials and Features: twentieth century development. ■■ Materials are varied but generally are Dominant Materials and Features: brick (of different types and colours) Gloucester Court ■■ Front elevation has large areas of glazing ■■ Apartments have flat roofs/shallow 3 Gloucester Court Built in the early 1930s Gloucester Court ■■ Wide, white fascia boards pitched roofs and housing have pitched is a contained courtyard development ■■ White horizontal panelled cladding roofs of predominantly apartments with some ■■ Boundaries are not generally defined 1 2 housing. Buildings are 2-4 storey. The ■■ Hedgerows and hedgerow trees along the (except along Mortlake Road) but spaces entrance off Kew Road is framed by an iron boundaries are reasonably contained gate and two brick archways. The design of this group of buildings is consistent and the Kent Road central courtyard contributes to a sense of The area around Kent Road includes open space and low density development blocks of apartments and housing that range between two-four storeys. Blocks Dominant Materials and Features: have been developed at different times ■■ White painted render and materials vary but all were developed The Queen’s Church of England Primary School ■■ Red/brown brick and red clay roof tiles in the late twentieth century. They include four storey apartments at Kenmore Close, ■■ Windows, chimney stacks and brickwork and Sandstone, a contemporary block of are distinctive features apartments to the rear and two storey, terraced housing on Hanover Close. Blocks are broadly grouped in a semi-courtyard 1 Gloucester Court layout. Surface level parking is provided. 2 Cumberland Road

Character Area 3: Cumberland Road / Gloucester Court 3 Kent Road

Kent Road

22 23 Conservation Area 4: Kew Gardens This provides a summary of the main characteristics of the conservation area. More detailed information can be viewed using the link provided below.

Kew Gardens conservation area lies within Dominant Materials and Features: Kew Station suburban Kew around Kew Gardens Station. ■■ Red brick Kew station is one of the few surviving The development of this area of former ■ Bay windows nineteenth century stations on the North fields and market gardens began following ■ London Line; it is of two storey brick the opening of the Station in 1869. The ■■ Low boundary walls construction with prominent round headed 2 conservation area adjoins Kew Green, Lawn ■■ Pitched roofs window openings. Although the public realm Crescent, Kew Road, and the Royal Botanic outside the Station has been improved in Gardens. It is centred on the nineteenth Station Approach/Station Parade 3 recent years consider opportunities to century Grade II listed Kew Garden Station The shops and cafes of Station Approach and further enhance this ‘gateway’ area. building which is the gateway to the area. Kew Station Parade form a distinctive and The station is surrounded by shops and local 1 interconnected group of buildings with the Proposed Action amenities. There is an important approach Lichfield Road station. There are a mix of scale and styles, and view from the station along the tree-lined of buildings with many fine traditional shop Consider opportunities to enhance the avenue of Lichfield Road, and its large unspoilt fronts including the single storey shop units ‘gateway’ areas at either side of the Station. detached villas, towards the Victoria Gate nearer the station. of the Royal Botanic Gardens. The area is http://www.richmond.gov.uk/conservation_ generally characterised by residential streets Station Parade and Station Approach together area_study of substantial two to two and half storey form a largely late Victorian shopping detached and semi-detached villas set in area. The curious single storey retail units substantial garden plots with continuous front immediately adjoining the station itself and boundary walls or railings. all the shops in this area are regarded as key or secondary shopping frontages, and Ennerdale Road the individual properties make a valuable contribution to the character of the The conservation area was extended to Conservation Area, providing levity to an Station Approach include Ennerdale Road in 2004. The north otherwise high density Victorian layout. end of the road links onto Sandycombe Road which connects to the railway station. It is Dominant Materials and Features: made up of Victorian and Edwardian houses standing at three storeys with several infill ■■ Red brick and replacement developments of flats. The ■■ 3 storey buildings 1 Ennerdale Road and surrounds area is predominately residential with fine ■■ Archway access to the station mature landscapes, formed by a mixture of ■■ Victorian building street trees and planting. 2 Station Approach / Station Parade

Conservation Area 4: Kew Gardens 3 Kew Station

Station Approach

24 25 Conservation Area 5: Lawn Crescent This provides a summary of the main characteristics of the conservation area. More detailed information can be viewed using the link provided below.

Lawn Crescent conservation area is situated Dominant Materials and Features: west of Sandycombe Road and east of ■■ Pitched roofs Ennerdale Road. It was designated in recognition of the quality of the estate of ■■ Dormer windows houses around the central open space. The ■■ Shared front entrances crescent was built as a single estate circa ■■ Three centred brick arches 1900, although a few buildings to the north ■■ Square bay windows and south appear to be as early as 1892. ■■ French windows at first floor accessing Lawn Crescent is formed around an onto balconies attractive central enclosed garden ■■ Rough cast rendered coved eaves surrounded by twenty pairs of two storey ■■ Boundary brick walls red brick semi-detached houses. The ■■ Decorative bargeboards properties are distinctive because of their shared detailing and the self-contained, and ■■ Street trees unusual elongated crescent layout with regular sized plots. http://www.richmond.gov.uk/conservation_ area_study The well maintained and tranquil central garden is laid to grass and defined by well- constructed recent perimeter railings. A feature of the crescent is the gaps between the buildings giving glimpses beyond and adding interest at street level. Lawn Crescent

Conservation Area 5: Lawn Crescent

Lawn Crescent Lawn Green

26 27 Conservation Area 6: Kew Road This provides a summary of the main characteristics of the conservation area. More detailed information can be viewed using the link provided below.

The Kew Road Conservation Area links Dominant Materials and Features: Richmond with the Royal Botanic Gardens. ■■ Linear nature The conservation area includes all buildings fronting Kew Road between Broomfield ■■ Victorian properties with a wealth of Road and Christ Church with the detail, including decorative bargeboards, exceptions of numbers 234-240 Kew Road. balustrading and segmental bays ■■ Prominent chimneystacks One of the reasons for the designation was ■■ Decorative bargeboards to protect frontage properties opposite the gardens. The area is predominantly http://www.richmond.gov.uk/conservation_ residential, with fine, imposing, detached area_study houses in mature gardens interspersed with modern low rise blocks of flats and town houses. Some houses are now used as private schools.

There are some good modern metal and wooden benches to the eastern side of the road.

The surviving houses are Victorian, interspersed by more modern residential flats. The overriding quality of the conservation area stems from the linear Kew Road relationship between the street frontages and the wall to the Royal Botanic Gardens. This is emphasised by the mature planting in the Royal Botanic Gardens, along the broad footpath and in private gardens.

Conservation Area 6: Kew Road

Kew Road The Original Maids of Honour, Kew Road

28 29 Character Area 7: Sandycombe Road and surrounds

2 Character Summary This area takes in two neighbouring sub- They are cul-de-sacs with continuous The materials of the buildings also change areas that have a close architectural terraces of small houses. The houses on from stock brick frontages to red brick with relationship with the adjoining parts of Windsor Road have bay windows on more detail and embellishment. Kew Gardens Conservation Area. Windsor the ground floor but the road is slightly and Alexandra Roads are late nineteenth- narrower resulting in smaller front gardens In view of the pressure for redevelopment century residential streets of compact, two- and an absence of street trees unlike along Sandycombe Road there is a need storey terraces that form their own sub Alexandra Road. to ensure that redevelopment proposals area. The other takes in the east side of are sensitive to local scale and character Sandycombe Road, south of High Park Road, Dominant Materials and Features: (including heritage assets), and provide, which is lined with houses and shops. These amongst other things, sufficient parking ■■ Stock brick Victoria Parade, Sandycombe Road too are modest, two-storey nineteenth- and amenity space. The Victorian ‘Tin ■■ Timber sashes and front doors century buildings. Church’ has been subject to redevelopment 1 ■■ Bay windows proposals. Redevelopment will only Main Characteristics ■■ Dwarf brick walls be acceptable if there is a high quality replacement building with replacement ■■ Two-storey, nineteenth-century terraces ■■ Front gardens recreational space; relocation should be with pitched roofs, timber sash windows ■■ Slate roofs considered subject to there being a suitable and front gardens. ■■ Bay windows site and viability. ■■ The north end of Sandycombe Road has ■■ Chimneys red-brick parades with mansard roofs, Dominant Materials and Features: decorative glazing with some historic East Side of Sandycombe Road ■■ Stock brick shopfronts. Alexandra Road ■■ The streets are either tarmac or paved The houses on the east side of Sandycombe ■■ Timber sashes and front doors with traditionally sized concrete paving Road are of a similar date to Alexandra and ■■ Dwarf brick walls Windsor Roads but are on a relatively busy slabs and are lined with trees. ■■ Front gardens thoroughfare. Some of the ground floors ■■ Slate roofs Alexandra Road and Windsor Road have been converted into shops and many of the front elevations have been painted. ■■ Bay windows The Alexandra Road and Windsor Road North of the car dealership (no. 267) the ■■ Chimneys area essentially relate to the series of scale of the buildings becomes slightly larger ■■ Red brick 1 Alexandra Road and Winchester Road streets above within the Kew Gardens scale and purpose-built parades predominate Conservation Area. ■■ Decorative glazing providing a variety to the building heights Character Area 7: Sandycombe Road and surrounds 2 East Side of Sandycombe Road and rooflines. ■■ Historic shop fronts

