Changemakers The World Travel & Council’s (WTTC) 19th Global Summit, the flagship Travel & Tourism event of the year, will be centred on the theme of ‘Changemakers’, harnessing the 500th anniversary of the first circumnavigation of the world from Seville and the world-changing impact of that achievement. We aim to inspire delegates with changemaking individuals and ideas to craft the future vision of Travel & Tourism. Entrepreneurship, creativity, innovation, diversity and inclusivity will drive the conversation. DAY 1: Wednesday 3 April 0930 OPENING CEREMONY

Christopher J. Nassetta, Chairman, World Travel & Tourism Council (WTTC) & CEO, Hilton Hon Pedro Sánchez, President, Spain Hon Juan Espadas, Mayor, Seville Hon Juan Manuel Moreno, President, Andalucia Zurab Pololikashvili, Secretary General, World Tourism Organization (UNWTO)

1010 Opening speech: ‘Shaping the Future’

Gloria Guevara, President & CEO, WTTC

1025 The Future is …

Three leaders will give short presentations followed by rapid fire Q&A. The leaders will give their perspectives on what’s next in the world of communications, technology and sustainability and the challenges and opportunities for Travel & Tourism as a leading force for change.

Keynote: José María Álvarez-Pallete, Chairman & CEO, Telefónica S.A. Keynote: Michael Froman, Vice Chairman and President, Strategic Growth, Mastercard Keynote: Gary Knell, Chairman, National Geographic Partners

Q&A: Kathleen Matthews, Journalist & Presenter 1115 In the Hotseat

Back to back interviews with industry leaders who will share their vision of the future and what it will take for the Travel & Tourism sector to keep ahead of the curve

Hotseat 1: Mark Okerstrom, President & CEO, Expedia Group Interviewer: Glenda McNeal, President, Enterprise Strategic Partnerships, American Express Company

Hotseat 2: Keith Barr, CEO, IHG Interviewer: Tanya Beckett, Journalist & Presenter, BBC

1145 BREAK

1215 PREPARING FOR THE FUTURE: Seamless Traveller Journey

WTTC’s Seamless Traveller Journey initiative aims to revolutionise travel security and facilitation by providing a seamless end-to-end journey which incorporates not only airports and but cruise, , car rental and other elements of the journey. Now in its second phase, the focus of Seamless Traveller Journey is on how the private sector and governments can work together to ensure increased security and less friction go hand in hand.

Scene setter: Kevin McAleenan, Commissioner, Customs and Border Protection, US Government

Panellists: Sean Donohue, CEO, Dallas Fort Worth International Airport Richard D Fain, Chairman and CEO, Royal Cruises Tadashi Fujita, Executive Vice President, Japan Airlines Tony Smith, Former Director General, UK Border Agency John Wagner, Deputy Commissioner, Customs and Border Protection, US Government Manel Villalante, CEO, Renfe Operadora

Moderator: Isabel Hill, Director, National Travel and Tourism Office, US Department of Commerce

Draft as at: 27 March 2019 (Please note all sessions, times, and speakers may change *=tbc)

1300 The View from Spain

Reyes Maroto, Minister of Industry, Trade and Tourism, Spain

1310 In the Hotseat Back to back interviews with industry leaders who will share their vision of the future and what it will take for the Travel & Tourism sector to keep ahead of the curve Hotseat 3: Fritz Joussen, CEO, TUI Group Hotseat 4: Luis Maroto, President & CEO, Amadeus

Interviewer: Tanya Beckett, Journalist & Presenter, BBC 1335 The Speed of Change… Geoffrey J W Kent, Founder, Chairman & CEO Abercrombie & Kent, in conversation with Formula One racing legend Sir Jackie Stewart. 1400 LUNCH Special Lunch Session: Innovating the Traveller Experience The reality of an integrated, frictionless traveller journey is upon us, paving a path to a seamless experience, improved facilitation and security, operational efficiency for travel providers, and the opportunity for elevated and personalized service throughout the journey. Our panellists are leaders in the fields of biometrics, digital identity, security, and travel technology. They will provide their views on the current state of biometrics and digital identity, paths to implementation broadly across the travel journey, and opportunities that this new technology presents to the future of travel and tourism.

Panellists: Diana Robino, Senior Vice President, Global Tourism Partnerships, Mastercard Virginie Vacca Thrane, Head of Strategic partnerships - Digital Traveller ID, Amadeus John Wagner, Deputy Commissioner, Customs and Border Protection, US Government Gordon Wilson, President, WorldReach Software

Moderator: Jimmy Samartzis, Senior Principal, Oliver Wyman

1515 A Conversation with President Barack Obama

Barack Obama, 44th President of the United States of America A global political leader will give their perspective on the current state of the world and the important role Travel & Tourism plays as one of the world's largest economic sectors.

