May 15, 2015 Financial Holdings Inc.

Announcement of Changes in Executives and New Management Team

Tokyo, May 15, 2015—At the Board of Directors’ Meeting held today, Sony Financial Holdings Inc. (“SFH”) resolved candidates for election to the position of Directors and Statutory Auditors as stated below. The new management team is subject to the resolution of the Board of Directors’ Meeting after the approval of the Ordinary General Meeting of Shareholders both to be held on June 24, 2015.

1. Changes in Directors

(1) Newly Assigned Representative Director Name Newly Appointed Position Current Main Responsibility Executive Vice President, Representative President, Representative Director of Sony Shigeru Ishii Director Bank Inc.

To strengthen management system of Sony Financial Group

< Biography > April 1978 Entered Yamaichi Securities Co., Ltd. June 1998 Entered Sony Corporation April 2001 President, Representative Director of Sony Bank Inc. (current position) April 2004 Director of SFH (current position)

3,000 shares

As Mr. Shigeru Ishii will assume a new role of the Executive Vice President, Representative Director of SFH, Mr. Yutaka Ito will also assume the President, Representative Director of Sony Bank Inc., concurrently holding the post of the Director of SFH, as of June 24, 2015.

(2) Newly Assigned Directors Name Newly Appointed Position Current Main Responsibility Hiroaki Kiyomiya Managing Director Senior Executive Officer of SFH President, Representative Director of Sony Tomoo Hagimoto Director Life Insurance Co., Ltd. EVP*1, Corporate Executive Officer of Sony Shiro Kambe Director Corporation

1 < Biography of Hiroaki Kiyomiya > July 1986 Entered United of Omaha Life Insurance Company (currently ORIX Life Insurance Corporation) January 1990 Entered Sony Life Insurance Co., Ltd. April 2000 GM*1, Actuarial Division of Sony Life Insurance Co., Ltd. November 2002 GM*1, ALM Division of Sony Life Insurance Co., Ltd. June 2007 SVP*1, in charge of Acturial Affairs, Accounting and Investment Administration of Sony Life Insurance Co., Ltd. June 2013 EVP*1, in charge of Investment Planning, Corporate Planning and New Business Development of Sony Life Insurance Co., Ltd. April 2015 Senior Executive Officer of SFH (current position)

< Biography of Tomoo Hagimoto > April 1980 Entered the sales company of Minolta Co., Ltd. (Currently Konica Minolta, Inc.) September 1994 Entered Sony Life Insurance Co., Ltd. April 1997 Branch General Manager, Shinjuku Branch 7 of Sony Life Insurance Co., Ltd. June 1999 Branch General Manager, Branch 4, Shinjuku LPC*2 of Sony Life Insurance Co., Ltd. April 2010 SVP*1, Head of Lifeplanner Business Group of Sony Life Insurance Co., Ltd. June 2010 EVP*1, Head of Lifeplanner Business Group of Sony Life Insurance Co., Ltd. June 2012 Senior EVP*1, Head of Lifeplanner Business Group of Sony Life Insurance Co., Ltd. June 2014 Director, Senior EVP*1, Head of Lifeplanner Business Group of Sony Life Insurance Co., Ltd. April 2015 President, Representative Director of Sony Life Insurance Co., Ltd. (current position)

< Biography of Shiro Kambe > April 1984 Entered Sony Corporation December 1989 GM*1, Legal Dept. of Sony Europe GmBH July 2001 GM*1, Legal Dept. of Sony Corporation July 2002 GM*1, Corporate Legal Dpt. of Sony Corporation July 2003 GM*1, CEO/COO Strategy Office of Sony Corporation April 2008 Senior GM*1, Group Strategy Division of Sony Corporation July 2009 VP*1, Corporate Communications and CSR of Sony Corporation June 2010 SVP*1, Corporate Executive, Corporate Communications and CSR of Sony Corporation April 2014 SVP*1, Corporate Executive, Corporate Communications, CSR, External Relations and Brand of Sony Corporation June 2014 EVP*1, Corporate Executive Officer, Officer in charge of Legal, Compliance, Corporate Communications, CSR, External Relations and Brand of Sony Corporation September 2014 EVP*1, Corporate Executive Officer, Officer in charge of Legal, Compliance, Corporate Communications, CSR and External Relations of Sony Corporation (current position)

(3) Resigned Directors Name Current Position Reason for Resignation Hirotoshi Watanabe Senior Managing Director Expiration of term of office Masamitsu Shimaoka Director Expiration of term of office Takemi Nagasaka Director Expiration of term of office

Notes: 1. EVP, SVP, VP and GM stand for Executive Vice President, Senior Vice President, Vice President and General Manager respectively. 2. LPC stands for Lifeplanner Center.