Victoria Parade, Sandycombe Road

30 31 Character Area 8: Gainsborough Road / Temple Road and surrounds

Character Summary From street to street the detailing of porches Dominant Materials/Features: and the brickwork around the entrance to This area includes a number of distinctive ■■ Red brick; render side alleys differ. Front gardens vary in size; housing types that are typically more modern ■■ Timber sashes 2 some with gardens that have commonly than much of the stock in Kew, ranging from been converted for parking and some with ■■ Slate roofs 1970s and 1980s developments to inter short frontages which are more consistently ■■ Porches war and post war brick terraces, alongside defined by low, brick boundary walls or ■■ Gables with applied half-timbering and limited examples of period properties along hedgerows. bargeboards Sandycombe Road. Properties generally have defensible front garden space and streets are Dominant Materials and Features: ■■ Front gardens ■■ Timber front gates 3 treed (with the exception of Sandycombe ■■ Garden city characteristics Road). ■■ Terrace rows West of Temple Road / North of Dudley Road Dominant Materials and Features: ■■ Young street trees Gainsborough Road ■■ Stock brick ■■ Yellow/brown brick and pale render A more recently developed area is located 1 ■■ Render ■■ Pitched roofs in the north-western corner of Area 8 ■■ Pitched roofs ■■ Chimneys comprising two-three and a half storey dense ■■ Machine-made tiles ■■ Porches with pitched roofs, street by street rows of courtyard-style housing. Materials typically consist of red/brown brick, roofs are ■■ Chimneys differing style of porch pitched, windows have white materials. ■■ uPVC windows ■■ Low brick walls/hedgerows and defensible ■■ Low boundary walls space with parking on street Some properties have porches with colonnade features. Car parking Gainsborough Road, Temple Road and Sandycombe Road arrangements vary, including some adjacent Temple Road Surrounds The semi-detached houses in the sub- but separate courtyards/ garages. Boundary treatments are characteristic of the adjoining The layout of housing along Gainsborough area on Sandycombe Road form a distinct roads but are typically higher. Road has some characteristics of the ‘Garden type from the simple terraces being of late City’ concept of planning developed in Victorian stock reflecting a design typical of Dominant Materials and Features: the inter war period. Streets covering the housing across Kew. They have well-preserved Gainsborough Road / Temple Road and ■■ Red/ brown brick 1 majority of this area, including Gainsborough frontages with porches and pitched roof surrounds ■■ Two-three and a half storeys (including sky Road, Temple Road, Burdett Road, Gordon gables. lights) West of Temple Road / North of Road and Dudley Road, are generally designed 2 Gainsborough Road in rows and materials commonly used include ■■ Pitched roofs yellow/brown stock brick and pale render, ■■ Colonades and porch roofs Character Area 8: Gainsborough Road / Temple Road and surrounds 3 Sandycombe Road have pitched roofs with machine-made tiles ■■ Staggered build lines along frontage and white uPVC windows. ■■ Buildings grouped Gainsbourough Road

32 33 Character Area 9: Chilton Road and surrounds

Character Summary Main Characteristics Dominant Materials and Features: This character area is strongly defined by ■■ Ordered streets of terraces and semi- ■■ Stock brick (laid to flemish bond) with neat streets of two-storey, uniform terraces detached two-storey houses red brick dressings which were already being laid out and built ■■ The houses have gables, timber sashes, ■■ Gables with decorative bargeboards and by 1902. Most houses belong to the same pitched roofs and chimneys fishscale hung-tiles development and are terraces of houses ■■ Small front gardens with dwarf, brick walls ■■ Projecting bays which compositionally form pairs with adjoining front doors. The elevations of ■■ Quiet, tree-lined streets with either ■■ Chimneys the houses are restrained, but nevertheless tarmac pavements or traditional size ■■ Timber, sash windows with decorative attractive and largely well-preserved. Darell concrete paving slabs glazing

School, built c.1906, and designed in the Darell Road Queen Anne tradition of London Board North Road, Dancer Road and Darell East of Darell Primary School Schools, stands within these terraces on Road To the east of the school are a few streets Niton Road. These roads are characterised by of simple, rendered, single-bay, semi- 1 predominantly one type of housing which detached houses. The character area has one sub-area of are largely very well preserved. The houses rendered houses which have bay windows are terraces built from stock brick with Dominant Materials and Features: 2 on the ground floor. Along the south edge red brick dressings. Compositionally they of North Sheen Recreation Ground are a are pairs with adjacent front doors. Each ■■ Sash windows few short terraces, built slightly later than house has a projecting bay under a gable. ■■ Rendered elevations the rest of the area. These have not been They have small front gardens which, being ■■ Bay windows included as a distinct sub-area since they too small for parking, survive as such, even are not experienced as a whole and they if the boundary walls have been replaced. ■■ Pitched roofs with clay tiles Darell Primary and Nursery School integrate well with the surrounding houses. Adjacent to North Sheen Recreation Ground are short terraces of two-storey Proposed Actions houses (with gables at either end). The ■■ Explore the potential to designate elevations have brick ground floors and Darell Primary School as a Building of pebbledash, rendered upper floors. Townscape Merit ■■ Explore the potential to designate this area as a Conservation Area supported 1 North Road, Dancer Road and Darell by an Article 4 Direction Road Character Area 9: Chiltern Road and surrounds 2 East of Darell Primary School

Niton Road

34 35 Character Area 10: Mortlake Road / /

Character Summary North Sheen Cemetery This character area comprises North North Sheen Cemetery is well tended There are gabled, red brick entrance lodges Sheen Cemetery and Mortlake Cemetery and laid out along a grid of concrete by the gates on Clifford Avenue and the which together form a significant open paths. The graves form ordered rows and South Circular. space. They form two separate sub areas although not uniform headstones tend to divided by the A205 which runs north-south be simple. A range of specimen trees are Dominant Materials and Features: between them. planted throughout which prevent views ■■ Red brick boundary walls with stone from one end to the other, though the dressings and iron railings North Sheen Cemetery was opened in general impression is of an open area. The c.1909 and is laid out on a grid of paths boundaries are more densely planted. In ■■ Grand, iron gates with formal planting and a Gothic chapel the centre is the picturesque cemetery ■■ Planting Fulham (North Sheen) Cemetery near the centre. chapel with a small bell turret. ■■ Well-kept lawn ■■ Red brick lodges Mortlake Cemetery was opened in 1926 Dominant Materials and Features: and is also formally planted with grids of ■■ Red brick crematorium ■■ Red brick boundary walls with stone paths. Mortlake Crematorium lies in the ■■ Mature trees dressings and iron railings southern half of Mortlake Cemetery, and is ■■ Stone monuments and graves surrounded by hedges. It is a listed building ■■ Grand, iron gates dated from c.1939, designed by Douglas F. ■■ Planting Proposed Actions Barton. Mortlake Cemetery also contains ■■ Gothic chapel the listed Hammersmith Memorial to World Explore the potential for the unlisted ■■ Mature trees War II Civilian Dead and an unlisted Gothic chapels, lodges, gates and railings to be chapel. ■■ Stone monuments and graves designated as Buildings of Townscape Merit. Mortlake Cemetery, Mortlake Road

Both cemeteries have red brick boundary Mortlake Cemetery walls and railings with grand entrance This has a similar character to North Sheen gates. The north boundary of North Cemetery though in places the density of Sheen Cemetery has later railings. The graves seems greater. The same ordered surrounding ‘A’ roads are busy arterial paths and planting characterise the layout routes and an unpleasant environment for but here the paths form a radius south of pedestrians. the crematorium around two chapels. The crematorium is a large, red brick building surrounded by hedges. Character10 Area 10: Mortlake Road / North Sheen Cemetary / Mortlake Crematorium

Fulham (North Sheen) Cemetery

36 37 Character Area 11: Atwood Avenue and surrounds

2

3 Character Summary Dominant Materials and Features: The majority of the development in this Broadly, they can be described as low ■■ Blocks of flats area is two-storey inter-war housing density, residential developments ranging ■■ Stock brick with significant open spaces including the from bungalows to short terraces though ■■ Red brick Pensford Tennis Club, Pensford Field and most are semi-detached pairs. Vernacular- North Sheen Recreation Ground. The inspired detailing predominates with ■■ Mature street trees area is composed of a number of small half-timbering and gables being common ■■ Render developments, each with a subtly distinct characteristics. The buildings all have front ■■ Flat roofs character with a wide variety of housing and rear gardens. There are landmarks ■■ Pitched roofs types from bungalows to flats. which provide areas of open space including the North Sheen Bowling Club and the Pensford Avenue / Mortlake Road Pensford Avenue There are three sub-areas. The majority of Barn Church of St Philip and All Saints. the area is made up of detached and semi- The north-eastern half of Pensford Avenue, Dominant Materials and Features: detached pairs of 1930s and ‘40s houses continuing round to the east on High Park with vernacular detailing. The south east ■■ Render Road is lined by largely detached, red-brick corner of the character area is denser than ■■ Brick houses. Those on High Park Road date 1 the rest and North Road has a number of from the early twentieth century. ■■ Gables bungalows. The east side of the north half Dominant Materials and Features: of Pensford Avenue, which takes the south ■■ Clay tiles on both the roofs and side of Mortlake Road to the east is its elevations ■■ Detached, red brick houses own distinct sub-area of detached red brick ■■ Casement windows ■■ Gables houses which were developed in the 1920s. ■■ Projecting bays ■■ Decorative The north west corner is also its own sub- Pensford Avenue ■■ Half timbering area of blocks of flats and more modern ■■ Timber porches houses. ■■ Decorative timber porches ■■ Decorative brick details ■■ Dwarf boundary walls ■■ Timber, sash windows Around Chaucer Avenue, Atwood ■■ Decorative glazing Avenue and Taylor Avenue High Park Road ■■ Front gardens Around Chancer Avenue, Atwood These streets were all developed around This is a small pocket of modern infill 1 Avenue and Taylor Avenue the same time in the 1930s. They are made development comprising a number of up from a number of developments with blocks of flats. On the north side of High 2 High Park Road distinctive characteristics. Park Road are a series of houses of mixed Character Area 11: Atwood Avenue and surrounds 3 style including one of a modernist design. 11 Pensford Avenue / Mortlake Road