Interviewer: Christopher J. Nassetta, Chairman, WTTC & CEO, Hilton

1615 Ahead of the Curve: The Consumers of Tomorrow

This session will look at different spectrums of the new global consumer and how T&T companies can ensure they are preparing for the consumer of tomorrow.

Part 1: How Young and its Millennials want to see and feel the world Zak Dychtwald, Founder & CEO, Young China Group Part 2: The New Boomer Experiential Consumer Ken Dychtwald, Founder & CEO, Age Wave

Moderator: Matthew Upchurch, CEO, Virtuoso

Draft as at: 27 March 2019 (Please note all sessions, times, and speakers may change *=tbc)

1700 Destination Stewardship: Connecting with Communities

Arnold W Donald, President & CEO, Carnival Corporation

1710 PREPARING FOR THE FUTURE: Are Cities Future Ready? Destination Stewardship is a strategic priority for WTTC. Huge tourism growth in cities over recent years has shone the spotlight on the need for good planning and management. WTTC has partnered with Jones Lang Lasalle on new research on cities and their preparedness for future growth. This session will look at the report’s findings and how cities around the world are planning and engaging communities in future growth.

Keynote: Dan Fenton, EVP, JLL & Hospitality Group

Panellists: H.E. Ahmed Al-Khateeb, President, Saudi Commission for Tourism and National Heritage (SCTH)* H.E. Elena Kountoura, Minister for Tourism, Greece Steffan Panoho, Head of Tourism. Auckland Tourism, Events and Economic Development Enrique Ybarra, CEO,

Moderator: Mark Wynne Smith, Global CEO, JLL Hotels & Hospitality Group

1745 CLOSE DAY 2: Thursday 4 April

0900 OPENING 0905 PREPARING FOR THE FUTURE: Today’s Traveller: Authenticity, Values and Instagram

This session will explore what iconic landmarks and destinations can and are doing to ensure they connect with the consumers of the future. Today’s traveller has standards for authenticity, wants to do more than just consume, and then wants to Instagram about it. How do destinations adjust to satisfy the market? The discussion will highlight examples of engagement from to destination attractions and also cover how sustainability initiatives help tell a compelling story and elevate authenticity in the traveller’s experience.

Keynote: Anthony Malkin, Chairman & CEO, Empire State Realty Trust, Inc

Panellists: Desiree Bollier, Chair, Value Retail Jean-François Clervoy, ESA Astronaut & CEO Novespace Jeremy Jauncey, CEO, Beautiful Destinations Anthony Malkin, Chairman & CEO, Empire State Realty Trust, Inc Kike Sarasola, President & Founder, Room Mate Hotels & Bemate.com

Moderator: Jacqueline Gifford, Editor in Chief, Travel + Leisure

1000 Africa on the Rise H.E. Margaret Kenyatta, First Lady of the Republic of Kenya 1015 Tourism for Tomorrow Awards Ceremony

WTTC’s annual Tourism for Tomorrow Awards ceremony will showcase and celebrate the very best in sustainable tourism from around the world.

Fiona Jeffery, Founder & Chairman, Just a Drop and Chair, Tourism for Tomorrow Awards Jeffrey C. Rutledge, CEO, AIG Travel

1100 BREAK

Draft as at: 27 March 2019 (Please note all sessions, times, and speakers may change *=tbc)

1130 Strategic Insight Sessions PART 1 In recent years, the global Travel & Tourism industry has been redefined by changemakers who are constantly evolving and shaping our travel experience. In a special series of Strategic insight sessions, we explore just what these changemakers are doing to shape the industry and what our direction of travel might be in the future.

