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SA Rodeo 2019-2020 Media Flowchart AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER JANUARY FEBRUARY 5 12 19 26 2 9 16 23 30 7 14 21 28 4 11 18 25 2 9 16 23 30 6 13 20 27 3 10 17 24 CAMPAIGNS Entertainer Annct. 1 Entertainer Annct. 2 Entertainer Annct. 3 Entertainer Annct. 4 Final Entertainer Annct. (Dec. 18) Give the Gift Image/Blacksmith Spots Carnival Rodeo After Dark Entertainer Spots Thank You

San Antonio VIDEO (A25-54) KABB Fox 29 Spot TV :30s (A25-54) 5 5 9 6 7 8 2 5 1 Spot TV Standalone :15s (A25-54) 10 11 13 11 12 10 3 4 1 Spot TV Bookend :15s (A25-54) 10 10 4 4 4 4 Total Spots 0 0 0 0 0 0 0 0 15 16 32 27 23 22 9 13 2 Bonus Spots 7 6 4

WOAI Spot TV :30s (A25-54) 2 2 3 3 10 4 4 Spot TV Standalone :15s (A25-54) 5 11 10 10 10 18 7 6 Spot TV Bookend :15s (A25-54) Total Spots 0 0 0 0 0 0 0 0 5 13 12 13 13 28 11 10 0 Bonus Spots

KENS 5 Spot TV :30s (A25-54) 1 1 1 3 5 3 3 Spot TV Standalone :15s (A25-54) 40 6 6 40 40 20 Spot TV Bookend :15s (A25-54) 12 10 8 6 4 Total Spots 0 0 1 1 0 0 0 0 1 0 52 6 19 53 49 27 0 Bonus Spots 12 12 12

KSAT Spot TV :30s (A25-54) 3 2 2 2 14 5 4 2 Spot TV Standalone :15s (A25-54) 4 3 1 6 29 17 17 10 Spot TV :10s 2 2 2 3 10 3 3 3 Spot TV :07s 1 10 11 9 8 Spot TV Bookend :15s (A25-54) 20 20 18 2 8 6 6 4 Total Spots 0 0 0 0 0 0 0 0 29 27 23 14 71 42 39 27 0 Bonus Spots 2 12 8 8 8

Univision Spot TV :30s (A25-54) 3 3 2 2 2 3 3 Spot TV Standalone :15s (A25-54) 20 20 8 14 16 20 20 Spot TV :10s 5 5 3 5 5 5 5 Spot TV Bookend :15s (A25-54) Total Spots 0 0 0 0 0 0 28 28 0 0 0 13 21 23 28 28 0 Bonus Spots

Viamedia Spot TV :30s (A25-54) 156 99 118 122 4 4 Spot TV Standalone :15s (A25-54) Spot TV Bookend :15s (A25-54) Total Spots 0 0 0 156 99 118 122 4 4 0 0 0 0 0 0 0 0 Bonus Spots 25 10 10

Telemundo Spot TV :30s (A25-54) 17 18 18 19 19 19 30 16 Morning Cut-Ins 2 2 2 2 Spot TV Standalone :15s (A25-54) Spot TV Bookend :15s (A25-54) Total Spots 0 0 0 0 0 0 0 0 17 18 18 19 21 21 32 18 0 Bonus Spots

Spectrum Spot TV :30s (A25-54) 8 623 879 680 979 1061 1156 697 Spot TV Standalone :15s (A25-54) 100 100 100 100 100 100 100 Spot TV Bookend :15s (A25-54) Total Spots 0 0 0 0 0 0 0 0 8 723 1079 1179 1261 1256 897 797 0 Bonus Spots 36 36 36 36 Value GRPs CPP CPM

TOTAL SPOTS TV 0 0 0 158 478 4713 3432

AUDIO KAJA-FM (KJ-97, Country) Spot Radio :30s (A25-54) 18 18 18 8 20 12 12 10 10 10 2 Spot Radio :15s (A25-54)24 6 16 7 28 16 7 21 13 17 20 40 20 20 30 30 30 2 Lives/Endorsements/Talent MB MB 9 9 14 8 Bonus Spots 25 25

KXXM-FM (96.1 NOW, Top 40) Spot Radio :30s (A25-54) 4 10 10 10 10 10 Spot Radio :15s (A25-54) 10 10 10 10 10 10 Lives/Endorsements/Talent MB 3 3 3 Bonus Spots 15

KRPT-FM (92.5 The Outlaw) Spot Radio :30s (A25-54) 18 18 18 Spot Radio :15s (A25-54) 22 22 22 Bonus Spots 10 10