Barn Church, Atwood Avenue

38 39 Character Area 12: West Hall Road and surrounds

Character Summary semi-detached houses forming a triangle of excluding the school, the east side of West development. Hall Road and the north side of Mortlake Both the style and age of the buildings are Road in between the two. Almost all the considerably varied in this comparatively Dominant Materials and Features: buildings are well preserved 1930s semi- small area. The development is ■■ Brick; render detached houses or short post war terraces predominantly residential but with a (Courtlands Avenue) except for a modern modern junior school at its east end. West ■■ Clay tiles block of flats and their garages in the Hall, an early eighteenth-century house and ■■ Timber porches 1 centre. its lodge are the historic nucleus of this ■■ Timber casement windows character area. Dominant Materials and Features: ■■ Chimneys ■■ Timber front doors. ■■ Brick; render Both the Hall and the lodge are now listed West Hall Road buildings, their immediate surroundings ■■ Clay tiles started to be redeveloped in c.1930. This Brick Farm Close ■■ Timber porches 2 long, thin character area is divided into The 1868 map for the area clearly shows ■■ Timber casement windows five sub-areas. At the west end is a curving West Hall and West Lodge, which both still ■■ Chimneys street of 1930s semi-detached, houses; survive and are now Grade II-listed. ‘Brick ■■ Gables adjacent is a 1960s residential development Farm’ which is also shown on the 1894 map of flats and houses together with the two of the area survives in the name of Brick ■■ Bay windows and timber front doors listed buildings; then more 1930s houses Farm Close. This site was redeveloped in houses with 1950s terraces behind; then the 1960s into low rise flats and houses. Kew Riverside Primary School 5 Kew Riverside Primary School. At the east end of this area is Kew Riverside 3 Dominant Materials and Features: Primary School which is a modern building Main Characteristics West Hall, West Hall Road ■■ Red brick set back from the road and screened by ■■ A range of residential development from foliage. ■■ Four storey 1 West Park Avenue detached, two-storey houses to low rise blocks of flats ■■ Clay tiles Dominant Materials and Features: 4 2 Brick Farm Close ■■ Pitched roofs ■■ Tree-lined streets ■■ Timber and metal cladding ■■ Chimneys ■■ Timber windows 3 West Hall Road West Park Avenue ■■ uPVC windows ■■ Planted boundaries with railings This street curves in a loop to meet 4 Kew Riverside Primary School the Mortlake Road at either end. The West Hall Road / Courtlands Avenue frontage on Mortlake Road in between was Character Area 12: West Hall Road and surrounds 5 Courtlands Avenue developed at the same time in c.1930 with This sub-area takes in Courtlands Avenue Brick Farm Close

40 41 Character Area 13: Burlington Avenue / Beechwood Avenue and surrounds

Character Summary display multiple variations of detail but the Road are larger and more distinctly Queen decorative porches, glazing and gables stand Anne in style with their elongated sashes, This area is composed almost exclusively out. All houses are two-storeys with pitched rubbed red bricks, brick quoins and hipped of early twentieth-century, semi-detached roofs. A reasonable number of the original roofs. Many have been partially rendered. houses. It was one of the first areas of doors, windows and roof coverings survive speculative development on the east side but many have already been changed to the Dominant Materials and Features: of the railway line in Kew. The streets are 2 detriment of the area. The multiple street densely built-up on either side though the ■■ Red brick trees make this area particularly leafy. pavements on both sides, which are laid ■■ Brick detailing including quoins and with concrete paving stones, are lined with window surrounds Main Characteristics trees. The houses are all two storey with ■■ Hipped roofs pitched roofs, small front gardens and larger ■■ Regular rhythm of two-storey houses and ■■ Front walls brick rubble (wasters) rear gardens. Their elevations are typical of plots creates a sense of order. ■■ Timber sashes infill good-quality suburban development of this ■■ Lively, well-preserved front elevations. Mortlake Road period with numerous details that enliven ■■ Planted front gardens with boundary walls. ■■ Planted front gardens the character of these streets. The joinery is ■■ Front garden boundary walls 1 particularly notable. Dominant Materials and Features: ■■ Tree lined streets ■■ Clay tiles There are two sub-areas that display different Surrounding Kew Gardens Station characteristics from the remainder of the ■■ Red brick laid to flemish bond area. Around the east side of Kew Gardens ■■ Half timbering The area around the station and its listed Station is a pedestrianised area surrounded ■■ Decorative timber porches c.1912 footbridge forms an attractive open by cafes and shops creating a positive arrival space with a curving parade of single-storey ■■ Decorative glazing from the station. The other sub-area is on the shops. 3 south side of Mortlake Road with a group ■■ Render of handsome, large houses, all red brick and ■■ Projecting bays Dominant Materials and Features: Kew Gardens Station, West Park Road all slightly earlier than the majority of the ■■ Oriel windows ■■ Single-storey shops and huts housing in this area. ■■ Stained glass ■■ Two storey parade with decorative gables ■ Timber sashes with decorative glazing The Avenues ■■ Gables, often with bargeboards ■ ■■ Pitched roofs ■■ Timber fascias This covers the vast majority of the ■■ Front gardens and boundary walls character area, excluding the two sub-areas ■■ Chimneys ■■ Tree lined streets 1 discussed below. The area has a remarkably ■■ Front gardens and boundary walls The Avenues consistent and attractive character, defined ■■ Tree lined streets by long streets of closely-built houses and Proposed action 2 South side of Mortlake Road semi-detached pairs. The regularity of height, South Side of Mortlake Road Explore the potential for designating a Character Area 13: Burlington Avenue / Beechwood Avenue and surrounds 3 Surrounding Kew Gardens Stadium plot-size and variety of palette of materials Conservation Area supported by an Article 4 and design defines the streets. The houses The houses on the south side of Mortlake Direction. Burlington Avenue

42 43 Character Area 14: Retail Park and National Archives

Character Summary National Archives 1 All development in this area is from the post To the north lies the National Archives World War II period. The southern area is a (previously the Public Records Office). The modern retail park with surface parking. To National Archives is the official archive the north is the National Archives. and publisher for the UK government, for Kew Retail Park England and Wales. The collection of over 11 million historical government and public To the south is a modern retail park built in records is one of the largest in the world the 1990s with large format stores including with documents dating back over 1,000 Marks & Spencer, Gap, Mothercare, TK years. Maxx, Next and Boots. There is a 567 space surface car park. The building was opened in 1977 on a former war hospital site and is surrounded The building design is modern and by balancing lakes and gardens which are conforming. The area is well screened with publicly accessible. It is a striking modernist planting on all sides, although less so to design predominantly of glass and concrete the east. The tree screen is an important rising some four to five storeys. feature in terms of providing ‘amenity 2 screening’ between the retail park and the Dominant Materials and Features: adjoining residential properties. ■■ Modernist design Dominant Materials and Features: ■■ Concrete ■■ Glazing ■■ Contemporary design ■■ Landscaped ■■ Blue shop canopies National Archives ■■ Occasional brick fascias ■■ Glass

