Design Characteristics of Culturally-Themed Luxury Hotel Lobbies in Las Vegas: Perceptual, Sensorial, and Emotional Impacts of Fantasy Environments

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Design Characteristics of Culturally-Themed Luxury Hotel Lobbies in Las Vegas: Perceptual, Sensorial, and Emotional Impacts of Fantasy Environments Iowa State University Capstones, Theses and Graduate Theses and Dissertations Dissertations 2020 Design characteristics of culturally-themed luxury hotel lobbies in Las Vegas: Perceptual, sensorial, and emotional impacts of fantasy environments Qingrou Lin Iowa State University Follow this and additional works at: https://lib.dr.iastate.edu/etd Recommended Citation Lin, Qingrou, "Design characteristics of culturally-themed luxury hotel lobbies in Las Vegas: Perceptual, sensorial, and emotional impacts of fantasy environments" (2020). Graduate Theses and Dissertations. 18025. https://lib.dr.iastate.edu/etd/18025 This Thesis is brought to you for free and open access by the Iowa State University Capstones, Theses and Dissertations at Iowa State University Digital Repository. It has been accepted for inclusion in Graduate Theses and Dissertations by an authorized administrator of Iowa State University Digital Repository. For more information, please contact [email protected]. Design characteristics of culturally-themed luxury hotel lobbies in Las Vegas: Perceptual, sensorial, and emotional impacts of fantasy environments by Qingrou Lin A thesis submitted to the graduate faculty in partial fulfillment of the requirements for the degree of MASTER OF FINE ARTS Major: Interior Design Program of Study Committee: Diane Al Shihabi, Major Professor Jae Hwa Lee Sunghyun Ryoo Kang The student author, whose presentation of the scholarship herein was approved by the program of study committee, is solely responsible for the content of this thesis. The Graduate College will ensure this thesis is globally accessible and will not permit alterations after a degree is conferred. Iowa State University Ames, Iowa 2020 Copyright © Qingrou Lin, 2020. All rights reserved. ii TABLE OF CONTENTS Page LIST OF FIGURES ....................................................................................................................... iv ACKNOWLEDGMENTS ........................................................................................................... viii ABSTRACT ................................................................................................................................... ix CHAPTER 1. INTRODUCTION ....................................................................................................1 1.1 Overview ............................................................................................................................. 1 1.2 Research Questions .............................................................................................................. 3 1.3 Limitations ........................................................................................................................... 3 1.4 Literature Review ................................................................................................................ 4 1.4.1 Why Las Vegas: Cultural and Historical Context ....................................................... 4 1.4.2 History of Hotels Representing Other Cultures in Las Vegas ..................................... 6 1.4.3 Design Principles Working in Las Vegas.................................................................. 10 1.5 Research Methods .............................................................................................................. 11 1.5.1 Material Culture Analysis ......................................................................................... 13 1.5.2 Iconographic and Semiotic Analysis ......................................................................... 16 1.5.3 Emotional and Sensory Response ............................................................................. 17 1.6 Synthesis Findings Among Four Hotels ............................................................................ 20 1.7 Overview of Chapters ........................................................................................................ 21 CHAPTER 2. CAESARS PALACE ..............................................................................................22 2.1 Introduction of Caesars Palace .......................................................................................... 22 2.2 Analysis of Caesars Palace ................................................................................................ 23 2.2.1 Description of Caesars Palace Façade and Hotel Lobby ........................................... 23 2.2.2 Emotional and Sensory Slider Response to the Caesars’s Lobby ............................. 33 2.2.3 Speculation, Framing Hypothesis and Questions ...................................................... 35 CHAPTER 3. BELLAGIO LAS VEGAS .....................................................................................37 3.1 Introduction of Bellagio Las Vegas ................................................................................... 37 3.2 Analysis of Bellagio Las Vegas ......................................................................................... 39 3.2.1 Description of Bellagio Façade and Hotel Lobby ..................................................... 39 3.2.2 Emotional and Sensory Response to the Bellagio’s Lobby ...................................... 49 3.2.3 Speculation, Framing Hypotheses and Questions. .................................................... 51 CHAPTER 4. THE VENETIAN LAS VEGAS ............................................................................55 4.1 Introduction of The Venetian Las Vegas ........................................................................... 55 4.2 Analysis of The Venetian Las Vegas ................................................................................ 56 4.2.1 Description of The Venetian Façade and Hotel Lobby ............................................. 56 4.2.2 Emotional and Sensory Response to The Venetian’s Lobby .................................... 64 4.2.3 Speculation, Framing Hypotheses and Questions ..................................................... 67 iii CHAPTER 5. PARIS LAS VEGAS ..............................................................................................74 5.1 Introduction of Paris Las Vegas ........................................................................................ 74 5.2 Analysis of Paris Las Vegas .............................................................................................. 75 5.2.1 Description of Paris Hotel Façade and Lobby........................................................... 75 5.2.2 Emotional and Sensory Response to the Paris’s Lobby ............................................ 83 5.2.3 Speculation, Framing Hypotheses and Questions. .................................................... 85 CHAPTER 6. SYNTHESIS FINDINGS AMONG FOUR HOTELS ...........................................88 6.1 Distinctive Design Aspects and Highlights of Four Hotels ............................................... 88 6.2 Synthesis Findings among Four Hotels ............................................................................. 93 6.3 Design Concepts and Philosophies of these Hotels that Work in Las Vegas .................... 97 CHAPTER 7. CONCLUSION.....................................................................................................100 7.1 Summary of Case Studies ................................................................................................ 100 7.2 Speculation of Broader Application and Conclusion ...................................................... 102 BIBLIOGRAPHY ........................................................................................................................104 iv LIST OF FIGURES Page Figure 1. Emotional Profile........................................................................................................... 18 Figure 2. Sensory Slider ................................................................................................................ 20 Figure 3. Exterior Appearances, Caesars Palace. ......................................................................... 22 Figure 4. Augustus Caesar Sculpture, Caesars Palace .................................................................. 24 Figure 5. Façade, Caesars Palace .................................................................................................. 25 Figure 6. Entrance, Caesars Palace ............................................................................................... 25 Figure 7. Side Wall at the Vestibule, Caesars Palace ................................................................... 26 Figure 8. Close-up View, Frescoed Ceiling in the Hotel Lobby, Caesars Palace ......................... 27 Figure 9. Stylish Pendant in the Hotel Lobby, Caesars Palace. .................................................... 27 Figure 10. Hotel Lobby and Reception Area, Caesars Palace. ..................................................... 28 Figure 11. Columns in the Hotel Lobby, Caesars Palace ............................................................. 28 Figure 12. Ancient Motifs on the Patterned Carpet in the Lobby, Caesars Palace ....................... 28 Figure 13. Mosaic Floor Tiles in the Lobby, Caesars Palace. ...................................................... 29 Figure 14. Fountain with the Roman-style Statues in the Hotel Lobby, Caesars Palace .............. 30 Figure 15. Reception Area, Caesars Palace. ................................................................................. 30 Figure 16. Roman-style Statues that Front the Friezes
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