1) Embracing product 2) Cyber-threat: you are 3) What does it take to build 4) The business case for diversity and inclusion – compromised successful future sustainability making business sense destinations? Alberto Durán, Executive Suzan Kereere, Global Fred Dixon, President & Katie Fallon, EVP Global Vice President, ONCE Head, Merchant Sales & CEO NYC & Company Head of Corporate Affairs, Acquiring, Visa Hilton Billy Kolber, Founder, Aradhana Khowala, HospitableMe Daniel Richards, CEO, Managing Director, Tourism, Ana Gascón, Director of Global Rescue NEOM Corporate Responsibility, Deepak Ohri, CEO, lebua Coca Cola (Spain) Hotels & Jeffrey C. Rutledge, CEO, Desiree Maxino, Group AIG Travel Head - Government Policy Philippe Gombert, President Stacy Ritter, CEO, Fort and ASEAN, Air Asia International, Chairman of Lauderdale Earl Anthony Wayne, Public The Board, Relais & Policy Fellow, Woodrow Aoife McArdle, Global Head Châteaux Moderator: Wilson International Center of Business Affairs and Prof Graham Miller, for Scholars Social Impact – Simon Heppner, Director, Executive Dean, Faculty of Experiences, Airbnb The SRA (Sustainable Arts and Social Sciences, Moderator: Restaurant Association) University of Surrey Paul Mee, Partner, Oliver Eric Resnick, CEO, KSL Wyman Capital Partners Geoff Townsend, Industry Fellow, Ecolab Moderator: Peter Greenberg, Travel Moderators: Editor, CBS News Wendy Purcell and John D. Spengler, Harvard

1230 Strategic Insight Sessions PART 2

1) China: The rising star 2) : The innovation 3) Spain: The paradox of 4) US: The frontier of revolution popularity competitiveness Alex Dichter, Senior Partner, Peter Fankhauser, CEO, Luis Araujo, Director, Caroline Beteta, President & McKinsey & Partner Turismo de Portugal CEO, Visit California

Javier Fernandez, Manfredi Lefebvre d'Ovidio Ainhoa Arteta, Spanish Ninan Chacko, Travel International Marketing & di Balsorano de Clunieres, Classical and Crossover Leaders Group Luxury Development Chairman, Silversea Cruises Soprano Director, El Corte Ingles Elena Foguet – Business Amanda Hills, President, Eva Štravs Podlogar, State Director Spain, The Bicester Hills Balfour Robert Li, Professor, Secretary, Slovenia Village Shopping Collection Temple University by Value Retail Phil Lovas, Deputy Assistant Eduardo Santander, Secretary, National Travel Terry von Bibra, General European Travel Olivier Jager, Co-Founder & and Tourism Office Manager, Fliggy, Alibaba Commission CEO, ForwardKeys Group Alex Zozaya, CEO, Apple Moderator: Nick Ross, Abel Matutes Prats, CEO, Leisure Group Moderator: Summit Anchor Palladium Hotel Group Charlie Li, CEO, Travel Moderator: Daily Roger Qiu, General Roger Dow, President & Manager, Destination CEO, US Travel Association Marketing in Europe, Middle East & Africa, Ctrip.com

Moderator: Isabel Oliver, Secretary of State for Tourism, Spain

Draft as at: 27 March 2019 (Please note all sessions, times, and speakers may change *=tbc)

1315 LUNCH 1415 WTTC FOCUS: Climate & Environment Action in Progress Felipe Calderón Hinojosa, President of Mexico, 2006-2012

1430 WTTC FOCUS: Social Responsibility This session will feature the latest updates on the WTTC Buenos Aires Declaration & action against the Illegal Wildlife Trade (IWT) followed by the launch of a new human trafficking initiative.

Gary Chapman, President Group Services & Dnata, Emirates Group 1450 PREPARING FOR THE FUTURE: The Future of Jobs in the Age of Automation

As more and more jobs are at increasing risk of being automated or rendered obsolete by other technological changes in the next twenty years, this session will look at the opportunities and challenges around employment within the sector and wider society.

Keynote: Andrés Oppenheimer, Author & Presenter, CNN Panellists: Greg O’Hara, Founder &, Managing Partner, Certares Andrés Oppenheimer, Author & Presenter, The Miami Herald / CNN Hiromi Tagawa, Chairman of the Board, JTB Corp Claudia Tapardel, Member of the Committee on Transport and Tourism, European Parliament Joan Vilà, Executive Chairman, Hotelbeds

Moderator: Kathleen Matthews, Journalist & Presenter

1550 Vision of the Future A special stream of keynotes will outline their vision of the future from high-speed transport to pushing the boundaries of disruption and innovation

Keynote: Dirk Alhborn, CEO, Hyperloop Transportation Technologies Keynote: Chandran Nair, Founder & CEO, The Global Institute for Tomorrow (GIFT) Keynote: Matthew Devlin, Head of International Affairs, Uber

1635 Closing Ceremony

Hon Juan Espadas, Mayor, Seville Hon Juan Marín, Vice-President, Andalucia Hon Isabel Oliver, Secretary of State of Tourism, Spain Gloria Guevara, President & CEO, WTTC

1645 End

Draft as at: 27 March 2019 (Please note all sessions, times, and speakers may change *=tbc)