1 National Archives

Character Area 14: Retail Park and National Archives 2 Kew Retail Park

Kew Retail Park National Archive, Bessant Drive

44 45 Character Area 15: North of Melliss Avenue / Strand Drive

Character Summary Kelsall Mews / Whitcome Mews Dominant features and materials: A riverside area running along the southern This area is accessed from Townmead ■■ Protruding windows River Thames bank of predominantly twenty- Road / Melliss Avenue leading to a series ■■ uPVC first century residential development, being of residential cul-de-sacs (although there is ■■ Pale brick primarily apartments surrounded by open walking access to the riverfront). space together with some terraced housing. ■■ Balconies protruding / inset The area is distinct in terms of design, form, Terraced houses around Whitcome Mews ■■ Semi private garden / green space 3 scale and orientation. It also contains the and Kelsall Mews are of a mock Georgian ■■ Ground floor painted white / pastel 1 former Inland Revenue sorting office site style, with first floor balconies with canopies, extending vertically around cores which is anticipated to come forward for dormer windows and slate tiling. Semi ■■ Rounded protruding end units development (See Section 8). private gardens are well kept. Melliss Avenue The area includes the Kew Biothane Strand Drive Dominant features and materials: Plant, which is identified as a potential The area is mainly comprised of land ■■ uPVC development site off Melliss Avenue (See redeveloped for apartments in the twenty- ■■ Black painted wooden doors, black drain Section 9). first century. The development takes pipes advantage of the riverside location with The southern portion of the area includes ■■ White / pastel painted apartments in a range of modern styles the Townmead Road Re-use & Recycling seeking to capture river views. Strand Drive ■■ Slate roofs Centre alongside playing pitches and itself is access only. Heights rise to six and ■■ Dormer windows allotments. 2 seven storeys in places. ■■ First floor covered balconies Former Inland Revenue sorting office ■■ Semi private garden / green space Greenlink Walk Dominant features and materials: The character area also includes the former ■■ Protruding windows The apartments in Melliss Avenue are Inland Revenue sorting office site on Bessant ■■ uPVC more contemporary and the style is Drive which is identified as a potential broadly similar to that of Strand Drive. development site (See Section 8). ■■ Pale brick Inset frontages allow for railed balconies in ■■ Flat roofs and upper floor balconies some instances. End apartments tend to be 1 Strand Drive ■■ Semi private garden / green space rounded and protruding. Heights range from ■■ Ground floor painted white / pastel four storey housing to five-seven storey 2 Kelsall Mews / Whitmore Mews apartments. Character Area 15: North of Meliss Avenue / Strand Drive 3 Former Inland Revenue Sorting Office

Strand Drive

46 47 7. Features and Materials

Stock brick laid to Flemish Pierced (or fretted) bond balustrade (reconstituted Sash windows (timber) stone)

Projecting cornice Materials are a large part of what Brickwork Timber Gable Eaves (timber) mouldings (reconstituted String course (render) defines the character of an area. They The most common material found Timber is the other common material found The annotated photographs on the opposite stone) vary depending on when and where throughout Kew, and indeed London, is brick. throughout Kew. Doors and window frames page provide a guide to typical Victorian a building was constructed. Even Stock brick is the pale yellow-cream brick are most obviously constructed from timber features and materials. Decorative bargeboards (timber) for buildings of the same period, the that was produced locally in the south east but so are eaves, lintels and bargeboards. The Projecting bay subtle differences in construction and was used throughout London but red timber would have usually been softwood but There are a number of websites that provide materials can be what distinguishes and darker coloured stock brick is common historic softwood is often of a much better more detailed technical information as buildings in one part of the country too and was particularly popular later in quality than today’s softwood and should follows: from another, contributing to local the nineteenth and early-twentieth century. always be repaired where possible by a joiner http://www.spab.org.uk/advice/technical-qas/ Sash windows (timber) distinctiveness. The brick bond (that is the pattern in rather than replaced. Timber would have The Society for the Protection of Ancient which it is laid) is significant and adds to the been painted: This was not just an aesthetic Buildings provides technical advice on In an area like Kew, where so many subtle character of an area. Much historic decision, it also protected the timber from matters such as brickwork/ lime/ windows historic buildings survive, certain materials brickwork is laid in Flemish bond but it is the elements. Stripping historic timber and predominate. Using the correct materials important that any extensions or repairs leaving it exposed is never a good idea. Down pipe (traditionally http://www.buildinglimesforum.org.uk/ cast iron) is important for any repairs, alterations or carefully follow whatever bond the building is about-lime Advice about the use of Lime in extensions to existing buildings but also for constructed in. Artificial Stone buildings. any new development if it is to respect the Artificial stone was used in the nineteenth https://www.english-heritage.org.uk/your- context and character of the area. Render century for architectural details these; like home/making-changes-your-property/ Aimed Sometimes brickwork is covered in a hard stucco, were intended to look like stone and Sourcing materials is very important, and it is at people who want to make changes to or render, known as stucco. This would often painted a stone colour. High Level Queen maintain an older home.. Includes specific always advisable to ask for samples that you just be on certain parts of the exterior, for Transom (timber) advice on matters such as altering windows/ Balconies (cast iron) can look at on site and compare with the instance the ground floor, and was originally Iron palette of existing materials. In the context doors, renewing a roof, and extending intended to imitate the appearance of stone. Iron is another common material found of historic buildings it is useful to look at the properties. Although external renders are usually very in eighteenth and nineteenth-century directory of specialist professionals on www. French windows (timber) hardwearing they do need maintenance to architecture. Wrought iron was usually http://www.lookingatbuildings.org.uk/index. buildingconservation.com prevent wear and water ingress and where for decorative castings like balustrades and html Created by the Pevsner Architectural the render is suitable to take it, should always railings and was always painted. Cast iron Guides this website provide an introduction be painted. However, it is important to be was used for rainwater goods like downpipes to architecture with information about aware that some renders include pigments and gutters. Steel came in late in the building types, architectural styles and and are not intended to be painted. nineteenth-century and is most commonly construction materials. Window sill with brackets Rendered or stuccoed Pointed (Lanet) arch found in Crittall windows from the first of www.victoriansociety.org.uk/publications half of the twentieth century. Maintaining Short guides on how to care for the Victorian the paintwork of iron and steel is essential to home. Raised basement Columned porch Paired columns their longevity. (rendered) (reconstituted stone) (reconstituted stone)

48 49 7. Features and Materials (continued)

Villas Terraces Georgian Victorian Edwardian 1920s and 30s Doors Windows 8. Guidance for Inland Revenue Site

Inland Revenue Site Introduction Spatial This site has been identified for inclusion This section will help to guide the design ■■ To the west the site boundary follows ■■ Should provide a suitable response and within the Council’s emerging Site and layout of any future development on Bessant Drive beyond which lies acknowledgement to the important Allocation Plan (SA Plan) for: ‘mixed the site. terraced housing with a tree screen. The National Archives building and uses to include residential, including tree screen is an important feature in surrounding grounds. affordable units, employment, ■■ The site has been cleared and is terms of providing ‘amenity screening’ ■■ Views from residential properties to the community and/or health uses’. overgrown and surrounded by fencing. between the retail park and the adjoining east and south should be considered ■■ It appears to be in temporary use with residential. and development should not have A full list of proposed SA Plan sites in Kew part of the site laid out as a car park (in ■■ To the south of the site is Kew Retail a detrimental impact on the visual is set out in Appendix 2 a reasonable condition) but there is a Park and flatted residential properties. amenity nor sunlight and daylight on the notice saying it is not in use as a car park surrounding residential properties. History for the National Archives (directing to Development principles ■■ There should be appropriate amenity This former Inland Revenue sorting office visitor parking opposite) and access is space for the number of occupiers restricted. Development and design principles for the was demolished in 2009 and had been uses as set out in the SA Plan are based on within the development site, including vacant for several years previously. A ■■ Access and egress to the site is from the past officer and inspector reports relating children’s play space, and delivers areas planning application in 2009 for 111 flats Bessant Drive roundabout. to planning applications for the site, as well of green and landscaped open space to with ancillary uses and care home was ■■ A line of trees follows the site boundary as the need to deliver high quality design enhance the biodiversity of the area. refused permission in 2009 and dismissed along the southern and eastern edge and reinforce the high quality character of ■■ Provides an appropriate parking solution at appeal in 2010. Refusal reasons included shielding the site from view. the area. which minimises the impact on the excessive bulk, height and density. ■■ The site is located within an area of locality and also manages and mitigates mixed-use, with a number of substantial ■■ Delivers a high quality architecture and the impact of traffic on the local Context buildings in the vicinity. aesthetic which is anticipated to be a network and junctions. response to the adjacent residential ■■ The National Archives facilities are Policy plots (Kew Riverside) but also pay located immediately to the north of the tribute to the historical character of In planning terms, the previous use of the site. site did not fall into any specified Use Class. Kew, drawing on high quality materials ■■ The site is bound to the east by Kew Constraints relating to the site include the and achieving excellent design. Riverside Park / Strand Drive with a currently poor Public Transport Accessibility ■ The bulk, massing, height and density number of five storey flatted residential ■ Level (PTAL) Level 1a and the site’s risk should respond to the established buildings situated along the River to flooding in Flood Zone 2 ‘Medium rhythm of the immediate residential Thames. Probability’. context (Kew Riverside), being a maximum of five storeys.