KQXT-FM (101.9, ) Spot Radio :30s (A25-54) 22 22 22 10 10 10 10 10 Spot Radio :15s (A25-54) 9 10 10 10 10 10 Bonus Spots 5 5 5

iHeart Media WOAI-AM (1200, News) Spot Radio :30s (A25-54) 10 10 Spot Radio :15s (A25-54)6 4 4 3 2 2 7 10 10 Lives/Endorsements/Talent 3 3 3 Bonus Spots 4

KTKR-AM Spot Radio :30s (A25-54) 18 18 22 22 22 Spot Radio :15s (A25-54) Bonus Spots

KZEP (104.5, Latino Hits) Spot Radio :30s (A25-54) 18 18 Spot Radio :15s (A25-54) 20 22 22 22 Bonus Spots 10

TOTAL SPOTS 130 162 339 548

KCCY-FM (Y-100, Country) Spot Radio :30s (A25-54) 9 9 14 14 14 14 14 Spot Radio :15s (A25-54) 40 26 23 29 11 4 15 24 25 32 32 32 32 32 2 Lives/Endorsements/Talent 6 6 6 6 1 Bonus Spots 12 8 10 10

KKYX-AM Spot Radio :30s (A25-54) 9 9 14 14 14 14 14 Spot Radio :15s (A25-54) 26 23 15 24 25 26 26 26 26 26 Live Broadcasts (Carnival) 12 Bonus Spots 5 5 5 5

KSMG-FM (105.3, Magic) Spot Radio :30s (A25-54) 7 7 8 8 8 8 Spot Radio :15s (A25-54) 19 19 19 20 20 20 Live Broadcasts (Carnival) 12 Bonus Spots 2 10 10

KTKX-FM (The Eagle)

Cox Media Group Cox Spot Radio :30s (A25-54) 6 6 6 6 Cox Spot Radio :15s (A25-54) 39 18 14 14 14 14 10 Bonus Spots 14

KONO-FM (101.1, Oldies) Spot Radio :30s (A25-54) 9 9 9 9 8 8 8 Spot Radio :15s (A25-54) 26 23 15 16 16 16 17 16 16 24 Live Broadcasts (Carnival) 10 Bonus Spots 10 6

KISS - FM Spot Radio :30s (A25-54) 8 8 14 Spot Radio :15s (A25-54) 10 12 Bonus Spots 26 23 34

TOTAL SPOTS 30 134 441 682

KVBH-FM (107.5, The Vibe, R&B Hip-Hop) Spot Radio :30s (A25-54) 18 18 Spot Radio :15s (A25-54) 29 29 29 29 29 29 29 29 Bonus Spots 35

KROM-FM (92.9, Tejano) Spot Radio :30s (A25-54) 16 17 Spot Radio :15s (A25-54) 29 29 29 29 29 29 29 29 Bonus Spots 36

KXTN-AM (1350 AM, Tejano)

Univision Spot Radio :30s (A25-54) 26 24 Spot Radio :15s (A25-54) 44 44 44 44 44 44 44 44 Bonus Spots 35

KMYO-FM (95.1 Latino Mix) Spot Radio :30s (A25-54) 19 19 Spot Radio :15s (A25-54) 29 29 29 29 29 29 29 29 Bonus Spots 35

TOTAL SPOTS 0 429 524 393

KJKX-FM(Alpha) Spot Radio :30s (A25-54) 50 50 50 50 50 50 Spot Radio :15s (A25-54) 24 Bonus Spots 50 TOTAL SPOTS 0 50 200 124

K-LOVE, KSLR, KLUP Spot Radio :30s (A25-54) Spot Radio :15s (A25-54) 80 128 Bonus Spots 40 56 TOTAL SPOTS 0 0 120 184

KNBT-FM, KGNB-AM Spot Radio :30s (A25-54) Spot Radio :15s (A25-54) 34 32 10 Bonus Spots 50 50 40

103.7 The Buck, 94.3 REV FM Spot Radio :30s (A25-54) 70 70 77 70 Spot Radio :15s (A25-54) Bonus Spots

Pandora Spot Radio :30s (A25-54) 91000 91000 91000 91000 91000 Spot Radio :15s (A25-54) Bonus Spots 45 45

Spotify Spot Radio :30s (A25-54) 40000 40000 40000 40000 40000 Spot Radio :15s (A25-54) Bonus Spots 45 45

Total Radio PRINT Express-News Local Community News SA Current Hill Country Current

OOH Clear Channel Digital Fulletin #102281 8 Clear Channel Digital Fulletin #046271 8 Clear Channel Digital Fulletin #0102081 8 Clear Channel Digital 15 15 15 15 10 10 10 10 15 15 15 15 15 Clear Channel Digital TRADE Clear Channel Static Board #4731 1 1 1 1 1 1 1 1 1 Clear Channel Static Board #4050 1 1 1 1 1 1 1 1 1 Clear Channel Posters 10 10 10 10 10 10 10 10 10 10 10

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