2 2. Changes in Auditors

(1) Newly Assigned Auditors Name Newly Appointed Position Current Main Responsibility President & CEO, Sakura Card Yasuyuki Hayase Standing Statutory Auditor Co.,LTD. Partner, Kitamura & Makiyama (law Yoshimichi Makiyama Statutory Auditor office)

< Biography of Yasuyuki Hayase > April 1980 Entered Mitsui Bank Corporation (currently Sumitomo Mitsui Banking Corporation) July 1999 Group Leader, Credit Planning Dept. of Mitsui Bank Corporation April 2001 Deputy GM*1, Head Office Business Dept. 1 of Sumitomo Mitsui Banking Corporation June 2002 Deputy GM*1, Head Office Business Dept. 3 of Sumitomo Mitsui Banking Corporation April 2003 GM*1, Kumamoto Corporate Business Office of Sumitomo Mitsui Banking Corporation June 2005 GM*1, Mitadori Corporate Business Office of Sumitomo Mitsui Banking Corporation April 2007 GM*1, Credit & Investment Planning Dept. of Sumitomo Mitsui Banking Corporation June 2010 Corporate Auditor of Sumitomo Mitsui Banking Corporation June 2012 President & CEO, Sakura Card Co.,LTD. (current position)

< Biography of Yoshimichi Makiyama > April 1990 Registered as attorney, April 1990 Joined Showa Law Office April 1995 Joined Mitsui, Yasuda, Wani & Maeda (law office) November 1999 Registered as attorney, New York, U.S.A. April 2000 Entered Microsoft Limited (Law & Corporate Affairs) March 2004 Registered as patent attorney, Japan April 2006 Joined TMI Associates (law office) October 2013 Partner, Kitamura & Makiyama (law office) (current position)

(2) Resigned Auditors Name Current Position Reason for Resignation Hiroshi Sano Standing Statutory Auditor Expiration of term of office

3 3. New Management Team (As of June 24, 2015)

Principal positions at the Sony Group Title Name and the Sony Financial Group*1 President Katsumi Ihara Chairman, Director of Sony Life Insurance Co., Ltd. Representative Director Director of Sony Assurance Inc. (in charge of Audit) Director of Sony Bank Inc. Executive Vice President, Shigeru Ishii Director of Sony Life Insurance Co., Ltd. Representative Director Director of Sony Assurance Inc. (in charge of Corporate Planning, Corporate Control and Human Director of Sony Bank Inc. Resources & General Affairs) Managing Director Hiroaki Kiyomiya Director of Sony Life Insurance Co., Ltd. (in charge of Corporate Director of Sony Assurance Inc. Communications & Investor Relations and Accounting) Director of Sony Bank Inc. Director of Sony Lifecare Inc. Director Tomoo Hagimoto President, Representative Director of Sony Life Insurance Co., Ltd. Director Yutaka Ito President, Representative Director of Sony Bank Inc. Director Atsuo Niwa President, Representative Director of Sony Assurance Inc. Director Shiro Kambe EVP*2, Corporate Executive Officer of Sony Corporation *3 *4 Director (Outside ) Isao Yamamoto - *3 *4 Director (Outside ) Shiro Kuniya - Standing Statutory Auditor Yasuyuki Hayase Statutory Auditor of Sony Life Insurance Co., Ltd. (Outside*3) Statutory Auditor of Sony Assurance Inc. Statutory Auditor of Sony Bank Inc. Statutory Auditor Mitsuhiro Koizumi Standing Statutory Auditor of Sony Life Insurance Co., Ltd. *3 Statutory Auditor (Outside ) Hirotoshi Korenaga Senior GM*2, Global Accounting Div. of Sony Corporate Services (Japan) Corporation *3 Statutory Auditor (Outside ) Yoshimichi - Makiyama Notes: 1. The Sony Financial Group here indicates SFH, and its direct subsidiaries, Sony Life Insurance Co., Ltd., Sony Assurance Inc., Sony Bank Inc. and Sony Lifcare Inc. Positions at Sony Life Insurance Co., Ltd., Sony Assurance Inc., Sony Bank Inc. and Sony Lifcare Inc. are subject to the approval of each company’s General Meeting of Shareholders and Board of Directors Meeting to be held on June 24, June 18, June 24 and June 16, 2015, respectively. 2. EVP and GM stand for Executive Vice President and General Manager respectively. 3. Outside Directors and Outside Statutory Auditors are based on the rules of the Companies Act of Japan. 4. Mr. Isao Yamamoto and Mr. Shiro Kuniya are Independent Directors based on the rules of .

For inquiries: Masaaki Konoo and Hiroko Hanakura Corporate Communications and Investor Relations Dept. Sony Financial Holdings Inc. Telephone: + 81-3-5785-1074 E-mail: [email protected] Website of Sony Financial Holdings Inc.: http://www.sonyfh.co.jp/index_en.html

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