52 53 9. Guidance for Biothane Site

Biothane Site Introduction Context This site has been identified for inclusion Policy ■■ There is a development of 3-4 storey ■■ Views from buildings to the north and within the Council’s emerging Site housing between Cedar House and south should be considered. Around half the development site is Allocation Plan (SA Plan) for: ‘mixed Maple House to the west of the site (the designated as Metropolitan Open Land ■■ Open green areas should be uses to include residential, including gardens lie east toward the site, with the which should be ‘protected and retained’ appropriately landscaped, respecting affordable units, and open space’ houses fronting to the west) otherwise (Policy DM OS 2). the site’s location. and enhancing local the site is surrounded by developments of biodiversity. A full list of proposed SA Plan sites in Kew flats and apartments all of predominantly The site lies within the Thames Policy Area ■■ Sensitive consideration should be given is set out in Appendix 2. five storeys in height. (Policy DM OS 11). The policy includes to the view into the site from the “ensuring development protects the riverside path and from across the river. History Development principles individuality and character… of the river” ■■ The connectivity of the area should be The Thames Water owned Biothane Plant and “protecting and promoting the history Development and design principles for the enhanced, allowing permeability from the is anticipated to be surplus to requirements and heritage of the river”. site uses as in proposal site description take river and to adjoining areas. in the future. There are a number of tanks, account of the immediate context and from ■■ Providing high quality open green structures and small buildings over the site. Spatial the relevant policies, including the Thames space that responds to the adjoining When the former Kew Sewage Treatment Policy Area (Policy DM OS 11) and the This section will help to guide the design areas and makes the most of the river works was redeveloped, this Biothane plant MOL policy. and layout of any future development on environment. remained. the site. ■■ Preserve and enhance the Metropolitan ■■ Provide sufficient parking for residents, Open Land as part of the character of in line with policy, and minimise the use ■■ The site is situated with the River Thames the area. and visual impact of parking. to the east and residential properties to the south, north and west. ■■ Deliver a high quality architecture and ■■ It is fringed by public open space to the aesthetic which is anticipated to be a east representing the public footpath that response to the adjacent plots but also runs along the Thames bank. pay tribute to the historical character of ■■ Views to the east over the Thames and Kew, drawing on high quality materials the far bank are striking, although the and achieving excellent design. edge of the site is well treed. ■■ The bulk, massing, height and density ■■ The site is screened by planted trees. should respond to the established rhythm of the local area and minimise visual impact on properties of Melliss Avenue.

54 55 10. Shop Front Guidance

Introduction Station Approach Station Parade

The Council has an adopted supplementary This guidance is intended to help inform The shopfronts on the three storey parade Station Parade has a mixture of new and old planning document (SPD) for shopfronts owners which particular features of on Station Approach have largely been shopfronts. Several of the units have more (March 2010). The SPD sets out the policy shopfronts are in keeping with historic shops replaced and there is now an opportunity elaborate frontages at ground floor which context for when planning permission and are therefore more likely to receive for more appropriate reinstatements that enhance the character of the area. These and listed building consent is needed for planning permission. Historic shopfronts relate to the architecture and reintroduce were not necessarily intended to display new shopfronts and gives borough-wide enhance the character of an area and their some consistency of design at ground floor goods and their ground floor elevations guidance. Planning permission is invariably retention is encouraged by the Council, level. The pilasters and console brackets are reflect this. One of the units of Barclays needed for replacement shopfronts and especially in conservation areas. Proposals still there and should be used as a guide for is an example of this with its elaborate advertisement consent may be needed for for shopfronts should usually be in keeping the position and size of the fascia signage. terracotta ground floor. The classical stone new signage. This Village Planning Guidance with the historic character of the buildings. The fascia should be at the same level as the front on the south side of Station Parade is SPD should be read in conjunction with the console brackets and certainly not extend also a very high-quality historic frontage. 2010 SPD which includes general rules such Station Approach and Station Parade below them. as ‘do retain and reuse existing high quality Station Parade retains a number of pilasters shopfronts’ and ‘don’t propose internally These streets are within the Kew Gardens The single storey shops further up Station with decorative glazed tiles. These were illuminated box signage, large fascia or Conservation Area and special attention Approach towards the station are the oldest clearly a feature of this parade when it was projecting signs.’ (See the 2010 SPD for will be paid by the Council to preserving in the area and in some cases have timber built and should be retained and restored. more information on signage, canopies and and enhancing its historic character. The shopfronts which relate well to the area as a As above, the size of the console brackets consents). area around the station has a very cohesive whole. should be a guide to the size of the fascias. character, the shopping parades were This document provides area-specific advice developed at the turn of the twentieth There are several good examples in this for the shops around Kew Gardens Station century and as a result the shopfronts would area which can be looked to for appropriate and on Sandycombe Road. It does not have largely been timber with a traditional features and materials: replace or substitute the existing SPD on composition (see the SPD on shopfronts). The group value of a parade is important shopfronts but provides additional advice. Positive features: Positive features: and consistency in the design of the shopfronts should be considered when any changes are proposed. Aspects of design like ■■ Timber frame ■■ Decorative tiles on pilasters and console ■■ Timber shopfront the height of the stallrisers and position of ■■ Recessed doorway brackets ■■ Panelled stallriser the doors should ideally be consistent along ■■ Stallriser ■■ Timber fascia ■■ Transoms and mullions a parade. ■■ Mullions and transoms framing the ■■ Fascia signage limited to size of fascia/ ■■ Canvas awning height of console brackets shopfront and the door ■■ Recessed doorway ■■ The number of the building is to ■■ Brass door furniture the design

56 57 10. Shop Front Guidance (continued)

Fascia Console bracket Fascia Console bracket

North Road Mortlake Terrace Rectangular Fanlight A parade of shops is located on the north Mortlake Terrace covers a parade of shops end of North Road to the east of Kew on the north side of Mortlake Road just to Gardens Station. The pilasters, console the south of Kew Green. A number of these brackets and fascias are largely original end of nineteenth / early twentieth centre Clerestory and number 105 retains original exposed retain their original features most notably brickwork (painted). Other features have being the timber elements of transoms, generally been lost although there is broad mullions and stallrisers that frame the Transom conformity in terms of the fascia boards and windows, recessed doorways, fascias, console signage size. brackets and pilasters. Some inter war and art deco influences are notable. One unit has introduced canopies that break the traditional frontage. There is some indication of a high turnover of tenants although this may be partly influenced by the restricted public realm and high traffic flow, however vacancies are short term and the frontages make an important contribution to the conservation area and residential amenity.

Transom Transom Stallriser Mullion Pilaster

Mullion Glazed tiles on the shaft of the pilaster Positive features: ■■ High, panelled stallriser ■■ Decorative fanlight with stained glass with ■■ Clerestory with patterned glazing bars and ■■ Fascia is also canted in line with console ■■ Solid panels on the doors are at the same the number of the shop included in the stained glass brackets. height as the stallriser design ■■ Pilasters with console brackets ■■ Mullions and transoms with decorative ■■ Timber fascia with mouldings which fits to Kew Shops detailing the size of the console brackets.

58 59 11. Forecourt Parking

Front Garden Parking Important features in Kew Guidance on front garden parking

The Council has an existing Supplementary Conversion of front gardens for car parking Many front gardens and frontage features in ■■ Railings Front garden parking can often have an ■■ Permeability Planning Document (SPD) covering ‘Front can adversely impact on the appearance Kew contribute significantly to the overall Eighteenth and nineteenth century iron adverse impact on the environment and The base and finished surface should be laid Garden and Other Off Street Parking of an area and detract from its overall character of the area and local street scene. railings (and gates) are a traditional feature should be avoided if possible. Should there at a slight gradient and be of a permeable Standards’ (adopted September 2006). This character if undertaken without careful found at some of Kew’s houses. Typically be no alternative the following are key material, to allow the satisfactory drainage document provides detailed advice on the consideration. The Council is keen that These include: these are embedded into a lower boundary considerations: and absorption of rainwater. Water legal and design issues when creating a where front garden parking is necessary, it is wall, enclosing the front garden whilst should drain from the property onto the parking area in your front garden and access done in the best possible way. ■■ Boundary walls keeping visual obstruction to a minimum. ■■ Retention of existing features footway. A length of drain or soak-away to it from the highway. Boundary walls enclose front gardens and Examples can be found on Defoe Avenue, may be required at the site boundary to The general aim of any design for parking in In many cases alterations to front gardens fall define public and private space. Low walls Priory Road and Bushwood Road, amongst prevent this or a connection to a surface front gardens should be to retain as much The Kew Village Planning Guidance SPD within the terms of ‘permitted development’, create this space without reducing visibility. others. water sewer can be established with the of the existing features as is practical – such draws upon the 2006 SPD, providing updated in which case planning approval is not Conforming traditional brick types and agreement of the Water Authority. as existing walls, fences, railings or hedging. and specific information for Kew Village. required and therefore the Council has brickwork along a street is an important ■■ Hedges Where an opening has to be made in an It is important that the 2006 SPD is read little or no control over the creation of characteristic. Many Kew streets retain their ■■ Green features in conjunction with the guidance below. forecourt parking. This guidance can assist Hedges enclose front gardens and define existing wall, railing or fence, it should be original brickwork which dates back to the Loss of existing green space may be It is also advised to refer to the Council’s those considering works under permitted public and private space. They provide an made good at both ends to match existing nineteenth century. inevitable however retaining and / or Boundary wall Railings Supplementary Planning Document on development. Planning permission from the attractive green feature to the streetscape materials and details. replacing some planting in as generous ‘Design Quality’ and ‘Public Space Design Council is required in some instances (see therefore it is important for them to be ■■ Fencing manner as possible helps to maintain the Guide’. the 2006 SPD for details). retained as frontage features. ■■ Enclosure Picket fencing, both stained wood and area’s character, support biodiversity, screen Retaining a form of enclosure of front painted white, can be found in some of vehicles and create a more pleasant natural In Kew, as in other areas of Richmond and The Development Management Plan (DM TP gardens and forecourts is an essential part Kew’s streets, such as Alexandra Road environment by absorbing local exhaust across London as a whole, increases in 9) generally discourages front garden parking of retaining local character and maintaining (replacing lost brick boundary walls). This fumes. population and car ownership have resulted because of impact on appearance of the the street scene. Partial loss of existing is a classic decorative ‘village’ feature which in greater demand for car parking spaces. street and loss of vegetation and biodiversity. structures is inevitable to allow vehicle creates a boundary whilst minimising visual Where houses are not able to have garages This is reflected in Para 2.3 of the SPD. access but some structure should be obstruction. or where there is insufficient on and off When forecourt parking is unavoidable retained. Inward opening gates help to street parking this can lead to increased the SPD is seeking to ensure it is provided complete a defensible line. demand for front garden parking. in a sympathetic way. It is not considered that additional forecourt parking would significantly reduce congestion.

Picket Fencing Green features

60 61 Appendix 1: Relevant Policies and Guidance

LBRuT LDF Core Strategy (April of good design principles including CP14 Housing 20.D Requiring accommodation and facilities enhanced, and the special character where these continue to meet or can Proposals will be acceptable within the Development should improve and maintain 2009) layout, form, scale, materials, natural to be accessible to all; of the different reaches identified in be adapted to meet residents’ needs. Town Centre Boundaries if they: commercial provision in the smaller centres, Housing Standards & Types surveillance and orientation, and 20.E Enhancing the environment in the Thames Strategy and the Thames Land will be safeguarded for such uses without significantly expanding it. Main policies that the SPD will sustainable construction. 14.D The density of residential proposals areas leading to and around tourist Landscape Strategy respected. where available, and the potential of (f) Maintain or enhance the amount of support: should take into account the need to destinations. re-using or redeveloping existing sites active frontage, subject to Policy DM Policy DM TC 3 Retail Frontages CP8: Town and Local Centres achieve the maximum intensity of use CP17 Health and Well-being will be maximised. TC 3 ‘Retail Frontages’. B Secondary Retail Frontages compatible with local context, while CP7: Maintaining and Improving the 8.A The Borough’s town and local centres Other relevant policies: 17.A Health and well-being in the Borough (h) Respect and enhance the heritage, respecting the quality, character and LBRuT LDF Development Non-retail proposals will be acceptable in Local Environment have an important role, providing shops, is important and all new development character and local distinctiveness of amenity of established neighbourhoods CP10: Open Land and Parks Management Plan (November 2011) the centre. the secondary shopping frontages only if: 7.A Existing buildings and areas in the services, employment opportunities, should encourage and promote and environmental and ecological The open environment will be protected and Borough of recognised high quality housing and being a focus for healthier communities and places. Main policies that the SPDs will policies. The London Plan consolidated enhanced. In particular: Policy DM TC 2 Local and (b) The proposed use retains a “shop-like” and historic interest will be protected community life. 17.B The provision of new or improved support with Alterations since 2004 Density Neighbourhood Centres and Areas of appearance with an active frontage from inappropriate development and facilities for health and social care Matrix and other policies will be taken 10.A The Borough’s green belt, metropolitan Policy DM TC 1 Larger Town Centres and will not have a detrimental visual enhanced sensitively, and opportunities Retail and town centre uses will and other facilities will be supported. Mixed Use into account to assess the density of open land and other open land impact on the shop-front and respect will be taken to improve areas of be supported providing that it is Such facilities should be in sustainable To maintain and improve the town centres, proposals. of townscape importance, World The Council will protect and improve the the heritage and character of the poorer environmental quality, including appropriate to the role in the hierarchy locations and accessible to all and the Council will require appropriate Heritage Site (Royal Botanic provision of day-to-day goods and services centre within the areas of relative disadvantage of the centres, and respects the priority will be given to those in development to take place within the CP20 Visitors and Tourism Gardens,Kew) , land on the Register of in the local and neighbourhood centres of of Castlenau, Ham, Hampton character, environment and historical areas of relative deprivation which identified Town Centre Boundaries of Parks and Gardens of Special Historic the borough (See Policy DM TC 3 ‘Retail Policy DM OS 3 Other Open Land of Nurserylands, Heathfield and Mortlake. interest of the area. It should be of an The Council will support the sustainable are identified in Core Policy 13, an the five maintown centres. These are appropriate scale for the size of the growth of the tourist industry, for the Interest, green chains and green Frontages’). These centres are often Townscape Importance 7.B All new development should recognise immediate need for primary health Richmond, the major centre, and the four centre and not adversely impact on benefit of the local area by: corridors will be safeguarded and care facilities (especially doctor’s district centres – Twickenham, , designated as Areas of Mixed Use and are Other open areas that are of townscape distinctive local character and the vitality and viability of any existing improved for biodiversity, sport and thus seen as appropriate for a mix of uses contribute to creating places of a high surgeries) has been identified in Kew, and Whitton. importance will be protected and enhanced centre. Out of town retail development 20.A Encouraging the enhancement of recreation and heritage, and for visual that meet primarily local needs. architectural and urban design quality Richmond, Whitton and Ham. Sites in open use. is not usually considered appropriate in existing tourist attractions, such as reasons. that are well used and valued. Proposals for larger facilities may be identified in Proposals that contribute towards a this Borough in line with The London Kew Gardens, , 10.B A number of additional areas of open Proposals for development will be will have to illustrate that they: the Site Allocations DPD. suitable mix of uses will be approved, It will be recognised that there may be Plan consolidated with Alterations since and the River, including acceptable in the smaller centres if they: land of townscape importance will 17.C A pattern of land use and facilities will provided that they are appropriate to the exceptional cases where appropriate (i) are based on an analysis and 2004. sport stadia particularly those of RFU be identified, which will be brought be promoted to encourage walking, function, character and scale of the centre. development is acceptable. The following understanding of the Borough’s and Harlequins; (c) Respect and enhance the heritage, forward through the Development cycling, and leisure and recreation and Acceptable town centre uses could include criteria must be taken into account when development patterns, features and The Council will improve the local character and local distinctiveness of 20.B Promoting sustainable transport for Allocations DPD. play facilities to provide for a healthy retail (if within or well related to designated assessing appropriate development: views, public transport accessibility environment to provide centres which the centre, whilst making the most tourists to and within the borough, lifestyle for all, including provisions frontages), business, leisure, tourism, and maintaining appropriate levels of are comfortable, attractive and safe for efficient use of land. including the passenger services along CP11 River Thames Corridor for open and play space within new community uses, health and residential 1. It must be linked to the functional use amenity; all users. The historic environment and the Thames; development as appropriate. development compatible with other (d) Include overall improvements and of the Other Open Land of Townscape (ii) connect positively with their river frontage will be protected. 11.A The natural and built environment enhancements of the small centres; or 20.C Directing new hotels to the Borough’s development in the town centre. Importance; or surroundings to create safe and and the unique historic landscape of 17.D Existing health, social care, leisure and modernise outmoded premises. town centres or other areas highly 2. It can only be a replacement or minor inclusive places through the use the River Thames corridor within recreation provision will be retained accessible by public transport; the Borough will be protected and

62 63 extension of existing built facilities; gardens, which are not extensive and not all need to be met. within or where it would affect the setting 3. alterations and extensions including Policy DM HD 3 Policy DM HD 5 World Heritage Site development proposals affecting the enough to be defined as green belt of, Conservation Areas together with other partial demolitions should be based Buildings of Townscape Merit site or its buffer zone will require 3. In addition to 1. or 2., it does not harm The Council will work with others, to or metropolitan open land, act as policy guidance. on an accurate understanding of the careful scrutiny for their likely effect the character and openness of the open Policy DM OS 4 Historic Parks, The Council will seek to ensure protect, promote, interpret, sustainably use, pockets of greenery of local rather significance of the asset including the on the site or its setting. land. Gardens and Landscapes conserve and where appropriate enhance than London-wide significance. Many Buildings or parts of buildings, street structure, and respect the architectural and encourage the preservation and the Royal Botanic Gardens Kew World of these are of townscape importance, Parks and gardens as well as landscapes of furniture, trees and other features which character, historic fabric and detailing enhancement of Buildings of Townscape Improvement and enhancement of the Heritage Site and its setting including the Policy DM HD 7 Views and Vistas contributing to the local character and special historic interest included in the make a positive contribution to the of the original building. With alterations, Merit and will use its powers where openness and character of other open land buffer zone by conserving its Outstanding are valued by residents as open spaces Register compiled by English Heritage and character, appearance or significance of the the Council will normally insist on the possible to protect their significance, The Council will seek to protect the quality and measures to open up views into and Universal Value, integrity, authenticity and in the built up area. Policy DM HO 2 other historic parks, gardens and landscapes area should be retained. New development retention of the original structure, character and setting, by the following of views indicated on the Proposals Map. out of designated other open land will be significance. ‘Infill Development’ and Policy DM referred to in para 4.1.11 below, will be (or redevelopment) or other proposals features, material and plan form means: It will also seek opportunities to create encouraged where appropriate. Development proposals should not cause HO 3 ‘Backland Development’ also protected and enhanced. Proposals which should conserve and enhance the character or features that contribute to the attractive new views and vistas and, where adverse impact to the World Heritage recognise the importance of gardens, have an adverse effect on the settings, views, and appearance of the area. significance of the asset. With repairs, 1. consent will not normally be granted for appropriate, improve any that have been When considering developments on sites Site or its setting that would compromise which will be considered as greenfield and vistas to and from historic parks and the Council will expect retention and the demolition of Buildings of Townscape obscured. outside designated other open land, any its Outstanding Universal Value, integrity, sites. Green oases are particularly gardens, will not be permitted. Royal Botanic repair, rather than replacement of the Merit; possible visual impacts on the character and Policy DM HD 2 authenticity and significance, and give important and will be protected in Gardens, Kew referred to. In addition Kew structure, features, and materials of 2. alterations and extensions should be Policy DM HO 1 Existing Housing openness of the designated other open land Conservation of Listed Buildings and appropriate weight to the World Heritage areas of high density development and Green is referred to as an area which could the building which contribute to its based on an accurate understanding of (including conversions, reversions, and will be taken into account. Scheduled Ancient Monuments Site Management Plan. town centres. be included on the English Heritage register architectural and historic interest; and the significance of the asset including the non self-contained accommodation) of historic parks and gardens and which The Council will require the preservation of will require the use of appropriate structure, and respect the architectural The explanatory text is relevant to the SPD 4.1.8 OOLTI should be predominantly open Explanatory Text Existing housing should be retained. merits protection and enhancement. Listed Buildings of special architectural or traditional materials and techniques; character, and detailing of the original as set out below: or natural in character. The following building. The structure, features, Redevelopment of existing housing should historic interest and Ancient Monuments and 4.3.21 The Royal Botanic Gardens Kew criteria are taken into account in 4. using its legal powers to take steps to and materials of the building which normally only take place where: Policy DM HD 1 Conservation seek to ensure that they are kept in a good was inscribed on the UNESCO 4.1.6 Other Open Land of Townscape defining OOLTI: secure the repair of Listed Buildings, contribute to its architectural and Areas – designation, protection and state of repair by the following means: World Heritage Site List in 2003, in Importance (OOLTI) can include where appropriate; historic interest should be retained or 1. it has first been demonstrated enhancement recognition of its outstanding and public and private sports grounds, ■■ Contribution to the local character 5. protecting the setting of Ancient restored with appropriate traditional that the existing housing is incapable 1. consent would only be granted for the internationally significant universal school playing fields, cemeteries, and/or street scene, by virtue of its The Council will continue to protect areas Monuments and Listed Buildings where materials and techniques; of improvement or conversion to a demolition of Grade II Listed Buildings in value. In accordance with Planning allotments, private gardens, areas of size, position and quality. of special significance by designating proposals could have an impact; 3. any proposals should protect and satisfactory standard to provide an exceptional circumstances and for Grade Policy Statement 5: Planning for the vegetation such as street verges and Conservation Areas and extensions to 6. taking a practical approach towards the enhance the setting of Buildings of equivalent scheme; and if this is the case: ■■ Value to local people for its II* and Grade I Listed Buildings in wholly Historic Environment (2010), the mature trees. The designated areas existing Conservation Areas using the alteration of Listed Buildings to comply Townscape Merit; presence and openness. exceptional circumstances following a outstanding international importance 2. the proposal improves the long-term are shown on the Proposals Map but criteria as set out in PPS 5 and as advised by with the Disability Discrimination Act 4. taking a practical approach towards the sustainability of buildings on the site; and ■■ Immediate or longer views into thorough assessment of their significance; of the World Heritage Site is a key there will also be other areas which English Heritage. 2005 and subsequent amendments, alteration of Buildings of Townscape 2. retention of the original use for which material consideration to be taken 3. the proposal does not have an adverse could be considered as being of local and out of the site, including from provided that the building’s special Merit to comply with the Disability the listed building was built is preferred. into account by the Council when impact on local character; and value to the area and townscape surrounding properties. The Council will prepare a Conservation interest is not harmed, using English Discrimination Act 2005 and subsequent Other uses will only be considered where determining planning applications which merit protection. ■■ Value for biodiversity and nature Area Appraisal and Management Plan for Heritage advice as a basis. amendments, provided that the building’s 4. the proposal provides a reasonable the change of use can be justified, and and listed building consents. The 4.1.7 In some parts of the borough, open conservation. each Conservation area, these will be used special interest is not harmed, using standard of accommodation, including where it can be proven that the original site should be protected for the areas, including larger blocks of back as a basis when determining proposals English Heritage advice as a basis. accessible design, as set out in Policy DM ■■ Note that the criteria are qualitative use cannot be sustained; benefit of future generations and

64 65 HO 4 ‘Housing Mix and Standards’ and other Policy DM HO 3 Backland Policy DM TP 8 Off Street Parking - the streetscape or setting of the property; In assessing the design quality of a proposal to the character of the shop-front and its open use. Appropriate uses include public possible visual impacts on the character and policies. Development Retention and New Provision or, the Council will have regard to the setting; external security grilles will not and private open spaces and playing fields, openness of the Metropolitan Open Land ■■ where the use of the access would create following: normally be permitted; in sensitive areas, open recreation and sport, biodiversity will be taken into account. There will be a presumption against Developments, redevelopments, conversions rigid and gloss finish blinds will generally be including rivers and bodies of water and Policy DM HO 2 Infill Development loss of back gardens due to the need to and extensions will have to demonstrate that a road or pedestrian safety problem; or ■■ compatibility with local character unacceptable; open community uses including allotments Policy DM OS 11 Thames Policy Area maintain local character, amenity space and the new scheme provides an appropriate All infill development must reflect the ■■ where the width of the proposed entrance including relationship to existing and cemeteries. biodiversity. In exceptional cases where it is level of off street parking to avoid an The special character of the Thames Policy character of the surrounding area and will be greater than the width of a normal townscape and Signage and illumination to shop fronts must protect the amenity of neighbours. considered that a limited scale of backland unacceptable impact on on-street parking driveway. demonstrate a high quality of design, which It will be recognised that there may be Area (TPA), as identified on the Proposals ■■ frontages, scale, height, massing, In considering applications for infill development may be acceptable it should conditions and local traffic conditions. complements the character and materials of exceptional cases where appropriate Map, will be protected and enhanced by: not have a significantly adverse impact upon proportions and form development the following factors will be For any proposal the area of impermeable the shop front and surrounding streetscene, development such as small scale structures 1. ensuring development protects the the following: A set of maximum car parking standards and taken into account: paving should be minimised and soft ■■ sustainable development and adaptability, and does not compromise public safety. is acceptable, but only if it: individuality and character, including the minimum cycle parking standards are set landscaping maximised. subject to aesthetic considerations Large illuminated fascias will not normally views and vistas, of the river and the 1. Plot width - plots must be sufficient width 1. Garden land – rear garden land which out in Appendix Four - Parking Standards be permitted, even if these are in the “house 1. Does not harm the character and identified individual reaches; contributes either individually or as part ‘Appendix Four - Parking Standards ‘for ■■ layout and access to allow a dwelling(s) to be sited with The Council will seek to restrict permitted style” of a particular store. openness of the metropolitan open land; 2. discouraging land infill and development of a larger swathe of green space to all types of development, these take into ■■ space between buildings and relationship adequate separation between dwellings; development rights for forecourt parking and which encroaches into the river and amenity of residents or provides wildlife account bus, rail and tube accessibility as to the public realm through Article 4 directions, where New shop fronts must be designed to its foreshore other than in exceptional 2. Spacing between dwelling - new dwellings habitats must be retained; well as local highway and traffic conditions 2. Is linked to the functional use of the important townscape or surface water ■■ detailing and materials allow equal access for all users, and can circumstances, which may include where must have similar spacing between including demand for on-street parking. Metropolitan Open Land or supports 2. Impact on neighbours – privacy of flooding issues exist. The Council will have incorporate flood protection measures necessary for the construction of river buildings to any established spacing in the These standards will be expected to be met, outdoor open space uses; or existing homes and gardens must be regard to the impact of forecourt parking in where appropriate. Proposals should take dependent structures such as bridges, street; unless it can be shown that in proposing Policy DM DC 7 Shop fronts and shop 3. Is for essential utility infrastructure maintained and unacceptable light spillage considering proposals to extend or convert account of the Councils SPD on Shop tunnels, jetties, piers, slipways etc.; 3. Height - dwelling height should reflect the levels of parking applicants can demonstrate signs and facilities, for which it needs to avoided; existing residential property. fronts and Shop Signs. height of existing buildings; that there would be no adverse impact on The Council will resist the removal of shop be demonstrated that no alternative 3. ensuring development establishes a 3. Vehicular access or car parking – these locations are available and that they relationship with the river and takes full 4. Materials - where materials on existing the area in terms of street scene or on- fronts of architectural or historic interest. The Council will welcome proposals from must not have an adverse impact on Policy DM DC 1 Design Quality do not have any adverse impacts on advantage of its location, addressing the dwellings are similar, new dwellings should street parking. groups of shops to add character to the neighbours in terms of visual impact, the character and openness of the river as a frontage, opening up views and reflect those materials; noise or light. Access roads between New development must be of a high The Council will expect proposals for new street scene by the use of harmonious high Policy DM TP 9 Forecourt Parking metropolitan open land. access to it and taking account of the 5. Architectural details - new dwellings dwellings and unnecessarily long access architectural and urban design quality based shop fronts or alterations to existing shop quality design, colours and materials for on sustainable design principles. changed perspective with tides; should incorporate or reflect traditional roads will not normally be acceptable; The parking of vehicles in existing front fronts to demonstrate a high quality of their shop fronts. Improvement and enhancement of the 4. encouraging development which includes architectural features; gardens will be discouraged, especially where design, which complements the original 4. Mass and scale of development on Development must be inclusive, respect local design, proportions, materials and detailing openness and character of the Metropolitan a mixture of uses, including uses which 6. Trees, shrubs and wildlife habitats Other relevant policies backland sites must be more intimate in character including the nature of a particular of the shop front, surrounding streetscene Open Land and measures to reduce the public to enjoy the riverside, - features important to character, ■■ this would result in the removal of scale and lower than frontage properties; road, and connect with, and contribute and the building of which it forms part. Policy DM OS 2 Metropolitan Open visual impacts will be encouraged where especially at ground level in buildings appearance or wildlife must be retained architectural features such as walls, gates 5. Trees, shrubs and wildlife habitats positively, to its surroundings based on a Land appropriate. fronting the river; or re-provided; – features important to character, and paving, or of existing trees and other thorough understanding of the site and its Blinds, canopies or shutters where The borough’s Metropolitan Open Land will 5. protecting and promoting the history 7. Impact on neighbours - including loss of appearance or wildlife must be retained vegetation; or, context. When considering developments on sites acceptable in principle must be appropriate be protected and retained in predominately and heritage of the river, including privacy to homes or gardens. or re-provided. ■■ where such parking would detract from outside Metropolitan Open Land, any

66 67 Appendix 2: Street names character/conservation area

landscape features, historic buildings, 3. New development and schemes improve Relevant SPDs/SPGs Street Character Area Conservation Area Forest Road 2 Kew Green important structures and archaeological the safety and security of the pedestrian Alexandra Road 7 Sandycombe Road and Surrounds Gainsborough Road 8 Gainsborough Road/ Temple Road resources associated with the river and environment where appropriate. ■■ Design Quality SPD Adopted Feb 2006 Atwood Avenue 11 North of the A316 Garrick Road 11 North of the A316 ensuring new development incorporates ■■ Front Gardens and other Off-street Barker Close 15 North of the A316 Gloucester Road 2 Kew Green existing features; Policy DM TP 7 Cycling Parking Standards SPD Sept 2006 Beechwood Avenue 13 Burlington Avenue and Surrounds Gordon Road 8 Gainsborough Road/ Temple Road 6. protecting and improving existing access ■■ Residential Development Standards March To maintain and improve conditions for Blake Mews 4 Kew Garden Greenlink Walk 15 North of Mellis Avenue points to the River Thames, its foreshore cyclists, the Council will ensure that new 2010 4 Kew Garden Hatherley Road 4 Kew Gardens and Thames Path, including paths, cycle development or schemes do not adversely ■■ Shopfronts SPD March 2010 Branstone Road routes, facilities for launching boats, impact on the cycling network or cyclists 6 Kew Road Haverfield Gardens 2 Kew Green ■ Small and Medium Housing Sites SPD Feb slipways, stairs etc. and encouraging and provide appropriate cycle access and ■ Brick Farm Close 12 West Hall Road Hester Terrace 9 Chiltern Road and Surrounds opening up existing access points to the sufficient, secure cycle parking facilities, see 2006 Broomfield Road 4 Kew Garden High Park Road 11 North of the A316 public, both for pedestrians and boats; Policy DM TP 3 ‘Enhancing Transport Links’ ■■ Design Guidelines Leaflets 3 and 4: House 6 Kew Road Holmesdale Road 4 Kew Gardens 7. requiring public access as part of new and Policy DM TP 8 ‘Off Street Parking - Extensions and External Alterations. Burdett Road 8 Gainsborough Road/ Temple Road Kelsall Mews 15 North of Mellis Avenue developments alongside and to the River Retention and New Provision’. Adopted Sept 2002. Reformatted with Burlington Avenue 13 Burlington Avenue and Surrounds Kenmore Close 3 Cumberland Road/ Gloucester Court Thames, including for pedestrians, boats minor updates July 2005. Based on UDP Bush Road 2 Kew Green Kent Road 3 Cumberland Road/ Gloucester Court and cyclists, where appropriate; policies Bushwood Road 2 Kew Green Kew Gardens Road 4 Kew Garden 8. increasing access to and awareness of ■■ Design Guidelines leaflet 11: Shopfront Cambridge Cottages 2 Kew Green Kew Green 2 Kew Green the river including from the town centres. Security. First published 1997 and Cambridge Road 2 Kew Green Kew Meadows Path 14 Retail Park Reformatted with minor updates July 2005. Chaucer Avenue 11 North of the A316 Kew Road 2 Kew Green Policy DM TP 6 Walking and the Based on UDP policies Chelwood Gardens 11 North of the A316 Lawn Crescent 5 Lawn Cresent Pedestrian Environment Chilton Road 9 Chilton Road and Surrounds Layton Place 4 Kew Gardens To protect, maintain and improve the Also of relevance is the Council’s ‘Public Clarence Road 4 Kew Gardens Leyborne Park 4 Kew Gardens pedestrian environment, the Council will Space Design Guide’ (Jan 2006). The overall Courtlands Avenue 12 West Hall Road and Surrounds 4 Kew Garden Lichfield Road ensure that:- aim is to provide guidance to help deliver 3 Cumberland Road/ Gloucester Court 6 Kew Road Cumberland Road the goal of improved streetscene and public 4 Kew Gardens Lindley Place 4 Kew Gardens spaces. 1. New development and schemes protect, Dancer Road 9 Chilton Road and Surrounds 4 Kew Garden maintain and, where appropriate, improve Lion Gate Gardens Darell Road 9 Chilton Road and Surrounds 6 Kew Road the existing pedestrian infrastructure, Thames Landscape Strategy (2012 refresh). including the Rights of Way network. This can be viewed at www.thames- Defoe Avenue 13 Burlington Avenue and Surrounds Lonsdale Mews 4 Kew Gardens landscape-strategy.org.uk Dudley Road 8 Gainsborough Road/ Temple Road 9 Chilton Road and Surrounds. 2. New development does not adversely Elizabeth Cottages 4 Kew Gardens Lower Richmond Mortlake Road/ North Sheen Cem- impact on the pedestrian environment 10 Road etery and provides appropriate pedestrian Ennerdale Road 4 Kew Gardens 4 Kew Garden 11 North of the A315 access (see Policy DM TP 3 ‘Enhancing Eversfield Road Transport Links’). 6 Kew Road Marksbury Avenue 11 North of the A316 4 Kew Garden Maze Road 2 Kew Green Fitzwilliam Ave 6 Kew Road Melliss Avenue 15 North of Melliss Avenue

68 69 Appendix 3: Site Allocations Plan - sites in Kew

Cumberland Road/ Gloucester Court. Mortlake Road/ North Sheen KW 1 Former Inland Revenue, 3 2 Kew Green Townmead Road 10 Mortlake Road Cemetary Bessant Drive, Kew Mortlake Road/ North Sheen Victoria Cottages 4 Kew Gardens Proposal: Mixed uses to include residential, Mortlake Road 10 including affordable units, employment, Cemetery 4 Kew Gardens Walpole Avenue community and/or health uses Burlington Avenue/ Beechwood 6 Kew Road 13 Avenue and Surrounds Watcombe Cottages 2 Kew Gardens KW 2 Kew Gardens car park, Kew Niton Road 9 Clifton Road and Surrounds West Hall Road 12 West Hall Road and Surrounds Proposal: Relocate car park, restoration of North Avenue 3 Cumberland Road/ Gloucester Court West Park Avenue 12 West Hall Road and Surrounds existing parking area 9 Clifton Road and Surrounds Burlington Avenue/ Beechwood Av- West Park Road 13 11 North of the A316. enue and Surrounds North Road KW 3 Kew Biothane Plant, Mellis Burlington Avenue/ Beechwood Whitcome Mews 15 North of Mellis Avenue Avenue, Kew 13 Avenue and Surrounds Windsor Road 7 Sandycombe Road and Surrounds Proposal: Residential, including affordable Nylands Avenue 11 North of the A316 Woodman Mews 15 North of Mellis Avenue units, open space Old Dock Close 2 Kew Green Pagoda Avenue 6 Kew Road E KW 4 Sandycombe Centre, Paxton Close 6 Kew Road Sandycombe Road, Kew Pensford Avenue 11 North of the A316 Proposed designation as Key Employment Site Princes Road 4 Kew Gardens Priory Road 2 Kew Green E KW 5 Blake Mews, 1-17 Station Riverside 2 Kew Green Avenue, Kew Royal Parade 4 Kew Gardens Proposed designation as Key Employment Ruskin Avenue 13 Burlington Avenue and Surrounds Site 7 Sandycombe Road and Surrounds. 4 Kew Gardens Sandycombe Road 8 Gainsborough Road/ Temple Road E KW 6 Marlborough Trading Estate, Station Approach 4 Kew Gardens Mortlake Road, Kew Stanmore Road 6 Kew Road Proposed designation as Key Employment Station Parade 4 Kew Gardens Site Strand Drive 15 North of Mellis Avenue/ Strand Drive Taylor Avenue 11 North of the A316 Temple Road 8 Gainsborough Road and Temple Road 4 Kew Gardens The Avenue 6 Kew Road Thompson Avenue 11 North of the A316

70 71